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All Journal Entrepreneur Jurnal Zeolit Indonesia DIRASAT Jurnal Manajemen & Pendidikan Islam BISEI: Jurnal Bisnis dan Ekonomi Islam Prosiding Seminar Nasional Pengabdian Kepada Masyarakat CARE: Jurnal Pengabdian Multi Disiplin Jurnal Pendidikan Progresif
Bambang Setyobudi
Universitas Pesantren Tinggi Darul Ulum (Unipdu) Jombang
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Mathematics Nursing Public Health Social Sciences Other

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Conversational AI for Santripreneurs: Enhancing Business Communication Skills in an Informal-Religious Educational Context Maisarah, Maisarah; Al-Dhahli, Faiza; Setyobudi, Bambang; Masrur, Mukhamad
Jurnal Pendidikan Progresif Vol 15, No 3 (2025): Jurnal Pendidikan Progresif
Publisher : FKIP Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpp.v15i3.pp2114-2126

Abstract

Conversational AI for Santripreneurs: Enhancing Business Communication Skills in an Informal-Religious Educational Context. Objectives: This paper evaluates the effectiveness of a chatbot-assisted training program in enhancing business communication among young entrepreneurs in Islamic boarding schools (pesantren), referred to as "santripreneurs." While santripreneurs possess strong religious and entrepreneurial values, they face challenges with formal communication tasks, such as email, product promotion, and customer replies. Methods: A quasi-experimental design was employed, and 60 entrepreneurs were purposively selected and assigned to either the experimental or control group. The experimental group received chatbot-assisted training, whereas the control group used classical methods, including textbooks and written exercises. Both groups had undergone pre- and post-tests that assessed clarity, professional tone, accuracy in grammar, format, and audience awareness. The usefulness, ease of use, and confidence were determined through a perception survey. The treatment lasted three weeks and consisted of daily 30-minute sessions. Paired-sample t-tests and ANCOVA were used to analyze the data. Findings: The experimental group showed significantly higher post-test scores than the control group (p < 0.001). Their mean improvement was +18.8 points compared to +8.4 in the control group. The strongest gains were observed in professional tone (+22%) and grammar accuracy (+21%), indicating that chatbot feedback was particularly effective in helping learners write formally and avoid errors. Perception data further supported these results: learners gave mean ratings above 4.5 out of 5, with the highest score (M = 4.7) for “the chatbot assisted me in building my communication skills.” These findings demonstrate that chatbots functioned as interactive learning companions, not merely as digital tools. Conclusion: Chatbot-assisted training is an efficient method for developing business communication skills among santripreneurs in informal and religious contexts. In practice, it is a relatively easy and culturally flexible method of supporting young entrepreneurs in areas where formal education is scarce. By integrating AI into pesantren, teachers will be able to cultivate an inclusive training environment that fosters entrepreneurship, preparing their students to engage more confidently in digital business environments. Educators can foster inclusive entrepreneurship education, equipping learners with skills to participate more confidently in digital business contexts. Keywords: chatbot, business communication, santripreneur, digital learning.
Dampak Beban Kerja Pada Tingkat Turnover Intention Karyawan di Dealer Mobil Bekas Rara Jaya Motor (RJM) Setyobudi, Bambang; Nengtyas, Tiara Ayu; Suspaharianti; Nawawi, Mohammad Ali
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 10 No 2 (2025): Desember 2025
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33752/bisei.v10i2.10552

Abstract

Tingkat turnover intention yang cukup tinggi di Dealer Mobil Bekas Rara Jaya Motor (RJM) menunjukkan adanya persoalan mendasar terkait pengelolaan beban kerja karyawan. Beban kerja yang tidak seimbang, rangkap tugas antar divisi, serta absennya sistem administrasi dan operasional yang terintegrasi menyebabkan proses kerja berjalan secara manual dan menimbulkan tekanan fisik maupun mental. Kondisi ini tidak hanya menurunkan kenyamanan kerja, tetapi juga memicu munculnya keinginan karyawan untuk meninggalkan pekerjaan. Penelitian ini bertujuan menganalisis bentuk beban kerja yang dialami karyawan dan menjelaskan bagaimana beban tersebut berdampak pada peningkatan turnover intention. Penelitian menggunakan pendekatan kualitatif eksplanatif melalui wawancara mendalam dengan pemilik dealer dan karyawan aktif yang memiliki keinginan untuk mengundurkan diri dari perusahaan. Temuan penelitian menunjukkan bahwa tumpang tindih tugas, tuntutan target penjualan, serta kurangnya tenaga pendukung menjadi sumber utama beban kerja berlebih. Dampaknya meliputi menurunnya motivasi, melemahnya kualitas pelayanan, meningkatnya biaya rekrutmen dan pelatihan, serta menurunnya produktivitas tim secara keseluruhan. Implikasi penelitian menegaskan bahwa RJM perlu melakukan perbaikan struktural melalui penataan pembagian kerja, penguatan sistem pendukung, dan pelatihan yang berkelanjutan guna menekan turnover intention serta memastikan keberlanjutan operasional jangka panjang.
Co-Authors Abdul Hakim Al-Dhahli, Faiza Dina Eka Shofiana Maisarah Maisarah, Maisarah mukhamad masrur Nawawi, Mohammad Ali Nengtyas, Tiara Ayu Nugraha, Agung Setya Riyanti, Agustina Siahaan, Nur Halimah Sihombing, Septian Oloan Suspaharianti Suspahariati, Suspahariati Wagiyana Wagiyana Wagiyana Wagiyana, Wagiyana Zahrul Jihad