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All Journal Media Wisata Tourism & Hospitality Essentials Journal Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Jurnal Pariwisata Tourism Scientific Journal jurnal ilmiah hospitality Kepariwisataan: Jurnal Ilmiah Journal of Tourism and Economic Jurnal Responsif : Riset Sains dan Informatika Jurnal Kajian Pariwisata Jurnal Sosial dan Abdimas Service Management Triangle : Jurnal Manajemen Jasa Jurnal Manajemen Kuliner Jurnal Pendidikan dan Perhotelan IPSSJ Nusantara : Jurnal Ilmiah Pariwisata dan Perhotelan

Yuliana Pinaringsih Kristiutami

Akademi Pariwisata (AKPAR) Bina Sarana Informatika Bandung

Author-ID : 3528117

Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Physics Public Health Social Sciences Transportation Other

Published : 38 Documents Claim Missing Document

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Title

Membangun Nilai Behavioral Intention melalui Tourist Experience Setiyariski, Ramdani; Syarifuddin, Didin; Kristiutami, Yuliana Pinaringsih
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 1 (2019)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i1.271

Floating Market Lembang is a destination in Lembang, the boundary of West Bandung. Visitors visit in Floating Market Lembang always increasing in years. But that fact is not the same with the data which say touristâ€™s loyality havenâ€™t maximum because majority of the tourist whose come to Floating Market lembang are new visitors. Decision of this research is to know influence of tourist experience to behavioral intention of Floating Market Lembang. The type of research are descriptive and verification. The survey method used is incidental sampling, which a sample size of 120 respondents. Data analysis technique using single regression techniques with coefficient determinant (R2) and partial (T) techniques. These results shows that there is a significant partial influence tourist experience to behavioral intention of Floating Market Lembang. The higher the ability of destination management in building positive experience on the tourists, so that it will increase positive image of the tourists in their visits. In this condition, directly or indirectly it will be able to build touristâ€™s willing in re-visiting to the destination. The correlation of the two variables can be simplisized in a sentence that in order to be able to build value of behavioral intention is how to be able to build tourist experience.

Analisis Destination Branding Kawasan Wisata Taman Sari melalui Metode Importance Performance Analysis Irawati, Novi; Priyanto, Sabda Elisa; Kristiutami, Yuliana Pinaringsih
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.299

Taman Sari Tourism Marketing Strategy Through Destination branding has tourism potential through culture and historical value. With this potential, the government is managing tourism in order to be able to move the economy in Taman Sari. In realizing this vision, planning and strategy are needed, one of which is Destination Branding. Destination branding is used in every tourism site in the world and is able to make a good impact on the progress of tourism, for example are the Twin Towers in Malaysia, the Merlion Statue in Singapore, the Taj Mahal in India, etc. Destination branding has an important role to be able to increase the number of tourist visits. This study uses a qualitative approach, a qualitative approach is used in order to get complete information about tourism marketing strategies with Destination Branding. The results of this study found that the Destination branding strategy in Taman Sari is not planned systematically, so that Destination branding is only understood in a small way, that is only in the visualization aspect. So that tourism product development programs are not in accordance with the concept of Destination branding that has been made.

Strategi Pemasaran Hotel Grand Asrilia di Masa Pandemi Covid-19 Kristiutami, Yuliana Pinaringsih; Raharjo, Sandy Nugraha
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 19, No 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v19i1.367

The hospitality industry is one of the most significant contributions in the Indonesian economy. Bandung City is one of the areas in West Java that has quite a lot of hospitality companies. One of the hospitality companies in Bandung is Hotel Grand Asrilia. However, lately it has been found a new type of virus that originated in Wuhan, China which caused the COVID-19 pandemic and brought enormous impact to the Indonesian economy even to the rest of the world. The purpose of this research is to find out the right strategy for Hotel Grand Asrilia in marketing its products during the COVID-19 pandemic. The method used in this study is a qualitative descriptive method with the technique of observation data retrieval, interviews, library studies also interprets and outlines the existing data in conjunction with the current situation. The result of this study proved that the application of marketing through digital marketing has a positive impact for Hotel Grand Asrilia where the use of digital marketing in the think is necessary especially in the middle of the COVID-19 pandemic, so that business activities can continue to run and generate economic value.

