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PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH BRITAMA STUDI KASUS PADA PT. BRI (PERSERO) TBK, CABANG MANADO PINAESAAN Sinaga, Nova Uli; Sumampouw, Harry; Keles, Dantje
JURNAL ADMINISTRASI BISNIS (JAB) Vol 1, No 002 (2014): Administrasi Bisnis
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.1.002.2014.5157.%p

Abstract

This study is based on the thought of several factors that affect customer satisfaction with the Bank. Competition in the banking business world is very tight, with a large number of banks and their varying competing products or services offered. Currently the bank takes effort to get potential customers and retain existing customers. By understanding the needs, wants and demands of customers, by providing quality service banking firms, banks must meet at least five criteria of quality of service is often called RATER so can create loyal customers, namely reability, assurance, tangible (physical evidence), empathy (communication), and responsiveness (quick response) to meet the criteria of the quality of service it will be creating customer satisfaction. The event is held at. BRI (Persero) Tbk, Branch Pinaesaan Manado, with the aim to determine influence of service quality on customer satisfaction BritAma. In addition this study are expected to be input to the leadership and employees of PT. BRI (Persero) Tbk, Branch Manado Pinaesaan and a contribution in solving the problem. Research was conducted by the method of observation, interviews, and questionnaires were addressed to the 50 respondents, of which each respondent had to fill out a list of questions. The results of this study to answer the hypothesis; There is a significant relationship that affects service quality on customer satisfaction, with significant power shows that the determinants of satisfaction or customer satisfaction BritAma depends on these factors are very strong worth the balance of other factors. The results of the t test or correlation thus factors that affect customer satisfaction BritAma is significant at confidence level. Key words: quality of service, customer satisfaction
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Sepeda Motor Honda Pada PT Daya Adicipta Wisesa Maumbi Manado Rumansara, Johanes; Montolalu, John; Sumampouw, Harry
JURNAL ADMINISTRASI BISNIS (JAB) Vol 3, No 011 (2015): JURNAL ADMINISTRASI BISNIS
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.3.011.2015.8788.%p

Abstract

Abstract: This study aims to determine how far the quality of service to customer satisfaction Honda at PT Wisesa Adicipta by taking the respondents were 60 respondents . The analysis method used in this research is quantitative method with the approach of simple correlation analysis and simple regression. Results of simple correlation analysis is r = 0.88 this indicates that if the quality of service rise, customer satisfaction will go up anyway. The degree of correlation is in the category of high and after having tested its significance, the showed very significant. Deteriminasi coefficient r2 = 77 %, satisfaction factors determined by the quality of service and the rest is determined by other factors. With a simple regression analysis obtained Y = 5.07 + 0,75X, this may imply that each additional one scale on the quality of service will result in additions to the customer satisfaction scale of = 0.75. Thus evident that the quality of service has an influence on customer satisfaction . Based on these results, the researchers suggested that the leadership continue to observe and pay attention to the elements of service quality variables that have not been touched in this study and in order to maintain the quality of services that exist today, so give satisfaction to customers .Keywords : Service Quality, Customer Satisfaction
Pengaruh Kepemimpinan Transformasional dan Motivasi Terhadap Produktivitas Kerja Karyawan Pada PT. Bintang Sewu Sejahtera di Manado Arsyad, Ashar; Siwi, Max; Sumampouw, Harry
JURNAL ADMINISTRASI BISNIS (JAB) Vol 3, No 011 (2015): JURNAL ADMINISTRASI BISNIS
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.3.011.2015.8790.%p

