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Analisis Dampak Pandemi Covid-19 Terhadap Pelatihan Dan Pengembangan Terhadap Produktivitas Kinerja Karyawan Pada Kantor Balai Teknik Perkeretaapian Kelas II Wilayah Sumatera Bagian Utara Rifki Fikrianda; Sri Ramadhani
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 3, No 1: EBMA 2022
Publisher : Fakultas Ekonomi dan Bisnis Universita Labuhanbatu Sumatera Utara Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v3i1.2769

Abstract

Human resources are the most important asset for the company because they are the drivers of the company's activities. The pandemic that has hit in recent years is certainly very influential and has an impact on employees, especially on the ongoing process of training and development activities. The process of training and development activities during a pandemic as it is today is very different from before, training and development before a pandemic can be said to run smoothly and without constraints and maximally because it is carried out directly and interacts with each other between resource persons and development training participants while during a pandemic as it is today the process of training and development activities is carried out online/online which is remote, of course, without any direct interaction between individuals with each other. Actually, the problem is the level of understanding of participants in digesting any material conveyed by the speaker of training and development and the other side of the saturation level of participants will be higher as well because they feel bored and sometimes there is often a disruption of the internet network that is less stable resulting in the process of training and development activities become hampered and disrupted. However, this activity must be carried out and intensively carried out because this activity aims to improve the skills of employees in their respective fields so that when the skill or ability of employees increases productivity, employee performance will also increase so that the company can get maximum benefits in accordance with the expected from the beginning.
Peran Pembiayaan Dan Bimbingan Kepada Usaha Mikro Kecil Dan Menengah (UMKM) Sebagai Solusi Dalam Meningkatkan Produktivitas Usaha Pada UMKM Kota Medan Romi Alhadid Rangkuti; Sri Ramadhani
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 3: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i3.2716

Abstract

The problems faced by MSMEs are quite complex, namely the low productivity of MSMEs caused by the low quality of human resources of MSMEs, especially in the field of Management, Mastery of technology, and marketing. In addition, MSMEs are also faced with limited access to productive resources, especially to capital, technology, information and markets. Lack of capital of MSMEs, because in general, small and medium enterprises are private businesses or companies that are closed, which rely on capital from owners of very limited amounts, while loan capital from banks or other financial institutions is difficult to obtain, because the administrative and technical requirements requested by banks cannot be met. Community service activities carried out to increase awareness of MSMEs related to financing problems and maximize the productivity of MSMEs activities by taking advantage of opportunities for bank credit facilities, cooperative assistance, and 3rd party funding providers in helping develop MSMEs to increase and maximize Small Business Loans which is a solution to the problem of financing MSMEs to develop and advance. Responding to the cooperation of MSMEs in preparing short-term business planning, preparation of business development proposals as well as facilities and mediation of access to financial institutions and various financing sources and financial management carried out with MSMEs at the time of this technical guidance.
Pengaruh Giveaway, Price Discount, dan Reseller terhadap Peningkatan Penjualan Ms. Glow Mabella, Kisaran Reni Riswati; Zuhrinal M. Nawawi, MA; Sri Ramadhani , MM
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Peneltian ini bertujuan untuk mengetahui bagaimana Pengaruh Giveaway, Price Discount dan Reseller terhadap Peningkatan Penjualan MS. Glow Mabella. Metode pada penelitian ini menggunakan metode kuantitatif dengan pendekatan asosiatif. Teknik pengambilan sampel menggunakan sampling aksidensial, teknik pengumpulan data dengan menyebarkan kuesioner sebagai data primer dengan jumlah sampel 100 responden. Metode analisis data yang digunakan adalah analisis regresi linear berganda. Dari hasil yang diperoleh dapat dijabarkan bahwa variabel giveaway berpengaruh positif dan signifikan terhadap peningkatan penjualan, variabel price discount berpengaruh positif dan signifikan terhadap peningkatan penjualan, variabel reseller berpengaruh positif dan signifikan terhadap peningkatan penjualan. Pada uji F (simultan) nilai Fhitung 822,782 > Ftabel 2,70 yang berarti bahwa terdapat pengaruh yang signifikan secara simultan antara giveaway, price discount dan reseller terhadap peningkatan penjualan MS. Glow Mabella. Nilai koefisien determinasi R-square (R2) menunjukan sekitar 96,3% variabel independen secara bersama-sama mampu memberikan penjelasan mengenai variabel dependen. Adapun 3,7% dijelaskan oleh variabel lainnya diluar penelitian.
RESILIENCE OF BUSINESS ACTORS IN THE MIDST OF THE COVID-19 PANDEMIC (CASE STUDY ON UD. SALACCA PARSALAKAN VILLAGE, WEST ANGKOLA DISTRICT, SOUTH TAPANULI REGENCY) Qisti Marhamah Nasution; muhammad yafiz; sri ramadhani
Journal Of Sharia Banking Vol 3, No 1 (2022): Perbankan Syariah
Publisher : Institut Agama Islam Negeri Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/jsb.v3i1.5385

