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MENGANALISIS KODE ETIK PROFESI AKUNTAN PUBLIK PADA INDONESIA Christina Christina; Jennifer Meilisa; Novriyanti Novriyanti
Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen Vol. 2 No. 1 (2023): Januari : Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1073.537 KB) | DOI: 10.30640/inisiatif.v2i1.536

Abstract

Akuntan Publik diharapkan dapat mengikuti Kode Etik yang bertujuan untuk menetapkan bahwa anggota IAPI melaksanakan tugasnya dengan penuh tanggung jawab serta objektivitas. artikel ini mengkaji sikap etis serta kode etik akuntan publik di Indonesia dengan memanfaatkan metode penelitian deskriptif kualitatif. Berdasarkan temuan, akuntan wajib mengikuti 5 prinsip: integritas, objektivitas, kompetensi profesional, kerahasiaan, serta profesionalisme.
Powerpoint Controller using Speech Recognition Christina Christina; Rosalina Rosalina; Raden Bagus Wahyu; Rusdianto Roestam
Jurnal Teknik Informatika dan Sistem Informasi Vol 3 No 2 (2017): JuTISI
Publisher : Maranatha University Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jutisi.v3i2.670

Abstract

During presentation, it is hard to maintain the slide because we need to stand in front of the room and often not able to touch the computer. The presenters need to take attention at both their voice, and body language such eye contact, facial expression, posture, gesture, and body orientation. Microsoft PowerPoint is a simple but very useful tool to create digital presentation. Even though it is simple to use, but this application required the presenter to take control while using it, such as to star the slide show or moving it to the next slide. The purpose of this research is to minimize physical contact between user and the computer during the presentation by controlling the move of the slide using voice. This research will implement the Hidden Markov Model algorithm and Sphinx-4 library.
Strategi Komunikasi Pemasaran untuk Meningkatkan Brand Awareness pada Brand High-End Raptors Motorsport 4X4 Theresia Andjani Theodora; Christina Christina
Khatulistiwa: Jurnal Pendidikan dan Sosial Humaniora Vol. 5 No. 3 (2025): September : Khatulistiwa: Jurnal Pendidikan dan Sosial Humaniora
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/khatulistiwa.v5i3.7170

Abstract

The automotive industry, particulary in the high-end motorsport segment, faces challenges in building strong brand awareness to compete effectively in the market. An appropriate marketing communication strategy is essential to reach consumers and establish a sustainable relationship with the brand. This study aims to analyze the marketing communication strategies implemented by Raptors Motorsport 4x4 based on Philip Kotler’s 5A Model (Awareness, Appeal, Ask, Act, Advocate) in efforts to enchance brand awareness and loyality. The research method used is descriptive qualitative with a case study approach. Data were collected thorugh in-depth interviews, observations, and documentation studies related to the marketing communication practices of Raptors Motorsport 4x4. The constructivist paradigm is employed as a basis for understanding how these communication strategies are constructed and implemented. The theoretical framework is Philip Kotler’s 5A Model, which outlines five critical stages in the consumer journey with a brand. The finding reveals that Raptors Motorsport 4x4 successfully implements an integrated and sustainable communication strategy, starting from creationg awareness through various media, building appeal with exclusive offerings, facilitating consumer inquiries (ask), encouraging purchase actions (act), to fostering advocacy through positive increases brand awareness and builds consumer loyalty in the high-end motorsport segment. This study provides significant contributions to the development of marketing communication strategies that align with modern consumer behavior in the high-end automotive industry.