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All Journal Jurnal Ilmu Sosial dan Ilmu Politik (JISIP) JSSH (Jurnal Sains Sosial dan Humaniora) Jurnal Daya Mas : Media Komunikasi dan Informasi Hasil Pengabdian dan Pemberdayaan Masyarakat Sosial : Jurnal Ilmu-Ilmu Sosial International Journal of Management Science and Information Technology (IJMSIT) SENTRI: Jurnal Riset Ilmiah Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi
Veny Ari Sejati
Universitas Merdeka Madiun
Aerospace Engineering Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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 1 
Pengembangan Rumah Baca di Pedesaan Dengan Fleming Model (VAK) Nunik Hariyani; Veny Ari Sejati
JURNAL DAYA-MAS Vol. 5 No. 2 (2020): JURNAL DAYA MAS
Publisher : Universitas Merdeka Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33319/dymas.v5i2.47

Abstract

Abstract— The reading garden as a place for learning activities is still quiet of enthusiasts and visitors. In fact, the reading park should be able to become a supporter to increase new literary characters. Taman Baca must support the out-of-school program curriculum. The village reading park must act as a learning tool for the community. The reading garden must be able to be a source of information that provides resources from books and other reading materials. Village reading parks should have reference materials for learning and academic activities. The reading garden must also be a source of entertainment (recreation) that provides recreational reading material to take advantage of leisure time. The activities carried out in the form of socialization and mentoring of learning in Taman Baca Masyarakat (TBM). This program aims to foster reading interest and a love of reading in rural children, thus enriching the learning experience for citizens and adding insight into science and technology. The socialization activities in TBM are about five Basic Principles of Literacy Development and Implementation. While the assistance activities are in the form of applying learning styles with the Fleming Model. Keywords—: TBM; Literacy; Fleming Model.
Analisis Deskriptif Service Marketing Mix Bengkel Roda Dua Suzuki Magetan Veny Ari Sejati; Nunik Hariyani
JURNAL SOSIAL Jurnal Penelitian Ilmu-Ilmu Sosial Vol. 19 No. 2 (2018): JURNAL SOSIAL
Publisher : Universitas Merdeka Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33319/sos.v19i2.15

Abstract

In general, small-beginner workshops only apply traditional marketing and run as simple as possible. Problems arise as a result of the management of the marketing management of the workshop owner who is unable to answer the demands of the customer, causing loss of customers. The formulation of the problem in this study is how the integrated marketing services of the Suzuki Magetan workshop? this research is expected to be able to develop knowledge in the field of marketing communications, especially integrated marketing services, as well as providing knowledge to business startups to be used as a reference and help increase the number of customers. Customer is an asset that determines the company's growth and development. This type of research is qualitative descriptive, because it examines the integrated service marketing of a service company and uses qualitative descriptive research methods. Data collection techniques are complete participatory observation, unstructured interviews and documentation to obtain supplementary data. The purpose of this research are to improve the ability of researchers in the field of marketing communication, to be a means for researchers to publish the results of research in national scientific journals, initiating research road maps for researchers.
Penelitian Observasi Partisipatif Bentuk Komunikasi Interkultural Pelajar Internasional Embassy English Brighton, United Kingdom Veny Ari Sejati
JURNAL SOSIAL Jurnal Penelitian Ilmu-Ilmu Sosial Vol. 20 No. 1 (2019): JURNAL SOSIAL, Edisi Maret 2019
Publisher : Universitas Merdeka Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33319/sos.v20i1.33

