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All Journal Syntax Literate: Jurnal Ilmiah Indonesia JURNAL PengaMAS Adbis : Jurnal Administrasi dan Bisnis Jurnal Pengabdian Polinema Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat Dharma: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Kepada Masyarakat
Heru Utomo
Jurusan Administrasi Niaga, Politeknik Negeri Malang
Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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BUDAYA KERJA ERA NEW NORMAL: SAATNYA MERUBAH PARADIGMA UKM Halid Hasan; Farika Nikmah; Erlangga Andi Sukma; Heru Utomo; Ellyn Eka Wahyu
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Publisher : UNIVERSITAS KHAIRUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33387/pengamas.v5i3.3317

Abstract

Kafe Panggon sebagai UKM yang berlokasi di Kota Batu, Jawa Timur, sangat terdampak dengan pandemi Covid-19.  Perlu dilakukan beberapa perubahan atau adaptasi dengan mengikuti perubahan yang terjadi. Kegiatan ini bertujuan untuk membantu memberikan solusi dan menguatkan kembali posisi Kafe Panggon. Budaya kerja era new normal ditawarkan sebagai solusi supaya Kafe Panggon dapat tetap survive. Misi, keterlibatan, adaptasi dan konsistensi digunakan sebagai indikator keberhasilan. Pemecahan masalah dilakukan dengan memberikan beberapa perubahan pada budaya kerja, tidak hanya bermanfaat bagi Kafe Panggon, namun juga bermanfaat untuk konsumen, karyawan dan lingkungan. Seperti fokus pada produk untuk memenuhi kebutuhan konsumen, pemberdayaan karyawan, bertanggungjawab terhadap produk yang dihasilkan, dan ikut mendukung keberlangsungan lingkungan hidup, dan yang terpenting adalah usaha untuk adopsi terhadap teknologi. Kata Kunci : Budaya Kerja, Era New Normal, UKM, Misi, Keterlibatan, Adaptasi, Konsistensi
Budaya Kerja Era New Normal: Saatnya Merubah Paradigma (Studi pada UKM di Malang Raya) Halid Hasan; Farika Nikmah; Heru Utomo; Erlangga Andi Sukma; Ellyn Eka Wahyu
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (165.495 KB) | DOI: 10.36418/syntax-literate.v7i2.5564

Abstract

SMEs have been severely impacted by the Covid-19 pandemic. Some changes or adaptations need to be made to follow the changes that occur. Action research was chosen in this study, using the planning, implementation and evaluation method, where the samples were culinary SMEs, several cafes in Malang Raya. The planning stage involves identifying the problems and obstacles faced by SMEs, through interviews using an interview guide, then from this stage a strategy formulation is obtained which is implemented at the implementation stage. Adopting the work culture proposed by Denison and Haaland, a new work culture strategy is formulated to deal with the new normal era. Mission, involvement, adaptation and consistency are used as indicators at the implementation stage. Then proceed with an evaluation to measure the level of success of research in contributing to the sustainability of SMEs in running their business. SMEs are no longer run at random, but with careful planning to minimize product failures, maintain business sustainability and even win in the face of business competition both with fellow SMEs and with companies.
BIMBINGAN DAN PENYULUHAN TENTANG PENTINGNYA KEWIRAUSAHAAN BERBASIS MORAL ETIKA DAN MANAJEMEN KAS PADA JAMAAH MASJID ASY SYUHADA MALANG Joko Samboro; Heru Utomo; Abdullah Helmy; Maskur Maskur; Musthofa Hadi
Jurnal Pengabdian kepada Masyarakat Vol. 8 No. 1 (2021): JURNAL PENGABDIAN KEPADA MASYARAKAT 2021
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jabdimas.v8i1.114

