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Journal : Jurnal Ilmiah ESAI

Strategi Inovasi dan Kinerja UMKM Berbasis Agribisnis di Bandar Lampung Fadila Marga Saty; Bina Unteawati; Marlinda Apriyani
Jurnal Ilmiah ESAI Vol 4 No 1 (2010)
Publisher : Politeknik Negeri Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25181/esai.v4i1.1332

Abstract

Product or process innovation and development are some of important requirements of strategy, because every company (both small scale and big scale company) should be able to increase technology, knowledge, exploring capacity as well as control the market based on those ideas and at the end could increase the company performance. The important effect of product innovation to company performance, in this case financial performance, will be the point in this research. Regression model approach is used to view the relation between company performance and innovation strategy type. The purpose of the research is to analyze the influence of regression analysis approach of innovation strategy variable all together to financial performance of Small and Middle Scale Business in agribusiness in Bandar Lampung. Hypothesis proposed in the research is that innovation strategy dimension will influence the financial performance of small and middle scale business. The result showed that innovation strategy positively affected Net Profit Margin variable but not too significant for 58% and only product innovation variable that has significant contribution. Innovation strategy has 32.5% to growth variable in sales, while the most significant variables are innovation process and investment. Innovation strategy has insignificant influence for 5.4 % to return on asset variable.Key words: Innovation Strategy, Performance, Small and Middle Scale Company
Perilaku Petani dalam Menghadapi Risiko Usahatani Jagung di Kabupaten Lampung Selatan Marlinda Apriyani; Bina Unteawati1
Jurnal Ilmiah ESAI Vol 4 No 2 (2010)
Publisher : Politeknik Negeri Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25181/esai.v4i2.1338

Abstract

Rrisk in farm production is caused by the dependency of farming activity to the nature, in other words the bad influence of the nature has affected the total farming  production greatly. The farmer behavior in facing the risk and uncertainty will affect the food farm production efficiency. the courage of the farmers  to take risk is very influenced to the continuity of their corn farming business. The research showed that most of the farmer samples in south lampung region are neutral in facing the risk. meanwhile, the use of production factors in south lampung region has not been technically efficient, since the average of efficiency rate is below 100 percent. Key words : Corn Farming Risk,  Farmer Behavior, Use Of Production Factors
Tingkat Pendapatan dan Faktor-Faktor Penentu Pendapatan UMKM di Bandar Lampung Marlinda Apriyani; Endang Asliana; Fadila Marga Saty
Jurnal Ilmiah ESAI Vol 10 No 1 (2016)
Publisher : Politeknik Negeri Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25181/esai.v10i1.1354

Abstract

The existence of MSMEs is very important as either primary or additional revenue sources revenue especially for poor families. In addition, SMEs can reduce the unemployment rate. The income level of some of the home industries (IRT) in Bandar Lampung is still relatively low. The revenues earned by the business of chips, salted fish and boiled anchovies are greater than the income earned from the business of tempe, tofu and flake chips. The determinants of the level of income of MSMEs in Bandar Lampung are the level of formal education, business experience, volume of production and plans to increase production in the future. Keywords: MSMEs, production, income