Abstract

Data collection through participatory observation as participant moderate Intercultural communication form learners International Embassy English Brighton focus on verbal and nonverbal behavior, attitudes, or perceptions of people of different cultures and background of science and language. formal verbal communication when information comes from formal sources such as center directors, course queries, student services, counselor, lectures, students in the classroom (one to many) and one to one with face-to-face and brochure tools.  Informal communication occurs when students meet other students such as cafeterias, worship rooms, weekends together, and speak the primary language when meeting students from the same country.International students Embassy English Brighton comes from various non-speaking English countries. These students are generally studying for work purposes and to continue studying in major English-speaking countries such as Australia, America and the United Kingdom.
Pengembangan Rumah Baca di Pedesaan Dengan Fleming Model (VAK) Nunik Hariyani; Veny Ari Sejati
JURNAL SOSIAL Jurnal Penelitian Ilmu-Ilmu Sosial Vol. 20 No. 2 (2019): JURNAL SOSIAL
Publisher : Universitas Merdeka Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33319/sos.v20i2.45

Abstract

The reading garden as a place for learning activities is still quiet of enthusiasts and visitors. In fact, the reading park should be able to become a supporter to increase new literary characters. Taman Baca must support the out-of-school program curriculum. The village reading park must act as a learning tool for the community. The reading garden must be able to be a source of information that provides resources from books and other reading materials. Village reading parks should have reference materials for learning and academic activities. The reading garden must also be a source of entertainment (recreation) that provides recreational reading material to take advantage of leisure time. The activities carried out in the form of socialization and mentoring of learning in Taman Baca Masyarakat (TBM). This program aims to foster reading interest and a love of reading in rural children, thus enriching the learning experience for citizens and adding insight into science and technology. The socialization activities in TBM are about five Basic Principles of Literacy Development and Implementation. While the assistance activities are in the form of applying learning styles with the Fleming Model.
Pengaruh Brand Trust pada Keputusan Konsumen Jasa Sewa Hiace melalui TikTok: Brand Trust and Consumer Decisions in TikTok-Based Hiace Rental Services Gusti Aji Putra; Maria Magdalena Widiantari; Veny Ari Sejati
JSSH (Jurnal Sains Sosial dan Humaniora) JSSH (Jurnal Sains Sosial dan Humaniora) Vol. 10 No. 1 Maret 2026
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat, Universitas Muhammadiyah Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/jssh.v10i1.30646

Abstract

Perkembangan media sosial telah mengubah pola komunikasi pemasaran pada berbagai sektor jasa, termasuk layanan transportasi. TikTok menjadi salah satu platform yang dimanfaatkan pelaku usaha untuk membangun hubungan dan kepercayaan konsumen melalui penyajian konten yang informatif dan interaktif. Penelitian ini bertujuan menganalisis pengaruh brand trust terhadap keputusan konsumen dalam menggunakan jasa sewa Hiace yang dipromosikan melalui akun TikTok. Penelitian menggunakan pendekatan kuantitatif dengan metode survei terhadap 100 responden yang pernah melihat atau berinteraksi dengan akun TikTok penyedia jasa sewa Hiace. Data dikumpulkan menggunakan kuesioner skala Likert dan dianalisis melalui regresi linear sederhana setelah memenuhi uji validitas, reliabilitas, dan normalitas. Hasil penelitian menunjukkan bahwa brand trust berpengaruh positif dan signifikan terhadap keputusan konsumen (t = 14,088; p < 0,001). Nilai koefisien determinasi (R²) sebesar 0,669 menunjukkan bahwa brand trust mampu menjelaskan 66,9% variasi keputusan konsumen. Temuan ini menegaskan bahwa kepercayaan yang dibangun melalui komunikasi digital yang konsisten, informatif, dan transparan berperan penting dalam mendorong keputusan penggunaan jasa transportasi.
PENGARUH BRAND PLACEMENT PADA SHELTER EMERGENCY TERHADAP MINAT BELI PRODUK AREI OUTDOOR GEAR Alvino Nanda Wardhana; Maria Magdalena Widiantari; Veny Ari Sejati
Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Vol. 11 No. 2 (2026): EDISI APRIL
Publisher : Laboratorium Ilmu Komunikasi Fisip UHO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52423/jikuho.v11i2.2049

