Article Per Year (5 Year)
p-Index From 2021 - 2026
2.03
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Kesatuan (JIK) SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Jurnal Ilmiah Manajemen Kesatuan Kainawa: Jurnal Pembangunan & Budaya Jurnal Abdimas Ekonomi dan Bisnis Jurnal Abdimas Dedikasi Kesatuan PRIMA : Portal Riset dan Inovasi Pengabdian Masyarakat Jurnal Impresi Indonesia Journal of Sustainable Community Service International Journal of Social Science and Community Service
Nani Cahyani
STIE Kesatuan
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

Published : 20 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 20 Documents
Search

 1   2 
SOSIALISASI PERAN SIA DAN TEKNOLOGI INFORMASI DAN SDM PENGELOLA BUMDES Putri, Sara Ayudia; Hertati, Lesi; Terrtiavini, Terrtiavini; Heryati, Agustina; Cahyani, Nani; Puspitawati, Lilis
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 3 No. 2 (2024): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v3i2.1185

Abstract

This community service aims to introduce the role of AIS and IT and increase the capacity of human resources of BUMDes managers. BUMDes are important in driving the village economy, but often experience constraints in efficient financial and operational management. Effective implementation of AIS and IT can help overcome these obstacles, but requires adequate understanding and HR skills. This activity involves intensive training and mentoring to BUMDes managers. The method used is a participatory approach with workshops, seminars, and practical training sessions. Data was collected through observation, questionnaires, and interviews to assess the effectiveness of the program. The results show an improved understanding and skills in using AIS and IT to support BUMDes management. They are better able to implement an integrated accounting system and utilize IT to improve operational efficiency and financial transparency. The program also identified challenges, such as limited technology infrastructure in the villages and the need for ongoing support.
PELATIHAN PROMOSI PRODUK, PELAYANAN DAN KEPUASAN PELANGGAN UMKM GOFOOD Dani, Suci Rahma; Hertati, Lesi; Terrtiavini, Terrtiavini; Heryati, Agustina; Cahyani, Nani; Puspitawati, Lilis
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 3 No. 2 (2024): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v3i2.1186

Abstract

The purpose of this research is to evaluate the impact of product promotion, service, and customer satisfaction training on the competitiveness of SMEs on the Go-Food platform. Additionally, this research aims to identify strategies that can enhance visibility, sales, and customer loyalty. The research methods used include analyzing product quality, service quality, promotion, and customer satisfaction. This approach includes the use of social media, SEO, paid advertising, and loyalty programs. Data was collected through surveys and customer feedback. The research findings indicate that effective training in product promotion and service can improve customer satisfaction and the competitiveness of SMEs. The implementation of strategies such as the use of social media and loyalty programs has proven to increase visibility and sales. Quick and professional responses to customers, as well as maintaining cleanliness standards and product quality, also contribute positively. Therefore, it can be concluded that training on product promotion, service, and customer satisfaction is crucial for enhancing the competitiveness and success of SMEs on the Go-Food platform. With the right strategies, SMEs can achieve long-term growth and improve customer loyalty.
Pengaruh Kolonial, Perlawanan, dan Identitas Budaya: Kajian tentang Bumi Manusia Karya Pramoedya Ananta Toer dan Kaitannya dengan Hukum Adat Buton Cahyani, Nani; Malim, Dinna Dayana La Ode
Kainawa: Jurnal Pembangunan dan Budaya Vol 6 No 1 (2024)
Publisher : Balitbangda Kota Baubau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46891/kainawa.6.2024.17-31

