Article Per Year (5 Year)
p-Index From 2021 - 2026
12.523
P-Index
This Author published in this journals
All Journal Jurnal Riset Ekonomi & Bisnis Riset Manajemen dan Akuntansi Neo-Bis Tesa Arsitektur Briliant: Jurnal Riset dan Konseptual Jurnal Mirai Management Jurnal Riset Pendidikan Ekonomi Jurnal Dinamika Ekonomi dan Bisnis Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Scientific Journal of Reflection : Economic, Accounting, Management and Business SEIKO : Journal of Management & Business Jurnal Pendidikan Ekonomi (JURKAMI) OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi FIDUSIA : JURNAL KEUANGAN DAN PERBANKAN Jurnal Manajemen Dedication : Jurnal Pengabdian Masyarakat Procuratio : Jurnal Ilmiah Manajemen Jurnal Ilmu Manajemen MANAJEMEN DEWANTARA Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) Dialektika: Jurnal Ekonomi dan Ilmu Sosial Al-Kharaj: Journal of Islamic Economic and Business Management Studies and Entrepreneurship Journal (MSEJ) Focus : Jurnal Pekerjaan Sosial Journal of Management and Bussines (JOMB) Nusantara Science and Technology Proceedings JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Pengabdian Kepada Masyarakat Patikala Al-Buhuts (e-journal) Veteran Society : Jurnal Pengabdian Masyarakat Batara Wisnu : Indonesian Journal of Community Services East Asian Journal of Multidisciplinary Research (EAJMR) AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Al-Khidmah Jurnal Pengabdian Masyarakat Journal of Economics Development Issues Management Science Research Journal JURNAL BESEMAH Jurnal Bisnis Manajemen dan Akuntansi International Journal of Economics (IJEC) Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Jurnal Ekbis (Ekonomi & Bisnis) Cakrawala: Jurnal Pengabdian Masyarakat Global Cerdika: Jurnal Ilmiah Indonesia Innovative: Journal Of Social Science Research Dedication : Jurnal Pengabdian Masyarakat Jurnal Pengabdian Kepada Masyarakat Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Innovative and Creativity Journal of Ekonomics, Finance, and Management Studies Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis JHSS (Journal of Humanities and Social Studies) Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) IDEI: JURNAL EKONOMI & BISNIS ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat
Nurjanti Takarini
Faculty Of Economics And Business, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Surabaya 60294, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 85 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 85 Documents
Search

 5   6   7   8   9 
Optimalisasi Strategi PKWT untuk Efisiensi Tenaga Kerja di Perusahaan Jasa: Studi Kasus PT Swabina Gatra Shelomitha Rachmania Danguwole; Nurjanti Takarini
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1636

Abstract

Penelitian ini bertujuan untuk menganalisis strategi penerapan Perjanjian Kerja Waktu Tertentu (PKWT) dalam rangka meningkatkan efisiensi pengelolaan tenaga kerja di perusahaan jasa, khususnya pada PT Swabina Gatra. Dalam konteks regulasi ketenagakerjaan dan dinamika proyek jangka pendek, PKWT digunakan sebagai instrumen fleksibel yang memungkinkan perusahaan menyesuaikan kebutuhan tenaga kerja secara adaptif tanpa mengorbankan kelangsungan operasional. Melalui pendekatan deskriptif kualitatif, penelitian ini mengidentifikasi praktik rekrutmen, sistem evaluasi kinerja, dan kebijakan addendum kontrak sebagai komponen utama strategi tersebut. Hasilnya menunjukkan bahwa optimalisasi PKWT dapat mendorong efisiensi tenaga kerja dengan mengurangi biaya perekrutan berlebih, mempercepat pengisian posisi kosong, dan meningkatkan ketepatan waktu dalam perpanjangan kontrak kerja. Namun, untuk mencapai hasil maksimal, diperlukan kepatuhan terhadap regulasi seperti yang diatur dalam UU Cipta Kerja dan PP No. 35 Tahun 2021, serta pengawasan dari unit hubungan industrial perusahaan.
Pemberdayaan UMKM Industri Rumahan Melalui Optimalisasi Google Maps sebagai Pemasaran Digital di Kelurahan Mulyorejo Surabaya Wahyu Chasanah, Sani; Takarini, Nurjanti
Al-Khidmah Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2026): JANUARI-APRIL
Publisher : Institute for Research and Community Service (LPPM) of the Islamic University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56013/jak.v6i1.5089

