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All Journal Jurnal Bisnis dan Manajemen DeReMa (Development Research of Management) Jurnal Manajemen Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Asia-Pacific Management and Business Application JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Journal of Economic, Bussines and Accounting (COSTING) JRB-Jurnal Riset Bisnis Udayana Journal of Law and Culture Jurnal Informatika Ekonomi Bisnis Enrichment : Journal of Management Jurnal Manajemen Stratejik dan Simulasi Bisnis NEAR: Jurnal Pengabdian kepada Masyarakat Journal of Business Studies and Management Review
Elsa Felina Effendi, Eri Besra
Andalas University
Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Nursing Public Health Social Sciences Transportation Other

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Journal : Jurnal Ilmiah Mahasiswa Ekonomi Manajemen

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ANALISIS KETERKAITAN STORE IMAGE, CUSTOMER SATISFACTION DAN REPURCHASE INTENTION (SURVEI PADA PELANGGAN SJS PLAZA) Elsa Felina Effendi, Eri Besra
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 4, No 1 (2019): Februari
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (17.558 KB) | DOI: 10.24815/jimen.v4i1.10145

Abstract

This research aims to analyze the relationships of store image, customer satisfaction and repurchase intention  at SJS Plaza. The number of samples are 195 respondents. The validity test of sample was done with loading factor test and the average variance extracted (AVE) value, while the reliability used internal consistency test based on the composite reliability value. The loading factor test and the value of the AVE showed valid values. The internal consistency test had composite reliability value which meet the criteria. Based on the test result, all indicator variable statements have met the criteria of validity and reliability. The hypothesis test with SmartPLS 3.0 show that store image had positive effect and significant towards customer satisfaction, customer satisfaction had positive effect and significant towards repurchase intention and store image had positive effect and not significant towards repurchase intention directly. But it has a positive and significant effect if customer satisfaction mediates between store image and repurchase intention.
Co-Authors Agriqisthi Agriqisthi Agung Perdana Alfitman Alfitman Alfitman Alfitman Annisa Fitrah Ramialis Aulia, Dita Fitria Ridha Ningsih Friedo Hekya Yuland Geza Scortionda Hafiz Rahman Hasra Hijratul Adha Jordy Arief Fachreza Luthfil Hadi Anshari M Ma’ruf Masita Isnania Muhammad Abdul Hadi Nurhayati Nurhayati Nurhayati Nurhayati Nurul Afifah Usman Rahmat Fajri Ramadhan Rahzarni Rahzarni Rasidah Nasrah Riko Erlima Putra Sari Lenggogeni Sari, Dessy Kurnia Sri Oktavia Suziana Suziana Syafrizal Syafrizal Syafrizal Verinita, Verinita Yefrinal Andra