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All Journal JDM (Jurnal Dinamika Manajemen) Indonesian Journal of Business and Entrepreneurship (IJBE) Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Jurnal Ilmiah Manajemen Kesatuan Jurnal Ilmiah Pariwisata Kesatuan Jurnal Abdimas Dedikasi Kesatuan Jurnal Aplikasi Bisnis Kesatuan Global Research on Tourism Development and Advancement (GARUDA) International Journal of Trends in Accounting Research
Rainanto, Bambang Hengky
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Public Health Social Sciences Other

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Tinjauan Atas Green Marketing Pada Hotel Pesona Alam Resort & Spa Janah, Lelatul; Noor, Tubagus Dicky Faldy Syahid; Rainanto, Bambang Hengky
Jurnal Aplikasi Bisnis Kesatuan Vol. 3 No. 3 (2023): JABKES Edisi Desember 2023
Publisher : Program Vokasi dan LPPM IBI Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jabkes.v3i3.1903

Abstract

Perkembangan luar biasa dari layanan atau produk ramah lingkungan di pasar dalam menanggapi kebutuhan konsumen telah membuat strategi pemasaran ramah lingkungan menjadi topik utama. Prinsip-prinsip pemasaran hijau mengubah nilai dan sikap perusahaan untuk memenuhi kebutuhan konsumen. Tujuan dari Penelitian ini yaitu untuk mengetahui: 1) bagaimana penerapan green marketing pada Hotel Pesona Alam Resort & Spa; 2) apa saja kendala penerapan green marketing pada Hotel Pesona Alam Resort& Spa; 3) bagaimana upaya untuk mengatasi kendala dalam penerapan green marketing pada Hotel Pesona Alam Resort & Spa. Hasil Penelitian ini yaitu: 1) Pesona Alam Resort & Spa telah menerapkan ketujuh aspek green marketing mix; 2) dalam penerapanya terdapat beberapa kendala yang dialami oleh Pesona Alam Resort & Spa dalam menerapkan green marketing mix diantaranya keraguan dari pelanggan terkait kemasan air mineral botol kaca, penerapan green innovation atau eco-innovation, mengedukasi karyawan; 3) upaya yang dilakukan untuk mengatasi kendala yaitu pihak hotel memberi label pada air minum botol kaca, kedepannya pihak hotel akan terus berinovasi pada produk hijau, perusahaan akan membentuk tim hijau atau komite lingkungan yang terdiri dari karyawan dari berbagai departemen. Kata Kunci: Green marketing mix, Pesona Alam Resort & Spa
The Influence of Firm Size, Corporate Governance, Green Accounting Disclosure on Sustainability Report Disclosure and Financial Performance and Its Impact on Value Company Karsam, Karsam; Sasmita, Jenny; Hudin, Norlaile Salleh; Rainanto, Bambang Hengky; Solihin, Solihin; Noor, Basyiruddin
INTERNATIONAL JOURNAL OF TRENDS IN ACCOUNTING RESEARCH Vol. 3 No. 2 (2022): International Journal of Trends in Accounting Research (IJTAR)
Publisher : Asosiasi Dosen Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (311.309 KB) | DOI: 10.54951/ijtar.v3i2.401

Abstract

The importance of the company to maintain the continuity of its business in the future becomes a very crucial issue at this time, the Company must pay attention to the planet, people and profit. The purpose of this study was to determine the effect of Company Size, Corporate Governance Disclosure of Sustainability Report and Financial Performance as well as its impact on the Company's Corporate Values in Mining Companies listed on the Indonesia Stock Exchange. Samples are determined based on purposive sampling technique, with a total sample of 15 companies. The study used secondary data obtained from the Indonesia Stock Exchange website in the form of financial statements from 2011-2021. The hypothesis in this study using path analysis with smart pls. The results show that Company Size and Corporate Governance influence the green accounting disclosure and sustainability report disclosure, then sustainability report disclosure influences Financial Performance and has an impact on the Company's Value in Mining Companies listed on the Indonesia Stock Exchange during 2011-2021. This means that the frequent meetings of the board of directors and the audit committee as indicators of Corporate Governance will produce effective decision making in disclosure of sustainability reports and Financial Performance as measured by profitability will provide management motivation in reporting important information for the company's sustainability to increase the company's value.
PKM Donasi Alat Pelindung Diri Bagi Tenaga Kesehatan Puskesmas di Kota Bogor pada Masa Pandemi Covid-19 Muktiadji, Nusa; Rainanto, Bambang Hengky; Cahyani, Nani; Herawati, Heti; Mulyana, Mumuh; Noor, Tubagus Dicky Faldy Syahid
Jurnal Abdimas Dedikasi Kesatuan Vol. 1 No. 2 (2020): JADKES Edisi Desember 2020
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jadkes.v1i2.479