Abstract

The digitalization era demands home-based MSMEs in Mulyorejo Subdistrict, Surabaya, enhance visibility through marketing platforms like Google Maps, yet low digital literacy results in only 15% having active profiles. This community service aims to empower 20 MSMEs through Google Maps optimization assistance. Qualitative descriptive methods were applied via door-to-door identification (August 25-October 10, 2025), personal socialization, and individual technical mentoring (October 13-November 21, 2025) covering Google Business Profile creation, location verification, data completion, and product photo uploads. Results show 17 out of 20 MSMEs (85%) successfully activated profiles with 4.2-4.8 star ratings, 25-35% physical visit increase, 70% location search growth, and 15-30% revenue boost in the first month. Personal approach effectively overcomes digital literacy barriers, transforming traditional marketing into independent digital strategies. Google Maps optimization proves essential for strengthening local MSMEs competitiveness, expanding market opportunities, and supporting inclusive economic growth in Mulyorejo Subdistrict.
Pemberdayaan UMKM Di Kelurahan Rembang Dengan Pemanfaatan Digital Marketing Sebagai Sarana Promosi Andi Maulana; Nurjanti Takarini
Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 3 (2023): September : Jurnal Pengabdian Kepada Masyarakat
Publisher : Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkm.v2i3.171

Abstract

Rembang Village is one of the villages in the Sananwetan District, Blitar City. The Rembang sub-district has the Rembang Rise program by creating a WhatsApp group by the sub-district officials as a place for MSMEs in the Rembang area to carry out promotions. Even though many MSMEs have joined this group, until now they are not familiar with digital marketing and only rely on conventional methods to promote their products. The purpose of this community service program is to provide understanding to MSME players about the benefits of digital marketing as promotional advice. With the existence of a digital marketing introduction program for MSME players in the Rembang Village, it is hoped that they can expand their market to sell their products.
Increasing Customer Engagement on the Potential for Digitalization of MSME Mapping in Mungkung Village, Rejoso District, Nganjuk Regency : Peningkatan Customer Engagement pada Potensi Digitalisasi Pemetaan UMKM di Desa Mungkung, Kecamatan Rejoso, Kabupaten Nganjuk Figo Afriansyah; Nurjanti Takarini
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol. 8 No. 3 (2024): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : DPD Jatim Perkumpulan Dosen Indonesia Semesta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

MSMEs in Mungkung Village include various businesses such as culinary, clothing needs, agribusiness, equipment, and automotive industry repairs. Many of them do not understand technological advances, which hinders development. Some MSMEs do not have a logo or brand and only rely on local consumers. This causes ignorance among local residents and potential customers outside the village, due to the lack of even development of mapping. This activity is directed at developing the Mungkung Village community to be technologically literate. Activities focus on increasing customer engagement, digitizing the marketing potential of MSMEs in Mungkung Village through digital maps and increasing their presence and accessibility. Implementation of activities uses qualitative descriptive methods. The results of the activity show that there has been an increase in customer engagement regarding the potential of MSMEs in Mungkung Village through the digital map of MSMEs which can be accessed on the online platform. This program also supports SDGs (sustainable development goals) 8 targets related to decent work and economic growth through strengthening MSMEs.
Peran Instagram sebagai Platform Digital Marketing dalam Meningkatkan Daya Saing Penjualan UMKM di Siwalankerto Dawiyah, Salsabillah Al; Takarini, Nurjanti
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 1 (2026): Abdira, Januari
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i1.1543