Abstract

This study explores Pramoedya Ananta Toer’s This Earth of Mankind as a reflection of postcolonial cultural identity and resistance, comparing its insights to the Butonese people’s experience of identity preservation. The novel delves into tensions between traditional Javanese culture and Dutch colonial modernity, particularly through characters like Minke and Nyai Ontosoroh, who embody cultural hybridity and resistance, Postcolonial concepts, such as Homi Bhabha’s ‘Third Space’ are employed to analyze cultural shifts and empowerment offered through education. The Butonese people’s maritime culture and strategic location are examined as a case of sustaining identity amid external influences, showcasing parallels in navigating colonial legacies. The research question of this study is: how does This Earth of Mankind illustrate postcolonial influence, and how does its portrayal of cultural identity and resistance compare to the Butonese people’s efforts to preserve their culture? The study aims to explore postcolonial influence, cultural identity, and resistance in This Earth of Mankind and to analyze their relevance to the contemporary socio-cultural challenges of the Butonese people. The Methodology of this study, focusing on cultural identity shifts in Minke’s journey and its parallels with the postcolonial experiences of the Butonese people, supported by scholarly articles and webs to back up arguments. The theoretical framework of this study linking the narrative of This Earth of Mankind with Butonese people’s cultural identity and identity through applying theories of Homi Bhabha, Stuart Hall, and Geertz Clifford to explore hybrid and cultural identity. A key finding is that Dutch colonialism profoundly influenced the socio-political and economic systems of colonized communities like the Butonese. The Dutch introduced new administrative structures, economic policies, and social hierarchies that undermined traditional leadership and local economic practices. Despite these adversities, the Butonese showcased resilience by preserving their identity through their adat, spiritual traditions, and maritime practices. Another key insight is the role of hybridity in shaping identity and resistance among the Butonese. Drawing on Homi Bhabha’s theory, they blended Western influences like education and technology with their traditions, crafting new expressions of identity. Resistance emerged through both cultural affirmation and creative adaptation of customs, highlighting their resilience and adaptability against colonial authority.
PKM internasional Indonesia vs Malaysia aplikasi blockchain inovasi technopreneurial Cahyani, Nani; Puspitasari, Ratih; Herlina, Eka; Atmadja, Iswandi sukanta; Hertati, Lesi
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 9, No 3 (2025): May
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v9i3.30399

Abstract

Abstrak Kegiatan  PKM internasional antara Indonesia dan Malaysia bertujuan membentuk blockchain bagian dari  teknologi terdesentralisasi yang menarik pengembangan solusi technopreneurial di berbagai sektor, termasuk di Indonesia dan Malaysia. Kegiatan ini berfokus pada potensi aplikasi blockchain dalam memperkuat ekosistem inovasi dan kewirausahaan teknologi kedua negara tersebut. Tujuan utama dari Program pengabdian kepada masyarakat  (PKM untuk mengeksplorasi dan membandingkan peluang blockchain sebagai fondasi bisnis digital yang lebih transparan, efisien, dan aman. Kegiatan dilakukan terhadap beberapa sektor potensial, seperti fintech, logistik, dan pendidikan. Hasil pengabdian kepada masyarakat  menunjukkan bahwa meskipun Indonesia dan Malaysia menghadapi tantangan yang serupa, seperti regulasi yang belum mapan dan resistensi terhadap adopsi teknologi baru, keduanya memiliki kekuatan unik. Indonesia unggul dalam potensi pasar domestik yang besar, sementara Malaysia lebih maju dalam hal infrastruktur teknologi dan regulasi blockchain. PKM ini merekomendasikan kolaborasi antara pelaku usaha dan pemerintah dari kedua negara untuk mempercepat adopsi blockchain melalui pertukaran pengetahuan dan pengembangan kebijakan yang pro-aktif. Program pengabdian kepada masyarakat   guna menciptakan ekosistem yang mendukung, mahasiswa, dosen antar negara untuk mengembangkan  inovasi dengan mendorong technopreneur muda dalam pengembangan solusi blockchain. Kata Kunci: blockchain; technopreneurship;  inovasi; ; ekosistem digital; pertukaran pengetahuan. Abstract The international PKM activity between Indonesia and Malaysia aims to form blockchain as part of a decentralized technology that attracts the development of technopreneurial solutions in various sectors, including in Indonesia and Malaysia. This activity focuses on the potential of blockchain applications in strengthening the innovation and technology entrepreneurship ecosystem of the two countries. The main objective of the Community Service Program (PKM) is to explore and compare blockchain opportunities as a foundation for a more transparent, efficient, and secure digital business. Activities are carried out in several potential sectors, such as fintech, logistics, and education. The results of community service show that although Indonesia and Malaysia face similar challenges, such as undeveloped regulations and resistance to the adoption of new technologies, both have unique strengths. Indonesia excels in its large domestic market potential, while Malaysia is more advanced in terms of technology infrastructure and blockchain regulations. This PKM recommends collaboration between business actors and governments from both countries to accelerate blockchain adoption through knowledge exchange and proactive policy development. The community service program aims to create a supportive ecosystem, students, lecturers between countries to develop innovation by encouraging young technopreneurs in developing blockchain solutions. Keywords: blockchain; technopreneurship; innovation; ; digital ecosystem; knowledge exchange
Peningkatan Usaha Kelompok Tani Hutan Sadar Tani Muda Melalui Pemanfaatan Teknologi, Pemasaran Digital, dan Keuangan, Desa Bojong Murni Kabupaten Bogor Hermawan, Yanto; Cahyani, Nani; Listari, Sinta; Putri, Melani Faliana; Sucilawati, Sabrinah
Jurnal Abdimas Dedikasi Kesatuan Vol. 6 No. 2 (2025): JADKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jadkes.v6i2.3860

