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All Journal PRASASTI: Journal of Linguistics EJI (English Journal of Indragiri) : Studies in Education, Literature, and Linguistics JUPE : Jurnal Pendidikan Mandala Stilistika: Jurnal Pendidikan Bahasa dan Sastra Cendekia: Jurnal Pendidikan dan Pembelajaran Jurnal Ilmiah Wahana Pendidikan JURNAL ILMIAH GLOBAL EDUCATION NUSRA: Jurnal Penelitian dan Ilmu Pendidikan DEVOTE: Jurnal Pengabdian Masyarakat Global SEIKAT: Jurnal Ilmu Sosial, Politik dan Hukum BEGAWE: Jurnal Pengabdian Masyarakat Jurnalistrendi: Jurnal Linguistik, Sastra dan Pendidikan EJI (English Journal of Indragiri) : Studies in Education, Literature, and Linguistics MEMACE International Journal of Social Sciences and Humanities
Baiq Yulia Kurnia Wahidah, Baiq Yulia Kurnia
Institut Pendidikan Nusantara Global
Religion Arts Humanities Computer Science & IT Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Journal : NUSRA: Jurnal Penelitian dan Ilmu Pendidikan

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PERAN BIPA SEBAGAI MEDIA PROMOSI DAERAH (KEK MANDALIKA) Putra, Agus Darma; Wahidah, Baiq Yulia Kurnia
NUSRA : Jurnal Penelitian dan Ilmu Pendidikan Vol. 4 No. 4 (2023): NUSRA: Jurnal Penelitian dan Ilmu Pendidikan, November 2023
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/nusra.v4i4.1850

Abstract

Indonesian for Foreign Speakers (BIPA) plays a very active role as a regional promotional media. In this research, BIPA plays an active role as a regional promotional media, especially in the Mandalika Special Economic Zone (KEK). In this case, Mandalika utilizes natural resources and the cultural diversity of the local community as a tourist attraction that is introduced to foreign speakers. With the active role of BIPA, Mandalika has become a very popular tourist destination both locally, nationally and internationally. The aim of this research is to describe the role of BIPA as a regional promotional media in the Mandalika Special Economic Zone (KEK). Meanwhile, the method used in this research is a descriptive method with a qualitative approach. The results of this research are: (1) BIPA as a tourism promotion media in the Mandalika Special Economic Zone; (2) BIPA as a media for promoting religious culture; (3) BIPA as a media for promoting the art of Gendang Belek; (4) BIPA as a promotional media for the Bau Nyale tradition; and (5) BIPA as a media for promoting regional languages (Bahasa Sasak), and BIPA as a media for diplomacy.
Co-Authors Agus Darma Putra Alpan Ahmadi Alpan Ahmadi Ahmadi D. Djatmika, D. Djatmika Djatmika Evi Safitri Yulandari Hilmiyatun, Hilmiyatun Juni Mahsusi Mahsusi, Juni Mislihatin, Mislihatin Muh zaini hasanul muttaqin Saeful Rahman Sri Marmanto Sri Marmanto, Sri Subhani, Armin - Yorman Yulandari, Evy Safitri