Abstract

Micro, small, and medium enterprises (MSMEs) are increasingly relying on social media as a marketing tool, thanks to the expansion of digital technology. The purpose of this study was to analyze how Startias Cake Cookies, an MSME in the Siwalankerto area, has been using Instagram to increase sales and compete with other local businesses. Using the Community-Based Participatory Research (CBPR) paradigm, the implementation of service can be described as a mentoring process through active qualitative data collection, where the service team not only observes but is also directly involved in monitoring and documenting partners' marketing efforts on Instagram @startiascakecookies. Instagram increases the intensity of product promotions, customer engagement, marketing reach, and consumer buying interest. Instagram, as a digital marketing platform, also helps build a stronger corporate reputation. Therefore, with regular management and consideration of product attributes, Instagram can be a powerful marketing tool for MSMEs.
Optimalisasi Layanan Penerbitan Nomor Induk Berusaha Sebagai Upaya Pemberdayaan UMKM di Kelurahan Kalisari Surabaya Gita Kusumaningtyas, Rofifah; Takarini, Nurjanti
Jurnal Pengabdian Kepada Masyarakat Patikala Vol. 5 No. 3 (2026): Jurnal PkM PATIKALA
Publisher : Pusat Pengembangan Pendidikan dan Bakat Indonesia/Education and Talent Development Center of Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/patikala.v5i3.4453

Abstract

This research discusses the optimization of Nomor Induk Berusaha (NIB) issuance services as a strategy for empowering Micro, Small, and Medium Enterprises (MSMEs) in Kalisari Sub-District, Surabaya. Through a qualitative approach involving interviews and observations with 21 MSME actors and sub-district apparatus, it was found that the NIB issuance process still faces challenges such as lengthy bureaucracy, lack of socialization, and limited digital access. Optimization efforts were carried out through procedure simplification, digital training, and one-stop service integration, which successfully increased NIB issuance by up to 70%. The research results indicate that this optimization not only streamlines business legality but also enhances MSMEs' access to markets, financing, and legal protection, thereby supporting sustainable local economic growth.
Penguatan Identitas Usaha Melalui Logo Guna Meningkatkan Visual Branding UMKM di Kejawan Putih Tambak Atik Novita; Takarini, Nurjanti
Jurnal Pengabdian Kepada Masyarakat Patikala Vol. 5 No. 3 (2026): Jurnal PkM PATIKALA
Publisher : Pusat Pengembangan Pendidikan dan Bakat Indonesia/Education and Talent Development Center of Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/patikala.v5i3.4454

Abstract

This service was carried out with the aim of overcoming the main challenges faced by Micro, Small, and Medium Enterprises (MSMEs) in Kejawan Putih Tambak, namely the lack of a strong brand identity and knowledge of attractive visual content. The main focus of the community service program was on the role of visual branding in increasing the competitiveness of MSMEs in the digital era, where logos as the main element of identity can help products become more recognizable to consumers and expand market reach. By strengthening business identity through logos, it is hoped that in the future, business actors can establish a strong brand image, enabling MSMEs to compete more effectively. The community service program consisted of three stages, namely preparation, implementation, and evaluation. The results of this community service show a significant increase in business actors' understanding of business logos. Before the socialization, business actors still had minimal knowledge about the importance of having a business identity, which resulted in a low level of business logo ownership of only 18% of MSMEs. However, after the socialization, the understanding of business actors increased dramatically, so that now 66% of MSMEs in Kejawan Putih Tambak have business logos. These results confirm that assistance to MSMEs is necessary in driving local economic growth through effective branding strategies, which ultimately contribute to the sustainability of MSMEs amid increasingly fierce market competition. Abstrak: Pengandian ini dilakukan dengan tujuan ini untuk mengatasi tantangan utama yang dihadapi oleh Usaha Mikro, Kecil, dan Menengah (UMKM) di Kejawan Putih Tambak, yaitu kurangnya identitas merek yang kuat serta pengetahuan mengenai konten visual yang menarik. Fokus utama pengabdian terletak pada peran visual branding dalam meningkatkan daya saing UMKM di era digital, dimana logo sebagai elemen identitas utama dapat membantu produk lebih dikenali konsumen dan memperluas jangkauan pasar. Melalui penguatan identitas usaha melalui logo diharapkan kedepanya pelaku usaha dapat membentuk citra merek yang kuat, sehingga UMKM dapat bersaing lebih efektif. Metode pengabdian terdiri dari tiga tahap yakni persiapan, pelaksanaan, dan evaluasi. Hasil pengabdian ini menunjukkan adanya peningkatan yang signifikan dalam pemahaman pelaku usaha mengenai logo usaha. Sebelum sosialisasi, pelaku usaha masih minim akan pengetahuan akan pentingnya memiliki identitas usaha yang berdampak pada rendahnya tingkat kepemilikan logo usaha yang hanya sebesar 18% UMKM, namun setelah diadakan sosialisasi, pemahaman pelaku usaha meningkat drastis, sehingga kini 66% UMKM di Kejawan Putih Tambak telah memiliki logo usaha.  
NALISIS PROFITABILITAS PADA PERUSAHAAN FOOD AND BEVERAGES YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2015–2018 Randy Alifianda; Nurjanti Takarini
IDEI: Jurnal Ekonomi & Bisnis Vol 1 No 2: Desember 2020
Publisher : Insan Doktor Ekonomi Indonesia (IDEI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38076/ideijeb.v1i2.9