Abstract

Strategi brand placement pada shelter emergency di jalur pendakian merupakan bentuk komunikasi pemasaran non-konvensional yang terintegrasi dengan pengalaman pendaki. Penelitian ini bertujuan menganalisis pengaruh brand placement dan brand awareness terhadap minat beli produk Arei Outdoor Gear dalam konteks media outdoor fungsional. Penelitian menggunakan pendekatan kuantitatif dengan teknik purposive sampling terhadap 100 pendaki yang pernah melihat shelter emergency Arei di jalur pendakian Jawa Tengah. Data dianalisis menggunakan regresi linier berganda melalui uji t, uji F, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa secara parsial brand placement tidak berpengaruh signifikan terhadap minat beli, sedangkan brand awareness berpengaruh positif dan signifikan. Secara simultan, kedua variabel berpengaruh signifikan terhadap minat beli dengan kontribusi sebesar 49,4%. Temuan ini menunjukkan bahwa efektivitas brand placement pada shelter emergency lebih berperan dalam membentuk kesadaran merek dibandingkan mendorong minat beli secara langsung. Penelitian ini memperkenalkan konsep functional placement sebagai penempatan merek pada media yang memiliki utilitas nyata bagi konsumen dalam konteks experiential marketing.
Analisis Peran Komunikasi Interpersonal dalam Meningkatkan Kinerja Pegawai di Kelurahan Sukosari, Kecamatan Kartoharjo Kota Madiun Guntur Gumelar; Zuli Nurchayati; Veny Ari Sejati
SENTRI: Jurnal Riset Ilmiah Vol. 5 No. 2 (2026): SENTRI : Jurnal Riset Ilmiah, Februari 2026
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v5i2.5722

Abstract

Communication and human resources in an organization cannot be separated, as employees carry out their duties through continuous interaction with others. Interpersonal communication is an essential form of organizational communication that positively influences relationships between superiors and subordinates and contributes to changes in attitudes and the development of more constructive working relationships. This study aims to examine the role of interpersonal communication among employees at the Sukosari Village Office, Madiun City, and to analyze its contribution to improving employee performance. This research employed a qualitative approach, producing descriptive data in the form of words. The research subjects were employees of the Sukosari Village Office, Kartoharjo District, Madiun City, with data collected through interviews, observation, and documentation. The findings indicate that the four indicators of interpersonal communication openness, supportiveness, positivity, and equality have been implemented at an adequate level and function synergistically. Nevertheless, several obstacles were identified, including technical constraints such as limited communication facilities and psychological barriers such as reluctance to express opinions and differences in individual attitudes. These barriers are addressed through effective interpersonal communication, particularly openness and supportiveness, which facilitate mutual understanding, reduce miscommunication, and strengthen trust among employees. Employee performance, measured through quality, quantity, responsibility, cooperation, and initiative, is categorized as good, reflecting commitment, teamwork, and initiative that support sustainable organizational performance improvement.
Baskara Putra's Self-Image as a Musician: Professionalism, Immersion, and Emotional Closeness in @wordfang's Instagram Posts Ade Bayu Saputra; Nunik Hariyani; Veny Ari Sejati
Jurnal Ilmu Sosial dan Ilmu Politik (JISIP) Vol 15, No 2 (2026): August
Publisher : Universitas Tribhuwana Tungga Dewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/jisip.v15i2.4225