Abstract

Kegiatan donasi saat ini sangat dibutuhkan, karena adanya wabah pandemic covid-19 yang terlah menyebar di Indonesia sejak Maret 2020 dengan kasus terkonfirmasi positif hingga 2 Juni 2020 sebanyak 27.549 orang. menyebabkan masker yang sangat dibutuhkan menjadi langka dan memiliki harga yang cukup tinggi dan tidak terjangkau. Di sisi lain, selain para tenaga medis yang membutuhkan masker, para masyarakat pun memerlukannya. Selain masker, kebutuhan akan sabun cuci tangan yang cukup tinggi membuatnya mahal Oleh karena itu, kegiatan donasi dirasa sangat diperlukan untuk membantu dan meringankan beban bagi masyarakat ataupun tenaga medis. Mengingat bahwa seluruh lapisan masyarakat dari berbagai bidang terkena dampak yang signifikan dari merebahnya wabah pandemi covid-19. Seluruh elemen masyarakat, tak terkecuali institusi pendidikan ikut bahu membahu untuk meringankan beban yang dirasakan.
PKM Pembekalan Pelaku UMKM Kota Bogor Tentang Strategi Diferensiasi Dan Positioning Untuk Bertahan Dan Menang Rainanto, Bambang Hengky; Fathiah, Rita
Jurnal Abdimas Dedikasi Kesatuan Vol. 1 No. 2 (2020): JADKES Edisi Desember 2020
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jadkes.v1i2.513

Abstract

Tujuan diadakannya PKM Pembekalan Pelaku UMKM dengan materi Strategi Diferensiasi dan Positioning untuk Mempertahankan dan Memenangkan Pasar adalah untuk memberi informasi dan melatih mental pelaku UMKM Kota Bogor tentang strategi bertahan dan sukses para kepada pelaku UMKM di tengah pasar yang selalu berubah. Membuat diferensiasi dan memperkuat positioning oleh para pelaku UMKM perlu diinfromasikan karena sebagian pelaku UMKM masih melakukan perubahan para produk yang dihasilkan sehingga mereka tidak memiliki pasar yang tetap. Metode pelaksanaan yang dilakukan adalah memberikan contoh-contoh industri yang ada di sekitar kita terkait dengan cara-cara mereka melakukan diferensiasi, kemudian memperkuat positioning di pasar. Melalui pelatihan pelaku UMKM ini, diharapkan partisipan dapat menjadi pelaku UMKM yang mampu bertahan dan semakin meningkat di masa mendatang.
Digital Entrepreneurship on Purchase Decisions: Analysis of Content-Based Business, Online Store, and Business Matchmaking Mulyana, Mumuh; Rainanto, Bambang Hengky; Sulistiono, Sulistiono; Fadillah, Adil; Said, Jamaliah
Indonesian Journal of Business and Entrepreneurship Vol. 11 No. 1 (2025): IJBE, Vol. 11 No. 1, January 2025
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.11.1.29

Abstract

Backgrounds: The advancement of technology has significantly impacted various sectors, including food and beverage (F&B) companies. Previously, trading, shopping, and promotion activities were conducted directly, but now these activities are primarily online. Consequently, F&B owners need distinctive characteristics and effective use of digital media to stay competitive.Purpose: This study aims to determine the influence of digital entrepreneurship on purchase decisions within F&B companies in West Java, Indonesia.Design/methodology/approach: A quantitative research method was employed, surveying 100 respondents from F&B consumers using purposive sampling. Data were collected through a structured questionnaire and analyzed with Structural Equation Modeling (SEM) using SmartPLS v.4.0, including validity and reliability tests.Findings/Results: The study found a significant impact of digital entrepreneurship on purchase decisions. Positive influences were noted in content-based business, community-based business, matchmaking business, and promotion. However, the online store variable showed a positive but statistically insignificant effect.Conclusion: The results underscore the importance for F&B proprietors to strategically integrate digital entrepreneurship elements to enhance and optimize purchase decision dynamics.Originality/value (State of the art): This research highlights the growing significance of digital entrepreneurship in the F&B sector, offering insights into how various digital strategies influence consumer purchasing behavior, which is crucial for adapting to the evolving market landscape. Keywords: digital entrepreneurship, social media, digital marketing strategies, promotional content, purchase decisions.
Stakeholder Analysis In The Strategic Development Planning Of Batutulis Tourism Area, Bogor City Rainanto, Bambang Hengky; Herawati, Fitria; Sunantoputri, Siti Yasmin Salsabila; Saragi, Charles Parnauli; Bon, Abdul Thalib; Van Melle, Jonathan; Rudyanto, Bambang
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 1 (2025): JIMKES Edisi Januari 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i1.3072