Abstract

The company was founded with the aim of getting maximum and sustainable profits. Profitability can be used to assess how well a company can survive in its business. So, the purpose of this research was to find out the effect of liquidity, leverage, and activities in increasing profitability. The sample selection technique used in this research was purposive sampling. Samples obtained were 17 food and beverage companies listed on the Indonesia Stock Exchange in the 2015–2018 period. The data used in this research were secondary data obtained from the Indonesia Stock Exchange. The data analysis technique used in this research was multiple linear regression analysis. Based on the results of research that had been investigated, it can be concluded that leverage calculated using Debt to Assets Ratio was not able to contribute to profitability. Liquidity calculated using Current Ratio and Activities calculated using Total Assets Turnover Ratio can contribute to profitability.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KINERJA BANK UMUM YANG GO PUBLIC DI BURSA EFEK INDONESIA Dian Heri Krisdianto; Nurjanti Takarini
IDEI: Jurnal Ekonomi & Bisnis Vol 1 No 2: Desember 2020
Publisher : Insan Doktor Ekonomi Indonesia (IDEI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38076/ideijeb.v1i2.10

Abstract

Seperti perusahaan kebanyakan, dalam kegiatan operasional bank mempunyai misi dalam memperoleh laba secara maksimal. Maka bank wajib menjaga rasio keuangan yang setara dengan kebijakan Bank Indonesia serta memperhatikan kapabilitasnya supaya selalu dipercaya oleh nasabah dan investor. Tujuan dari observasi ini yakni untuk mengetahui pengaruh CAR, BOPO, NPL, NIM, dan LDR pada ROA perusahaan perbankan go public yang tercatat di BEI pada rentan waktu 2014-2018.Populasi dalam observasi ini terdiri dari 37 perusahaan perbankan yang tercatat di BEI. Teknik pemilihan sampel yang dipakai dalam observasi yakni purposive sampling, maka didapat 27 perusahaan perbankan untuk sampelnya. Teknik analisis data yang dipakai pada observasi ini yakni analisis regresi linier berganda. Berdasarkan hasil observasi yang telah didapat bisa simpulkan yakni Beban Operasional dan Pendapatan Oprasional, Net Interest Margin, dan Loan to Deposit Ratio memiliki kontribusi pada Return On Assets. Dan untuk Capital Adequecy ratio serta Non Performing Loan tidak memiliki kontribusi pada Return On Assets. Kata kunci: CAR, BOPO, NPL, NIM, LDR, dan ROA.  
ANALISIS PERTUMBUHAN LABA PADA PERUSAHAAN SEKTOR PERTAMBANGAN YANG TERDAFTAR DI BURSA EFEK INDONESIA Firman Mukhti Alamsyah; Nurjanti Takarini
IDEI: Jurnal Ekonomi & Bisnis Vol 2 No 1 (2021): JUNE 2021
Publisher : Insan Doktor Ekonomi Indonesia (IDEI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38076/ideijeb.v2i1.57

