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Awareness of Household Food Waste Management with A Zero-Waste Concept: A Preliminary Study Aprilia, Anisa; Novi Haryati; Heptari Elita Dewi; Imaniar Ilmi Pariasa; Andrean Eka Hardana; Rachman Hartono; Djoko Koestiono; Effy Yuswita; Fitria Dina Riana; Silvana Maulidah; Dwi Laila Maulida; Usda Kristina Tassariya
HABITAT Vol. 33 No. 2 (2022): August
Publisher : Department of Social Economy, Faculty of Agriculture , University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.habitat.2022.033.2.13

Abstract

This is pilot study designed to ascertain college students' understanding of domestic food waste management using an online questioner. The descriptive results section of the report is used to describe the central tendency of the data collected for each variable. Meanwhile, the people who took part in the research were all part of a webinar on waste management that was led by people from universities and environmental groups. The findings indicated that students' knowledge of domestic food waste management remained diverse. Some of them continue to view waste management as a time-consuming and demanding activity.  Community understanding about waste management, especially food, should be given early and started at home. As a result, environmentally friendly activities must be regularly promoted and implemented at the school, university, government, and community levels in order to improve people's quality of life.
APAKAH GENDER MEMPENGARUHI PERILAKU KONSUMSI BERKELANJUTAN DALAM PERSPEKTIF COM-B? (STUDI KASUS PERILAKU MENGURANGI KONSUMSI DAGING) Syarif, Hilmi Dzakwan; Fitria Dina Riana; Rachman Hartono
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 9 No. 4 (2025)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

The global population is projected to reach 9.7 billion by 2050, increasing food demand and straining the environment. Meat consumption, responsible for 31% of global greenhouse gas emissions, drives deforestation, biodiversity loss, and climate change. Despite its environmental and health risks, global meat consumption is expected to rise by 76% by 2050. In Indonesia, while tempeh and tofu are cultural staples, plant-based protein consumption has declined, contradicting climate commitments under the Paris Agreement. This study analyzes meat consumption behavior among 384 Universitas Brawijaya students (18-25 years) using the COM-B model, focusing on capability, opportunity, and motivation. Significant gender differences emerged in capability (e.g., cooking skills and environmental awareness), opportunity (e.g, habit consumption and sosio environtmrntal),and motivation (e.g., males’ preference for meat, driven by masculinity traits). Key barriers include taste and habitual meat consumption, while opportunities involve affordability and interest in healthy food. Effective strategies include improving plant-based meat appeal, providing information on meat’s harmful effects, and offering affordable alternatives. Gender-tailored interventions addressing motivations and capabilities are essential to promote plant-based protein adoption and reduce meat consumption. Keywords: Behavior change, reducing meat consumption, plant-based protein alternatives, and young adulthood