Abstract

The Covid-19 pandemic has an impact on various sectors of life, not only the health sector, the economic and business sectors are also experiencing a serious impact. At this time, many business actors experience various problems such as declining sales, lack of capital, hampered sales distribution and difficulties in raw materials. Therefore, a resilience is needed in order to continue to run in the midst of this difficult situation. The object of this research is UD. salacca. UD. Salacca is a business engaged in the salak processing industry with its address at JL. Sibolga KM. 11 Aek Nabara Village, Parsalakan, West Angkola District, South Tapanuli Regency. The purpose of this study was to determine the survival strategy of UD. Salacca in the midst of the Covid-19 pandemic. This research method is using a qualitative approach and then analyzed using SWOT analysis. The results of this study indicate that the results obtained from the SWOT matrix table, there are several alternative strategies for UD. Salacca to survive in the midst of the Covid-19 pandemic: (a) Alternative strategies for SO to maximize the use of digital technology to market processed salak products more widely which have guaranteed halalness, maintain cooperative relationships with distributors so that they have the opportunity to expand distribution networks outside the city and abroad, utilize social media to promote the location of business locations to attract customers and utilize digital technology to improve HR skills for the better. (b) Alternative ST strategy to reduce the number of employees so that UD. Salacca was able to survive because of the social distancing policy in the midst of the Covid-19 pandemic, declining market demand, so it had to reduce the amount of production and increase cooperation with suppliers of raw materials in order to increase the amount of production. (c) Alternative WO strategies utilize technological developments to make bookkeeping using a computer system and increase the use of technology and information to expand market share. (d) The alternative WT strategy is to utilize digital technology to increase sales turnover and utilize technology and information to establish communication with salak suppliers from various regions in order to continue to produce salak processed products.
Pola Konsumsi Berisiko dan Sosio-Demografi Sebagai Faktor Resiko Penyakit Hipertensi Arrafi Insani; Dina Zairina Rizky; Erishta Khofifah Barus; Fira Wulandari; Linda Syafitri Siagian; Sri Ramadhani
Jurnal Ilmiah Kesehatan (JIKA) Vol. 3 No. 2 (2021): Volume 3 Nomor 2 Agustus 2021
Publisher : Sarana Ilmu Indonesia (salnesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (606.583 KB) | DOI: 10.36590/jika.v3i2.157

Abstract

Hypertension is the third largest disease in Aek Kuasan District, The high prevalence of hypertension can be caused by so many factors such as sociodemography and risky dietary patterns. The purpose of this study was to determine the hypertension risk factors based on socio-demographic and risky dietary patterns. This study used a descriptive-analytic method with a cross-sectional study design which was carried out in July-August 2021 in Aek Loba Afdeling 1 village. A total of 184 participants of age 18-80 were selected, taken by random sampling. The results showed that the prevalence of hypertension was 37%. There was a significant relationship between being aged ?60 years old (P<0,05, AOR; 5,976, 95% CI;2,13-16,7), excessive salt consumption (P<0.05, AOR; 2,226, 95% CI; 1,03-4,76), frequent consumption of instant noodles (P<0.05, AOR; 2,956, 95% CI; 1,34-4,79), frequent consumption of preserved foods (P<0.05, AOR; 4,511, 95% CI; 1,89-10,7), and frequent consumption of red meat (P<0,05 , AOR;2,411, 95% CI: 1,44-3,93) with hypertension. The conclusion of this study is that main factors of hypertension on this research is being aged ?60 years old. Suggestions for health workers to be able to increase promoting health and screening activities, especially for the elderly.
Analisis Implementasi Strategi Pemasaran Asuransi Pendidikan Mitra Iqra Plus Dalam Kajian Asuransi Syariah Atika Andriani; Sri Ramadhani; Rahmat Daim Harahap
ManBiz: Journal of Management and Business Vol 2 No 1 (2023): ManBiz: Journal of Management and Business
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1167.576 KB) | DOI: 10.47467/manbiz.v2i1.1799

