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All Journal Jurnal Mitra Manajemen Al-Kharaj: Journal of Islamic Economic and Business Jurnal Riset Bisnis dan Manajemen Charity : Jurnal Pengabdian Masyarakat Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Journal of Social Research Eduvest - Journal of Universal Studies eProceedings of Management Advance Sustainable Science, Engineering and Technology (ASSET)
Lia Yuldinawati
Universitas Telkom
Aerospace Engineering Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Health Professions Industrial & Manufacturing Engineering Neuroscience Social Sciences Other

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The Influence Of Innovation And Product Quality On The Competitive Advantage Of Compass Products Nazhifan Adilfi; Lia Yuldinawati
Eduvest - Journal of Universal Studies Vol. 4 No. 9 (2024): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v4i9.17486

Abstract

The fashion industry continues to experience rapid development, providing great business opportunities, especially in the shoe sector. The Compass company as one of the local shoe manufacturers in Indonesia faces intense competition, which requires them to continue to innovate and improve product quality in order to achieve competitive advantage. This study aims to determine the effect of innovation and product quality on the competitive advantage of Compass products. The research method used is quantitative method with descriptive-causality research type. Sampling was carried out using non-probability sampling technique saturated sampling type with 100 respondents. Data were analyzed using multiple linear regression analysis. The results showed that product innovation has a significant effect on competitive advantage with a t value of 5.512> t table 1.988, and product quality also has a significant effect on competitive advantage with a t value of 4.510> t table 1.988. Simultaneously, product innovation and product quality have an effect of 60.6% on competitive advantage, while 39.4% is influenced by other variables outside this study. The conclusion of this study is that product innovation and quality play an important role in creating a competitive advantage for Compass products.
Analyzing Digital Utility App Adoption: A UTAUT Approach on PLN Mobile with Technological Literacy as a Moderator Ignatius Adi Susantyo; Lia Yuldinawati; Maria Apsari Sugiat
Advance Sustainable Science Engineering and Technology Vol. 8 No. 1 (2026): November - January
Publisher : Science and Technology Research Centre Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/asset.v8i1.2367

Abstract

This study examines customers' determinants of behavioral intention to utilize the PLN Mobile application using the Unified Theory of Acceptance and Use of Technology (UTAUT) with technological literacy as a moderating variable. The data were collected from 399 respondents in the UP3 Western Flores Area using purposive sampling and analyzed by Partial Least Squares Structural Equation Modeling (PLS-SEM). The model demonstrated adequate reliability and validity (AVE > 0.5; composite reliability > 0.7) with R² = 0.62 for behavioral intention. Results indicate that performance expectancy, perceived usefulness, social influence, and facilitating conditions significantly influence intention to use the app, β = 0.21–0.34, p < 0.05, while trust and hedonic motivation were not significant. Technological literacy cemented the relationship between intention and real use, emphasizing digital capability as a key adoption driver. Active usage is minimal amid high download rates. The findings provide theoretical contributions to digital service adoption models and practical implications for facilitating user support, literacy programs, and mobile utility system introduction.
ENTREPRENEURIAL COMPETENCIES FOR DETERMINING BUSINESS SUCCESS IN INDONESIA Lia Yuldinawati; Yelliantty Yelliantty
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 1 (2024): February Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i1.10029

Abstract

Entrepreneurship plays a crucial role in developing countries by creating employment opportunities and reducing unemployment. This study addresses those issues by examining the impact of entrepreneurial competencies on business success. The novelty relies on its empirical study which is still lacking among Indonesian literature concerning entrepreneurial competencies. This study used PLS-SEM to investigate eight dimensions of entrepreneurial competencies: learning, ethical, familism, relationship, conceptual, opportunity, personal, and strategic competencies. The findings revealed a positive and substantial impact of entrepreneurial competencies on business success. All dimensions are equally important, underscoring the need for stakeholders to prioritize the development of these competencies among young entrepreneurs for the sustainability and growth of their businesses. This study can be a valuable reference and insight for other researchers and Indonesian government to improve business performance among young entrepreneurs.
Co-Authors Ade Setiawan Ananda Risya Triani Balya, Muhammad Rafi Raihan Fanny Widia Maharani Ignatius Adi Susantyo Maria Apsari Sugiat Muthia Zhafirah Nazhifan Adilfi Novia Nabilla Mi'raj Paulus, Parulian Riyadi, Lody Akbar Susilo, Husna Arivia Veroncia, Renatha Yanuar Rahman Yelliantty Yelliantty