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Journal : Jurnal Ilmiah Edunomika (JIE)

PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN PADA SEJAHTERA MART RANTEPAO KABUPATEN TORAJA UTARA Winta Panimba; Westerini Lusdani; Ulfiani Tonapa
JURNAL ILMIAH EDUNOMIKA Vol 8, No 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14583

Abstract

The Influence of Price and Service Quality on Purchase Decisions at Sejahtera Mart Rantepao, North Toraja Regency. The problems in this study are: Does the price affect purchasing decisions at Sejahtera Mart Rantepao. Does the quality of service affect purchasing decisions at Sejahtera Mart Rantepao.) Do prices and service quality affect purchasing decisions at Sejahtera Mart Rantepao. The population in this study are consumers who make purchases at Sejahtera Mart Rantepao. Sampling in this study is Nonprobability Sampling. The data analysis technique used is instrumenttest, classical assumption test, hypothesis testing. The results of the study The price has a significant effect on purchasing decisions because the value of t_count>t_table is 0.254>0.2006 and the resulting significance is 0.800 t_table or 0.677>0.2006 and the resulting significant is 0.500
PENGARUH INKLUSI KEUANGAN, PENGETAHUAN KEUANGAN DAN TINGKAT PENDIDIKAN TERHADAP PERILAKU KEUANGAN PADA PELAKU UMKM DI KECAMATAN RANTEPAO KABUPATEN TORAJA UTARA Lusdani, Westerini; Panimba, Winta; Herlisya, Herlisya
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16564

Abstract

The Influence of Financial Knowledge, Financial Inclusion and Education Level on Financial Behavior among MSMEs in Rantepao District, North Toraja Regency. This research aims to find out whether the variables Financial Knowledge, Financial Inclusion, and Education Level have an effect on Financial Behavior. The type of research used in this research is quantitative descriptive. This research used a sample of 71 MSMEs in Rantepao District. The results of this research show that partially Financial Knowledge has a significant effect on Financial Behavior in MSMEs in Rantepao District, this can be seen in the results of the t test where the sig value is 0.037 < 0.05, partial Financial Inclusion has no significant effect on Financial Behavior For MSMEs in Rantepao District, with a value of sig. 0.857 > 0.05, while the level of education partially has a positive effect on the financial behavior of MSMEs in Rantepao District, a value of sig. 0.016.< 0.05 and simultaneously Financial Knowledge, Financial Inclusion, and Level of Education have a significant positive effect on Financial Behavior in MSMEs in Rantepao District. This can be seen in the results of the F test where the significance value is 0.004 < 0.05.
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN PADA SEJAHTERA MART RANTEPAO KABUPATEN TORAJA UTARA Panimba, Winta; Lusdani, Westerini; Tonapa, Ulfiani
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14583

Abstract

The Influence of Price and Service Quality on Purchase Decisions at Sejahtera Mart Rantepao, North Toraja Regency. The problems in this study are: Does the price affect purchasing decisions at Sejahtera Mart Rantepao. Does the quality of service affect purchasing decisions at Sejahtera Mart Rantepao.) Do prices and service quality affect purchasing decisions at Sejahtera Mart Rantepao. The population in this study are consumers who make purchases at Sejahtera Mart Rantepao. Sampling in this study is Nonprobability Sampling. The data analysis technique used is instrumenttest, classical assumption test, hypothesis testing. The results of the study The price has a significant effect on purchasing decisions because the value of t_count>t_table is 0.254>0.2006 and the resulting significance is 0.800 t_table or 0.677>0.2006 and the resulting significant is 0.500