Claim Missing Document
Check
Articles

Found 30 Documents
Search

Desain Konten Instagram Sebagai Optimalisasi Media Promosi Allisa Cake Hardina Risma Zakiya; Fitro Nur Hakim; Setiyo Prihatmoko
Realisasi : Ilmu Pendidikan, Seni Rupa dan Desain Vol. 1 No. 3 (2024): Juli : Realisasi : Ilmu Pendidikan, Seni Rupa dan Desain
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/realisasi.v1i3.115

Abstract

The Allisa Cake business was founded by Mrs. Nora in 2016, a housewife located in Krapyak, West Semarang, Semarang City, Central Java. The products produced are cakes or bread which are marketed offline and online. However, online marketing has not met the expected targets, so appropriate promotional media is needed, in order to introduce the product to the public and to optimize promotional media. This research designs Instagram content that makes it easier to understand products and designs Instagram content that follows trends.The method used in this research is ADDIE developed by Dick and Carry, the development design with the ADDIE design aims to develop and validate the product. Meanwhile, the software used includes Corel Draw and Adobe Photoshop.Data collection was carried out by interviewing business owners, making observations and studying literature. After getting the data, create a product design and then apply it to the Instagram Feed design concept. The design stages are in the form of Thumbnail visualization, Tightissue and Final Design. The research produces Instagram content that contains information to make it easier to understand the product and the content design follows trends as the main promotional media.
ANALISIS SISTEM INFORMASI PENGARUH INTEGRASI IOT DAN AI TERHADAP PENGELOLAAN RANTAI PASOKAN DALAM INDUSTRI MANUFAKTUR Sumaryanto Sumaryanto; Purwati Purwati; Setiyo Prihatmoko
Informatika: Jurnal Teknik Informatika dan Multimedia Vol. 5 No. 1 (2025): MEI : JURNAL INFORMATIKA DAN MULTIMEDIA
Publisher : LPPM Politeknik Pratama Kendal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/informatika.v5i1.997

Abstract

Perkembangan teknologi digital, khususnya dalam bidang Internet of Things (IoT) dan Artificial Intelligence (AI), telah mengubah cara perusahaan manufaktur mengelola rantai pasokan (supply chain) mereka. Sistem pengelolaan rantai pasokan yang efisien sangat penting untuk memastikan kelancaran operasi dan mengurangi biaya dalam industri yang sangat kompetitif. Penelitian ini bertujuan untuk menganalisis pengaruh integrasi IoT dan AI terhadap pengelolaan rantai pasokan dalam industri manufaktur, dengan fokus pada peningkatan efisiensi, pengelolaan inventaris, dan pengurangan biaya operasional. Metode yang digunakan dalam penelitian ini adalah pendekatan analisis deskriptif dengan studi kasus pada beberapa perusahaan manufaktur yang telah mengimplementasikan teknologi IoT dan AI dalam sistem pengelolaan rantai pasokan mereka. Data dikumpulkan melalui wawancara mendalam, survei, serta observasi terhadap penerapan kedua teknologi tersebut dalam berbagai aspek rantai pasokan, seperti pemantauan real-time inventaris, prediksi permintaan, serta manajemen pengiriman. Hasil penelitian menunjukkan bahwa integrasi IoT dan AI mampu memberikan dampak positif yang signifikan terhadap peningkatan visibilitas rantai pasokan, memungkinkan pengelolaan inventaris yang lebih akurat dan responsif terhadap perubahan permintaan pasar. Selain itu, teknologi ini juga berkontribusi dalam pengurangan biaya operasional, pengoptimalkan proses produksi, dan meningkatkan kepuasan pelanggan melalui pengiriman yang lebih cepat dan tepat waktu. Namun, penelitian ini juga menemukan beberapa tantangan, seperti kesiapan infrastruktur yang diperlukan, biaya implementasi yang tinggi, serta kebutuhan akan keterampilan sumber daya manusia yang lebih terampil dalam mengelola dan menganalisis data yang dihasilkan. Kesimpulannya, penerapan IoT dan AI dalam pengelolaan rantai pasokan dapat meningkatkan efisiensi dan daya saing industri manufaktur. Penelitian ini diharapkan memberikan wawasan dan rekomendasi praktis bagi perusahaan dalam mengintegrasikan kedua teknologi tersebut untuk mencapai pengelolaan rantai pasokan yang lebih baik dan lebih adaptif terhadap dinamika pasar.
Penerapan Metode Computer Assisted Instruction (CAI) Pada Media Pembelajaran Interaktif Fashion Drawing dengan pada Kelas X Kompetensi Keahlian Busana Butik SMK NU 01 Kendal Prihatmoko, Setiyo; Sumaryanto, Sumaryanto; Anja Robbi Dini
Pixel :Jurnal Ilmiah Komputer Grafis Vol. 16 No. 2 (2023): Pixel :Jurnal Ilmiah Komputer Grafis dan Ilmu Komputer
Publisher : UNIVERSITAS STEKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/pixel.v16i2.1430

