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All Journal Research Report - Social Science Jurnal Administrasi Bisnis JAM : Jurnal Aplikasi Manajemen DeReMa (Development Research of Management) Jurnal Manajemen Journal of Humanities and Social Studies Aptisi Transactions on Technopreneurship (ATT) Jurnal Darma Agung Coopetition : Jurnal Ilmiah Manajemen Indonesian Community Service and Empowerment Journal (IComSE) Jurnal Dharma Bhakti Ekuitas Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan Abdimas Altruis: Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Nomico Journal of Ekonomics, Finance, and Management Studies Jurnal Akuntansi

Maria Merry Marianti

Fakultas Ekonomi Universitas Katolik Parahyangan

Author-ID : 3533451

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

Published : 29 Documents Claim Missing Document

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Kekuasaan dan Taktik Mempengaruhi Orang Lain Dalam Organisasi Marianti, Maria Merry
Jurnal Administrasi Bisnis Vol 7, No 1 (2011)
Publisher : Business Administration Study Program - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (82.401 KB)

Power and Influence Tactics, always exist in any organization. To become an effectiveleader or manager, every leader needs to know both of them. This paper try to describethe meaning of power, sources of power, types of power, how to increase or decreasepower, coalition (power in group), and influence tactics usually used in an organiza-tion. The direction of influence tactics can be upward, lateral, or downward. Powercan be differentiated into soft and hard power. Using soft-power is more effectivethan hard-power. To become an effective leader, a wise leader would use soft-powerand avoid using hard-power.Keywords: power, influence tactics, effective leader

Kekuasaan dan Taktik Mempengaruhi Orang Lain Dalam Organisasi Maria Merry Marianti
Jurnal Administrasi Bisnis Vol. 7 No. 1 (2011)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Analisis Karakteristik dan Perilaku Konsumen Tenun Songket Palembang Maria Merry Marianti; Istiharini Istiharini
Research Report - Humanities and Social Science Vol. 1 (2014)
Publisher : Research Report - Humanities and Social Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1099.646 KB)

Pada saat ini di Indonesia banyak sekali budaya-budaya asing yang mulai masuk dan budaya-budaya tersebut mempengaruhi secara drastis terhadap cara gaya hidup masyarakat di Indonesia. Contohnya seperti budaya J-Pop, K-Pop ataupun budaya barat. Dengan masuknya berbagai macam budaya, makin lama dirasakan bahwa nilai-nilai kebudayaan asli dari Indonesia semakin berkurang. Kecintaan terhadap produk buatan Indonesia, kebudayaan akan seni tarian, membatik, menenunpun pada saat ini sudah mulai berkurang. Kain songket Palembang adalah salah satunya. Secara kualitas, kain songket Palembang merupakan songket terbaik di Indonesia. Bahkan, songket ini disematkan julukan sebagai “Ratu Segala Kain.” Pada penelitian ini ingin diketahui lebih jauh siapa sebenarnya pasar kain songket Palembang, bagaimana karakteristik konsumennya, bagaimana awareness konsumen terhadap kain songket Palembang, bagaimana persepsi konsumen terhadap atribut produk, ketersediaan, harga dan apakah perlu kain songket Palembang diberi merek.Penelitian ini menggunakan metode eksploratif yang bertujuan untuk mendapatkan gambaran mengenai situasi yang terjadi dengan cara mengumpulkan data. Penelitian dilakukan untuk melihat bagaimana persepsi konsumen terhadap variabel-variabel yang ada, kemudian diolah dan dianalisis baik secara kuantitatif maupun secara kualitatif. Teknik pengolahan data pada penelitian ini dilakukan dengan cara kuesioner dan wawancara kepada 178 orang responden wanita usia 17-55 tahun kalangan menengah dan atas yang berada di Jakarta, Bandung dan Palembang.Hasil penelitian menunjukan bahwa awareness responden pada penelitian ini terhadap kain songket Palembang cukup baik. 135 responden dari 178 responden aware terhadap kain songket Palembang. Persepsi responden terhadap atribut produk kain songket Palembang netral. Persepsi responden terhadap ketersediaan (availability) kain songket Palembang positif. Persepsi responden terhadap harga kain songket Palembang positif. Dalam penelitian ini juga digambarkan lebih jauh mengenai aktivitas, ketertarikan dan minat responden. Responden menginginkan kain songket Palembang diberi merek sehingga lebih meningkatkan citra produk, dan memudahkan konsumen ketika melakukan pembelian ulang.

