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All Journal MIX : Jurnal Ilmiah Manajemen Majalah Ilmiah Warta Dharmawangsa Reswara: Jurnal Pengabdian Kepada Masyarakat Bisnis Net : Jurnal Ekonomi dan Bisnis Jurnal Visi Pengabdian Kepada Masyarakat Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Journal Economic Management and Business Proceedings of The International Conference on Computer Science, Engineering, Social Sciences, and Multidisciplinary Studies
Cut Zahri
Universitas Dharmawangsa
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Social Sciences Other

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PENGARUH DIGITAL MARKETING DAN CITRA MEREK TERHADAP VOLUME PENJUALAN PRODUK KOPI KEDERA PADA PT. MULKI ABADI MANAGEMENT DI MEDAN Rabudin, Rabudin; Zahri, Cut; Zikri, T.M
Journal Economic Management and Business Vol 2, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/jfeb.v2i2.4169

Abstract

Tujuan dari penelitian untuk mengetahui pengaruh digital marketing dan citra merek terhadap volume penjualan pada PT. Mulki Abadi Management di Medan. Jenis data yang digunakan dalam penelitian ini adalah data kuantitatif yang menggunakan survey dan kuisioner atau angket kapada konsumen Kopi Kedera pada PT.Mulki Abadi Management di Medan. Hasil penelitian menunjukkan bahwa: Hasil tes uji t statistik digital marketing sebesar 2,917 lebih besar t tabel yaitu 1,668 dengan nilai signifikansi 0,005 < 0,05 hal ini menunjukan variabel digital maketing berpengaruh signifikan terhadap variabel volume penjualan. Hasil tes uji t statistik citra merek sebesar 4,546 lebih besar t tabel yaitu 1,668 dengan nilai signifikansi 0,000 < 0,05 hal ini menunjukan variabel citra merek berpengaruh signifikan terhadap variabel volume penjualan. Hasil uji F dapat disimpulkan bahwa digital marketing dan citra merek secara bersama-sama berpengaruh signifikan terhadap volume penjualan yang dibuktikan dengan hasil uji F-hitung > F-tabel sebesar 51,114 > 3,138 dan nilai signifikansi (0,000 < 0,05). Jadi, dapat disimpulkan bahwa secara simultan variabel digital marketing dan citra merek berpengaruh terhadap volume penjualan pada PT. Mulki Abadi Management di Medan.
PENGARUH PERENCANAAN ANGGARAN DAN REALISASI BIAYA OPERASIONAL TERHADAP KINERJA PERUSAHAAN PADA PT. SOCFIN INDONESIA MEDAN Suhendra, Jodhy Ashari; Rangkuti, Sahnan; Zahri, Cut
Bisnis-Net Vol 7, No 1: JUNI 2024
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v7i1.4526

Abstract

The fluency operation of the company supported by efficiency and effective use of operational fees will be sufficient to achieve optimal company performance. This research aims to determine the effect of budget planning and operational cost realization on company performance with PT. Socfin Indonesia Medan as a research locus. It is a multinational company located in Medan and operates in the agribusiness (Plantation) sector. This research uses quantitative methods with data collection techniques of interviews, observation and documentation studies. The data analysis technique uses multiple linear regression analysis methods, t-test, F test and coefficient of determination test. Based on the research results, it can be concluded that operational cost budget planning and operational cost realization affect the company's performance at PT. Socfin Indonesia Medan both partially and simultaneously. Furthermore, the research results also show that the company is still not precise in planning operational cost budgets and has not been optimal in managing operational costs. 
ANALISIS MAINTENANCE MESIN DALAM MENINGKATKAN JAM PRODUKSI PADA PT. CERESTAR FLOUR MILLS MEDAN Nasution, Umar Hamdan; Zahri, Cut; Pratama, Rizki
Jurnal Warta Dharmawangsa Vol 19, No 1 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v19i1.5841

Abstract

THE EFFECT OF MATERIAL CONTROL AND OPERATIONAL EFFECTIVENESS ON OPERATIONAL PERFORMANCE AT PT. DUTARAYA SEJATI IN MEDAN Nasution, Umar Hamdan; Zahri, Cut; Herlia, Herlia
Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Vol 6, No 1 (2025): Social Sciences, Education and Humanities
Publisher : Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/ijsseh.v6i1.5785