Abstract

Based on research conducted in SMK NU 01 Kendal, especially in fashion drawing learning in class X busana butik still uses conventional learning with blackboard media, the learning media is less effective because it requires a lot of energy and time for learning material that contains many pictures and tutorials that need to be delivered repeatedly. This study found a solution that is the design of learning media using the Computer Assisted Instruction (CAI) method, a system for delivering interactive multimedia-based learning with instructional material presented by means of a computer or computer system., so that it can help teachers deliver material effectively, and make students learn with high motivation because they are interested in multimedia systems that are able to present the appearance of text, images, videos, sounds and animations. The validation value by media experts shows that the value of 3.1 is classified as good / valid, and the validation results from material experts show a value of 3.5 which is categorized as very good / very valid, and an increase in the percentage value of effectiveness from 50.4% to 81.7%. and there is time efficiency, one of material such as collar images can save up to 18 minutes.
PERANCANGAN ANIMASI IKLAN DIGITAL BERBASIS MOTION GRAFIS SEBAGAI PENUNJANG PROMOSI PADA PERMATA JAYA PRINTING Setiyo Prihatmoko; M Syarif Husen; Sumaryanto, Sumaryanto
Pixel :Jurnal Ilmiah Komputer Grafis Vol. 17 No. 1 (2024): Pixel :Jurnal Ilmiah Komputer Grafis dan Ilmu Komputer
Publisher : UNIVERSITAS STEKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/pixel.v17i1.1902

Abstract

Promotional strategies are used in marketing to determine the best way to bring products or services to certain markets, but sometimes in companies these strategies are often not optimal, as is still done by the printing and advertising company Permata Jaya Printing which only uses print media in the form of banners, posters , word of mouth and social media so that this promotional strategy is considered less effective in reaching a wider audience. To support the promotional media used by Permata Jaya Printing, the author tries to offer another alternative, namely the use of promotional media in the form of digital advertising videos based on motion graphics as a solution to this problem which is then distributed via social media. . Media such as Instagram and WhatsApp. The author chose to use the Research and Development (RnD) method in carrying out research which aims at the process of systematically searching for new knowledge, ideas, products and technologies, as well as developing and applying them to encourage innovation and growth. User efficacy test results were 83.5%. which is classified as very effective. So that this advertising video product can be declared feasible
Enhancing Public Awareness of the Designer Profession: Visual Communication Strategies in Instagram Campaigns Prihatmoko, Setiyo; Setiyadi, Teguh
International Journal of Graphic Design Vol. 2 No. 2 (2024): IJGD : International Journal of Graphic Design
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/ijgd.v2i2.2113

Abstract

In the rapidly evolving digital era, social media, particularly Instagram, has become a primary platform for visual communication. However, public awareness of the designer's role still needs to be improved. This study explores effective visual communication strategies for enhancing public awareness and understanding of the designer profession through social media campaigns. The methods used include data analysis from questionnaires collected from campaign-exposed audiences and applying descriptive and inferential statistical techniques to assess the relationship between campaign exposure and increased awareness. The study’s results indicate that visual elements, such as color palettes, typography, and narratives' storytelling, significantly influence audience engagement and their understanding of the designer profession. While the campaign successfully captured attention, a communication gap still needs addressing to improve its effectiveness. This research offers critical insights for designers and marketers in crafting more impactful social media campaigns. It underscores the necessity of a targeted approach to elevate public appreciation for the designer profession.
ANALISIS IMPLEMENTASI CYBER SECURITY PADA SISTEM INFORMASI INVENTORY DI PERUSAHAAN DAGANG Sumaryanto Sumaryanto; Purwati Purwati; Setiyo Prihatmoko
Informatika: Jurnal Teknik Informatika dan Multimedia Vol. 5 No. 2 (2025): Oktober : JURNAL TEKNIK INFORMATIKA DAN MULTIMEDIA
Publisher : LPPM Politeknik Pratama Kendal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/informatika.v5i2.1396

Abstract

Digital transformation in the business world has driven trading companies to utilize inventory information systems to improve operational efficiency and stock data accuracy. However, along with the increasing dependence on digital systems, serious challenges related to data and system security have emerged, especially in facing cyber threats. This study aims to analyze the implementation of cybersecurity in the inventory information system of a trading company, in order to evaluate the extent of protection applied to data and infrastructure. The research method used is a qualitative approach with data collection techniques through observation, interviews, and documentation studies at a trading company. The results show that the implementation of cybersecurity in the inventory information system is still not optimal, characterized by weak access controls, the absence of an intrusion detection system, and a lack of documented security policies. This study provides recommendations such as the implementation of role-based access control, strengthening data encryption, as well as the development of security policies and regular training for system users. With improved cybersecurity implementation, companies are expected to minimize the risk of system disruptions and protect critical data from both external and internal threats.
Analisa Teknik Perancangan Pendukung Keputusan Untuk Menentukan Mahasiswa Berprestasi dengan Metode Analytical Hierarchy Process Sumaryanto; Purwati; Setiyo Prihatmoko
Informatika: Jurnal Teknik Informatika dan Multimedia Vol. 3 No. 1 (2023): Mei : JURNAL INFORMATIKA DAN MULTIMEDIA
Publisher : LPPM Politeknik Pratama Kendal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/informatika.v3i1.223