Abstract

The purpose of this service is to find the problems faced by the ASY SYUHADA congregation and congregation RT. 6 RW. 7 Sudimoro, Kel. Mojolangu, Kec. Lowokwaru Malang City and at the same time provide the right solution in order to achieve increased knowledge and capabilities in the operational field, especially in the field of entrepreneurship, namely starting before carrying out activities, with aspects of intention in entrepreneurship, then during activities, namely in terms of the importance of moral ethics in entrepreneurship and also given examples of the character of the Prophet Muhammad in trading, service quality and also selling techniques, which ended with an agreement or better known as a deal and marked by a handshake, so that work is not only profitable, but also gets blessings. Thus this activity can improve skills, both soft skills, especially in entrepreneurship and in cash managementThe methods used are: observation, to observe the activities carried out both in the economic and socio-religious fields, then interviews, explored to find problems and solutions that will be offered and simulations, to find the most suitable alternative in order to market goods more effectivelyThe findings are that guidance and training on: practical moral-ethical-based entrepreneurship and discussions about experience and how to manage cash well. well done
BIMBINGAN DAN PENYULUHAN TENTANG PENTINGNYA KUALITAS PELAYANAN DAN PENCATATAN ORDER PESANAN JASA PADA BENGKEL SUDIMORO DIESEL DI MALANG Joko Samboro; Heru Utomo; Maskur Maskur
Jurnal Pengabdian kepada Masyarakat Vol. 7 No. 1 (2020): JURNAL PENGABDIAN KEPADA MASYARAKAT 2020
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this Community Service Program is to find problems faced by partner companies and at the same time provide the right solutions in order to achieve increased sales and knowledge and skills of entrepreneurs in the field of operations, especially in the field of marketing management, as well as creating job opportunities in community economic activity in the form of increased income. Public. The partner of this program is the DIESEL WORKSHOP entrepreneur, Mr. SugiyonoThe problems faced by partners are: 1. Not knowing the importance of good service quality. 2. Do not understand the importance of recording service purchase orders.The solutions offered are: 1. Guidance and training on good service quality. 2.Simulation of the importance of recording service purchase orders can improve the marketing of services, so that the marketing reach will be wider and sales can increase.The method used is: observation, to observe the activities carried out by entrepreneurs in making and marketing services, then interviews, explored to find problems and solutions to be offered and simulations, to find the most suitable alternatives in order to market goods more effectively.Description of technology to be applied.:1. In the form of a Lecture: Participants gathered in a certain room are given a lecture on program materials in the form of marketing management and service quality.2. Guidance and Training: In the form of guidance and training on the implementation of Service Quality and recording service purchase orders and discussing experiences and constraints in the field.3. Practice simulation: In the form of a demonstration of how to carry out Service Quality and recording service purchase orders.The resulting output is in the form of: 1). Scientific Publications in ISSN Journals. 2). Increasing competitiveness. 4). Application of appropriate science and technology / technology
APLIKASI PIXELLAB UNTUK DASAIN MEDIA INFORMASI Dwi Sudjanarti; Asminah Rahmi; Heru Utomo; Rr. Tri Istining Wardani; Esther Hesline Palandi
Jurnal Pengabdian kepada Masyarakat Vol. 9 No. 1 (2022): JURNAL PENGABDIAN KEPADA MASYARAKAT 2022
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jabdimas.v9i1.159

