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STUDI AGROINDUSTRI AMPLANG TENGGIRI DI KOTA PEKANBARU Eliza '; Jumar '
Jurnal Sagu Vol 2, No 03 (2003)
Publisher : Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3269.453 KB) | DOI: 10.31258/sagu.v2i03.691

Abstract

The purpose of this study wa to analize some aspects of the business such as technical and technological,marketing, management, juridiscal, financial and environmental aspectsusing case .study. This researchstarted from August to December 2001. The results show that this industry still used simple technology andequipment The ingredients of the product are tenggiri fish, tapioca, sugar, salt, egg, fried oil and vetsin. Therearc two ways ofdistributioas, the first is by distributing the product directly to the consumers and the secondis through retail traders. The marketing of this product has reached many places such as Malaysia andSingapura. The system of work used was a cooperation system and there was no such kind of the companystructure. The industry of Amplang Tenggiri Sumber Rezeki has been stated legally based upon the instruc-tion from the Departcment of Public Health Rl No. SP. 004/04.01/1992/14. The RCR value attained was 2,95.Il nieaas that every one rupiah of cost production will earn 2,95 nipiahs of gross profit or the profit is about Rp1,95. The gross profit earned by the enterpreneur in a month was Rp 43.940.000,- and the net income was Rp29.084.044,4.3. From the observation and analysis of the business, agroindustry of amplang tenggiri SumberRexeki is feasible to be developed in the future. In the view point of environment, thi-s Industry did not cause anydisti-ubances to the people and surroundings, based on the statement of the people living around this homeindustry.
DISTRIBUSI PENGELUARAN KONSUMSI RUMAH TANGGA PETANI KARET EKS UPP TCSDP DAN PETANI SWADAYA DI DESA BINA BARU KECAMATAN KAMPAR KIRI TENGAH KABUPATEN KAMPAR Leny Surya Hutami Nainggolan; Eliza '; Shorea Khaswarina
PEKBIS Vol 8, No 3 (2016)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (133.921 KB) | DOI: 10.31258/pekbis.8.3.155-163

Abstract

The purpose of this study was 1). to distribution consumption the expenses of food and non-food household rubber farmers Ex UPP TCSDP and independent smallholder. 2) to compare the expenses of food and non-food household rubber farmers Ex UPP TCSDP and independent smallholder This research was done in Bina Baru Village Kampar Kiri Tengah District in Kampar Regency. Survey method was used in order to get the data through disproportional random sampling to 30 Ex UPP TCSDP rubber farmers and 30 smallholder rubbers. This research used the distribution of consumption expenditure of food and non-food analysis and a comparative analysis (test t). As the results showed that the average expenditure of independent smallholder rubber is Rp. 2,563,020 bigger than rubber farmer Ex UPP TCSDP which expends of Rp. 1,889,957 in a month. Seen from the consumption patterns, non-food consumption of the rubber farmers Ex UPP TCSDP and independent smallholder is greater than food consumption. Based on t-test 95% confidence level, t-count gets 1.920 while t-table gets 1.520. It indicates that t-count is greater than t-table. So, it can be concluded immediately null hypothesis (H0) is rejected and the alternative hypothesis (Ha) is accepted, so the expenditure between rubber farmers Ex UPP TCSDP and independent smallholders are differences in real.
ANALYSIS FUNCTION AND EFFICIENCY MARKETING OF ONION (Allium Ascalonicum) AT SUNGAI GERINGGING VILLAGE KAMPAR KIRI DISTRICK IN KAMPAR REGENCY Ermi Tety; Eliza '; Rista Hardi Priyana
PEKBIS Vol 7, No 3 (2015)
Publisher : Program Studi Pendidikan Ekonomi Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (593.681 KB) | DOI: 10.31258/pekbis.7.3.152-163

Abstract

The objectives of this research were to 1). Know the function, channel and marketing agencies onion. 2). Analyze costs, margins, profibality, efficiency and the share of the farmer. This study usues survey, sampling was done by purposive sampling of 30 samples onion farmers at Sungai Geringging Kampar Kiri districk in Kampar regency. Taking sample of trader used snowball sampling by following marketing channel. The outcome of this research indicated the function-function of onion marketing at Sungai Geringging such as buy function, sale function, clean function, storage function, transportation function, standardization function, risk tackling function, market information function and financial capital function. The most efficient channel is channel 1, starting from farmer – trader of collector – trade of retailer – consumen. Total cost of marketing collector is Rp 416,67/kg and trade of retailers is Rp 153,02/kg. Marketing margins is Rp 3.166,67/kg, total profit is Rp 2.596,98/kg, the efficiency is 2,46% and the share of the farmer is 86,33%.Keywords: Marketing, function, channel, margins, efficiency.
ANALISIS STRUKTUR, PERILAKU, DAN KINERJA PEMASARAN IKAN PATIN SALAI DI KECAMATAN XIII KOTO KAMPAR KABUPATEN KAMPAR Rahmadani '; Novia Dewi; Eliza '
Indonesian Journal of Agricultural Economics Vol 7, No 1 (2016)
Publisher : Fakultas Pertanian, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/ijae.7.1.32-45