Abstract

Pemilihan Mahasiswa Berprestasi memberikan dampak positif pada budaya berprestasi dan menghargai prestasi serta karya mahasiswa di perguruan tinggi, dan secara langsung atau tidak langsung dapat mengangkat martabat mahasiswa dan perguruan tingginya. Pilmapres ini akan terus ditingkatkan kualitasnya dalam rangka memberikan motivasi berprestasi pada mahasiswa dan menciptakan budaya akademik yang lebih baik. Selain itu diharapkan proses pemilihan ini dapat diadopsi menjadi sebuah sistem pembinaan prestasi di perguruan tinggi. Dengan demikian maka perlu adanya Sistem Pendukung Keputusan untuk menentukan Mahasiswa Berprestasi dengan metode Analytical Hierarchy Process ( AHP ).
Analisa Perancangan Sistem Informasi Akuntansi dalam pengelolaan Laporan Keuangan pada Perusahaan Sumaryanto Sumaryanto; Purwati Purwati; Setiyo Prihatmoko
Bridge : Jurnal Publikasi Sistem Informasi dan Telekomunikasi Vol. 2 No. 4 (2024): Bridge: Jurnal Publikasi Sistem Informasi dan Telekomunikasi
Publisher : Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/bridge.v3i1.331

Abstract

Computer-based Accounting Information Systems (AIS) have become a vital element in managing organizational finances in the digital era. To explore the role and benefits of computer-based AIS in increasing efficiency, accuracy and transparency of financial reports. By integrating information technology in the accounting process, AIS enables real-time data collection, processing and analysis, thereby supporting faster and data-based decision making, while also identifying challenges faced in implementing AIS, such as user training needs and issues. data security. That computer-based AIS not only speeds up transaction recording and information management, but also increases collaboration between departments and allows for more accurate and timely reporting. Therefore, computer-based AIS has proven to be an important strategic tool for organizations to improve financial performance and competitiveness in increasingly competitive markets.
Analisa Sistem Informasi Pengambilan Keputusan dalam menentukan Lingkungan Rukun Tetangga ( RT ) Terbaik dengan Metode Analytical Hierarchy Process ( AHP ) Sumaryanto, Sumaryanto; Purwati, Purwati; Setiyo Prihatmoko
Elkom: Jurnal Elektronika dan Komputer Vol. 17 No. 1 (2024): Juli : Jurnal Elektronika dan Komputer
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/elkom.v17i1.1961

Abstract

Pada proses penilaian penentuan RT Terbaik mengalami kesulitan karena biasanya penilaiannya hanya berdasarkan pengamatan lingkungan saja, sehingga mengakibatkan dalam penilaian untuk menentukan RT terbaik tidak tepat sasaran sehingga menimbulkan permasalahan pada wilayah tersebut. Dari permasalahan tersebut diatas maka perlu adanya sistem iformasi pendukung keputusan untuk menentukan lingkungan RT Terbaik dengan berbagai indicator penliaan, sehingga dalam proses penentuan RT terbaik bisa tepat sasaran, maka perlu adanya Sistem Informasi Pengambilan Keptusan dalam menentukan Lingkungan Rukun Tetangga ( RT ) Terbaik dengan Metode AHP.
COMPANY DESIGN FLASH -BASED PROFILES AS A MEANS OF SUPPORTING PROMOTIONAL MEDIA: Studies case: CV. Indoprinting Tembalang Ireng Ario Seto; Setiyo Prihatmoko
International Journal of Graphic Design Vol. 2 No. 1 (2024): May : International Journal of Graphic Design
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The development of information media is increasing rapidly. The need for information media, both print and electronic media, is a top priority for society in the current era. Of course, this development also influences how it is applied to various media so that people can easily obtain this information. As more and more people need information, many business people are competing to take the opportunity to set up a printing press. Digital printing is a method of printing digital-based images, which are usually in the form of files , which can then be printed directly on various media in an instant and fast way . With digital printing, people can easily apply information media quickly. Digital printing is the right solution for people who want to advertise their products/merchandise so they sell quickly. Indoprinting is here to meet the needs of people in the Semarang area and surrounding areas to fulfill their printing needs. There are obstacles faced by Indoprinting, one of which is that there are still many who don't know what prints can be processed at Indoprinting. The way to overcome this, Indoprinting will develop an electronic company profile which is useful for introducing what products and services are available at Indoprinting. The company profile can be placed in the waiting room so that customers can access it easily, and it can also be used by the team marketing in presenting the big picture of the company to clients. Having this company profile can help customers who don't know more about the services and products available at Indoprinting.