Abstract

Pemberlakuan kebijakan physical distancing yang kemudian menjadi dasar pelaksanaan belajar dari rumah juga dilaksanakan oleh KB/TK Star Kids. WhatsApp merupakan salah satu aplikasi yang paling banyak digunakan untuk mendukung proses belajar mengajar daring. Hal ini dikarenakan kelebihan-kelebihan yang dimiliki oleh media WhatsApp, yaitu WhatsApp Group. Selain kelebihannya WhatsApp Group juga memiliki kekurangan. Pesan teks yang disampaikan oleh guru melalui WhatsApp Group terkadang tidak tersampaikan dengan baik dikarenakan banyaknya chat pada group tersebut. Pelatihan desain media informasi menggunakan software aplikasi pixellab dapat dimanfaatkan untuk menambah keterampilan guru atau pihak sekolah membuat atau mendesain media informasi lebih menarik, sehingga informasi dapat tersampaikan dengan baik. Hal ini dikarenakan desain yang dibuat mempunyai ekstension JPEG yang membuat tampilan berbeda dengan chat biasa.
PENDAMPINGAN DIGITAL MARKETING SEBAGAI PENUNJANG KEGIATAN PROMOSI PADA UMKM MD JAYA KEL. WATUGEDE KEC. SINGOSARI KABUPATEN MALANG Dwi Sudjanarti; Asminah Rahmi; Heru Utomo; Rr. Tri Istining Wardani; Esther Hesline Palandi
Jurnal Pengabdian kepada Masyarakat Vol. 10 No. 1 (2023): JURNAL PENGABDIAN KEPADA MASYARAKAT 2023
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v10i1.4193

Abstract

Keberadaan UMKM diharapkan mampu mendongkrak perekonomian seiring berkembangnya era persaingan bebas, seperti WTO, AFTA, APEC, dan AEC, dan agar selalu siap menghadapi krisis ekonomi global. Berkaitan dengan era persaingan tersebut, maka UMKM dituntut untuk selalu meningkatkan daya saingnya agar dapat terus berjalan dan berkembang. Salah satunya adalah dengan menerapkan TIK sebagai penunjang kegiatan usahanya. Digital marketing adalah sebuah produk teknologi informasi dimana berupa kegiatan mempromosikan produk dan atau jasa melalui media internet. Program pendampingan ini mampu menghasilkan akun media sosial facebook dengan nama akun Kopi Mdjaya, instagram dengan nama akun https://www.instagram.com/kopi_mdjaya/ , dan website berupa blogspot dengan nama https://kopimdjaya.blogspot.com/. Diharapkan pihak UMKM MD Jaya secara teratur membuat atau mengunggah postingan, status, maupun artikel pada akun media sosial dan website yang sudahdibuat
BIMBINGAN DAN PENYULUHAN TENTANG PENTINGNYA MEMBANGUN LOYALITAS PELANGGAN PADA KELOMPOK USAHA JAMAAH MASJID AL IKHLAS RT.07, RW.17, SUDIMORO,MOJOLANGU KEC.LOWOKWARU KOTA MALANG Joko Samboro; M Maskan; Heru Utomo; Abdullah Helmy; Yosi Afandi; Musthofa Hadi
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i2.6049

Abstract

The purpose of this PKM is to find the problems faced by the congregation of the AL Ikhlas Mosque RT.076 RW.17 Sudimoro, Mojolangu Village, Lowokwaru District, Malang City and at the same time provide the right solution to achieve increased knowledge and skills in the field of marketing management, especially building customer loyalty. The methods used are: observation, to observe activities carried out both in the economic and socio-religious fields, then interviews, explored to find problems and solutions that will be offered and simulations, to find the most appropriate alternatives to market goods more effectively. Description of the technology to be applied. 1. In the form of lectures: Study Group participants are gathered in a certain room and given a lecture on devotion material in the form of: Customer Loyalty. 2. Guidance and Training: In the form of practical guidance and training and discussion of experiences and obstacles in the field. 3. Simulation practice: In the form of a demonstration of how entrepreneurs offer goods, and how to attract potential consumers, until loyal customers are formed Keywords: guidance and counseling, customer loyalty.
PENDAMPINGAN INTERNET MARKETING DALAM MENDUKUNG KEGIATAN PROMOSI PADA UMKM JASMINE COLLECTION KEL. TANJUNG REJO KEC. SUKUN KOTA MALANG Heru Utomo; Mohammad Maskan; Joko Samboro; Umi Khabibah; Titien Indrianti; Dwi Sudjanarti
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i2.6316

