Wiwiek Rabiatul Adawiyah
Universitas Jenderal Soedirman

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DETERMINANTS OF GREEN MARKETING QUALITY PRACTICES AMONG SMALL MEDIUM ENTERPRISES (SMEs) Wiwiek Rabiatul Adawiyah
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 1 No 2 (2017)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (0.057 KB) | DOI: 10.24034/j25485024.y2017.v1.i2.2016

Abstract

The phenomenon of green marketing practices is growing in popularity. People are becoming more sensitive towards environmental issue which is a favorable social consciousness. Considering substantial numbers of small and medium enterprises (SMEs) operating in Indonesia, there is a need for assessing the environmental impacts of their operations. The study aims at determining the antecedents of green marketing quality practices among SMEs. The sample of study was export-oriented SMEs located in Banyumas Regency Central Java Indonesia. One hundred and twenty-five companies were selected as the respondents of the study. Data were gathered using questionnaire containing items measured using Likert scale.  Data were analyzed using multiple linear regressions, and the finding showed that all independent variables except environmental consciousness have significant influence on green marketing quality practice by SMEs. The most influential factor on marketing quality of SMEs was social impressions. The implication of the study is that every SME should always put their best effort in preventing environmental damaged resulting from companies’ operation. Location in where sample was selected was conveniently determined (convenient sampling). Including other provinces as research locations might improve the representativeness of the data, and might ultimately give different result on this area of study.
Integrating Disruptive Innovation, Competitive Advantage, and Business Networking Capability on Small Business Performance in Indonesia Sri Murni Setyawati; Monica Rosiana; Wiwiek Rabiatul Adawiyah
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 26 No 1 (2019): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jp.2019.26.1.1423

Abstract

This study aimed at explaining the influence of disruptive innovation on business performance with competitive advantage as a mediator and networking capability as moderate. The tool of analysis used was Structural Equation Modelling (SEM). The sample size of this research was 120 owners and/or managers of Small and Medium Enterprises (SMEs) in Purwokerto areas. The result showed that disruptive innovation has a positive effect on both business performance and competitive advantage. The study supported the view that competitive advantage has a positive impact on business performance. Also, competitive advantage act as mediating variable on the relationship between disruptive innovation and business performance. Finally, the last hypothesis stated that networking as moderation variable of disruptive innovation to business performance was supported.
Evaluasi Kinerja Rantai Pasok Gula Kelapa Kristal di Kecamatan Kutasari Kabupaten Purbalingga Suyono Suyono; Wiwiek Rabiatul Adawiyah; Dindy Darmawati Putri; Muslihudin Muslihudin; Mochamad Sugiarto; Agus Sutanto; Budi Dharmawan; Dyah Ethika Noehdiyati; Irene Kartika Eka Wijayanti; Sunendar Sunendar
Agriekonomika Vol 11, No 1: April 2022
Publisher : Department of Agribusiness, Faculty of Agriculture, Universitas Trunojoyo Madura, Indonesi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/agriekonomika.v11i1.11938

Abstract

Kecamatan Kutasari merupakan sentra industri gula kelapa kristal di Kabupaten Purbalingga. Perkembangan usaha gula kristal dipengaruhi pola distribusinya. Tujuan penelitian yaitu mengukur kinerja rantai pasok gula kristal dan menganalisis efisiensi kinerja rantai pasok gula kristal. Lokasi penelitian meliputi tiga desa yaitu Desa Candinata, Candiwulan, dan Karangcegak Kecamatan Kutasari. Metode penelitian yang digunakan adalah metode survei. Pengambilan sampel pengrajin menggunakan metode simple random sampling dan metode sensus untuk populasi pengepul kecil dan pengepul besar. Metode analisis data menggunakan analisis deskriptif, analisis SCOR dan Data Envelopment Analysis (DEA) dengan bantuan software LINDO 6.1. Hasil penelitian menunjukkan kinerja rantai pasok gula kristal berdasarkan analisis SCOR sudah memiliki kriteria yang baik. Analisis efisiensi kinerja pengepul kecil dan besar rantai pasok gula kristal dengan menggunakan DEA telah beroperasi secara efisien, sedangkan pengrajin belum efisien.
PENGARUH EMPLOYEE ENGAGEMENT DAN KEPUASAN KERJA TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) SERTA DAMPAKNYA TERHADAP TURNOVER INTENTION Meydy Fauziridwan; Wiwiek Rabiatul Adawiyah; Abdul Azis Ahmad
Jurnal Ekonomi Bisnis dan Akuntansi (JEBA) Vol 20, No 1 (2018)
Publisher : Ilmu Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Unsoed

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (363.761 KB) | DOI: 10.32424/jeba.v20i1.1101

Abstract

PENGARUH STRES KERJA DAN KEPUASAN KERJA TERHADAP KINERJA PERAWAT DENGAN STRATEGI COPING SEBAGAI VARIABEL MODERASI Ardian Abi Novianto; Wiwiek Rabiatul Adawiyah; Achmad Sujadi
Jurnal Ekonomi Bisnis dan Akuntansi (JEBA) Vol 20, No 4 (2018)
Publisher : Ilmu Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Unsoed

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.317 KB) | DOI: 10.32424/jeba.v20i4.1156

Abstract

Efektifitas pemberian informasi hak pasien dalam pelayanan di Rumah Sakit Islam Fatimah Cilacap Heri Sungkowo; Wiwiek Rabiatul Adawiyah; Budi Aji
Jurnal Ekonomi Bisnis dan Akuntansi (JEBA) Vol 20, No 2 (2018)
Publisher : Ilmu Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Unsoed

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (688.318 KB) | DOI: 10.32424/jeba.v20i2.1096

Abstract

Bibliometric Analysis of Social Entrepreneurship and Leadership Neneng Sofiyanti; Wiwiek Rabiatul Adawiyah
West Science Journal Economic and Entrepreneurship Vol. 1 No. 08 (2023): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v1i03.155

Abstract

This research paper presents a bibliometric analysis of social entrepreneurship and leadership literature to identify key themes, trends, and collaborative patterns within the field. The study uses VOSviewer software to visualize co-authorship networks and generate keyword co-occurrence maps. Data was collected from the Scopus database, focusing on publications from 2013 to this year. The results show six distinct clusters of research themes: social justice, corporate social responsibility, social capital, social class, social leadership, and power. Trend analysis shows a steady increase in research outcomes, underscoring the growing importance of social entrepreneurship and leadership in addressing societal challenges. In addition, the authors' collaboration network shows a thriving research community with active cross-disciplinary collaborations. This visualization provides valuable insights for researchers, policymakers, and practitioners, facilitating the identification of influential works, research gaps, and potential areas for collaboration in social entrepreneurship and leadership.