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All Journal Jurnal Ilmu Komputer dan Agri-Informatika Khizanah al-Hikmah : Jurnal Ilmu Perpustakaan, Informasi, dan Kearsipan Khazanah Informatika: Jurnal Ilmu Komputer dan Informatika Kinetik: Game Technology, Information System, Computer Network, Computing, Electronics, and Control Jurnal Teknoinfo Jurnal Dialektika Informatika (Detika) Prosiding Seminar Nasional Universitas Ma Chung Policy Brief Pertanian, Kelautan, dan Biosains Tropika Khazanah Informatika : Jurnal Ilmu Komputer dan Informatika
Auzi Asfarian
Department Of Computer Science, Faculty Of Mathematics And Natural Sciences, IPB University
Agriculture, Biological Sciences & Forestry Computer Science & IT Control & Systems Engineering Earth & Planetary Sciences Economics, Econometrics & Finance Electrical & Electronics Engineering Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Public Health Social Sciences Other

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Investigating the Use of Digital Consumption for Responsible Ride-Hailing Services in Indonesia Younger Generations Asfarian, Auzi; Sukmasetya, Pristi; Ramadhan, Dean Apriana; Athoetan, Salma; Hasbi Hutauruk1, Dzakiyyah; Firdaus Anavyanto, Arazka; Annisa; Noris Mohd Norowi
Khazanah Informatika : Jurnal Ilmu Komputer dan Informatika Vol. 10 No. 2 (2024): Oktober 2024
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/khif.v10i2.3367

Abstract

This study thoroughly examined responsible consumption implemented in Indonesia's ride-hailing services. We employed a mixed-methods approach that integrated quantitative data from the Socially Responsible Purchase and Disposal (SRPD) questionnaire with qualitative insights derived from think-aloud protocols and interviews. Our objective was to examine data and identify discrepancies between attitudes and behaviors among young individuals aged 18-29 to provide directions for future research. The results of our study uncovered substantial disparities between the attitudes that participants expressed and their subsequent actions. Although individuals acknowledge the importance of responsible consumption, the testing shows that they rarely use features related to responsible consumption, such as carbon funds, electric vehicle options, and tipping. Several key factors they stated are increased cost, lack of awareness of the features of responsible consumption, lack of perceived trust, and transparency of funds. Based on the interview, the personal connection between participants and ride-hailing drivers encourages them to tip more. Our research highlights the critical gap between attitudes and actions in responsible ride-hailing services in Indonesia's younger generation, which can be solved by implementing proper digital nudges. This research emphasizes the importance of further research to bridge this gap and encourage more accountable digital consumption.
Co-Authors Adini Yusmar Agung Pambudi Ahmad Ridha Aji Fajar Nugraha Annisa Arya, Shadiqa Athoetan, Salma Azman Fatahillah Bahasa Indonesia Bahasa Indonesia, Bahasa Indonesia Dady Darmawan Danang Dwi Cahyadi Dean Apriana Ramadhan Dean Apriana Ramadhan Endang Purnama Giri Fajar Maulana . Fatahillah, Azman Fery Kurniawan Firdaus Anavyanto, Arazka Firman Ardiansyah Frisky, Rakish Hasbi Hutauruk1, Dzakiyyah Hengky Rachmadhani Heru Setijanto Hery Wibowo Hilmi Salim Husin Alatas Ibrahim, Arhammirza Irman Hermadi Irzal Effendi Julio Adisantoso Karlisa Priandana Kesuma, I Nyoman Rai Widartha Laksono Trisnantoro Lidya Ningsih Mastur Fatullah Medria Kusuma Dewi Hardhienata Muhammad Asyhar Agmalaro Nabil Raihan Alfarizi Nisa', Chairun Noris Mohd Norowi Nurfath, Akaasyah Nurhidayat Peter John Morley Pratama, Dharma Putra, Widi Aryaguna Rabbani, Rafif Raharjanto, Gabriel Muhammad Ramadhan, Dean Apriana Ramadhan, Wiradani Rosyadi, Imam Mulhaq sapanli, kastana Savitri Novelina Srihadi Agungpriyono Sukmasetya, Pristi Supratikno Syafitri Hidayati Syifa Shabrina Siregar Tiana, Ade Hikma Tridoyo Kusumastanto Wahjuni, Sri Wini - Trilaksani Wiradani Ramadhan Yani Nurhadryani