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Konstruksi Realitas Pada Pesan Politik Calon Walikota Pekanbaru di Riau Pos Muhd Ar Imam Riauan; Eka Fitri Kurniawati; Cutra Aslinda; Abdul Aziz
ETTISAL : Journal of Communication Vol 5, No 1 (2020): ETTISAL: Journal of Communication
Publisher : Universitas Darussalam Gontor collaboration with ISKI (Ikatan Sarjana Ilmu Komunikasi Indo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/ejoc.v5i1.4013

Abstract

Pemilihan kepala daerah secara serentak menjadi konten di media massa. Di tengah persaingan media digital, surat kabar tetap eksis sebagai media informasi dalam menyampaikan pesan politik. Penelitian ini bertujuan untuk mengetahui konstruksi realitas pada pesan politik calon walikota Pekanbaru di surat kabar Riau Pos. Lima pasang calon secara aktif menyampaikan pesan politik dalam aktivitas kampanye melalui media surat kabar Riau Pos. Meskipun mengalami penurunan pembaca, surat kabar tidak ditinggalkan oleh pembacanya untuk mencari informasi. Teori konstruksi sosial Peter L. Berger dan Thomas Luckmann digunakan untuk memahami interaksi yang tercipta dari individu menjadi realitas bersama dalam kehidupan sosial. Metode penelitian ini menggunakan model analisis isi kualitatif Robert N. Entman yang terdiri dari define problems, diagnose causes, make moral judgement, and treatment recommendation. Berita yang dianalisis adalah berita yang mengandung pesan politik dari tiga tahapan utama aktivitas kampanye yang berupa: Penetapan calon, debat calon, dan aktivitas kampanye calon Walikota Pekanbaru selama masa kampanye. Berita yang diteliti dalam penelitian ini berjumlah 5 berita. Realitas pesan politik yang terkonstruk dalam surat kabar Riau Pos terdiri dari 5 kategori yaitu: 1) Terciptanya Masyarakat Religius; 2) Simbol Kota Maju; 3) Simbol Kota Maju; dan 4) Simbol Kota Agamis. Dengan demikian, penelitian ini menunjukkan bahwa realitas yang terbangun dalam pesan politik calon Walikota Pekanbaru merupakan refleksi dari keyakinan calon walikota Pekanbaru terhadap agama Islam yang mereka Imani.
REPRESENTASI NILAI ISLAM PADA IKLAN BNI SYARIAH “HASANAH TITIK!”: (STUDI ANALISIS SEMIOTIKA FERDINAND DE SAUSSURE) Cutra Aslinda; Maldo Maldo
Medium: Jurnal Ilmiah Fakultas Ilmu Komunikasi Vol 6 No 1 (2017): Medium Jurnal Ilmiah Fakultas Ilmu Komunikasi Universitas Islam Riau
Publisher : Fakultas Ilmu Komunikasi Universitas Islam Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (770.273 KB) | DOI: 10.25299/medium.2017.vol6(1).1087

Abstract

Iklan merupakan suatu proses komunikasi yang bertujuan untuk membujuk atau menggiring orang untuk mengambil tindakan yang menguntungkan bagi pihak pembuat iklan. Iklan ditujukan untuk mempengaruhi perasaan, makna, kepercayaan, sikap dan citra konsumen yang berkaitan dengan suatu merek atau produk. Namun, pada dasarnya setiap masyarakat yang melihat sebuah iklan memiliki sebuah pemaknaan yang berbeda satu sama lain. Bahkan, pesan yang ingin disampaikan oleh pembuat iklan akan diterima berbeda bagi siapa saja yang melihatnya berdasarkan pada latar belakang budaya masyarakat tersebut. Tujuan penelitian ini untuk mengetahui representasi dan makna nilai-nilai Islam yang terdapat pada iklan BNI Syariah “Hasanah Titik!”. Metodologi yang digunakan adalah motodologi kualitatif dengan analisis semiotika Ferdinand de Saussure. Teknik pengumpulan data berupa wawancara, observasi dan dokumentasi. Kesimpulan dari penelitian ini adalah representasi nilai-nilai Islam yang terdiri dari nilai-nilai akidah, nilai-nilai ibadah dan nilai akhlak tergambarkan pada iklan BNI Syariah “Hasanah Titik!”. Kata kunci: , Iklan BNI Syariah “”, .
SELF-CONCEPT OF MINANGNESE STUDENTS IN PEKANBARU Dyah Pithaloka; Cutra Aslinda
Profetik: Jurnal Komunikasi Vol 13, No 2 (2020)
Publisher : Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v13i2.1947