Abstract

ABSTRACT : The company always strives for the employee to provide work productivity as much aspossible so that corporate objectives can be achieved in accordance with the targets set. But it is oftensubjected to various kinds of obstacles because employees have thoughts, feelings, status, desire anddiverse backgrounds are brought into the company. It is necessary for the role of transformationalleadership that can give consideration and the intellectual stimulation individualized and who hascharisma and knowledge about what is the motivation of the employees as motivation from within andfrom outside so that work productivity can be improved. This research was conducted with the aim todetermine the effect of transformational leadership and motivation towards employee productivity byusing the transformational leadership theory of Bass and Avolio, motivation theory of FrederickHerzberg's and the work productivity theory of Sedarmayanti. The method used in this research usingquantitative descriptive, with approach multiple linear regression and multiple linear correlationanalysis. From the research obtainable equation as follows: Y = 2,237 + 0,246 + 0,720 . Theseresults indicate if there is no transformational leadership and motivation in the company, then theemployee productivity is 2,237. If the transformational leadership increased 1 scale on respondents'answers it will increase employee productivity by 0,246. If the motivation to increase by 1 scale on therespondent's answer then the employee's productivity will also increase by 0,720. From the result of Ftestobtained value by 46,873 more than the value of is 3,25 with a significant level 0,000> 0,05 then Ho is rejected and Ha accepted it means transformational leadership and motivationsignificantly influence employee productivity.Keywords : Transformational Leadership, Motivation, Work Productivity
FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT BELI KONSUMEN TERHADAP PRODUK IKAN KALENG MEREK PANTAI MANADO PT. SINAR PURE FOODS INTERNATIONAL BITUNG Tungkele, Rini; Roring, Mieke; Sumampouw, Harry
JURNAL ADMINISTRASI BISNIS (JAB) Vol 3, No 011 (2015): JURNAL ADMINISTRASI BISNIS
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.3.011.2015.8791.%p

Abstract

ABSTRACT : The development of the business world that is never separated from the competition, companies are required to always be creative and innovate in order to survive. In developing a product, the manufacturer must determine the quality, so as to position the product in the market. Quality is expected to offer superior products Competitor.With the product remains always had a fascination for consumers. Among the products with revenues, not in spite of the marketing system. This marketing system is a technique or way of sales to achieve results. marketing require good management so that the business could be better. improve product quality to meet the needs of consumers so as to maintain the achievements, as was done by Brand Canned Fish factory Manado Beach PT Sinar Pure Foods International Bitung consumers to feel attracted and buy products Canned Fish Brand Manado Beach at low prices and good product quality. This proves that the canned fish factory engaged in the effort to meet the expectations and needs of its customers, the strategy pursued is to lower prices, better quality products and brands that Good. increase product quality to meet the needs of consumers so able to maintain the success obtained, as was done by Brand Canned Fish factory Manado Beach PT Sinar Pure Foods International Bitung. Based on the description of the background issues that have been mentioned above, researchers interested in conducting research on consumer buying interest with title''faktors that affects consumer buying interest towards the product "brand canned fish beach manado" PT Sinar Pure Foods International Bitung.Keywords: Interests Buy Consumer, Products
PENGARUH PERILAKU PEMIMPIN TERHADAP KINERJA KARYAWAN PT. BANK TABUNGAN NEGARA (PERSERO) TBK. KANTOR CABANG MANADO Anzhari, Irvan; Sumampouw, Harry; Kaparang, Sonny
JURNAL ADMINISTRASI BISNIS (JAB) Vol 4, No 1 (2016): jurnal administrasi bisnis
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.4.1.2016.11277.%p

Abstract

Abstract. This study aims to investigate the influence of leader behaviors on employee performance. In this research uses descriptive quantitative approach to measure the relationship between the variables of leadership behavior and employee performance. The population in this study as many as 66 people, while the total sample of 45 respondents by means of simple regression analysis. The results showed that the behavior of the leader of a significant effect on the performance of employees of PT Bank BTN (Persero), Tbk. Branch Office Manado. Therefore, should a leader must be able to demonstrate its capacity in order to improve employee performance.Keywords: Behavior Leader, Employee Performance
PENGARUH PROMOSI TERHADAP PENINGKATAN PENJUALAN PADA PT. JUMBO SWALAYAN DI MANADO TUMIWAN, APRILIA; SUMAMPOUW, HARRY; REVO TAMPI, JOHNY
JURNAL ADMINISTRASI BISNIS (JAB) Vol 4, No 2 (2016): JURNAL ADMINISTRASI BISNIS
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.4.2.2016.12084.%p