Abstract

Bogor, one of Indonesia's oldest cities, is renowned for its distinctive culture and rich historical heritage, including the Batutulis area. This area holds significant remnants of the Sundanese Kingdom's history and has been designated as a historical and cultural tourism destination in Bogor. Effective development of a tourism area necessitates collaboration among various stakeholders. However, in the case of Batutulis, insufficient communication and cooperation have led to misunderstandings among stakeholders. To address these issues, appropriate strategies are essential in the non-physical planning of the Batutulis Tourism Area, including stakeholder roles, tourism product development, and marketing strategies to ensure comprehensive and well-structured tourism planning. This research aims to identify, classify, and analyze the relationships between stakeholders involved in developing the Batutulis Tourism Area. A descriptive qualitative method was employed, integrating stakeholder and SWOT analyses. Data collection techniques included observations, interviews, and document reviews, with interviews conducted with stakeholders identified through the Pentahelix Strategy. The successful development of the Batutulis Tourism Area depends on strategic planning and collaboration among stakeholders, emphasizing the need for synergy in coordination, communication, and cooperation. Keywords: Stakeholders, Pentahelix Strategy, Non-Physical Planning, Tourism Development, Historical and Cultural Tourism
Tourist Attraction Development after Revitalization of Taman Mini Indonesia Indah Rainanto, Bambang Hengky; Wiranti, Putri; Pujiastuti, Sri; Suryanti, Cecilia Valentina Srihadi; Bon, Abdul Talib; Melle, Jonathan van; Rudyanto, Bambang
Stupa Vol 6 No 2 (2024): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.6.2.124-142

Abstract

This study investigates the development of tourist attractions at Taman Mini Indonesia Indah (TMII) following its revitalization, using the 4A framework: Attractions, Accessibility, Amenities, and Ancillary Services. A qualitative descriptive approach was applied, with data analyzed using Nvivo 12 Plus to facilitate thematic coding and identify patterns from interviews and observations. The findings highlight substantial improvements across all 4A components. TMII’s attractions, including regional pavilions, museums, and thematic parks, have diversified and enhanced, appealing to a broader range of visitors. Accessibility has been significantly improved through upgraded transportation infrastructure, such as roads and public transit options. Enhanced amenities, including parking facilities, restrooms, and dining areas, have increased visitor convenience and satisfaction. Ancillary services, such as information centers and interactive educational activities, further enrich the tourism experience. Additionally, three key post-revitalization dimensions are identified: physical, economic, and social. The physical dimension involves the development of attractions, infrastructure upgrades, and environmental conservation efforts. Economically, TMII has expanded income sources, empowered small and medium enterprises, invested in infrastructure, and hosted events, strengthening its position as a premier destination. Socially, TMII serves as a center for education, cultural engagement, and community interaction, fostering a dynamic and inclusive social environment.
The Effect of Service Quality on the Level of Guest Satisfaction at the Dairyland Riverside Resto Puncak, Bogor Rivaldo, Aldo; Rainanto, Bambang Hengky
Jurnal Ilmiah Pariwisata Kesatuan Vol. 5 No. 1 (2024): JIPKES Edisi Januari 2024
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v5i1.2750

Abstract

Along with the times, competition in the business world is getting tougher. The existence of this competition requires business actors to be able to optimize the performance of their companies in order to be able to compete in market share. As for the company's way to be able to develop customer satisfaction such as the services provided and selling products at prices that match market share. Good presentation quality can also apply in attracting consumers. Good Quality Service will always exist in a company and will create pleasure for customers. After the customer feels pleasure with the goods received, of course the customer will compare the service that has been provided. This study aims to determine the effect of service quality on customer satisfaction that occurs at the Dairyland Riverside restaurant, Puncak, Bogor. In this study using a quantitative method in the form of a questionnaire. This sample was taken using purposive sampling and using the Slovin calculation method so that a sample of 96 respondents was obtained but rounded up to 100 respondents. Collecting data using a questionnaire and analyzed using multiple linear analysis. The results showed that service has an effect on customer satisfaction. Keywords: service quality, customer satisfaction.
Analysis Of Tourism Development Potential In Physical Planning Of Batutulis Area As Historical And Cultural Tourist Destination In Bogor City Sunantoputri, Siti Yasmin Salsabila; Rainanto, Bambang Hengky; Saragi, Charles Parnauli
Jurnal Ilmiah Pariwisata Kesatuan Vol. 5 No. 2 (2024): JIPKES Edisi Juli 2024
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v5i2.2752