Abstract

This research aims to determine the effect of material control and operational effectiveness on operational performance at PT. Dutaraya Sejati in Medan. The type of data is quantitative and the data source for this research is primary data in the form of a questionnaire. The research population is employees at PT. Dutaraya Sejati in Medan during 2023 as many as 208 people and the sample studied was 137 using random sampling technique. The data analysis technique uses the multiple linear regression method. The partial research results show that material control has a partial effect on operational performance at PT. Dutaraya Sejati Medan because the value of tcount (10.472) > ttable (1.97769) or a significance value of 0.000 is less than 0.05. And operational effectiveness partially influences operational performance because the value of tcount (5.297) > ttable (1.97769) or a significance value of 0.000 is less than 0.05. The research results simultaneously show that the variables of material control and operational effectiveness have a partial effect on operational performance because the value of Fcount (140.293) > Ftable (3.06) or or a significance value of 0.000 is less than 0.05.PT. Dutaraya Sejati in Medan must pay more attention to operational effectiveness in improving operational performance, so that company employees can complete work within the time set by the company. Keywords: Material Control, Operational Effectiveness, Operational Performance
PENGARUH PENGENDALIAN PERSEDIAAN DAN SALURAN DISTRIBUSI TERHADAP VOLUME PENJUALAN PADA PT. SUMATERA PUTERA FARMASI DI MEDAN Fadillah, Nur; Zahri, Cut; Firah, Al
Jurnal Warta Dharmawangsa Vol 19, No 2 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v19i2.6308

Abstract

Penerapan Bisnis Digital Pada Kelompok Penggerak PKK Desa Paya Geli Zahri, Cut; Firah, Al; Zulham, Zulham; Harun, Harun; Himawan, Rizky; Putri, Audi Amelia; Ningrum, Apriya
Reswara: Jurnal Pengabdian Kepada Masyarakat Vol 6, No 2 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v6i2.6329

Abstract

Perkembangan teknologi informasi yang sangat pesat mengharuskan setiap orang mengikutinya,begitu juga dengan kelompok Pemberdayaan Kesejahteraan Keluarga (PKK) Desa Paya Geli agar bisa ikut bersaing dengan kompetitor lain dalam berwirausaha. Tujuan dari pengabdian ini adalah untuk meningkatkan kemampuan anggota PKK dengan dilakukan pelatihan dalam mengelola bisnis serta memasarkan dengan teknologi digital. Metode pelaksanaan yang dilakukan dengan memberikan teori bagaimana memulai bisnis digital, mengelola keuangan serta memasarkannya. Kemudian dilakukan praktek untuk mengetahui seberapa besar peningkatan pengetahuan anggota PKK mengikuti pelatihan tersebut. Disamping itu juga pengabdi melakukan pretest dan posttest di setiap sesi materi keterampilan melalui observasi sesuai prosedur. Dari hasil pretest dan posttest terjadi peningkatan yang signifikan yaitu hampir semua peserta mendapatkan pengetahuan yang lebih dari kegiatan ini. Hal ini dibuktikan para peserta bisa mempraktekkan bagaimana melakukan sablon digital ke baju dan mug/gelas secara baik serta memahami penggunaan alat-alat yang dihibahkan dari tim pengabdi.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUASAN KONSUMEN PADA PT. DENTA SUMUT DI BINJAI Septiyan, Rahmat; Zahri, Cut; Firah, Al
Jurnal Warta Dharmawangsa Vol 18, No 2 (2024)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v18i2.4440

Abstract

Determinants of Capital Structure and their Effect on Firm Value: Evidence on Food and Beverage Companies in Indonesia Zahri, Cut; Sopang, Fandi Iskandar; Irwandi, Bambang
MIX: JURNAL ILMIAH MANAJEMEN Vol 14, No 1 (2024): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2024.v14i1.003

