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PROGRAM PELATIHAN SUSTAINING COMPETITIVE AND RESPONSIBLE ENTERPRISES MENDORONG UMKM BANGKIT DI ERA PANDEMI Vera Intanie Dewi; Triyana Iskandarsyah; Brigita Meylianti Sulungbudi; Lilian Danil; Rizka Nugraha Pratikna; Elaine Vashti Bestari Kustedja
JMM (Jurnal Masyarakat Mandiri) Vol 5, No 6 (2021): Desember
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (739.986 KB) | DOI: 10.31764/jmm.v5i6.4820

Abstract

Abstrak: Dunia usaha telah terdampak oleh krisis COVID-19, tidak terkecuali untuk Usaha Mikro, Kecil, dan Menengah (UMKM). Tujuan pengabdian kepada masyarakat ini adalah memberikan pelatihan dan pendampingan kepada mitra terkait inovasi produk dan kemasan, kebersihan, pengendalian kualitas produk, tata letak, pemasaran digital, pencatatan keuangan dan peningkatan produksi 22 UKM di Kabupaten Bandung. Peserta pelatihan sebagian besar adalah perempuan. Fasilitator ditugaskan mendampingi mitra. Peningkatan usaha mitra didapat melalui penyelenggaraan pelatihan, diskusi, kunjungan lapangan, perencanaan, implementasi, dan evaluasi dengan pelatih. Di akhir program, sebuah pertemuan dirancang bagi para peserta mempresentasikan perubahan mereka dengan tujuan saling belajar satu sama lain dan memotivasi mereka untuk menggunakan pengetahuan yang telah didapat dengan berkelanjutan. Program ini juga dimonitor dan dievaluasi melalui kuesioner yang mengukur tingkat kepuasan para peserta, kegunaan dan kesesuaian program, serta evaluasi fasilitator. Hasil evaluasi dari peserta pelatihan menunjukkan bahwa sebanyak 81% peserta akan menerapkan dan 19% akan menerapkan sebagian dari materi yang diberikan. Perbaikan menonjol yang dilaporkan adalah perubahan perilaku kebersihan, kesehatan, dan keselamatan.Abstract: Businesses have been impacted by the COVID-19 crisis, and Micro, Small, and Medium Enterprises (MSMs) are no exception. The purpose of this community service is to provide training and assistance to partners related to product and packaging innovation, cleanliness, product quality control, layout, digital marketing, financial records and increased production of 22 Small and Medium Entrepreneurships in District Bandung. The participants most of whom are women. Coach was assigned to assist a micro business in the program. The improvements of partners were obtained through holding workshops, discussions as well as paying on-site visits, planning, implementations, and evaluations with the coach. At the end of the program, a meeting was organized for the participants to present their improvements to learn from each other and to motivate them to use the knowledge continuously. The program was also monitored and evaluated through a questionnaire that measures the degree of satisfaction of the participants, the usefulness and suitability of the program, as well as an evaluation of the facilitator. The results of the evaluation of the training participants showed that as many as 81% of participants would apply and 19% would apply some of the material provided. The prominent improvement reported was the change in cleanliness, health, and safety behavior. 
MUNGKINKAH BUDAYA ORGANISASI BERUBAH? Brigita Meylianti Sulungbudi
Bina Ekonomi Vol. 5 No. 2 (2001)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (348.166 KB) | DOI: 10.26593/be.v5i2.599.%p

Abstract

The organization’s culture develops from its  leadership, but also. The culture of an organization en affect the development of its leadership. Effective organizations require both tactical and strategic thinking as well as culture building by its leaders. Strategic thinking helps to create and build vision. The culture is the setting within which the vision take hold. At last, the vision may also determine the characteristic of the organization’s culture.
Proyek Internasional: Tantangan Abad 21 Brigita Meylianti Sulungbudi
Bina Ekonomi Vol. 8 No. 1 (2004)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (381.485 KB) | DOI: 10.26593/be.v8i1.620.%p

Abstract

The recent trend toward globalization, even in those countries which had opted to operate in isolation in the past, indicates that international projects will receive a greater thrust in the years ahead. This article identified benefits and threat of international project. We must do an environmental analysis or pre project country study to evaluate the feasibility of the international project in culture, geographical position , economic indicators, legal and political stability, business environment, and infrastructures.
THE INFLUENCE OF PHYSICAL STORE AND FOOD DELIVERY APPLICATION TOWARDS PURCHASE INTENTION IN FOOD AND BEVERAGES INDUSTRY Cerry Marlencia; Fernando; Brigita Meylianti Sulungbudi
Jurnal Scientia Vol. 12 No. 03 (2023): Education, Sosial science and Planning technique, 2023 (June-August)
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v12i03.1632