Abstract

Instagram has become an important space for musicians to construct public identity through a complementary blend of visual and verbal messages. However, studies integrating the analysis of visual and verbal signs within the context of musicians' personal branding in Indonesia remain limited. This study aims to analyze the representation of Baskara Putra's self-image as a musician on the Instagram account @wordfang using Ferdinand de Saussure's semiotic approach. The research employs a qualitative method with an interpretive case study approach. The research data were sourced from seven purposively selected posts depicting the subject's musical activities. Data analysis focused on the relationship between signifier and signified formed through the integration of visual elements (photos) and verbal elements (captions). The findings reveal four main dimensions of self-image representation: professionalism and commitment to music-making, recognition of musical works, immersion in musical activity, and emotional connection with the audience. These four dimensions complement one another and construct a self-image that is not framed as instant success, but as an ongoing creative process. These findings affirm that the integration of visual and verbal signs on social media operates in a unified manner in shaping a musician's identity, while also enriching the application of Saussure's classical semiotics within the context of contemporary digital communication, and contributing empirically to studies of public figures' self-representation on social media platforms.Instagram telah menjadi ruang penting bagi musisi untuk mengonstruksi identitas publik melalui perpaduan pesan visual dan verbal yang saling melengkapi. Namun, kajian yang mengintegrasikan analisis tanda visual dan verbal dalam konteks personal branding musisi di Indonesia masih terbatas. Penelitian ini bertujuan menganalisis representasi citra diri Baskara Putra sebagai musisi pada akun Instagram @wordfang menggunakan pendekatan semiotika Ferdinand de Saussure. Penelitian menggunakan metode kualitatif dengan pendekatan studi kasus interpretatif. Data penelitian bersumber dari tujuh unggahan yang dipilih secara purposive dan memuat representasi aktivitas bermusik subjek. Analisis data difokuskan pada relasi antara penanda (signifier) dan petanda (signified) yang terbentuk dari integrasi elemen visual berupa foto dan elemen verbal berupa caption. Hasil penelitian mengungkap empat dimensi utama representasi citra diri, yaitu profesionalisme dan komitmen bermusik, pengakuan terhadap karya musik, penghayatan dalam aktivitas bermusik, serta hubungan emosional dengan audiens. Keempat dimensi tersebut saling melengkapi dan membentuk citra diri yang tidak dikonstruksi sebagai keberhasilan instan, melainkan sebagai proses berkarya yang berkelanjutan. Temuan ini menegaskan bahwa keterpaduan tanda visual dan verbal di media sosial beroperasi secara integratif dalam membentuk identitas musisi, sekaligus memperkaya penerapan semiotika klasik Saussure pada konteks komunikasi digital kontemporer serta memberikan kontribusi empiris bagi kajian representasi diri figur publik di platform media sosial.
The Effectiveness of SIMENIK (Electronic Media System) in Stunting Reduction Efforts in Pitu District, Ngawi Regency Puji Astuti; Veny Ari Sejati; Maria Magdalena Widiantari
International Journal of Management Science and Information Technology Vol. 6 No. 2 (2026): July - December 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i2.7805

Abstract

Stunting is a serious public health issue in Indonesia, including in Pitu Subdistrict, Ngawi Regency. Stunting is caused by multifactorial factors, such as chronic malnutrition, recurrent infections, poor sanitation, and low parental knowledge about child nutrition (Beal et al., n.d.). Ministry of Health of the Republic of Indonesia, 2022). One approach to address stunting is the utilization of information technology, such as SIMENIK (Electronic Media System), which is designed to disseminate health information, monitor child nutritional status, and support community nutrition interventions (World Health Organization, n.d.). This study aims to analyze the effectiveness of SIMENIK in supporting stunting reduction in Pitu Subdistrict, Ngawi Regency, focusing on information accessibility, system usage by health workers, and its impact on community knowledge regarding child nutrition and growth. This research employs a descriptive qualitative approach, with data collected through in-depth interviews with health workers, posyandu cadres, and selected parents of toddlers, as well as observations of SIMENIK usage in the field. The results are expected to provide insights into the extent to which SIMENIK can improve access to nutrition information, support health workers’ decision-making, and influence community behavior in fulfilling child nutritional needs. This study is expected to serve as a recommendation for local governments and stakeholders to strengthen the implementation of SIMENIK, enhance nutrition education quality, and accelerate stunting reduction in Pitu Subdistrict (U.N.I.C.E.F., n.d.).
Co-Authors Ade Bayu Saputra Alvino Nanda Wardhana Dina Hesti Wardani Guntur Gumelar Gusti Aji Putra Hariyani, Nunik Ida Ayu Putu Sri Widnyani Maria Magdalena Widiantari Puji Astuti Zuli Nurchayati