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All Journal Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Media Kontak Tani Ternak Society
Sri Fatimah
Universitas Padjadjaran
Agriculture, Biological Sciences & Forestry Humanities Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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SOSIALISASI GREEN PACKAGING DI DESA DARMAWANGI KECAMATAN TOMO KABUPATEN SUMEDANG Yosini Dekiana; Sri Fatimah; Lucyana Trimo; Mohamad Djali; Endah Wulandari
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4630

Abstract

To overcome plastic waste, the Government of Indonesia has issued Presidential Regulation No. 83 of 2018. Also Bandung Regional Regulation No. 17 of 2018 on reducing the use of plastic bags. A number of strategies have been carried out but until now the implementation has not run optimally. Partners are empowered with training on the importance of green packaging to reduce plastic waste. It is hoped that if the partner has a cohesiveness in managing his business, a strong motivation in entrepreneurship, has a potential product to be marketed, know the green packaging and know the tarket of the green consumer consumer market, then improved the product to green products. Handling the environmental issues of the paper industry through the use of non-wood paper base material becomes an interesting thing by utilizing annual crops or agricultural plant residues to be used as the basic material of paper and pulp. Community service in Darmawangi village, Tomo District, Sumedang regency about green packaging began by giving the material "Socialization of Green Packaging for Mango Soap Products" to a group of women farmers in Darmawangi Village. The material was given online at the Food Security and Security Webinar on June 17, 2020, followed by material on entrepreneurial motivation. Evaluation of PPM activities on green packaging in Darmawangi Village showed good enthusiasm and the increase of about 75% understanding of environmentally friendly packaging.
ANALISIS TREN PENCARIAN INFORMASI: KASUS KEDAI KOPI RAMU Linda Ramadhanti; Sri Fatimah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5214

Abstract

The Ramu Coffee Shop is thought to have experienced a shift in function, now the coffee shop has become a place for socialization and information-seeking media. The sales of Ramu Coffee Shops are still fluctuating and even tend to decline, even though coffee consumption in Indonesia has continued to increase in the last five years. In order to increase sales, Kopi Ramu advertises on Instagram social media using the Instagram Ads feature, but it is not yet known to what extent its effectiveness. The study aims to describe the characteristics and information-seeking behavior of Kopi Ramu's followers, as well as the effectiveness of Kopi Ramu product advertisements on Instagram social media. The research method used is descriptive analysis and average score. The results showed that the followers of Kopi Ramu Instagram were dominated by students aged 20-25 years, not limited to a certain gender, and the latest education was a high school graduate or equivalent with an income of less than Rp. 1,000,000. Kopi Ramu advertisements displayed on instagram social media are in the "Effective" category with an average score of 4.05. Information seeking behavior at the Ramu Coffee Shop is "Positive" with an average score of 3.697.
HUBUNGAN PENGETAHUAN TERHADAP PERILAKU PENGGUNAAN GREEN PACKAGING DI MASYARAKAT KOTA BANDUNG, JAWA BARAT Nahda Amalia; Yosini Deliana; Erna Rachmawati; Sri Fatimah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.3864

Abstract

Environmental problems can occur due to human activities. Bandung City is a densely populated area and a tourist attraction that can cause environmental problems such as plastic waste. The largest volume of plastic waste in Bandung City is contributed from retail, traditional markets, and the people who use plastic bags. This study aims to determine the relationship between knowledge and behavior of using green packaging as an effort to reduce plastic waste in Bandung City. This research belongs to the type of quantitative research with survey and analysis methods using pearson correlation. The result shows that the higher level of public knowledge about green packaging does not have a good effect on the behavior of using green packaging. The dominant factor that is considered by the public in recognizing and using green packaging is social media and the surrounding social environment.  Some people have also begun to try to use green packaging by bringing their own shopping bags, using drinking bottles and lunch boxes themselves when traveling, and are willing to educate people around to use green packaging to help preserve the environment.
PERILAKU KEWIRAUSAHAAN PETANI MANGGA DALAM SISTEM AGRIBISNIS DI KABUPATEN MAJALENGKA PROVINSI JAWA BARAT Gema Wibawa Mukti; Elly Rasmikayati; Rani Andriani Budi Kusumo; Sri Fatimah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 4, No 1 (2018): Januari 2018
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (87.398 KB) | DOI: 10.25157/ma.v4i1.791

Abstract

Indonesia adalah produsen mangga terbesar ke-5 di dunia setelah India, Cina, Kenya dan Thailand. Kabupaten Majalengka, salah satu Kabupaten yang terletak di Provinsi Jawa Barat, merupakan salah satu sentra produksi mangga terbesar di Indonesia. Mangga telah menjadi komoditas unggulan di wilayah ini dan menjadi sumber pendapatan utama sebagian besar petani mangga di kabupaten Majalengka. Permintaan buah mangga di dalam dan luar negeri cenderung mengalami peningkatan seiring dengan semakin tingginya kesadaran masyarakat untuk mengkonsumsi buah sebagai produk yang bermanfaat bagi kesehatan. Tuntutan akan kualitas dan juga kontinuitas produk tentunya menjadi peluang sekaligus tantangan bagi petani mangga untuk memenuhi tuntutan tersebut. Fokus penelitian ini adalah untuk melihat perilaku kewirausahaan petani mangga dalam menghadapi permintaan pasar yang semakin berkembang. Desain penelitian yang digunakan dalam penelitian ini adalah kualitatif, dengan teknik penelitian studi kasus. Lokasi penelitian di Kabupaten Majalengka dengan jumlah responden sebanyak 100 orang yang tersebar di wilayah Majalengka. Responden ditentukan secara purposive, yaitu petani yang menjadikan usahatani mangga sebagai sumber penghasilan utama. Hasil penelitian menunjukkan bahwa sebagian petani (15 %) menjalankan usaha agribisnis mangga dengan tujuan untuk memperoleh pendapatan dan berorientasi pada pengembangan usaha mereka (Petani sebagai pengusaha), sedangkan sebagian lagi masih berorientasi pada pendapatan (85 %), namun belum berorientasi pada pengembangan usahanya menjadi lebih baik (Petani belum sebagai pengusaha).Kata kunci: Mangga, Perilaku kewirausahaan, Petani, Bisnis, Sistem Agribisnis
PENGAMBILAN KEPUTUSAN PETANI DALAM BERUSAHATANI LABU SIAM (Sechium edule) (Studi Kasus di Gapoktan Regge Regeneration di Kecamatan Pasirjambu, Kabupaten Bandung) Hepi Hapsari; Muhamad Rizky Wibowo; Elsha Munziah; Rani Andriani Budi Kusumo; Sri Fatimah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.9540