Abstract

Abstract. In order to maintain the viability of the company, companies are often faced with various problems, such as the difficulty in increasing the volume of sales, the existance of competition from similar companies, the increasing complexity of consumer behaviour towards a product, changing consumer tastes, as well as the uncertain economic conditions. Promotion is an activity that can be performed by the company with the aim to inform, persuade, and influence consumers to choose or buy a product offered by the company.The purpose of this study was to determine the extent of influence of promotion as well as analyze the relationships and the influence of promotions to increase sales in PT. Jumbo Supermarkets in Manado.The method used is the method of associative approach to samples from this study population the visitors jumbo supermarkets purchase transaction product in certain period of time.The results of data analysis showed that; (1) the functional relationship between the promotion of increased sales in supermarket jumbo manado, detected in equation:Ŷ =25,51 +0,28 X1. (2) the regression coefficient (b) as big as 0,28 as big as 0,28 this means that if the sale increased by 1 unit, then the increase in sales at PT. Jumbo Supermarkets Manado will increase by 0,28 unit. (3)southwestern promotion determination to increased sales in supermarket jumbo manado detected 46,5 % whereas 54,5% is determined by other factors that are not observed in this study. It’s recommended that jumbo supermarket manado, (1) need to carry out promotional activities accordingly so that its sales volume continues to increase as planned (2) companies pay attention to the policy of marketing mix, especially the issue price is affordable for consumers, so as to increase its sales volume (3) in the framework of the current era businesses should jumbo supermarkets must maintain and enhance the promotion again so that sales volume increased to more optimal.Keywords: Promotion, Increased Sales
PENGARUH PROMOSI TERHADAP PENINGKATAN PENJUALAN PADA PT. JUMBO SWALAYAN DI MANADO TUMIWAN, APRILIA; SUMAMPOUW, HARRY; REVO E. TAMPI, JOHNY
JURNAL ADMINISTRASI BISNIS (JAB) Vol 4, No 2 (2016): JURNAL ADMINISTRASI BISNIS
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.4.2.2016.12256.%p

Abstract

Abstract. In order to maintain the viability of the company, companies are often faced with various problems, such as the difficulty in increasing the volume of sales, the existance of competition from similar companies, the increasing complexity of consumer behaviour towards a product, changing consumer tastes, as well as the uncertain economic conditions. Promotion is an activity that can be performed by the company with the aim to inform, persuade, and influence consumers to choose or buy a product offered by the company.The purpose of this study was to determine the extent of influence of promotion as well as analyze the relationships and the influence of promotions to increase sales in PT. Jumbo Supermarkets in Manado.The method used is the method of associative approach to samples from this study population the visitors jumbo supermarkets purchase transaction product in certain period of time.The results of data analysis showed that; (1) the functional relationship between the promotion of increased sales in supermarket jumbo manado, detected in equation:Ŷ =25,51 +0,28 X1. (2) the regression coefficient (b) as big as 0,28 as big as 0,28 this means that if the sale increased by 1 unit, then the increase in sales at PT. Jumbo Supermarkets Manado will increase by 0,28 unit. (3)southwestern promotion determination to increased sales in supermarket jumbo manado detected 46,5 % whereas 54,5% is determined by other factors that are not observed in this study. It’s recommended that jumbo supermarket manado, (1) need to carry out promotional activities accordingly so that its sales volume continues to increase as planned (2) companies pay attention to the policy of marketing mix, especially the issue price is affordable for consumers, so as to increase its sales volume (3) in the framework of the current era businesses should jumbo supermarkets must maintain and enhance the promotion again so that sales volume increased to more optimal.Keywords: Promotion, Increased Sales
PENGARUH PRODUK DANA TABUNGAN TERHADAP LOYALITAS NASABAH PT. BANK SULUTGO, TBK. CABANG CALACA SETIAWAN, JESSICA BERNADETTE; SUMAYKU, SONTJE. M. SUMAYKU; Sumampouw, HARRY
JURNAL ADMINISTRASI BISNIS (JAB) Vol 4, No 4 (2016): Jurnal Administrasi Bisnis
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.4.4.2016.13815.%p