Abstract

Indonesia is very rich in various resources, one of which is natural resources, one of which can be utilized in increasing non-tax state revenue. In addition, it can also be used as a support for economic activity both micro and macro, therefore company profits are used to support the company's operational activities in order to achieve the goals of the company. The purpose of this study was to determine the effect of Liquidity (Current Ratio), Leverage (Debt to Assets Ratio), Activities (Total Assets Turnover) on Profit Growth. The sampling technique used purposive sampling, namely sampling based on criteria, from these criteria there were 25 samples of mining companies, with a 2016–2018 research period, and the data analysis technique used was Multiple Linear Regression Analysis. The results of the observations can be concluded that the Current Ratio and Debt to Assets Ratio variables have significant results with a negative relationship direction to mining sector companies listed on the IDX in 2016–2018, besides that the Total Assets Turnover variable shows insignificant and negative results for mining sector companies listed on the IDX in 2016–2018. Indonesia sangat kaya akan berbagai sumber daya, salah satunya adalah sumber daya alam yang salah satunya dapat dimanfaatkan dalam meningkatkan penerimaan negara bukan pajak. Selain itu juga dapat digunakan sebagai penunjang kegiatan perekonomian baik mikro maupun makro, oleh karena itu laba perusahaan digunakan untuk menunjang kegiatan operasional perusahaan dalam rangka mencapai tujuan perusahaan. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh Likuiditas (Current Ratio), Leverage (Debt to Assets Ratio), Aktivitas (Total Assets Turnover) terhadap Pertumbuhan Laba. Teknik pengambilan sampel menggunakan purposive sampling yaitu pengambilan sampel berdasarkan kriteria, dari kriteria tersebut terdapat 25 sampel perusahaan pertambangan, dengan periode penelitian 2016–2018, dan teknik analisis data yang digunakan adalah Analisis Regresi Linier Berganda. Hasil observasi dapat disimpulkan bahwa variabel Current Ratio dan Debt to Assets Ratio memiliki hasil yang signifikan dengan arah hubungan negatif terhadap perusahaan sektor pertambangan yang terdaftar di BEI tahun 2016–2018, selain itu variabel Total Assets Turnover menunjukkan hasil yang tidak signifikan dan negatif untuk perusahaan sektor pertambangan yang terdaftar di BEI pada tahun 2016–2018.
Co-Authors A'inun Naim, Khumairoh Hafiz Afifa Lutfita Afika Qothrunnada Afika Qothrunnada Agung Pambudi Aliyah Agustin, Masdarullia Amalia Anjani Arifiyanti Andi Maulana Andissa Listya Quatatita Arif Wicaksono, Tegar Mohamad Ariffianto, Raufha Aris Sutejo Aruan, Dalfon Refaim Atik Novita Aurel Julanda Happy Pridya Ayu Rachmawati Azmi, Sylvia Nurul Azzahra, Shafina Difa Chynta Choirunisa, Fitri Dawiyah, Salsabillah Al Dewi Fathika Sari Dhia Fairuz Izdihar Diah Hari Suryaningrum Dian Heri Krisdianto Dini Indah Prasasti Eko Wahyudi EKO WAHYUDI Endang Iryanti Ety Nila Nikmati Eva Elviana Fakhrudinsyah, Virdi Fariq Hizba Farraniza Artha Ridha Feby Ayu Tri Ananda Figo Afriansyah Firansiska Sukirno, Adelia Firman Mukhti Alamsyah Fitri Riski Riyadi Fitriana, Divany Ade Gita Kusumaningtyas, Rofifah Hayudanto Putra, Ukki Hesti Maulia Hasanudin Husien, Fadhel Indriasari, Jovanka Intan Wahyualfani Ira Wikartika Irine Hesti Kusumaningdinni Junita Pramita Sari Junita Pramita Sari Khairunnisa Rosyadah Luritawati, Aisyah Lutfita, Afifa Luthfiyyah, Kania Mahanani, Anajeng Esri Edhi Mandasari, Virginia Masna Nuros Safitri Mochammad Bagus Akbar Pratama Muhammad Ramadhan Munwwarotul Barokah, Cinta Nur Musafira Okta Ghina Tsabitah Nadhila Putri Ghaisani Nafisa, Shella Alfiani Nanda Dini Pratiwi Nanik Hariyana Naufal Afif Dwinka Tantra Novita Fatmawati Nur Aini, Sinta Octavia Dara Citra Dewi Okvily, Ihcya Ovitia Rerolia Fitria Pratama Putri, Azzahra Setya Randy Alifianda Safeyah, Muchlisiniyati Saphiera Arsyida Pusaka Shelomitha Rachmania Danguwole Shintianingrum, Oktavia Sholikhah, Nur Faridatus Sintya Maharani Tantra, Naufal Afif Dwinka Ukki Hayudanto Putra Virginia Mandasari Wahyu Chasanah, Sani Wahyualfani, Intan Widya Susanti Winda Amalia Sari Wulandari, Aprilia Bella Zuhda Mila Fitriana