PELATIHAN KEWIRAUSAHAAN UNTUK MENINGKATKAN KEMAMPUAN PARA PELAKU USAHA KECIL DI BANDUNG Maria Merry Marianti; Paulina Permatasari; Istiharini Istiharini; Probowo Erawan Sastroredjo; Natalia Christi
ABDIMAS ALTRUIS: Jurnal Pengabdian Kepada Masyarakat Vol 4, No 2 (2021): Oktober 2021
Publisher : Universitas Sanata Dharma

The purpose of this training is to increase the knowledge and abilities of novice entrepreneurs who are just starting out or small entrepreneurs who want to develop their business to be bigger and more planned. Improving the management capabilities of small entrepreneurs, can help them improve their business strategy, operations management, marketing, finance, human resources, and financial reports. The target is to increase the ability of novice entrepreneurs or small entrepreneurs, so that they are able to improve their business management, increase sales, and ultimately be able to increase the scale (size) of the company and the profit of the company in a sustainable manner. The training methods provided are in the form of presentations on how to make a business strategy, crisis management, marketing management during a crisis, how to calculate Cost of Goods Sold (COGS), how to make a Profit/Loss Report, and how to create Brand Rights. After attending the training for 2 months, all participants are required to create an initial Business Model Canvas. This business model is then gradually evaluated and redeveloped, resulting in continuous improvement.

BERBAGAI MODEL FUNGSI PRODUKSI Merry Marianti
Bina Ekonomi Vol. 1 No. 2 (1997)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

PEMBICARA RAPAT SELAIN GM, ADALAH MARKETING MANAGER, OPERAT/ON/MANAJEMEN RAPAT YANG EFEKTIF DAN EFISIEN Maria Merry Marianti
Bina Ekonomi Vol. 8 No. 2 (2004)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Meeting is something that is important for managers, but sometimes meeting takes a lot of times without achieving its objectives. In order to have an effective and efficient meeting, management of meeting should be applied. Management is the planning, organizing, leading and controlling of resources, to achieve organizational goals effectively and efficiently. Planning should consider why, what, who, when, where, and how.

TEORI KEPEMIMPINAN SIFAT Maria Merry Marianti
Bina Ekonomi Vol. 13 No. 1 (2009)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Leadership is the ability to influence a group toward the achievement of a vision or a set of goals. There are three groups of Leadership theories: trait theories, behavioral theories, and contingency theories. Trait theories of leadership differentiate leaders from non-leaders by focusing on personal qualities and characteristics. This paper focuses on trait theories of leadership. This theory is based on characteristics of many leaders - both successful and unsuccessful - and is used to predict leadership effectiveness.

PENGUKURAN KUALITAS JASA Maria Merry Marianti
Bina Ekonomi Vol. 13 No. 2 (2009)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Service management is very important, because it determines Service Quality. Service Quality determines customer's satisfaction, and customer's satisfaction determines customer's behavior intentions. It is not easy to measure Service Quality, especially because service is intangible, but every service company which want to improve their service quality, should measure their service quality. We can measure service quality using SERVQUAL or SERVPERF. Research result determined that SERVPERF better than SERVQUAL.

NILAI-NILAI KRISTIANI DALAM KEPEMIMPINAN PELAYAN Maria Merry Marianti
Bina Ekonomi Vol. 15 No. 1 (2011)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Servant-leadership is one of the frontier leadership theories. Love is the basic characteristic of Servant Leadership, ending with Service, which is the main motivation of a Servant Leader. Values that embedded are Servant Leadership is Christian Values.

