Claim Missing Document
Check
Articles

Found 8 Documents
Search

Market Reaction On Changes In Corporate's Name On The Indonesia Stock Exchange Candra Astra Terenggana, Heriyanto,
Jurnal Manajemen Vol 23, No 2 (2019): June 2019
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (463.919 KB) | DOI: 10.24912/jm.v23i2.477

Abstract

The market reaction on changes in corporate's name on the Indonesia Stock Exchange. This study tried to investigate empirically market reaction over the announcement of corporate name changes of companies on the Indonesia Stock Exchange. The market reaction is measured by using abnormal return with a single index model approach. The database of corporate name change announcements on the Indonesia Stock Exchange has obtained from an annual fact book report. The sample of this study consists of the companies that make a name change from 2005 to 2017. Hypothesis test uses one sample t-test. This research's result proves that there was a positive and significant market reaction to the corporate name change announcement. Moreover, This research’s result shows that there was a positive and significant reaction on the corporate name change announcement which is included on major change while at the corporate name change announcement which included on minor change there was no significant market reaction.   
Market Reaction On Changes In Corporate's Name On The Indonesia Stock Exchange Heriyanto, Candra Astra Terenggana
Jurnal Manajemen Vol. 23 No. 2 (2019): June 2019
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v23i2.477

Abstract

The market reaction on changes in corporate's name on the Indonesia Stock Exchange. This study tried to investigate empirically market reaction over the announcement of corporate name changes of companies on the Indonesia Stock Exchange. The market reaction is measured by using abnormal return with a single index model approach. The database of corporate name change announcements on the Indonesia Stock Exchange has obtained from an annual fact book report. The sample of this study consists of the companies that make a name change from 2005 to 2017. Hypothesis test uses one sample t-test. This research's result proves that there was a positive and significant market reaction to the corporate name change announcement. Moreover, This research’s result shows that there was a positive and significant reaction on the corporate name change announcement which is included on major change while at the corporate name change announcement which included on minor change there was no significant market reaction.   
Pengaruh E-WoM, Perceived Quality dan Customer Satisfaction terhadap Repurchase Intention Warkop Agam Palembang Angela Veronika; Candra Astra Terenggana
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 2: Januari 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i2.6107

Abstract

Penelitian ini bertujuan untuk meneliti electronic word of mouth (e-WOM), persepsi kualitas, dan kepuasan pelanggan terhadap niat pembelian ulang di Warkop AGAM Palembang. Metode penelitian kuantitatif digunakan dengan pengumpulan data melalui kuesioner yang disebar kepada pelanggan Warkop AGAM. Analisis data dilakukan menggunakan regresi linier berganda. Hasil penelitian diharapkan dapat memberikan konstribusi bagi pemahaman mengenai faktor-faktor yang mempengaruhi niat pembelian ulang pada bisnis kuliner, khususnya warkop.
PELATIHAN KEWIRAUSAHAAN DAN PEMBUKUAN KEKINIAN DENGAN MENGGUNAKAN APLIKASI BUKU KAS Terenggana, Candra Astra; Kusmawati, Kusmawati; Rinamurti , Micheline; Putri, Weny; Khairunnisa, Khairunnisa
Jurnal Abdimas Musi Charitas Vol. 5 No. 2 (2021): Jurnal Abdimas Musi Charitas Vol. 5 No. 2, Desember 2021
Publisher : Universitas katolik Musi Charitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (287.439 KB)

Abstract

The aim of this community service activity is to provide assistance to partners, namely SMA Sjahkyakirti and other high school / vocational students in the city of Palembang as well as students with entrepreneurial Student Activity Units (UKM). The development of MSMEs in Indonesia provides opportunities for young people to be independent and develop their own businesses. However, this is not easy due to several factors such as the lack of knowledge about entrepreneurship and the difficulty of obtaining business capital. The assistance provided is in the form of training and providing insight into entrepreneurial motivation and knowledge related to making financial reports using the Cash Book application. Effective business records can create adequate financial reports and in the end are expected to gain the trust of debtors. The techniques used in this activity are virtual seminars, questions and answers, and discussions.
The effect of brand awareness and brand image on purchasing decisions for Scarlett whitening products Katerina, Angel; Simanjuntak, Anisa; Terenggana, Candra Astra; Tyra, Maria Josephine
Journal of Business and Information Systems (e-ISSN: 2685-2543) Vol. 5 No. 1 (2023): Journal of Business and Information System
Publisher : Department of Accounting, Faculty of Business, Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36067/jbis.v5i1.167

