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ANALISA KESUKSESAN OTA (ONLINE TRAVEL AGENT) TIKET.COM MENGGUNAKAN MODEL DELONE AND MCLEAN (Studi pada Pembelian Tiket Konser K-Pop di Indonesia) Dhika Amalia Sholeha; Muhammad Zaini
INTECOMS: Journal of Information Technology and Computer Science Vol 7 No 3 (2024): INTECOMS: Journal of Information Technology and Computer Science
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/intecoms.v7i3.10018

Abstract

The growth of Korean Wave in Indonesia has been very significant since the beginning of the pandemic in 2020 and the interest in K-Pop music is one proof of the phenomenon of Korean Wave in Indonesia. The huge interest in K-Pop music has attracted the attention of promoters to hold K-Pop music concerts in Indonesia. One of the elements in holding a music concert is ticket sales, and promoters will choose to prioritize online ticket sales to facilitate sales. One of the online ticket sales platforms for K-pop music concerts in Indonesia is tiket.com. As an online ticket sales platform, tiket.com must consider the quality of their system. This study aims to determine the factors that influence the success of the tiket.com platform using the DeLone and McLean Model theory (2003). The research method used is quantitative. The sampling technique used is nonprobability sampling technique with a sample of 100 respondents from tiket.com platform users who have transacted K-pop concert tickets. Data analysis was carried out using the PLS-SEM approach with the SmartPLS tool. The results of this study indicate that there is a significant effect on system quality, information quality and service quality on user satisfaction and a significant effect of user satisfaction on net benefits.
Pengaruh Kualitas Produk, Persepsi Harga, Store Atmosphere Terhadap Keputusan Pembelian Pada Forthis House Coffee Kota Samarinda Ainnul Kharim; Muhammad Zaini
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 4 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i4.10119

Abstract

Talking about coffee is always a conversation that attracts people's attention, especially coffee lovers. In Indonesia, coffee has become a popular trend because many people like this drink, this is in accordance with the Theory of Planned Behavior (TPB) and this theory is used as the grand theory in this research. This research aims to determine the influence of product quality, price perception, store atmosphere on purchasing decisions partially and simultaneously. This research uses quantitative research using an associative approach with a Likert scale. The sampling technique used was the Probability Sampling technique via Accidental Sampling with a sample of 100 Forthis House Coffee consumer respondents in Samarinda City. This research uses the Statistical Package for The Social Science (SPSS Version 26) to test the hypothesis. The research results show that there is a significant influence on price perceptions and store atmosphere, while product quality does not have a significant influence on purchasing decisions. However, simultaneously these three variables have a significant influence on purchasing decisions. So this research proves that consumers of Forthis House Coffee in Samarinda City really consider the price offered and really pay attention to the atmosphere of the cafe so they can make purchasing decisions about Forthis House Coffee in Samarinda City.
Pengaruh Service Quality, Product Quality dan Price Terhadap Behavioral Intention Nasril Nazar; Muhammad Zaini
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 4 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i4.10658

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh antara Service Quality, Product Quality dan Price terhadap Behavioral Intention melalui Customer Satisfaction. Teknik purposive sampling digunakan dalam penelitian ini. Pengumpulan data dilakukan dengan menyebarkan kuesioner kepada pelanggan Pizza Hut Delivery Lambung Mangkurat Samarinda. yang telah melakukan minimal dua kali transaksi pembelian di Outlet maupun melalui aplikasi, berisi sekitar 100 sampel. Program Partial Least Square (PLS) digunakan dalam pemodelan persamaan struktural untuk teknik analisis data. Penelitian ini mengungkapkan bahwa hubungan antara Service Quality, Product Quality, dan Price memiliki pengaruh yang signifikan terhadap Customer Satisfaction.