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All Journal CEMARA Performance Dinar: Jurnal Ekonomi dan Keuangan Islam LENSA (Lentera Sains): Jurnal Pendidikan IPA Technomedia Journal Media Mahardhika Aptisi Transactions on Management Performance : Jurnal Bisnis dan Akuntansi ADI Bisnis Digital Interdisiplin (ABDI Jurnal) Jurnal Abdiraja International Journal of Education, Social Studies, And Management (IJESSM) BISMA (Bisnis dan Manajemen) Journal MISSY (Management and Business Strategy) Jurnal Informasi Pengabdian Masyarakat Journal of Management and Innovation Entrepreneurship (JMIE) Jurnal Garasi Buku dan Obrolan Keilmuan Jurnal Inovasi Pembelajaran Matematika (JIPM)
Sayyida Sayyida
Universitas Wiraraja
Religion Agriculture, Biological Sciences & Forestry Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Physics Public Health Social Sciences Other

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FAKTOR-FAKTOR YANG MEMPENGARUHI PENDAPATAN DAN KESEJAHTERAAN PETANI GARAM RAKYAT KAWASAN PESISIR KALIANGET Nurdody Zakki; Sayyida Sayyida
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 6 No 1 (2016): Performance : Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (546.18 KB)

Abstract

The existence of the salt very important role in various fields of human life. To further facilitate the depiction of the benefits of salt in a wide range of human life. Weak capital owned by causing salt farmers are still not optimal in accessing the capital resources of banks and non-banks. Issues examined in this is how the influence of the type of business, venture capital and land ownership as well as its impact on the income of family welfare salt farmers, in order to know the influence of the type of business, venture capital and capital ownership to revenue and its impact on family welfare salt farmers. This research was conducted in the District Kalianget in the Pinggirpapas Village and Karanganyar village. In studies using quantitative descriptive research. The focus of this study examines the type of business, working capital, capital ownership, income and family welfare salt farmers. Samples were taken from two villages 100 salt farmers. The results of this study based on the analysis of logistics only land ownership is a factor which significantly affect the welfare and logit models produce Odds ratio here indicates the value of the tendency of a salt farmers who rent land to be living with the condition is very prosperous by almost 5 times more than salt farmer working other people's land. While the salt farmers who own land, tend to be more prosperous. This is indicated by the magnitude of the odds ratio which gives the meaning that the salt farmers who own land who live in a very prosperous condition of nearly 7 times more than farmers who enforces other people's land.Kata Kunci: Petani Garam, Kesejahteraan, Analisis Korelasi, Regresi Logistik.
KOMUNIKASI, MOTIVASI, DISIPLIN DAN KINERJA KARYAWAN UNIVERSITAS SWASTA DI MADURA Sayyida Sayyida; Alwiyah Alwiyah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 7 No 2 (2017): Performance : Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (426.395 KB) | DOI: 10.24929/feb.v7i1.408

Abstract

Good employee performance is the expectation of Wiraraja University Sumenep.Many factors that affect the performance of employees such as communication,motivation, and discipline. This study aims to analyze the influence of communication(vertical and horizontal), motivation (financial and nonfinancial) and work discipline ofemployee performance at Wiraraja University. Wiraraja University has 99 administrativeemployees. Data obtained through a questionnaire distributed to University employees. Avalid questionnaire that can be analyzed a number of 55 questionnaires. Validity andreliability tests are used to ensure that the data obtained come from a valid and reliablequestionnaire. Descriptive analysis is used to give an overview of the data. Correlationanalysis followed by logistic regression analysis to model the influence ofcommunication, motivation and work discipline on employee performance. The results ofthis study indicate that only financial motivations that affect to performance. Althoughdescriptive overview of data shows that the majority of employees have goodcommunication skills, good motivation and good performance but only financialmotivation that have significantly affect to the performance of employees at WirarajaUniversity. This results is expected to be the foundations of making policies leadership inWiraraja University that related with employee performance.
PERKEMBANGAN STRUCTURAL EQUATION MODELING (SEM) DAN APLIKASINYA DALAM BIDANG EKONOMI Sayyida Sayyida; Alwiyah Alwiyah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 8 No 1 (2018): Performance : Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (886.233 KB) | DOI: 10.24929/feb.v8i1.465

