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Pengaruh Kualitas Pelayanan, Fasilitas, Dan Hargaterhadap Kepuasan Konsumen (Studi Pada PT. Kereta Api Indonesia DAOP IV Semarang) Nanang Ari Utomo; Titik Rianawati
Jurnal Visi Manajemen Vol. 7 No. 2 (2021): Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (771.836 KB) | DOI: 10.56910/jvm.v7i2.165

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas pelayanan, fasilitas, harga terhadap kepuasaan konsumen. Penelitian ini dilakukan pada konsumen pengguna jasa PT. Kereta Api DAOP IV Semarang. Jumlah sampel dalam penelitian ini sebanyak 96 responden dengan metode purposive sampling, adapun kriteria dalam penelitian ini adalah konsumen yang menggunakan atau konsumen yang pernah menggunakan jasa alat transportasi PT. Kereta Api Indonesia Semarang. Metode analisis pada penelitian ini adalah regresi linear berganda, dan data yang telah memenuhi uji validitas, uji reliabilitas dan uji asumsi klasik dan uji t yang sudah diolah menggunakan progam SPSS. Hasil penelitian ini menunjukkan bahwa variabel kualitas pelayanan, fasilitas dan harga bepengaruh positif dan signifikan terhadap kepuasaan dan loyalitas konsumen PT. Kereta Api Indonesia DAOP IV Semarang. Hal ini dapat dilihat dari ketiga variabel yang berpengaruh positif dan signifikan terhadap kepuasan.
Pengaruh Modal Usaha, Inovasi Produk, dan Strategi Pemasaran Terhadap Persepsi Profitabilitas Pelaku UMKM Kuliner di Wilayah Pekalongan Indonesia, Dini Kharisatul Khabibah; Rokhman, Nur; Dini Kharisatul Khabibah; Nur Rokhman; Titik Rianawati
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 18 No 1 (2025): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : LPPM Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v18i1.2786

Abstract

UMKM in Indonesia have an important role in economic growth, as well as being able to absorb labor, and distribute development results. The purpose of this study was to determine the effect of business capital, product innovation, and marketing strategies on the perception of profitability of culinary UMKM actors in the Pekalongan area. The population in this study were culinary UMKM actors in the Pekalongan area. The sampling technique was purposive sampling so that 95 respondents were obtained. The questionnaire was distributes via Google Form and direct distribution to culinary UMKM actors in the Pekalongan area and measured on a Likert scale 1-5. The collected data were processed using Multiple Linear Regression. The results showed that business capital, product innovation, and marketing strategies had a partial and simultaneous effect on the perception of profitability of culinary UMKM actors in the Pekalongan area.
Strategi Menciptakan Entrepreneur Andal Melalui Pendidikan Teori 4P Untuk Pengembangan Kreativiatas Dalam Pendidikan Entrepreneurship Sabtarini Kusumaningsih; Titik Rianawati
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 2 (2023): Juni: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i2.2365

Abstract

The purpose of this study is to find out the strategies used in developing creativity in entrepreneurship education through 4P theory education in order to create reliable entrepenuers. The method used in this study is a qualitative descriptive method by utilizing qualitative information or data which is described descriptively with the intention of exploring a phenomenon or social reality. The variables used in this research are strategy, creativity development, entrepreneur, 4P theory education, dan entrepreneurship education. The result of this study are by using learning strategies through 4P theory education and developing creativity, reliable entrepreneure can be created.
PENGARUH RELATIONSHIP MARKETING TERHADAP CUSTOMER LOYALITY PADA PT BANK RAKYAT INDONESIA UNIT GUNUNGPATI SEMARANG Sabtarini Kusumaningsih; Titik Rianawati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 2 No. 1 (2023): Januari : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v2i1.1052