Abstract

competitiveness in order to survive, continue to run and even be able to develop. For this purpose, one strategy that can be done in managing their business is to apply internet-based information technology as a support in various processes of their business activities. Internet marketing is a marketing activity with the application of information technology, which includes activities to promote products and/or services through the internet. Jasmine Collection Kel. Tanjung Rejo, Sukun District, Malang City, one of the newly developing MSMEs, has not been optimal in implementing online marketing which is part of Internet marketing. Online marketing has been carried out through private Whatsapp and Instagram statuses. This PKM activity aims to help Jasmine Collection MSMEs maximize online marketing activities. The results of this activity are in the form of logos, ebooklets, ebrochures, and videos that will be uploaded to the MSME Instagram, and the website with the address https://jasminedaster2023.blogspot.com/
PELATIHAN MODEL PEMBELAJARAN E-LEARNING BAGI GURU AL-FIRQOH AN NAJIAH YAYASAN MUJAHIDIN KABUPATEN MALANG Mohammad Maskan; Achmad Suyono; Heru Utomo; Masitha Nisa Akmalia; Ika Kusumasasti
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i2.6483

Abstract

Current technological developments require human resources to keep up with the use of technology. One technological development that is widely used is information systems. An information system is a system within an organization that meets the needs of an electronic approach. Learning that originally used a manual approach changed to using electronics. Apart from that, the learning time is very flexible and the learning location does not have to be at school. junior high school and senior high school  Al Firqoh An Najiah's learning process is still classical. Electronic processes need to be used to optimize the learning process. With the existence of e-learning, learning will be more varied and will improve learning outcomes. The service aims to make it easier for teachers in the electronic learning process and enhance learning services for students to increase the achievement of learning outcomes using the RAD (Rapid Application Development) method, lecture methods, and training methods.
USAHA MERAIH LOYALITAS PELANGGAN PADA KELOMPOK USAHA JAMAAH MASJID AL ISLAMI MALANG Joko Samboro; Zubaidi Zubaidi; Musthofa Hadi; Heru Utomo; Lina Budiarti; Mohammad Maskan
Jurnal Pengabdian kepada Masyarakat Vol. 12 No. 2 (2025): JURNAL PENGABDIAN KEPADA MASYARAKAT 2025
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v12i2.8585

Abstract

This Community Service Program (PKM) aims to identify the problems faced by small businesses within the congregation of the AL Islami Mosque, RT. 03 RW. 17 Sudimoro, Mojolangu Sub-district, Lowokwaru District, Malang City, and to provide appropriate solutions to improve knowledge and skills in the areas of Service Quality and customer loyalty. The methods used in this PKM are: observation, to observe ongoing activities, interviews, to explore problems and solutions, and simulations, to find the most appropriate solutions to the problems faced. The technology to be implemented in this PKM can be in the form of lectures, meaning participants are gathered in a specific room and given a lecture on Service Quality and Customer Loyalty. It can also take the form of practical guidance and training, discussions of field experiences, or simulations, demonstrating how businesses attract potential customers and ultimately develop loyal customers.
Co-Authors Abdullah Helmy Afandi, Yosi Asminah Rahmi Bambang Irawan Bambang Suryanto Baroroh Lestari Diana Eka P. Diana Eka Poernamawati Drs. Joko Samboro Dwi Sudjanarti Ellyn Eka W Ellyn Eka Wahyu Erlangga Andi Sukma Esther Hesline Palandi Farika Nikmah Halid Hasan Ika Kusumasasti LINA BUDIARTI M Maskan Mahmudatul Himma Masitha Nisa Akmalia Maskur Maskur Mohammad Maskan Musthofa Hadi Pudji Herijanto Rr. Tri Istining Wardani Rulirianto Rulirianto Siti Nurbaya Suyono, Achmad Titien Indrianti Umi Khabibah Zubaidi Zubaidi