Abstract

The research was conducted at November 2015 in processing center time after harvest Koto Mesjid village, Pulau Gadang village and in some market, the marketing purpose is Kuok market, and Air Tiris market. The purpose of the research was to know marketing path, market structure, market conduct, and market performance. Market structure approach are usingmarket share analysis, CR4 (Concentration Ratio for Biggest Four), Hirschman Herfindahl Index,and Barrier to Entry. Market conduct approach is using descriptif qualitatif analysis about the market that become research object. While market performance approach is using marketing margins analysis in this case based on the concept of the product reference.Respondent in this research was smoke catfish stake holder, and saleswith respondent totally 35 respondent people. This research used survey method. The result of this research showed that structure of market smoke catfish Pangasius Sutchi in Kampar regency at perfect market competition. Result of CR4 (Concentration Ratio for Biggest Four) showed that concentration rasio highest was retailer 34,64 % by IHH average 0,1242. Average value of Minimum Effisiency of Scale (MES) highest is 13,41 %. The marketingmargin value for distributor Rp 7.235/kg, for agency was Rp 7.778/kg and for retailer was Rp 12.250/kg.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN BUAH DI PASAR ARENGKA ( PASAR TRADISIONAL DAN GIANT HYPERMARKET (PASAR MODREN) DI KECAMATAN TAMPAN KOTA PEKANBARU Eliza '; Ery Sayamar; Cory Kaswita
Indonesian Journal of Agricultural Economics Vol 2, No 1 (2011)
Publisher : Fakultas Pertanian, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/ijae.2.1.15-34

Abstract

This research was conducted in Arengka Market and Giant Hypermart Pekanbaru. Theobjective of this research is to analyze the influence of cultural, personal, social andpsychological factors on consumer decision in purchasing fruits and to identify thedominant factors in influencing consumer to buy fruits in the markets. Research wascarried out for 6 months, from August until December 2010. Cultural factors weremeasured from buying habits, social factors were measured from the number of familymember and frequency of purchasing fruit in the markets. Personal factors weremeasured from the selection of the shops place and location, income and expenditure onfruits. The research results show that cultural factors do not influence the consumerpurchasing decision, while social, personal, and psychological factors affect consumerdecision in purchasing fruits. Among these factors, personal and psychological factorsare dominant factors influencing the consumer purchasing decision.Key words: fruit, traditional market, modern market
PENGARUH FAKTOR PRODUKSI TERHADAP PRODUKSI KELAPA HIBRIDA POLA PLASMA DI KABUPATEN INDRAGIRI HILIR Eliza '; Suardi Tarumun; Yusmini '
Indonesian Journal of Agricultural Economics Vol 1, No 01 (2010)
Publisher : Fakultas Pertanian, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/ijae.1.01.%p

Abstract

The purposes of this research were to identify : 1) impact of production factors, (plantation area,fertilizer, pesticide, number of trees, and labor) on production of coconut nucleus estate, 2)return to scale of coconut nucleus estate, 3) efficiency of production factors used, and 4)farmers’ problems in managing business. This research was conducted in Pulau BurungRegency, Indragiri Hilir District, the only Nucleus Estate of hybrid coconut tree program inIndonesia. Primary data were collected from 90 respondents. Results showed that productionfactors of fertilizer and labor significantly affected production of coconut trees withdetermination coefficient of 79,3 %. Each of these factors influenced the production at differentrate. Total coefficient of production elasticities was 1.307, indicated that production process wasin the area of increasing to scale. However, because marginal product value were 0,081 forfertilizer and 0,193 for labor, further increase of production factor use is not economicallyfeasible. This is due to coconut price which is much less than market price. The farmers’problems are lack of capital to support production, high prices of inputs while coconut price islow. The research recommended that government increases support in term of input subsidies,community development and partnership, farmer credit scheme with low interest, and review ofcurrent predetermined and regulated price of fresh coconut.