Abstract

Mitra Iqra Plus is one of the products owned by PT. Bumiputera Sharia Life Insurance, KPS Medan, which aims to help fund children's education. The purpose of this study was to determine the implementation of Mitra Iqra Plus' educational insurance marketing strategy in the study of sharia insurance at PT Asuransi Jiwa Syariah Bumiputera, KPS Medan, the application of sharia principles in the implementation of marketing life insurance products at PT Asuransi Jiwa Syariah Bumiputera, KPS Medan, and challenges in implementing sharia. marketing conducted by PT Asuransi Jiwa Syariah Bumiputera, KPS Medan. This type of research uses qualitative research. Data collection techniques in the form of interviews, observations, and documentation. The data analysis technique used is to reduce the data, present the data, then draw conclusions. The results show that PT Asuransi Jiwa Syariah Bumiputera, KPS Medan implements according to sharia marketing principles starting from Wisdom (Strategy), Needs (Needs), Halal (Tayyibat), Welfare (Falah), Mutual Consent. The inhibiting factors in implementing the Mitra Iqra Plus educational insurance marketing strategy are the lack of public knowledge about sharia insurance, lack of public trust in sharia insurance, lack of agents and customers who are difficult to collect for premium payments. The challenge is the lack of technology development, the weak market share of PT. AJS Bumiputera due to lack of support from the government and the community. Keywords: Implementation of Sharia Marketing Strategy, Mitra Iqra Plus, Sharia Insurance.
Pengaruh Motivasi, Gaya Hidup an Kepercayaan Konsumen terhadap Keputusan Pembelian di Facebook Marketplace: : Studi Kasus pada Mahasiswa Kampus Negeri di Kota Medan Annisa Aprilia; Sri Ramadhani; Nuri Aslami
Economic Reviews Journal Vol. 2 No. 1 (2023): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (727.694 KB) | DOI: 10.56709/mrj.v2i1.37

Abstract

The purpose of this study was to see how motivation, lifestyle, and consumer confidence affect purchasing decisions on Facebook Marketplace (Case Study on State Campus Students in Medan City). Purchase decision is the dependent variable, while motivation, lifestyle and consumer confidence are independent factors. The information used was collected directly from state university students in the city of Medan. The data regression panel was used to analyze the data in this study, which was carried out using SPSS 25 software. The sample in this study consisted of 105 samples collected using a purposive sampling strategy. Keywords: Motivation, Lifestyle, Consumer Confidence, Purchase Decision, Facebook Marketplace.
Analisis Implementasi Strategi Pemasaran Asuransi Pendidikan Mitra Iqra Plus Dalam Kajian Asuransi Syariah Atika Andriani; Sri Ramadhani; Rahmat Daim Harahap
Reslaj : Religion Education Social Laa Roiba Journal Vol 5 No 3 (2023): Reslaj: Religion Education Social Laa Roiba Journal
Publisher : LPPM Institut Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (508.448 KB) | DOI: 10.47467/reslaj.v5i3.1800