Abstract

Abstract. the primary variable in this study is a savings product ( X ) and customer loyalty ( Y ) . This study aims to the effect of Product savings fund to customer loyalty of Bank SulutGo Calaca as branch offices. The method used is descriptive quantitative method ,approach using the Spearman rank correlation, to test the significance of the relation between variables and to measure the level of influence that occurs in variable savings products and customer loyalty.Research suggests that the relationship between variable savings product with customer loyalty obtain positive results or categorized as very strong. We hope this research can be used as a reference in subsequent research by developing a variety of other variables related to marketing. Keywords: Savings Product , Customer Loyalty , Customer
PENGARUH STRES KERJA TERHADAP PRESTASI KERJA KARYAWAN PADA PT. BANK SULUTGO Terok, Januar; Tumbel, Tinneke M.; Sumampouw, Harry
JURNAL ADMINISTRASI BISNIS (JAB) Vol 5, No 003 (2017): JURNAL ADMINISTRASI BISNIS UNSRAT
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.5.003.2017.16822.%p

Abstract

Common stress is defined as the pressure, tension or unpleasant disturbance that comes from outside a person. The purpose of this study was to determine the effect of Job Stress on Employee Performance PT. Bank SulutGo.   Job stress is a condition in which there are one or several factors in the workplace that react with the worker so as to interfere with physiological conditions, and behavior. Job stress will arise when there is a gap between an individual's ability and the demands of his job. Stress is the gap between individual needs and the fulfillment of the environment. Samples taken as many as 60 respondents. Data collection methods used were questionnaires, interviews, and documentation. Data analyzed using descriptive research method of research is research that combine anatara qualitative method (descriptive) and quantitative.  In this research, the result of simple correlation shows the relationship or strong influence between stress and achivment variable equal to 0,667% and based on that calculation then sought contribution of variable stress and achievment the result is 44,89%. From result Regression analysis showed that the individual stressor factor has a positive relationship to the employee's work indicated by the variable coefficient where stress affects the decrease of employee achievement and from the calculation results obtained simple regression equation the relationship is positive. The conclusion of this research is to show that respondents are more likely to experience stress so that influence on employee performance, the higher the employee experiencing stress then the performance will decrease. So the authors suggest that companies need to pay attention to and maintain the stability of work stress caused by organizational factors include (physical and work factors, social factors, and organization) and individual factors for employee performance can be optimal so as not to affect employee performance.  Keywords: Stress On Job, Work Achievement
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH BRITAMA STUDI KASUS PADA PT. BRI (PERSERO) TBK, CABANG MANADO PINAESAAN Nova Uli Sinaga; Harry Sumampouw; Dantje Keles
JURNAL ADMINISTRASI BISNIS Vol. 1 No. 002 (2014): Administrasi Bisnis
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.v1.i002.%p

Abstract

This study is based on the thought of several factors that affect customer satisfaction with the Bank. Competition in the banking business world is very tight, with a large number of banks and their varying competing products or services offered. Currently the bank takes effort to get potential customers and retain existing customers. By understanding the needs, wants and demands of customers, by providing quality service banking firms, banks must meet at least five criteria of quality of service is often called RATER so can create loyal customers, namely reability, assurance, tangible (physical evidence), empathy (communication), and responsiveness (quick response) to meet the criteria of the quality of service it will be creating customer satisfaction. The event is held at. BRI (Persero) Tbk, Branch Pinaesaan Manado, with the aim to determine influence of service quality on customer satisfaction BritAma. In addition this study are expected to be input to the leadership and employees of PT. BRI (Persero) Tbk, Branch Manado Pinaesaan and a contribution in solving the problem. Research was conducted by the method of observation, interviews, and questionnaires were addressed to the 50 respondents, of which each respondent had to fill out a list of questions. The results of this study to answer the hypothesis; There is a significant relationship that affects service quality on customer satisfaction, with significant power shows that the determinants of satisfaction or customer satisfaction BritAma depends on these factors are very strong worth the balance of other factors. The results of the t test or correlation thus factors that affect customer satisfaction BritAma is significant at confidence level. Key words: quality of service, customer satisfaction