Claim Missing Document
Check
Articles

Found 6 Documents
Search

Strategi Public Relations Dalam Mendukung Kinerja BAAK STIKIM Fabriansyah Nataly; Sunarto Sunarto; Hanafi Murtani
Jurnal Ilmiah Komunikasi (JIKOM) STIKOM IMA Vol 12 No 03 (2020): Jurnal Ilmu Komunikasi Volume 12 No 03 November 2020
Publisher : Sekolah Tinggi Ilmu Komunikasi Indonesia Maju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38041/jikom1.v12i03.139

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui strategi public relations di bidang costumer relations, hambatan-hambatan apa saja yang dihadapi, dan gambaran kinerja BAAK STIKIM. Metode Penelitian yang digunakan dalam penelitian ini adalah metode kualitatif deskriptif dengan paradigma konstruktivis. Dari hasil temuan penelitian dan pembahasan dapat diketahui bahwa strategi public relations masih kurang maksimal dikarenakan tugas-tugas public relations dalam pelayanan informasi di STIKIM masih dilakukan secara fungsional manajemen lalu BAAK STIKIM juga telah berupaya melakukan model public relations yang Two Way Symmetrical. Masih banyak permasalahan dan hambatan-hambatan yang harus dihadapi terkait kinerja BAAK STIKIM, terutama dalam berkomunikasi dan pandangan tentang kinerja BAAK STIKIM dari nara sumber terutama informan masih belum optimal dalam memberikan layanan informasi.
Revealing the New Identity Element to Construct Palembang City Branding Rahma Santhi Zinaida; Sunarto Sunarto; Manik Sunuantari
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 7, No 2 (2022)
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24329/aspikom.v7i2.1110

Abstract

More than just selling, a city must be constructed as an image formation process, which is formed from a mental map created by local people that produces an original identity to make a good branding. This research aims to reveal a new element of city identity and produce a mapping process of forming a strong city identity based on the advantages of the city that can be used in perfecting the concept of city branding. The result shows that the natural appearance in this study refers to the appearance of the river and the surrounding area called “RIVERINE” which means the area around the river. These elements also become the identity of Palembang and can be one of the elements to construct a concept of city branding. The research’s state-of-the-art findings are the new element to constructing the city identity of Palembang by revealing the role of the new element of city identity construction.
Communication Process And Evaluation In The Implementation Of Modern Retail Policy In Dki Jakarta Budi Santoso; Sunarto Sunarto; Bernard Hasibuan; Dewi Widowati
Eduvest - Journal of Universal Studies Vol. 1 No. 11 (2021): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1870.924 KB) | DOI: 10.59188/eduvest.v1i11.266

Abstract

Communication in the effective implementation of modern retail policies in DKI Jakarta will reduce the problems that arise in the modern retail sector. Modern and traditional retail will actually need and complement each other. The purpose of this study is to determine the ongoing communication process and evaluation of communication, so that problems will not arise and repeat themselves. This study uses systems theory from Katherine Miller, where there are three system concepts, namely system components, system processes and system properties. The three system concepts are to find out how the process and evaluation of communication work. This study uses a qualitative descriptive approach with a case study methodology. The communication process, both internal and external, is more of a procedure, so it is not yet fully an evaluation tool. Various communication evaluation efforts are more likely to be carried out to facilitate communication. The feedback process has not been responded well, so the resolution is still temporary. Based on the results of this study, the process and evaluation of communication in the implementation of modern retail needs to be prioritized on good message management. Feedback needs to be studied more deeply, especially in external communication. Feedback from retailers can be used as an evaluation of why the implementation is running as expected.
Communicative Action As Practiced by Pulo Kambing Garbage Community, East Jakarta Indonesia Saktisyahputra SAKTISYAHPUTRA; Sunarto SUNARTO; Mikhael DUA
International Journal of Environmental, Sustainability, and Social Science Vol. 4 No. 2 (2023): International Journal of Environmental, Sustainability, and Social Science (Mar
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v4i2.300

