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All Journal MODUL Jurnal Ilmu Manajemen
Muvida Muvida
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Arts Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering

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Pengaruh Kemudahan Transaksi, Kualitas Produk, Dan Promosi Terhadap Keputusan Pembelian Secara Online (Studi Kasus Pada Konsumen Market Place Shopee Ternate) Subhan, Subhan; Muvida, Muvida; Hidayanti, Ida E.
Jurnal Ilmu Manajemen Vol 12, No 1 (2022): Jurnal Ilmu Manajemen
Publisher : Universitas muhammadiyah palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jimn.v12i1.4559

Abstract

Previous studies in the field of consumer online purchasing decisions found that the ease of transaction, product quality and promotion factors determine the level of purchasing decisions. This study aims to determine the effect of ease of transaction, product quality and promotion on consumer purchasing decisions. This research is quantitative research using a survey approach in sampling. The population used in this study is the Shopee market place consumer in the city of Ternate. The technique used in sampling is purposive sampling method. A total of one hundred respondent data meets the criteria that have been set previously. The research instrument was tested first with validity and reliability tests to ensure that the questions were correct in measuring the independent and dependent variables. The analytical method used is multiple linear regression using the SPSS program. The results of this study indicate that the three independent variables studied, namely the ease of transactions, product quality and promotions, are proven to have a positive and significant influence on the purchase decision variable as the dependent variable.
INTERPOSITION AND COLOR CONTRAST AS DEPTH ASPECT: FROM 2D MEDIA TO 3D SPACE PRODUCTION Muvida, Muvida; Atmodiwirjo, Paramita; Paramita, Kristanti Dewi
MODUL Vol 23, No 2 (2023): MODUL vol 23 nomor 2 tahun 2023 ( 5 articles )
Publisher : architecture department, Engineering faculty, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/mdl.23.2.2023.68-75

Abstract

This study attempts to dismantle the depth aspects produced by two-dimensional (2D) media such as paintings. as the basis for the production of three-dimensional (3D) space. In particular, we argue that painting as artwork with a flat surface can be transformed into 3D space by incorporating depth aspects. Even though it has a flat surface, painting as a 2D medium has the impression of 3D space and volume, which can be circumvented by constructing the perception of depth. To explore the production of 3D space through depth aspects, four 2D paintings were analyzed to find out how the depth aspects were constructed. The analysis reveals the perception of depth technique through interposition as the depth cues within the arrangement of layers. The analysis also reveals the color contrast as additional aspect that strengthen the perception of depth. Both the interposition and the color contrast become the important aspects that create the perception of depth in the production of the 3D space.
Co-Authors . Muthmainah . Muthmainah Bhisma Murti Hidayanti, Ida E. Kristanti Dewi Paramita Paramita Atmodiwirjo Subhan Subhan Tamaulina Br Sembiring Vitri Widyaningsih Yulia Sari