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All Journal Jurnal Manajemen dan Agribisnis Indonesian Journal of Business and Entrepreneurship (IJBE) Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal JIMFE (Jurnal Ilmiah Manajemen Fakultas Ekonomi) Business Review and Case Studies Jurnal Pusat Inovasi Masyarakat
Suhendi
School Of Business, IPB University
Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Sustainability Strategy of Bumdes Based on Business Priority Setting The Topsis Method Suhendi; Hamzah
Business Review and Case Studies Vol. 5 No. 2 (2024): BRCS, Vol 5 No 2, August 2024
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/brcs.5.2.330

Abstract

Background: Village-Owned Enterprises (BUMDES) play an important role in driving village development and contributing to poverty alleviation. BUMDES is expected to be able to create an inclusive and sustainable economy by involving active community participation in business management and development. Purpose: The objective of this study was to examine the business diversification priorities of BUMDES Karya Mandiri in Rawa Panjang Village, Bojong Gede District, Bogor Regency.Design/methodology/approach: This study employed the MCDM method, namely the Technique for Order Preference by Similarity to Ideal Solution (TOPSIS), to assess four different business units: Wifi-Viber Link, Bank Sampah, Culinary Tourism, and Situ Ecotourism. The data was collected by conducting comprehensive interviews with seven experts.Findings/results: A standardized TOPSIS questionnaire was utilized, which included criteria related to benefits, opportunities, costs, and risks. The analysis results indicate that the Wifi-Viber Link option has the highest preference value (0.87147), followed by Bank Sampah (0.692104), Situ Ecotoursm (0.556939), and Culinary Tourism (0.009162). The findings underscore the significance of digital connectivity and environmental management in fostering rural economic growth. Conclusion: This research emphasizes the importance of effective governance, active involvement of the community, and strategic collaborations for the achievement of success in BUMDES.Originality/value (State of the art): This research has significant significance for BUMDES managers and stakeholders as it offers useful insights for developing successful and sustainable strategies for village economic business development Keywords: BUMDES, business diversification, rural development, TOPSIS, Wifi-Viber Link
Co-Authors Agustian Burda Ani Nuraisyah Asaduddin Abdullah Asep Taryana Dhea Dasa Cendekia Zairin Erliza Noor Fuad Wahdan Muhibuddin Halimah Zatalini Hamzah Hamzah Hamzah Idqan Fahmi Muchamad Bachtiar Mukhamad Najib Naura Rahmalia Raden Isma Anggraini Shalihati, Fithriyyah Tanti Novianti Yudha Heryawan Asnawi