Abstract

The purpose of this study is to provide empirical evidence of the influence of Relationship Marketing on Customer Loyalty on PT.Bank Rakyat Indonesia Unit Gunungpati Semarang. The analytical method used in this research is the method kuantitaitif with multiple regression testing by performing classical assumption test before getting the best research model . The variable in this study is the Customer Value , Trust, Financial Bonds as independent variables and Customer Loyalty as the dependent variable . Total population of this study was 290 respondents using simple random sampling technique was obtained 74 respondents. The results of this research are Customer Value , Trust , Financial Bonds significant effect on Customer Loyalty
Pengelolaan Bank Sampah Dalam Upaya Peningkatan Pendapatan Keluarga: Studi Pada Bank Sampah Seroja Asri RW 09 Kelurahan Sukorejo Gunungpati Semarang Sabtarini Kusumaningsih; Titik Rianawati
Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa Vol. 5 No. 4 (2023): Desember : Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jurnalmahasiswa.v5i4.827

Abstract

The purpose of this research is to find out how the community, especially mothers, manage waste so that it is efficient and can be used as additional family income through a container called “ Bank Sampah”.. The method used in this study is a qualitative descriptive method by utilizing qualitative information or data which is described descriptively with the intention of exploring a phenomenon or social reality. The variables used in this research are management, “Bank Sampah”, increased revenue, family. The result of this research is that by managing waste appropriately, the results can help the community increase family income.
Determinasi Kepatuhan Pajak Digital Melalui Kepercayaan dan Manfaat Sistem Coretax: Peran Literasi Digital Nurhapsari, Risma; Titik Rianawati; Olivia Rahmala Iwan; Sabtarini Kusumaningsih; Galuh Aninditiyah; Hesiya May Ghaisani
Journal of Management and Bussines (JOMB) Vol. 8 No. 1 (2026): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/psxj7m26

Abstract

This study aims to analyze the determinants of digital tax compliance through trust in and the benefits of the Coretax system, with digital literacy as a moderating variable. The research method used was a mixed methods approach, combining a quantitative survey of 150 taxpayer Coretax users and semi-structured qualitative interviews to gain an in-depth understanding of user experiences. The results indicate that trust in the Coretax system, perceived benefits of the system, and digital literacy significantly influence digital tax compliance. However, digital literacy does not moderate the effect of trust in or benefits of the system on digital tax compliance. The conclusion of this study confirms that improving system quality, perceived benefits, and taxpayer digital competence are key to driving the success of digital tax transformation in Indonesia.   Keywords: Digital Tax Compliance, System Trust, System Benefits, Digital Literacy
Capital Expenditure, Sales Growth, and Corporate Profitability: Panel Data Evidence from Indonesian Manufacturing Companies for the Period 2021–2024 Sutari Sri rejeki; Dwi Astutik; Sabtarini Kusumaningsih; Titik Rianawati; Arini Novandalina
Jurnal of Management and Social Sciences Vol. 4 No. 3 (2026): Juli : Journal of Management and Social Sciences
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jmsc.v4i3.880

Abstract

This paper studies the effect of capital expenditure (CAPEX) and sales growth on Indonesian manufacturing firms profitability, controlling for firm size and debt to equity ratio (DER). Profitability is defined by Return on Assets (ROA). The analysis uses financial data from Bloomberg for an initial frame of 345 listed manufacturing firms over the period 2021–2024. After winsorising the continuous variables at the 1st and 99th percentiles and deleting incomplete firm-years, the working sample is an unbalanced panel of 1,223 firm-year observations from 332 firms. Static panel estimators were evaluated, and the Hausman test (χ²(4) = 34.40, p < 0.001) and the redundant fixed-effects test (F(331, 887) = 5.99, p < 0.001) supported a fixed-effects specification, estimated with standard errors clustered by firm. The results indicate that CAPEX has a statistically significant association with ROA (β = −16.55, p = 0.020). Given that CAPEX is recorded as a negative cash-outflow ratio, it means that higher investment intensity is related to higher profitability. Sales growth has a positive and substantial effect on ROA (β = 1.33, p < 0.001) and DER has a negative and significant effect (β = −0.015, p < 0.001), while firm size is not significant within firms. The findings are consistent with the resource-based view and pecking-order thinking and give practical implications for capital-budgeting and financing decisions in the post-pandemic recovery.