Abstract

This community service program was carried out with the Sadar Tani Muda Forest Farmers Group (KTH) in Bojong Murni Village, Bogor Regency, aiming to strengthen their business capacity through the use of information technology, digital marketing, and financial literacy. The main challenges faced by the group were limited market access, low adoption of digital tools, and weak financial record-keeping. The methods involved training, mentoring, and the implementation of a simple website, social media platforms, and financial recording applications using Excel/Google Sheets. The results indicate a significant improvement in members’ abilities to utilize digital media for product promotion, prepare simple financial reports, and manage their businesses more systematically. Descriptive analysis showed that the variables of digital marketing, information technology utilization, and financial management were rated high to very high, with mean scores of 4.16, 4.11, and 4.23 respectively. The program’s impact was reflected in increased sales, cost efficiency, and members’ awareness of professional business management. These findings highlight that technology-driven interventions and financial literacy enhancement can effectively strengthen farmers’ economic independence while supporting sustainable development goals at the village level   Keywords: Community empowerment, information technology, digital marketing, financial literacy, farmer group
Peran Komunikasi Terpadu dalam Membangun Loyalitas Konsumen Larasati, Ayu; Cahyani, Nani; Roring, Franky P.; Heriyanti, Heriyanti; Rachmadany, Lianda
Jurnal Impresi Indonesia Vol. 4 No. 9 (2025): Indonesian Impression Journal (JII)
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v4i9.7001

Abstract

Di era persaingan pasar yang semakin kompleks dan dinamis, loyalitas konsumen telah menjadi aset kritis bagi kelangsungan hidup dan pertumbuhan bisnis. Namun, tantangan utama yang dihadapi perusahaan adalah fragmentasi saluran komunikasi dan ketidakkonsistenan pesan yang dapat melemahkan identitas merek serta mengurangi efektivitas upaya pemasaran dalam membangun hubungan jangka panjang dengan konsumen. Penelitian ini bertujuan untuk menganalisis secara mendalam peran komunikasi pemasaran terpadu dalam membangun loyalitas konsumen yang berkelanjutan. Komunikasi pemasaran terpadu (Integrated Marketing Communications/IMC) merupakan pendekatan strategis yang menyatukan berbagai bentuk komunikasi, termasuk iklan, promosi penjualan, hubungan masyarakat, pemasaran langsung, serta media digital, dengan tujuan menyampaikan pesan merek yang konsisten dan sinergis kepada konsumen. Pendekatan ini tidak hanya berfokus pada penyampaian informasi, tetapi juga pada penciptaan pengalaman merek yang kohesif dan relevan. Loyalitas konsumen sendiri menjadi aspek krusial dalam mempertahankan keberlangsungan bisnis di tengah persaingan pasar yang semakin ketat. Konsumen yang loyal cenderung memiliki kecenderungan untuk melakukan pembelian berulang, menunjukkan komitmen terhadap merek, dan bahkan secara sukarela merekomendasikan produk atau layanan kepada orang lain. Berdasarkan hasil kajian, ditemukan bahwa penerapan komunikasi pemasaran terpadu secara efektif mampu meningkatkan kesadaran merek (brand awareness), memperkuat citra dan persepsi merek di benak konsumen, serta membangun hubungan emosional yang kuat antara merek dan konsumen. Faktor-faktor ini secara langsung maupun tidak langsung memberikan kontribusi positif terhadap pembentukan dan penguatan loyalitas konsumen dalam jangka panjang.
Training on Optimizing the Application of Accounting Information Systems in MSMEs in the Digital Era of the Indo Global Mandiri Student MBKM Program Palinggau, Aling; Hertati, Lesi; Terrtiavini, Terrtiavini; Heryati, Agustina; Cahyani, Nani; Puspitawati, Lilis
International Journal of Social Science and Community Service Vol. 2 No. 1 (2024): JANUARY
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v2i1.8