Abstract

Jakarta garbage volume increases every day. Each person produces 2.97 liters of waste per day from totally 1,849 tons in East Jakarta. According to State Minister for the Environment of The Republic of Indonesia Regulation local community is asked to involve in the waste management. This means the process of management can be taken under the communicative action according to local community lifeworld. This article will delve with communicative action as practiced by Pulo Kambing Garbage Community in East Jakarta in three sections: the first section is dealing with Juergen Habermas' concept of communicative action which is based on lifeworld; the second discusses the Pulo Kambing Garbage Community in East Jakarta; the third is dealing with theoretical and practical implications of the communicative action in dealing with the problem of waste management. The article concludes that the key success of reducing waste starts from the household participation. Any garbage community is rooted in such kind of household participation.
Erving Goffman's Dramaturgy About The Self-Existence Of Youth in "Citayam Fashion Week" Novida IRAWAN; Sunarto SUNARTO; Ridzki Rinanto SIGIT
International Journal of Environmental, Sustainability, and Social Science Vol. 4 No. 3 (2023): International Journal of Environmental, Sustainability, and Social Science (May
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v4i3.560

Abstract

Citayam Fashion Week is a series of events that present various images of social reality that influence people's way of thinking and behaving. This event is important because it gives youth the opportunity to meet and interact with one another. What attracts people's attention is the unique style of clothing worn by teenagers. Teenagers are looking for an identity, and they can find it by watching and participating in the Citayam Fashion Week event. This study aims to analyze dramaturgy, self-existence in impression management of Citayam Fashion Week adolescents. The paradigm in this study is constructivist, and this study uses a qualitative approach to the "Citayam Fashion Week" phenomenon as a subculture in young people's existence in the SCBD (Sudirman, Citayam, Bojong Gede And Depok). Data collection in this study used observation and in-depth interview techniques to obtain accurate results. The sampling technique used in this study was a combination of nonprobability sampling methods, between purposive sampling and snowball sampling. The research results obtained by the researchers showed that the researchers found differences in the lives of youth when they were on the front stage and when they were backstage. The conclusion is that basically, everyone will do Impression Management according to what they want to show on the frontstage, whether it is very different from life on backstage or there is only a slight difference from what it was on backstage. Teenagers have three different sides where there is a frontstage, a backstage and also transit stage.
The Phenomenon Of Cultural Meaning In The Relationship Between Consultant And Client Of "Fengshui" Consulting Bintang NURIJADI; Sunarto SUNARTO; Jamalullail JAMALULLAIL
International Journal of Environmental, Sustainability, and Social Science Vol. 4 No. 3 (2023): International Journal of Environmental, Sustainability, and Social Science (May
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v4i3.561

Abstract

This study aims to understand the meaning and find the cultural concept of "Feng Shui" in the concept of spatial planning practices of Chinese communities in Indonesia. This study uses a phenomenological approach regarding the meaning and cultural values of "feng shui" in the spatial planning practices of Chinese communities in Indonesia. The research findings indicate that there is symbolic interaction in interpersonal communication between consultants and service users (patients). In this study, researchers collected data using observation and in-depth interviews to obtain research results. The research results obtained by researchers are the symbolic interactions that occur in the "feng shui" culture in the spatial practice of Chinese community buildings in Indonesia which have several stages, namely actions, namely consultant service users accept the presence of "feng shui" in their midst because it brings damage positive for the community, gestures that is, people interpret the movements of the practice of "feng shui" when possessed by spirits from gods who are trusted to provide solutions, significant symbols, namely symbols contained in the practice of "feng shui" which can be seen from the tools used during practice, mind in the process of consulting the practice of "feng shui" is closely related to symbols and language reflected in how the symbols and language that "feng shui" consultants use to service users and vice versa, self is the ability to self-reflect each individual from the assessment of the point of view or opinion of others.