Abstract

Economic phenomenon Area is complicated to be researched. Many researchwhich is difficult to be finished by ordinary analysis. So that in the year 1916, SwallWright introduce analyzer of Structural Equation Modelling (SEM). Until this time SEMis popular among social research of do not aside in economic area. Have many successeconomics research finish economic phenomenon with structure SEM analyse whichcomplicated. Structure in SEM which is complicated oblige all consumer to be more takea care in using it in order not to happened mistake of interpretation particularly againmistake of usage. This article aim to give the understanding of hitting SEM and its growthand also its application specially to researcher in economic area. This article present theunderstanding of hitting SEM started from estimation method, software which can wear,way of activity, weakness and advantage and also various application of SEM ineconomic area specially.
Strategi Pemasaran Produk Getas di IKM Barokah Desa Kebundadap Timur, Kecamatan Saronggi Atfalina Unsa Hidayatin; Ika Wahidawati; Yesi Aprilatul Marisa; Dina Wardana; Moh. Kurdi; Sayyida Sayyida
Jurnal Informasi Pengabdian Masyarakat Vol. 2 No. 1 (2024): Februari : Jurnal Informasi Pengabdian Masyarakat
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jipm-nalanda.v2i1.876

Abstract

In facing increasingly complex market dynamics, it is important for SMEs to continue to develop effective marketing strategies. SMEs in the East Kebundadap village have brittle product production activities that are still developing. However, there are a few obstacles in marketing and promotion. This service aims to provide understanding and assistance to SMEs of Getas products in effective and efficient marketing, as well as being able to compete effectively with similar products, as well as increasing the effectiveness of Getas product marketing strategies. This is done so that the production and business of the IKM continues to run. And in the end it can help the economy of the community in the village of East Kebundadap. The methods used are preliminary studies, outreach, mentoring and monitoring. The result of this activity is that SMEs are able to understand and implement marketing strategies such as attractive stickers, developing sales networks, promotions using offline media (pamphlets), and promotions via social media.
PERKEMBANGAN STRUCTURAL EQUATION MODELING (SEM) DAN APLIKASINYA DALAM BIDANG EKONOMI Sayyida, Sayyida; Alwiyah, Alwiyah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 8 No 1 (2018): Performance : Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v8i1.465

Abstract

Economic phenomenon Area is complicated to be researched. Many researchwhich is difficult to be finished by ordinary analysis. So that in the year 1916, SwallWright introduce analyzer of Structural Equation Modelling (SEM). Until this time SEMis popular among social research of do not aside in economic area. Have many successeconomics research finish economic phenomenon with structure SEM analyse whichcomplicated. Structure in SEM which is complicated oblige all consumer to be more takea care in using it in order not to happened mistake of interpretation particularly againmistake of usage. This article aim to give the understanding of hitting SEM and its growthand also its application specially to researcher in economic area. This article present theunderstanding of hitting SEM started from estimation method, software which can wear,way of activity, weakness and advantage and also various application of SEM ineconomic area specially.
PERSEPSI KUALITAS DAN CITRA MEREK DALAM MEMEDIASI PENGARUH E-WOM TERHADAP MINAT BELI Febriyanti, Dewi; Sayyida, Sayyida; Alwiyah, Alwiyah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 14 No 1 (2024): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v14i1.3353

Abstract

In recent years, many FNB (food and beverage) innovations have emerged and developed rapidly in Southeast Asia, including Indonesia. One of the FNB businesses that is currently developing and going viral in Indonesia is Mixue. The opening of the first Mixue outlet in Sumenep Regency had an impact on the strong desire of the public to try it. The reason is, Mixue is currently being discussed in cyberspace. This research aims to analyze the influence of Electronic Word of Mouth (e-WOM) on Mixue consumers' buying interest in Sumenep Regency with perceived quality and brand image as mediating variables. The purposive sampling method produced data from 100 respondents. The data analysis method uses PLS-SEM (Partial Least Square Structural Equation Modeling). The Stimulus Organism Response (SOR) model is the basis of the conceptual framework. Findings show that e-WOM influences purchase intention, perceived quality, and brand image. Perceived quality has no effect on purchase intention, while brand image has an effect on purchase intention. The research results show that e-WOM has no effect on perceived product quality, but does influence the brand image of FNB products which are currently viral, which then influences purchase intentions.
STRUCTURAL EQUATION MODELING (SEM) DENGAN SMARTPLS DALAM MENYELESAIAKAN PERMASALAHAN DI BIDANG EKONOMI Sayyida, Sayyida
Journal MISSY (Management and Business Strategy) Vol 4 No 1 (2023)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Wiraraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/missy.v4i1.2610