Abstract

The purpose of this training is to find out factors such as limited resources, lack of technological understanding, and regulatory uncertainty which are the main obstacles in implementing accounting information systems for MSMEs in the digital era. Training develops training programs that include a basic understanding of accounting information systems, relevant technology, as well as strategies for overcoming obstacles that may arise. The benefit of this training is to provide comprehensive understanding and practical skills to MSME owners and managers, so that they can optimize the application of accounting information systems in business operations. It is hoped that this training will help MSMEs to increase their efficiency, accuracy and resilience in facing the challenges of the digital era, as well as improve the quality of financial reporting.
Socialization of SIA to Bank Mandiri Customers MBKM Student Internship Indo Global Mandiri University Erin, Arif Kurnia; Hertati, Lesi; Terrtiavini, Terrtiavini; Heryati, Agustina; Cahyani, Nani; Puspitawati, Lilis
International Journal of Social Science and Community Service Vol. 2 No. 1 (2024): JANUARY
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v2i1.9

Abstract

Socialization of the PKM SIA program to Bank Mandiri customers through the MBKM program provides a positive contribution in increasing customer understanding of SIA and its benefits in the banking context. Students who took part in the internship program reported an increase in their understanding of the importance of AIS in supporting sound banking decisions. Several challenges related to the effectiveness of SIA socialization through PKM were also identified, such as time constraints and varying levels of understanding among customers. Therefore, it is recommended that PKM continue to improve their outreach methods, including the use of information and communication technology, as well as holding additional training sessions to ensure that customers can make maximum use of AIS.
Kolaboratif PKM Internasional Mobility Consortium Pengelolaan Komunikasi Pemasaran Melalui Digitalisasi Bisnis Di Thailand Cahyani, Nani; Puspitasari, Ratih; Hertati, Lesi; Hidayat, Janthy; Nurfaiza, Nabila
Jurnal Abdimas Ekonomi dan Bisnis Vol. 4 No. 2 (2024): Jurnal Abdimas Ekonomi dan Bisnis
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/abdiekbis.v4i2.3405

Abstract

This service activity was carried out in Thailand in the context of joint International PKM in order to realize effective marketing communications management which is the key to business success in the current digital era. Collaboration in the field of business digitalization offers great opportunities for economic growth and wider market penetration. This PKM aims to explore how collaboration in the PKM International Mobility Consortium can encourage innovation in the field of marketing communications management through business digitalization in Thailand. Through a qualitative approach with in-depth interviews and content analysis, collecting data from business stakeholders, academics and practitioners in Thailand. The pretest and posttest results show that collaboration in the International PKM consortium encourages the exchange of knowledge and resources between organizations from various countries, enriching local perspectives with a global view. Business digitalization developed through collaboration results in more adaptive and effective marketing communications strategies, enabling MSMEs in Thailand to reach a wider audience and increase competitiveness in the global market.
Workshop pertukaran budaya Indonesia-Thailand melalui aplikasi bisnis akibat perubahan sosial kerja sama PKM internasional Cahyani, Nani; Puspitasari, Ratih; Hertati, Lesi; Hidayat, Janty T.; Nurfaiza, Nabila
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 8, No 2 (2024): June
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v8i2.24243

