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All Journal DiE: Jurnal Ilmu Ekonomi dan Manajemen JEA17: Jurnal Ekonomi Akuntansi Journal of Economic, Bussines and Accounting (COSTING) Cakrawala: Jurnal Litbang Kebijakan Implementasi Manajemen & Kewirausahaan Asthadarma: Jurnal Pengabdian Kepada Masyarakat JFAS : Journal of Finance and Accounting Studies Jurnal Ekonomi, Manajemen, Akuntansi Dinamis: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat Jurnal Akuntansi Bisnis dan Humaniora
Hidayat, Ujang Syaiful
Universitas Merdeka Surabaya
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Meneropong collective entrepreneurship dan manajemen strategis pada Toko/Warung Madura Ujang Syaiful Hidayat; Dwi Widi Hariyanto; Iwan Wahyu Susanto
Implementasi Manajemen & Kewirausahaan Vol 3 No 2 (2023): JURNAL IMKA (OCTOBER)
Publisher : Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/imka.v3i2.204

Abstract

Abstract: Many Madurese-owned stalls or retail shops with similar facades, items, prices, and opening 24/365 in major cities across Indonesia have gone viral on social media, making them an intriguing retail chain phenomenon to investigate. At a glance, this phenomenon opposes conventional strategic management, which emphasizes competitive advantage. This qualitative study uses observation, interviews, and document analysis to gain insight into the strategic management paradigm was held in Surabaya and Madura. The results show that these retail stores are sporadic in nature, not retail chains. No coherent management strategy has been planned, applied, or assessed. The Madurese genius loci that becomes their philosophy of living, when put into practice, gives rise to a novel approach to corporate strategy. Keywords: Strategic management, collective entrepreneurship, retails, Madura.
Co-Authors Basroni, Naam Fajar Budiarti, Ida Dwi Widi Hariyanto Endang Muryani Fibriani, Rudiana Hariyanto, Dwi Widi Ida Ida Budiarti Ida Budiarti Indra Wijayanto Indra Wijayanto INDRA WIJAYANTO Iwan Wahyu Susanto Lastianti, Siwidyah Desi Muryani, Endang Naam Fajar Basroni Novelia Asita Mranani Pratiwi, Yanna Eka Q, Arief Nurdiannova Rudiana Fibriani Siwidyah Desi Lastianti Siwidyah Desi Lastianti Supartini Susanto, Iwan Wahyu WIJAYANTO, INDRA Yanna Eka Pratiwi Yanna Eka Pratiwi