Abstract

Mitra Iqra Plus is one of the products owned by PT. Bumiputera Sharia Life Insurance, KPS Medan, which aims to help fund children's education. The purpose of this study was to determine the implementation of Mitra Iqra Plus' educational insurance marketing strategy in the study of sharia insurance at PT Asuransi Jiwa Syariah Bumiputera, KPS Medan, the application of sharia principles in the marketing implementation of Life Insurance products at PT Asuransi Jiwa Syariah Bumiputera, KPS Medan, and challenges in implementing sharia. marketing conducted by PT Asuransi Jiwa Syariah Bumiputera, KPS Medan. This type of research uses qualitative research. Data collection techniques in the form of interviews, observations, and documentation. The data analysis technique used is to reduce the data, present the data, then draw conclusions. The results show that PT Asuransi Jiwa Syariah Bumiputera, KPS Medan implements according to sharia marketing principles ranging from Wisdom (Strategy), Needs (Needs), Halal (Tayyibat), Welfare (Falah), Mutual Consent. The inhibiting factors in implementing the Mitra Iqra Plus educational insurance marketing strategy are the lack of public knowledge about sharia insurance, lack of public trust in sharia insurance, lack of agents and customers who are difficult to collect for premium payments. The challenge is the lack of technology development, the weak market share of PT. AJS Bumiputera due to lack of support from the government and the community. Keywords: Implementation of Sharia Marketing Strategy, Mitra Iqra Plus, Sharia Insurance.
Analisis Peran Pengembangan Desa Wisata Dalam Meningkatkan Kesejahteraan Masyarakat Dan Kaitannya Pada Pencapaian Sustainable Development Goals (Studi Kasus Desa Wisata Denai Lama Kecamatan Pantai Labu Kabupaten Deli Serdang) Kiki Meisya Putri; Muhammad Arif; Sri Ramadhani
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 4: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i4.3291

Abstract

Poor people in Indonesia are more in rural areas than urban areas. In Denai lama village, the majority of the people are farmers and housewives or do not work. This tourist village was formed with the aim of helping the economy of the community. Desa wisata is one of the tourism sectors that is expected to realize the goals of the Sustainable Development Goals. This study aims to determine, first to determine the role of Tourism Village in improving the welfare of the community, second to determine the role of Tourism Village by linking it to the achievement of several points of Sustainable Development Goals, third to determine the constraints in the development of Tourism Village. The research approach in this research is descriptive qualitative with data collection method that is using observation, interview and documentation techniques. The results of the study concluded that first, the existence of a tourist village contributes greatly to the economy of the community, the income of the community increases and it can be said that with this tourist village the life of the community becomes prosperous. Second, the existence of tourism villages has a positive impact on several points of the Sustainable Development Goals, namely on the points of healthy and prosperous life, quality education, Gender equality, and Decent Work and economic growth, but in the points of poverty alleviation has not been fully resolved. The three obstacles that exist in the development of tourist villages are still a lot of infrastructure that must be built and in the process of development, also in giving a conscious understanding of tourism to the community is still an obstacle. And still have to create quality human resources.
Analisis Dampak Pandemi Covid-19 Terhadap Kinerja Dan Tingkat Loyalitas Karyawan Pada Kepolisian Daerah Sumatera Utara ( Poldasu ) Vivi Ayudhia Utami; Sri Ramadhani
Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna Vol 4 No 2 (2022): Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis Anindyaguna
Publisher : LPPM STIE Anindyaguna

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Covid-19 berpengaruh langsung pada kinerja karyawan di Poldasuu Sumut. Melihatfenomena yg terjadi saat ini di Kepolisian Daerah Sumut, selama pandemi covid-19 bahwakinerja karyawan terhadap pelayanan mengalami penurunan. Mulai dari proses bekerja sampaidengan tingkat loyalitas pada pekerjaan. Penelitian ini menggunakan pendekatan penelitianKualitatif Deskriptif yang pengumpulan datanya melalui hasil wawancara dan observasi, sertamenggunakan sumber data primer dan sekunder. Hasil dari penelitian ini adalah Pelatihankaryawan tetap harus dijalankan meskipun dalam kondisi pandemi virus corona agarproduktivitas kinerja karyawan Tetap terjaga meskipun dampak pandemic virus coronamenyebabkan karyawan harus bekerja dari rumah atau work from home (wfh). Pelatihankaryawan pada saat pandemic covid 19 dapat di lakukan secara online, baik untuk programinternal perusahaan, maupun program eksternal perusahaan seperti webinar akan tetapi masih adakaitannya dengan bidang pekejaan yang digeluti, namun peserta pelatihan dituntut ekstra fokusdalam mengikuti pelatihan di karenakan banyak hal-hal yang dapat terjadi ketika melakukanpelatihan melalui daring/online.