Abstract

Pekanbaru is the capital city of Riau Province in Indonesia which is known for its progressive trading that made it into a multi-ethnic city. Accordingly, the most ethnic group in Pekanbaru city is the Minangkabau with 40.96% of the total population, followed by Malays who are the native of Riau province, then Javanese, Batak, and Chinese. There is an interesting phenomenon related to youth self-concept from Minangkabau (Minang) as the majority tribe who don’t acknowledge themselves as Minangnese when they interacting with their peers from across tribes. In that situation, they choose to call themselves “Orang Pekanbaru” which means people who originated from Pekanbaru city instead. The study conducted on Minangnese students from Riau Islamic University (UIR) who were born and residing in Pekanbaru. Using snowball sampling and interview techniques researchers analyze their self-concept and the factors that influence it. This study concludes that the student's self-concept dynamically changes throughout their development age. So, they see themselves Minangnese during their childhood era, then as they grow to teenage it turns into a negative feeling in the sense that he does not want to be considered a descendant of Minangnese, and later when they becoming a university student he starts to see himself as a Minangnese back with better perception. Some of the factors that influence them as teenagers are their view on the cultural gap among tribes in Pekanbaru, whereas the factors that make it changes again as students caused by the development of the mindsets.
PENERAPAN KOMUNIKASI SANTUN PADA ANAK MADRASAH DINIYAH TAKMILIYAH (MDTA) AL-MUKARRAMAH KOTA PEKANBARU Idawati, Idawati; Gazali, Novri; Aslinda, Cutra
Diklat Review : Jurnal manajemen pendidikan dan pelatihan Vol. 9 No. 1 (2025): Penguatan Pendidikan, Pemberdayaan Masyarakat, dan Transformasi UMKM di Era Ber
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/diklatreview.v9i1.2059

Abstract

Communication is a consequence of humans as social beings in carrying out their activities in the community. Communication aims to realize understanding between people involved in the process, on the other hand, if someone does not understand an event that is being communicated, it means that communication is considered not running, and it can be said that the relationship between people is not communicative. Applying polite communication to children is not as easy as applying polite language to adults, because a child does not understand the same level of language intelligence as adults. So a child will be able to understand polite communication, if it is often practiced by the people around him. This service aims to provide education on the application of polite communication to students of Madrasah Diniyah Takmiliyah (MDTA). In this service, an educational method is used by providing material on the application of polite communication to children, while providing a simulation of polite communication between MDTA children, the activity ran smoothly and orderly, all students were very enthusiastic about participating in this activity until it ended with a friendly activity, the activity lasted for approximately three hours. Attended by 40 MDTA students. The results of this activity show that students begin to understand polite communication in their daily activities, to being able to apply it in their families, schools, and peer environments.
Analisis Semiotika Konsep Bullying Dalam Drama Korea Pyramid Game Fitri, Ghina Fadhilah; Aslinda, Cutra
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 5 No. 1 (2025): Januari - April
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v5i1.2713

Abstract

This study discusses the findings of the bullying concept contained in the Korean drama Pyramid Game using Charles Sanders Peirce's semiotics with a triangle of meaning, namely sign, object, and interpretant. This study aims to focus on the bullying concepts contained in the Korean drama Pyramid Game, namely the concept of physical bullying, the concept of verbal bullying, the concept of relational bullying and the concept of cyberbullying. And a critical assessment of the main character's response to bullying will explore how feelings of isolation, anxiety, and efforts to fight back can change social perceptions of victims and perpetrators. These findings lead to a deeper understanding of the bullying concepts contained in Korean dramas, which also show bullying in South Korean teenagers. The method used in this study is qualitative research with Charles Sanders Peirce's semiotic analysis. The data analysis techniques used are data collection, data reduction, data presentation, and drawing conclusions or verification. The results of this study are that there are 3 episodes containing the concept of physical bullying, 4 episodes containing the concept of verbal bullying, 3 episodes containing the concept of relational bullying and 2 episodes containing the concept of cyberbullying.
MEDIA LITERACY: DEEPFAKES AND TEENAGERS EXPERIENCES IN HOAX PRODUCTION Pratiwi, Yuly Rahmi; Aslinda, Cutra; Fitri, Amelia
Moestopo International Review on Social, Humanities, and Sciences Vol. 4 No. 1 (2024)
Publisher : Universitas prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/mirshus.v4i1.54

Abstract

Communication technology facilitates information dissemination, but it also leads to information pollution. The youth, being the largest users, lacks filtering skills, making them vulnerable to false information. Teenagers in Pekanbaru City, who frequently use the internet, even though they are used to using the internet to produce and disseminate information, they may not realize false information is being spread. This research aims to look at the deep-fake experience among Pekanbaru teenagers. The method used in this research is qualitative with data collection techniques, namely interviews. The results of this study show that the media literacy experience of Pekanbaru teenagers in using the media is not for hoaxes and is at the level of technical skills of teenagers at an advanced level, critical understanding at a medium level, and communicative abilities at a medium level. In environmental factors, teenagers get it from peers and use deepfake not to produce hoaxes.