Abstract

Since 2016 there has been a significant shift in farming to chayote commodities in Pasirjambu District, Bandung Regency. Gapoktan Regge Regeneration is a pioneer of chayote farming. The purpose of this study was to determine the factors most considered by farmers in choosing chayote farming and the feasibility of chayote farming. The research method used is qualitative with a case study approach with data collection techniques through interviews, observation, focus group discussions, and a documentation study involving 15 informants selected by the snowball sampling technique. Data were analyzed using AHP (Analytical Hierarchy Process) and RC ratio analysis. The results showed that the most considered factors were economic factors (0,623), followed by social factors and then technical factors in third place. At the criteria level, the profit criteria (0,320) are the criteria that are most considered by farmers to cultivate chayote and after that are the criteria for market availability, farming experience, age, availability of capital, cultivation ability, tools, education level, and availability of seeds at the lowest level. At this time, chayote farming in Pasirjambu District is still profitable and feasible. This can be illustrated by the value of the RC ratio which is greater than 1, the RC ratio is 2,17.
SOSIALISASI PENGGUNAAN GREEN PACKAGING UNTUK DAERAH WISATA DI DESA LEMBANG, KECAMATAN LEMBANG, KABUPATEN BANDUNG BARAT Yosini Deliana; Sri Fatimah; Eti Suminartika; Lucyana Trimo
Media Kontak Tani Ternak Vol 5, No 2 (2023): Agustus
Publisher : Fakultas Peternakan, Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/mktt.v5i2.45808

Abstract

Green Packaging merupakan sebuah inovasi baru untuk masyarakat agar dapat mengurangi sampah plastik yang ada di muka bumi. Dengan mengurangi sampah plastik diharapkan dapat pula membantu bumi ini untuk lebih baik ke depannya. Adanya sosialisasi dari ahli pun sangatlah penting dalam kelancaran penggantian plastik kepada bahan-bahan yang ramah lingkungan Kuliah Kerja Nyata (KKN) merupakan wujud nyata dari tugas dosen dan mahasiswa dalam melaksanakan Tri Dharma Perguruan Tinggi yakni aspek pengabdian. Melalui kegiatan pengabdian kepada masyarakat desa Lembang, maka terjadi sinergi antara perguruan tinggi dengan masyarakat sebagai wujud knowledge demokrasi. Dalam kegiatan KKN Integratif ini bertujuan mensosialisasi penggunaan green packaging dan pengelolaan Bank sampah untuk masyarakat di Desa Lembang, Kabupaten Bandung. Sasaran utama dalam kegiatan iniadalah masyarakat Desa Lembang. Kegiatan ini KKN Integratif ini antara lain kegiatan Penyuluhan kepada masyarakat pentingnya mengurangi sampah plastik, penyuluhan pentingnya bank sampah, sosialisasi bisnis online, branding product dan penyuluhan pola hidup bersih dan sehat.
Menuju Desa Cerdas: Studi Kasus Pembangunan Desa Genteng di Sumedang, Jawa Barat, Indonesia: Towards Smart Village: A Case Study of Genteng Village Development in Sumedang, West Java, Indonesia Sri Fatimah; Mochamad Gunardi Judawinata; Mochamad Nursiyam Barkah; Lucyana Trimo; Yosini Deliana
Society Vol 8 No 2 (2020): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v8i2.264

Abstract

This research aims to identify the prospects and challenges for implementing smart villages using a case study of Genteng Village in West Java, Indonesia, according to the sustainable development perspective and the enabler factors of socio-economic factors, village’s technology, and environmental aspects. This research uses a qualitative approach to assess the potencies and challenges from social, economic, environmental, and infrastructure perspectives. This research conducts a field survey with in-depth interviews and observation in Genteng Village, Sukasari Sub-district, Sumedang Regency, West Java Province to tap the information needed. Interviews with stakeholders were conducted with informants representing the rural stakeholders consisted of village official government, village local champion/leader, and farmer group representatives. Researcher involvement in nearly two years in regular visits and observations before this research has enriched and validated the information obtained. This research found prospective local social capital components and economic potencies to develop using the smart village framework. Environment and infrastructure are relatively still the challenges to be overcome towards the smart village. This research concludes that Genteng Village is on the right track, though early-stage to develop as a smart village. External factors, mainly information and communication technology, will be one of the main driving factors for optimism in implementing a smart village in Genteng Village.
Co-Authors Elly Rasmikayati Elsha Munziah Endah Wulandari Erna Rachmawati Eti Suminartika Gema Wibawa Mukti Hepi Hapsari Linda Ramadhanti Mochamad Gunardi Judawinata Mochamad Nursiyam Barkah Muhamad Rizky Wibowo Nahda Amalia Rani Andriani Budi Kusumo Trimo, Lucyana Yosini Dekiana Yosini Deliana