Abstract

Structural Equation Modeling (SEM) is a statistical analysis tool that is widely used today. SEM is a multivariate analysis tool that allows to solve complex problems. There are several software developed to assist analysis using SEM. SmartPLS is software that is widely used in management research because it is able to solve complex problems without any normality assumptions. There are three stages of completion with SmartPLS software, namely making drawings, testing measurement models, and testing structural models. Drawings are made according to the conceptual framework and the hypothesized variable relationships. The measurement model test aims to test the validity and reliability of indicators. While the structural test aims to answer the research hypothesis. This paper is expected to help novice researchers overcome limitations or inability to use SEM analysis, especially using smartPLS software.
Inovasi Manajemen Pengajuan Judul Kuliah Kerja Praktek (KKP) Berbasis Laravel Framework Alwiyah, Alwiyah; Sayyida, Sayyida; Sunarya, Po Abas; Apriliasari, Dwi
Technomedia Journal Vol 7 No 2 October (2022): TMJ (Technomedia Journal)
Publisher : Pandawan Incorporation, Alphabet Incubator Universitas Raharja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (477.46 KB) | DOI: 10.33050/tmj.v7i2.1902

Abstract

Penelitian ini bertujuan untuk memberikan inovasi manajemen penginputan judul kuliah kerja praktek secara online berbasis laravel. Berkembang pesatnya angka positif Covid-19 membuat dunia menjadi resah, termasuk negara Indonesia yang sudah melalui 1 tahun lebih masa pandemi terhitung dari bulan Maret 2020 hingga bulan Mei 2021. Lonjakan kasus positif Covid-19 memberikan dampak yang signifikan dalam keberlangsungan proses mengajar lembaga pendidikan. Covid-19 memaksa terjadinya transformasi digital menuju era pendidikan 4.0. Teknologi menjadi satu - satunya jawaban yang dapat membantu selama semasa pandemi, dengan adanya teknologi proses belajar mengajar tetap dijalankan, rapat, diskusi dan hal lainnya tetap berlangsung secara online. Dengan transformasi digital membuat cara konvensional tergantikan, salah satunya penginputan judul Kuliah Kerja Praktek (KKP) pada Universitas Raharja yang memanfaatkan kemampuan Ms. Excel. Pelayanan input judul KKP secara offline ini harus tergantikan, mengingat adanya Large-scale Social Restrictions yang mengharuskan mahasiswa melakukan kontak jarak jauh dengan pengurus penginputan judul KKP serta mengurangi pelayanan mengisi formulir yang cukup memakan waktu serta terjadinya kesalahan input data. Metode yang digunakan dalam penelitian adalah metode Agile Scrumban yang menjadi referensi dalam pengerjaan teknologi berbasis laravel. Dengan hadirnya teknologi ini menjadi temuan dalam menggantikan metode konvensional serta terobosan di masa pandemi yang serba digital. Penerapan penginputan KKP online, dapat memberikan kemudahan dan efisiensi dalam pengerjaannya
PENGARUH MARKETPLACE DAN DIGITAL MARKETING TERHADAP PENINGKATAN PENJUALAN PADA USAHA MIKRO, KECIL DAN MENENGAH (UMKM) DI KABUPATEN SUMENEP Maghfiratul Azizah; Sayyida, Sayyida; Alwiyah, Alwiyah
Journal of Management and Innovation Entrepreneurship (JMIE) Vol. 2 No. 2 (2025): Januari
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jmie.v2i2.1860