Abstract

Objectives: In this study, capital structure is used as an intermediary variable to examine how liquidity, profitability, and company size affect firm value. This study is anticipated to serve as a resource for future research as well as help businesses and investors make a variety of decisions.Methodology: This study uses secondary data and is quantitative. These facts were gathered via documentation methods. All of the firms in the food and beverage sectors that are listed on the IDX 2020–2021 make up the study's population. Purposive sampling was used to collect samples from 158 observations.Finding: According to the study's findings, liquidity, profitability, firm size, and capital structure had an impact on share value while only partially having an impact on capital structure. The outcomes of the path analysis demonstrate that while profitability has an impact on share value mediated by capital structure, liquidity, and company size do not have an impact on share value.Conclusion: Future researchers are urged by the findings of this study to include other variables, including external variables like inflation, interest rates, and taxes which may have an impact on business value
PKM Pelatihan Peningkatan Kinerja TIM PKK Pada Desa Payageli Zahri, Cut; Nasution, Umar Hamdan; Sinaga, Kariaman; Sopang, Fandi Iksandar; Zulkarnaen, Mierna; Junaidi, Listya Devi
Jurnal Visi Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2025): Jurnal Visi Pengabdian Kepada Masyarakat : Edisi Februari 2025
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/pengabdian.v6i1.2561

Abstract

The importance of the performance of the PKK cadre team can make it easier to achieve organizational goals. If these resources can be mobilized quickly, so that they can be used and the organization can run effectively and efficiently, it can be said that an organization's ability to fulfill its stated goals depends on teamwork in building a climate of collaboration.  This service aims to inspire the PKK women's group in Payageli Village to be able to manage their group more effectively and efficiently. The service was carried out by providing team performance training to the PKK women's group in Payageli Village.  The process includes observation, socialization, training, as well as monitoring and assessment as the final stage. The material offered is information regarding basic human resource management concepts, member recruitment and selection processes, human resource development, motivation and leadership and effective communication within teams. To help the PKK women's group in Payageli Village in managing the organization, creating a management structure, and developing the talents of PKK cadres, it is hoped that this can be carried out through this service activity. Based on the results of this activity, PKM participants gained knowledge and knowledge about how to improve the performance of the PKK team to be even better.
PENGARUH PERPUTARAN KAS DAN PERPUTARAN PERSEDIAAN TERHADAP PROFITABILITAS PADA PT. MITRA ADIPERKASA STORE NEW ERA DI MEDAN Nugroho, Radhityo; Rangkuti, Sahnan; Zahri, Cut
Bisnis-Net Vol 8, No 2: DESEMBER 2025
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v8i2.7913

Abstract

Cash and inventory turnover reflect whether a company's operations are running smoothly or not, ultimately affecting its ability to generate profits. The faster a company's cash and inventory turnover, the more likely it is to increase its profits. This study aims to determine the effect of cash and inventory turnover on profitability at PT. Mitra Adiperkasa Store New Era in Medan. This study uses cash and inventory turnover as independent variables and profitability as the dependent variable.This study is a quantitative study using financial statement data for the 2019-2023 period. Sampling was conducted using a saturated sampling technique. Data processing was carried out using descriptive statistics and classical tests (normality, multicollinearity, heteroscedasticity, and autocorrelation). Furthermore, multiple linear regression analysis (T-test, F-test, and determination test) was conducted using SPSS version 25.The results of this study indicate that, based on the t-test, cash and inventory turnover have a partial positive and significant effect on profitability. Meanwhile, the F-test results suggest that both cash and inventory turnover have a positive and significant impact on company profitability simultaneously. Furthermore, the determination test results indicate that cash turnover and control variables can influence profitability by 62.1%, with the remaining 37.9% influencing other variables not yet examined.Furthermore, the discussion reveals a decline in cash turnover related to suboptimal inventory management, with the increase in cash exceeding the increase in sales. Moreover, the company's inventory turnover slowed, and inventory was held in the warehouse for relatively long periods, resulting in declining sales and profitability levels, as well as failure to meet company targets, and inefficient management costs.
Co-Authors Alvin Surya Cut Zahri, Cut Eddy Iskandar Fandi Iskandar Sopang Firah, Al Harun Harun Herlia, Herlia Himawan, Rizky Ikhwanul Ahmad Irwandi, Bambang Iskandar, Eddy Junaidi, Listya Devi Listya Devi Junaidi M. Arif Rahman Ningrum, Apriya Nugroho, Radhityo Pratama, Rizki Putri, Audi Amelia Rani Rahim Sahnan Rangkuti SEPTIYAN, RAHMAT Sinaga, Kariaman Sopang, Fandi Iksandar Sopang, Fandi Iskandar suardi suardi Suhendra, Jodhy Ashari Umar Hamdan Nasution Yusak Maryunianta Zikri, T.M Zulham Zulham Zulkarnaen, Mierna