Abstract

Abstrak Kegiatan PKM Internasional dilakukan dalam rangka pertukaran budaya antara Indonesia- Tailand hal ini didorong oleh perubahan teknologi digital bisnis global yang begitu cepat sehingga  membuka peluang baru untuk pertukaran budaya antar negara. PKM  ini mengkaji bagaimana digitalisasi bisnis mempengaruhi perubahan sosial dalam praktik berjualan di media Sosial khususnya antara Indonesia dan Thailand, melalui kerja sama PKM Internasional. Pendekatan kualitatif yang mencakup wawancara dan membagi kuisioner pretest dan postest  dan analisis konten menelusuri pengalaman pedagang online antara konsumen di kedua negara. Hasil temuan membuktikan bahwa digitalisasi bisnis, terutama melalui platform marketplace, memfasilitasi pertukaran budaya antara Indonesia dan Thailand, hal ini menyebakan produk dan praktik bisnis lokal untuk menembus pasar asing. Kerja sama dalam rangka PKM Internasional memperkuat pertukaran produk  dengan memfasilitasi transfer pengetahuan dan pengalaman antara pelaku bisnis dari kedua negara. Perubahan sosial yang teramati termasuk adaptasi strategi pemasaran, pembentukan jejaring antarbudaya, dan peningkatan kesadaran akan keanekaragaman budaya. guna pengembangan bisnis internasional dan harmoni lintas budaya dibahas dalam konteks kolaborasi PKM Internasional. Kata Kunci: workshop; pertukaran budaya; digitalisasi bisnis; perubahan sosial; berjualan di marketplace; PKM internasional Abstract International PKM activities are carried out in the context of cultural exchange between Indonesia and Thailand. This is driven by rapid changes in global business digital technology, opening up new opportunities for cultural exchange between countries. This PKM examines how business digitalization influences social change in the practice of selling on social media, especially between Indonesia and Thailand, through PKM International collaboration. A qualitative approach that includes interviews and pretest and posttest questionnaires and content analysis explores the experiences of online merchants among consumers in both countries. The findings prove that business digitalization, especially through marketplace platforms, facilitates cultural exchange between Indonesia and Thailand, this allows local products and business practices to penetrate foreign markets. Cooperation within the framework of PKM International strengthens product exchange by facilitating the transfer of knowledge and experience between business people from both countries. Observed social changes include adaptation of marketing strategies, formation of intercultural networks, and increased awareness of cultural diversity. for international business development and cross-cultural harmony are discussed in the context of International PKM collaboration. Keywords: cultural exchange; business digitalization; social transformation; selling on the marketplace PKM international.
Co-Authors Aberta, Fina Allya, Veni Andriansyach, Anggie Atmadja, Iswandi sukanta Ayu Larasati Bambang Hengky Rainanto Dani, Suci Rahma Eka Herlina Erin, Arif Kurnia Heriyanti Heriyanti, Heriyanti Hermawan, Yanto Heryati, Agustina Heti Herawati Heti Herawati Hidayat, Janthy Hidayat, Janty T. Lesi Hertati, Lesi Lilis Puspitawati Listari, Sinta Malim, Dinna Dayana La Ode Marwan Effendy Morita Morita Mumuh Mulyana Noor, TB. Dicky Faldy Syahid Noor, Tubagus Dicky Faldy Syahid Nurfaiza, Nabila Nusa Muktiadji Nusa Muktiadji Palinggau, Aling Putri, Melani Faliana Putri, Sara Ayudia Rachmadany, Lianda Rainanto, Bambang Hengky Ratih Puspitasari Roring, Franky P. Sucilawati, Sabrinah Sujana Sujana Terrtiavini, Terrtiavini Tubagus Dicky Faldy Syahid Noor Wiratama, Aldi