USULAN STRATEGI BERSAING PERUSAHAAN KONTRAKTOR GOLONGAN KECIL [PROPOSED COMPETITIVE STRATEGIES OF SMALL CONTRACTOR COMPANIES] Niken Prawirakusumah; Maria Merry Marianti
DeReMa (Development Research of Management): Jurnal Manajemen Vol 17, No 2 (2022): September
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/derema.v17i2.5277

The construction industry is one such sector that is quite promising with regards to governmental support in this area. The needs of the Indonesian State regarding development are one of the key factors for the improvement of this sector. The construction industry consists of several groups; the small groups are often the target of competitive businesses within the industry, which often creates a negative impact on their expansion and growth. This makes the government support for small construction service providers a crucial stage in enabling them to compete with larger companies; one of which is CV. IWK. This company currently relies upon, and utilizes, the owner's extensive experience within the sector and its overall quality of work. However, the company has yet to focus on its marketing and workforce to fully capitalize on its potential growth, thereby, it tends to find it difficult to meet project targets and obligations. The company needs to maximise its strengths and further its current position in the sector by employing an appropriate strategy to implement continued penetration of the market via internal development. This is reinforced by the results of the QSPM analysis which shows that this strategy is the best choice for the company in moving forward in such a competitive market. To succeed, the main focus for the company is to delegate labor to the marketing function.Abstrak dalam Bahasa Indonesia. Sektor konstruksi menjadi salah satu sektor yang cukup menjanjikan, dukungan pemerintah dan kebutuhan negara Indonesia mengenai pembangunan menjadi salah satu faktor menggeliatnya sektor ini. Sektor konstruksi terdiri dari beberapa golongan, golongan kecil sering menjadi sasaran dampak negatif dari kompetisi antar industri, hal ini yang menjadikan pemerintah mendukung adanya dukungan terhadap penyedia jasa konstruksi kecil salah satunya adalah CV Indobuild Wahana Karya. Perusahaan ini memiliki keunggulan pada pengalaman sang pemilik dan kualitas pekerjaan yang baik. Namun perusahaan masih belum fokus terhadap pemasaran dan tenaga kerjanya sehingga perusahaan masih cenderung sulit memenuhi target proyeknya. Perusahaan berada pada posisi Hold and Maintain sehingga strategi yang sesuai adalah dengan melakukan penetrasi pasar, pengembangan pasar, dan pengembangan produk. Hal ini diperkuat dengan hasil analisis QSPM yang menunjukan bahwa strategi tersebut menjadi strategi terbaik untuk perusahaan. Namun konsekuensi yang harus dilakukan perusahaan adalah perlu mendelegasikan tenaga kerja untuk fungsi pemasaran

Co-Authors Angela Teressia Anggapradja, Indra Taruna Anggraini, Fr Reni Retno Brigita Meylianti Sulungbudi Chisti, Natalia Christi, Natalia Cindy Keziea Muntu Darwis Agustriyana, Darwis Debby, Teresia Deti, Regina Fernando Fernando, Fernando Harsono, Deti Mulyo HERNITA, NITA Ignasia Tiffani Ignasia Tiffani Irfan Haryanto Istiharini . Ivan Prasetya Katlea Fitriani Kiboy, Alexander Chou Klemensia Erna Christina Sinaga Kristanto, Agustinus Tri Leana Angelina Meidila Anggita Meidila Anggita Muntu, Cindy Keziea Natalia Christi Natalia Christi Niken Prawirakusumah Paulina Permatasari Prillia, Dira Devira Regina Deti Regina Deti Regina Deti Mulyo Harsono Rizka Nugraha Praktikna Sanjaya, Regi Sari, Puteri Andika Sastroredjo, Probowo Erawan Sebastian Hadinata Siswanto, FA Joko Yusef Widya Karsana

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