Abstract

The city of Bogor is one of the cities that has large and diverse historical and cultural tourism resource potential, one of which is the Batutulis area. The Batutulis area has historical and cultural tourism potential that can be developed. However, this condition experiences problems which are limited by the identification of scattered sites, congestion, and inadequate infrastructure so that its development requires appropriate strategies such as developing physical planning. Physical planning is planning physical conditions or planning visible resource components such as buildings, roads and other facilities, in order to create a physical environment that is functional, comfortable, safe and attractive. This research uses a qualitative descriptive method with SWOT analysis carried out by observation, interviews and documentation. The sources in this research were the Public Works Department, Transportation Department, Environmental Department, Tourism and Culture Department, South Bogor District, Batutulis Subdistrict and Lawanggintung Subdistrict. Research on the Batutulis area of Bogor City resulted in the conclusion that the tourism potential in physical planning in the area is feasible and has the potential to be developed. This research produces physical planning strategies in the Batutulis area in the form of building tourist facilities, building tourist facilities and infrastructure, developing and managing tourist attractions, as well as developing historical and cultural tourism infrastructure. Keyword: Tourism Development Potential, Physical Planning, Historical and Cultural Tourist Destination, Batutulis Area, Bogor City
The Influence Of Destination Image And Tourist Attraction On Visitor Satisfaction Bogor Botanical Garden Manurung, Tarida Marlin Surya; Elizabeth, Maria; Rainanto, Bambang Hengky; Pujiastuti, Sri
Jurnal Ilmiah Pariwisata Kesatuan Vol. 5 No. 2 (2024): JIPKES Edisi Juli 2024
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v5i2.2753

Abstract

This research aims to determine: (1) the influence of Destination Image on the Satisfaction of Visitors to the Bogor Botanical Gardens, (2) the influence of Tourist Attractions on the Satisfaction of Visitors to the Bogor Botanical Gardens, (3) the influence of Destination Image and Tourist Attractions on the Satisfaction of Visitors to the Bogor Botanical Gardens. Data collection was carried out using a questionnaire-based survey distributed to 105 respondents. The sampling technique uses purposive sampling with the characteristics of respondents, namely tourists who have visited the Bogor Botanical Garden once in the past year. The data analysis methods used are descriptive analysis, SEM-PLS analysis, outer model, inner model, and hypothesis testing using SmartPLS version 4 software. Based on the test results, the data obtained are as follows: (1) Destination image partially has a positive and significant effect on visitor satisfaction at the Bogor Botanical Gardens, (2) Tourist attraction partially has a positive and significant effect on visitor satisfaction at the Bogor Botanical Gardens, (3) Destination image and tourist attraction simultaneously have a significant effect on visitor satisfaction at the Bogor Botanical Gardens, (4) Tourist Attraction is the variable that has the most influence on visitor satisfaction to the Bogor Botanical Gardens. Keywords: Tourism, Destination Image, Tourist Attraction, Visitor Satisfaction
Co-Authors Adil Fadillah Aulia, San San Dika Bon, Abdul Talib Bon, Abdul Thalib Elizabeth, Maria Fathiah, Rita Fitria Herawati, Fitria Hermawan, Yanto Heti Herawati Hudin, Norlaile Salleh Janah, Lelatul Karsam Karsam Madyaratri, Ardha Nareswari Melle, Jonathan van Mumin, Alfiana Mumuh Mulyana Nani Cahyani Noor, Basyiruddin Noor, Tubagus Dicky Faldy Syahid Nurachmad, Edi Nusa Muktiadji Rachmananda, Jordan Farhan Rivaldo, Aldo Rudyanto, Bambang Said, Jamaliah Saragi, Charles Parnauli Saragih, Charles Parnauli Sasmita, Jenny Solihin Solihin Sri Pujiastuti Sukma, Braja Eka Sukmawati, Ani Sulistiono Sunantoputri, Siti Yasmin Salsabila Suryanti, Cecilia Valentina Srihadi Tarida Marlin Surya Manurung Utami, Tiara Ayu Van Melle, Jonathan Wiranti, Putri Yuwantiningrum, Sri Endah