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh penggunaan platform marketplace dan strategi pemasaran digital terhadap peningkatan penjualan pada Usaha Mikro, Kecil, dan Menengah (UMKM) di Kabupaten Sumenep. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan metode survei. Sampel penelitian sebanyak 50 UMKM yang dipilih menggunakan teknik quota sampling. Pengumpulan data dilakukan melalui penyebaran kuesioner secara offline untuk 2 UMKM dan online untuk 48 UMKM. Data yang diperoleh dianalisis menggunakan regresi linier berganda dengan bantuan perangkat lunak SPSS. Hasil penelitian menunjukkan bahwa sebagian besar pelaku UMKM di Kabupaten Sumenep berusia 20-30 tahun, menandakan bahwa sektor ini didominasi oleh kaum muda yang memiliki semangat dan potensi besar dalam mengembangkan ekonomi lokal. Dari hasil uji validitas, seluruh indikator yang digunakan untuk mengukur variabel marketplace, digital marketing, dan peningkatan penjualan terbukti valid dengan nilai r hitung lebih besar dari r tabel sebesar 0,278. Uji reliabilitas menunjukkan bahwa semua variabel dalam penelitian ini memiliki tingkat reliabilitas yang memadai dengan nilai Cronbach's Alpha masing-masing lebih besar dari 0,60. Uji normalitas menunjukkan bahwa data penelitian berdistribusi normal dengan nilai Asymp. Sig. sebesar 0,200 (>0,05). Uji multikolinearitas menunjukkan bahwa tidak terdapat masalah autokorelasi antara variabel independen, dengan nilai tolerance sebesar 0,569 dan variance inflation factor (VIF) sebesar 1,758. Selain itu, uji heteroskedastisitas menunjukkan bahwa data tersebar secara acak tanpa pola tertentu, sehingga tidak terdapat gejala heteroskedastisitas. Hasil uji autokorelasi dengan nilai Durbin Watson sebesar 1,917 mengindikasikan tidak adanya autokorelasi dalam model penelitian ini. Simpulan, penelitian ini mengkonfirmasi bahwa penggunaan marketplace dan strategi pemasaran digital berkontribusi terhadap peningkatan penjualan UMKM di Kabupaten Sumenep. Kata Kunci: Marketplace, Digital Marketing, UMKM, Peningkatan Penjualan  
FACTORS AFFECTING TAX COMPLIANCE AMONG SMALL BUSINESS ENTERPRISES: EVIDENCE FROM POKHARA VALLEY Bhandari, Hari Bahadur; Dhungana, Gokul; Sayyida, Sayyida
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 15 No 1 (2025): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v15i1.4168

Abstract

Taxes are levied in almost every country, primarily to raise revenue for government expenditures. Tax compliance issue is a major problem in revenue generation by the government in Nepal. This study therefore aims to examine the impact of tax knowledge and awareness, detection and punishment, tax system and implementation, attitudes towards tax, tax rewards and incentives, and tax policy on tax compliance behavior of small-sized enterprises of Pokhara Valley. The study is based on descriptive and analytical research design with a quantitative nature of data. Required data were collected through primary sources by using a self-administered questionnaire, coded, and analyzed by employing both descriptive and inferential statistics namely mean, standard deviation, Pearson’s correlation, and multiple linear regression models side by side 50 samples were selected along with a convenience sampling design. The study result confirms that the variables including tax knowledge and awareness, tax system and implementation, detection and punishment, and tax policy display low positive relationships with tax compliance behaviour but attitudes toward tax show a negative correlation. Besides this, the relationship between tax rewards and incentives and tax compliance behaviour is moderate. Additionally, all the explanatory variables have an insignificant impact on the tax compliance of the small-sized businesses of Pokhara Valley. It is anticipated that this study will offer significant new information and comprehension to academics, practitioners, policymakers, and other regulatory bodies involved in the creation of tax policies.
Co-Authors Abolfazl Tajik Adi Soeprijanto Alwiyah Alwiyah Anik Anekawati Apriliasari, Dwi Atfalina Unsa Hidayatin Bambang Hermanto Bhandari, Hari Bahadur Dhungana, Gokul Dina Wardana Dwi Ratmawati Edy Sugianto Febriyanti, Dewi Fendy Suhariadi Fredy Kurniawan Harus Laksana Guntur Ika Fatmawati Pramasari Ika Wahidawati Imam Abadi Isdiantoni Isdiantoni Iwang Suwangsih Maghfiratul Azizah Mahendra Wardhana, Mahendra Minggani, Fitriana Moh. Kurdi Nindria Untarini Nurdody Zakki Nuzulul Fatimah Po Abas Sunarya Sanju Kumar Singh Selvi Marcellia Shah, Yogendra Prasad Solly Aryza Sri Hartini Syarief Nur Husin Yesi Aprilatul Marisa