Abstract

Two factors influence consumers' decision to purchase a product, namely brand awareness and brand image. This study examines the significant influence of brand awareness and brand image on purchasing decisions for Scarlett Whitening products. Data used The data used is primary data. All consumers who know and have/are using Scarlett Whitening are the population in this research. The sample collected was 106 respondents. The sampling technique used was non-probability sampling, namely the purposive method (judgment sampling). Data was collected using an online questionnaire (google form) distributed through social media. The analysis technique used is validity and reliability testing, multiple linear analysis models to generate t-test results, F-test, and coefficient of determination. The findings of this study are brand awareness and brand image, both of which affect purchasing decisions positively and significantly. The results of this study imply that companies can increase efforts to build and increase brand awareness and a positive brand image
KETIDAKSETARAAN GENDER DI TEMPAT KERJA : TINJAUAN MENGENAI PROSES DAN PRAKTEK DALAM ORGANISASI Leovani, Ega; Ismadi, Florentinus Heru; Terenggana, Candra Astra
ANALISIS Vol. 13 No. 2 (2023): ANALISIS VOL. 13 NO. 2 TAHUN 2023
Publisher : FACULTY OF ECONOMICS AND BUSINESS FLORES UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/als.v13i2.3118

Abstract

This article aims to examine more broadly the extent of gender inequality in processes and practices covering a wide range of areas ranging from performance evaluation, compensation, and leadership opportunities, to sexual harassment in organizations. This literature review makes it possible to review the factors that facilitate and hinder gender equality in the workplace. The review identifies gaps in the literature review provides suggestions for future research and highlights practical implications for organizations aiming to reduce gender inequality and value gender equality in organizations.
The Influence of Artificial Intelligence on Customer Experience (Study of Maxim Users in Surabaya, East Java) Terenggana, Candra Astra
Economics Studies and Banking Journal (DEMAND) Vol. 1 No. 1 (2024): Economics Studies and Banking Journal (DEMAND)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/jhctec97

Abstract

This study aims to investigate the impact of artificial Intelligence (AI) on customer experience (CX) for customers of the Maxim transportation application in Surabaya. With the aid of focusing on the implementation of the AI era in personalizing services, growing operational performance, and responding quickly to customer needs, this research explores the fantastic impact on the customer. The research method makes use of a deductive approach, accumulating records from Maxim customers in Surabaya through surveys, interviews, and information analysis. The research results display that AI permits deeper personalization and designs more adaptive user experiences. The study's conclusion highlights that the integration of AI in Maxim's transportation offerings extensively increases customer experience and opens up commercial enterprise opportunities. But, demanding situations related to ethics and facts protection need to be cautiously taken into consideration. This study affords a holistic view of the way artificial intelligence may be a tremendous driver in creating better customer studies in the context of transportation offerings in Surabaya.
Upaya Peningkatan Promosi dan Penjualan pada PT. Pertamina Lubricants Cabang Kota Bandung Firmansyah; Candra Astra Terenggana
ATRABIS Jurnal Administrasi Bisnis (e-Journal) Vol. 10 No. 1 (2024): ATRABIS: Jurnal Administrasi Bisnis (e-Journal)-Juni 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38204/atrabis.v10i1.1948

Abstract

Penjualan memegang peranan penting dalam suatu perusahaan karena menyangkut proses berjalannya suatu perusahaan. Dalam pelaksanaan penjualan tidak dapat dipungkiri kita menghadapi kendala, baik berupa kerikil kecil maupun batu besar. Kompleksitas proses penjualan suatu perusahaan memerlukan pengendalian internal yang baik terutama pada saat melakukan kegiatan penjualan, agar proses penjualan dapat berjalan dengan efisien. Metode Penelitian yang digunakan adalah metode deskriptif kualitatif yaitu penulis menggambarkan hasil observasi pelaksanaan promosi penjualan kemudian memaparkannya. Setelah melakukan penelitian dan pengamatan, penulis memperoleh kesimpulan bahwaa Pelaksaan Promosi Penjualan di PT Pertamina Lubricants dilaksanakan dengan cukup baik oleh petugas merchaindiser berdasarkan program yang dibuat oleh pimpinan perusahaan, namun demikian masih terdapat beberapa kendala dalam pelaksanaannya.