Strategi Pemasaran Hotel Grand Asrilia di Masa Pandemi Covid-19 Yuliana Pinaringsih Kristiutami
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

The hospitality industry is one of the most significant contributions to the Indonesian economy. Bandung City is one of the areas in West Java that has quite a lot of hospitality companies. One of the hospitality companies in Bandung is Hotel Grand Asrilia. However, lately, it has been found a new type of virus that originated in Wuhan, China which caused the COVID-19 pandemic and brought enormous impact on the Indonesian economy even to the rest of the world. The purpose of this research is to find out the right strategy for Hotel Grand Asrilia in marketing its products during the COVID-19 pandemic. The method used in this study is a qualitative descriptive method with the technique of observation data retrieval, interviews, library studies also interpret and outlines the existing data in conjunction with the current situation. The result of this study proved that the application of marketing through digital marketing has a positive impact on Hotel Grand Asrilia where the use of digital marketing in the think is necessary especially in the middle of the COVID-19 pandemic so that business activities can continue to run and generate economic value.

Analisis Destination Branding Kawasan Wisata Taman Sari melalui Metode Importance Performance Analysis Novi Irawati; Sabda Elisa Priyanto; Yuliana Pinaringsih Kristiutami
Media Wisata Vol. 17 No. 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Taman Sari Tourism Marketing Strategy Through Destination branding has tourism potential through culture and historical value. With this potential, the government is managing tourism in order to be able to move the economy in Taman Sari. In realizing this vision, planning and strategy are needed, one of which is Destination Branding. Destination branding is used in every tourism site in the world and is able to make a good impact on the progress of tourism, for example, are the Twin Towers in Malaysia, the Merlion Statue in Singapore, the Taj Mahal in India, etc. Destination branding has an important role to be able to increase the number of tourist visits. This study uses a qualitative approach, a qualitative approach is used in order to get complete information about tourism marketing strategies with Destination Branding. The results of this study found that the Destination branding strategy in Taman Sari is not planned systematically so that Destination branding is only understood in a small way, that is only in the visualization aspect. So that tourism product development programs are not in accordance with the concept of Destination branding that has been made

Penyediaan Fasilitas Pendukung Protokol Kesehatan terhadap Pengalaman Berwisata, Keputusan Berkunjung, Kepuasan Pengunjung serta Dampaknya terhadap Citra Destinasi Wisata di Era New Normal: Studi Eksploratif Kristiutami, Yuliana Pinaringsih; Pudin, Apip; Pirastyo, Swastono Putro
Media Wisata Vol. 21 No. 1 (2023): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v21i1.418

The living pattern mega shift happened because of the Covid-19 pandemic. The pattern shifting is rough and can be felt by everyone, especially in the tourism industry. Because of that, we need to conduct a study to find out the impact of the new normal era on the tourist experience, visiting decisions, tourist satisfaction, and the effect on the destination brand image. This study focused on the sociological aspect of tourism to observe the 1) tourist experience, 2) visiting decision process, 3) the satisfaction factor, and 4) the impact on the destination brand. The method used in this study is exploratory qualitative and uses data triangulation to analyze the data. The research instrument used in this study is observation, interview, and documentation. The total respondent of this study is 90 people chosen by the purposive sampling technique, and bring the final result of 87 valid respondents. The final result of this study is 1) 83,9% of respondent said that every destination has come with a good health protocol facility, 2) 86,2% said that the presence of the health protocol facility brings a positive visiting experience, 3) The visiting decision also influenced by the good health protocol facility but not to sign with only 68,96% respondent, 4) 81,6% respondent believed that their hope was fulfilling when their do the visit. And from that number, 55,17% said that their hope was fulfilled nicely, and 26,44% of respondent said that their hope was just quite fulfilled; 5) The brand issue related to the presence and the quality of the health protocol facility bring such a significant positive answer from 94,25% respondent.

Co-Authors Akhmad, Guntawan Angga Alviana Putra Angga Alviana Putra Ariesta, Fadli Daspi, Ivi Erlangga Brahmanto Faizal Hamzah, Faizal Kartika Dewi Marsha Adytia Rachman Mentari, Tazkia Puji Ayu Muhammad Ridwan Nabil, Radya Nadira Rizki Febriyana Naufal Rahelio Novi Irawati Novi Irawati Oda I. B Hariyanto Panji Septian Derianto Priyanto, Sabda Elisa PUDIN, APIP Rafiah Syahla Thalita, Sumardi Raharjo, Sandy Nugraha Rahmat Priyanto, Rahmat Rian Andriani Rina Dwi Handayani Rizki Tri Prasetio, Rizki Tri Sabda Elisa Priyanto Salma khoirunnisa Sandi Destian Pratama Setiyariski, Ramdani Siti Kartini Swastono Putro Pirastyo Syarifuddin , Didin Vika Juniar Rahayu Vivih Vira Yuniar Vriska Aulia Azzahra Willma Fauzzia

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