Abstract

The background of this study refers to the importance of Physical Store especially in Food and Beverages Industry (Restaurants, Cafés, etc.). Physical Store used to be one of the important aspects that need to be fulfilled to run businesses in this industry as a market orientation strategy business. After the Food Delivery Application exist, the importance of Physical Store is starting to shift because businesses could start a business without having a specific location for their restaurant, café, and etc. In addition, the whole world experiencing a pandemic situation due to Covid-19 disease that emergence new rules that require people to social distancing. Because of these rules, people are limited to going out and start using Food Delivery Application more frequently. In hence, a lot of Food and Beverages businesses closed their physical store due to losses arising from the pandemic situation. This study aims to find out how the Physical Store and Food Delivery Application influence the Purchase Intention in Food and Beverages industry. This result study in line with the previous research from Torlak, Demir, & Budur (2019); Ryu Lee, & Kim (2012); Kincaid, et. al. (2010) that determines the influence of Physical Store towards Purchase Intention. Also, the previous research from Pitchay, et al. (2021); Wen, Pookulangara, & Josiam (2021); and Kaur et al. (2021) has supported this study accordance with the Influence of Food Delivery Applications towards Purchase Intention. As quantitative and explanatory research, the gathering data method is questionnaire spread to 100 people who ever bought a product from the same business through Physical Store and Food Delivery Application. This study uses the Multiple Linear Regression Analysis and the hypothesis have passed the T-Test and F-Test. The result determines Physical Store dimensions which are Accessibility, Cleanliness, Employee, Food and Service Quality, and Restaurant Ambience is significant, that means all the dimension still has influence for 0,090. Whereas for Food Delivery Application dimensions which are Core Value, Trust, and Price has influence to Purchase Intention for 0,337. Both of variables has influences 30,6% to the Purchase Intention. Other than that, the Food Delivery Application has a bigger influence than the Physical Store accordance with the processed data.
ANALYSIS OF INVENTORY COST EFFICIENCY ON LEVERAGE ITEMS: A CASE STUDY ON A MACHINERY AND EQUIPMENT MANUFACTURER Sulungbudi, Brigita Meylianti; Jingga, Tomi Dwi
Jurnal Mebis Vol. 8 No. 2: December 2023
Publisher : UPN "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/mebis.v8i2.492

Abstract

This study aims to determine inventory management for an agricultural machinery and equipment manufacturer. The manufacturer has not yet implemented any inventory management, therefore, it often experiences overstock and understock. The study employed Kraljic’s matrix as a classification method and employed a complete aggregation method to find the optimal ordering frequency for leverage raw materials. Due to the fluctuation of demand and supply, the numbers of safety stock and the reorder point were calculated in addition to the ordering frequency and ordering quantities. The inventory model was developed using secondary inventory data analysis of 2019. Data were collected before the pandemic because it was expected that these data would be similar to the current situation. By implementing this method, PD KMU is expected to reduce its inventory costs by IDR6,940,310,00 than those in the past.
Perbaikan Sistem Manajemen Mutu pada PT Propan Raya Cabang Bandung Berdasarkan Standar ISO 9001:2015 Narendra, Dwiki; Sulungbudi, Brigita Meylianti
Economics Professional in Action (E-Profit) Vol 6 No 2 (2024): Economic Professional in Action (E-PROFIT)
Publisher : LPPM Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37278/eprofit.v6i2.911

Abstract

Manajemen mutu merupakan salah satu pendekatan manajemen yang penting bagi organisasi agar bisa mencapai tujuannya dengan lebih baik, karena manajemen mutu tidak hanya terfokus pada mutu produk atas barang dan jasa, tapi juga metode dalam mencapainya yang menerapkan perbaikan berkelanjutan. PT Propan Raya yakni perusahaan yang bergerak di industri cat sejak tahun 1978, dengan potensi pasar yang tinggi, perusahaan kini memiliki 48 cabang di Indonesia serta mempunyai sertifikat ISO 9001:2015. Untuk menunjang manajemen mutu cabangnya, tahun 2021 diambil langkah strategis penerapan sistem manajemen mutu dan audit mutu tahunan. Penelitian diadakan untuk menggambarkan penerapan sistem manajemen mutu di salah satu bagian cabang dan memberikan saran perbaikan sistemnya berdasarkan standar ISO 9001:2015. Jenis penelitian yakni kualitatif dengan tujuan deskriptif dan evaluatif. Strategi penelitian yakni triangulasi dengan teknik wawancara dan studi dokumen. Data yang didapat ini dianalisis dengan pendekatan PDCA dan analisis akar penyebab. Hasil penelitian satu menunjukkan klausul empat (konteks organisasi) dan pada klausul lima (kepemimpinan) jadi klausul dengan nilai tertinggi dengan nilainya 92%, sedangkan persentase terendahnya di klausul sepuluh (perbaikan) dengan nilainya 70%. Hasil kedua dari analisis akar penyebab ini didapatkan faktor utama penyebab lima temuan audit mutu dengan kategori tidak sesuai dan solusi perbaikan sistem manajemen mutu agar tidak ada temuan audit berulang.
Exploring Servant Leadership and Intrapreneurship with Organizational Antecedents in Indonesian Schools Sanjaya, Regi; Marianti, Maria Merry; Sulungbudi, Brigita Meylianti; Kiboy, Alexander Chou
Aptisi Transactions On Technopreneurship (ATT) Vol 6 No 3 (2024): November
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v6i3.467

Abstract

The applicability of the servant leadership concept is still growing, and researchers are currently exploring model development. On the other hand, since organizations need to innovate in order to adapt proactively to change and ensure sustainability, intrapreneurship becomes particularly important for the development of any organization, whether it is a business or a non-profit. Numerous studies have indicated that servant leadership can stimulate creative and innovative behaviors, which are essential aspects of intrapreneurship. However, the existing literature on servant leadership primarily focuses on leader characteristics, with limited knowledge about other influencing factors. This research uniquely explores organizational antecedents, addressing gaps in how servant leadership fosters intrapreneurship. This study aims to explore and identify the antecedents of servant leadership beyond individual characteristics. Participants in this study include principals from various Indonesian private schools. We conducted thorough interviews to gather data, and the transcripts from these interviews were meticulously analyzed to identify key themes. The interview data were analyzed using thematic coding, wherein recurring patterns and themes were identified through a systematic, iterative process. The analysis followed a six-phase framework for thematic analysis, starting with familiarization with the data, generating initial codes, searching for themes, reviewing themes, defining and naming themes, and finally producing the report. According to the results, potential variables for future research in servant leadership and intrapreneurship models include organizational vision and mission, satisfaction with compensation, serving culture, and the role model of the manager.