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All Journal Nirmana Jurnal Ilmu Komunikasi Tanra : Jurnal Desain Komunikasi Visual Fakultas Seni dan Desain Universitas Negeri Makassar The Indonesian Journal of Communication Studies ANDHARUPA MUDRA Jurnal Seni Budaya Panggung Dewa Ruci : Jurnal Pengkajian dan Penciptaan Seni Bulletin of Social Informatics Theory and Application Scientica: Jurnal Ilmiah Sains dan Teknologi Jurnal Pendidikan Seni dan Industri Kreatif Panggung Harmonia: Journal of Arts Research and Education
Sumbo Tinarbuko
Institut Seni Indonesia Yogyakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Semiotika Desain Oblong Dagadu Djokdja Tinarbuko, Sumbo
Jurnal Ilmu Komunikasi Vol 3, No 1 (2006)
Publisher : Jurnal Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (92.872 KB)

Abstract

Abstract: In the name of fun and being made without any burden the product of Dagadu Djokdja freely rockets in the air, and yet keep staying on the earth. The uniqueness as well as the strength of this product is, firstly, that it gives aesthetic to the daily subject, simple, even trivial, and sometimes, forgotten already. For that reason the design section counts on the graphic design aspect as its deadly weapon in order to convey and to reveal the approved themes. Secondly, it emphasizes the aspect of specific graphic design by joining the localism, humor, and the sense on fun into the pop art world in order to create attractiveness as the selling point of the product. Thirdly, it chooses the manufacture image instead of craft, both by material and by any other graphic design element. Fourthly, the distinctiveness as well the characteristic of all T-shirt designs of Dagadu Djokdja are the use of poster approach (poster style).
Eksekusi Iklan Televisi dengan Pendekatan Parodi Tinarbuko, Sumbo
Jurnal Ilmu Komunikasi Vol 4, No 1 (2007)
Publisher : Jurnal Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.732 KB)

Abstract

Abstract: The use of the parody approach in designing publicity could be developped further, thus the information and the message carried in an advertisement would not appear as a form of indoctrination with the adequate use of parody, the tergetted customer will feel entertained.
Semiotika Tanda Verbal dan Tanda Visual Iklan Layanan Masyarakat Tinarbuko, Sumbo
PANGGUNG Vol 26, No 2 (2016): Semiotika, Estetika, dan Kreativitas Visual Budaya
Publisher : LP2M ISBI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26742/panggung.v26i2.175

Abstract

ABSTRACT This article uses qualitative  research method by describing, interpretating,  and explaining the  connotation  meaning  of public  service  advertisingLater   on it is classified  based on  the sociolinguistics,  pragmatics, visual communication  design, and semiotics theory.The method of semiotics  visual  communication  analysis  is also used as an analysis method for verbal and visual  data. It is used as one of public service advertising  reading  methods do to the tendency to see things,  such as art, culture, social, visual communication design, and public service advertising  as the phenomenon  of language  and sign.It is important to understand the semiotics of visual  communication  theory, because it can be used to enlarging  the imagination,   insight, and  knowledge about  the importance  of under- standing  semiotics  of visual communication,  both on the creation  and designing public service advertising  process or process  of reviewing  the public service advertising object. Practically,  it gives a positive adventage for the advertising  practitioners  or students    at the Department  of Advertising and Visual Communication Design. Keywords: sign, code and meaning  of public service advertising,  semiotics  of visual  communica- tion, verbal message and visual message     ABSTRAK  Tulisan ini menggunakan metode penelitian kualitatif dengan cara mendeskripsikan, menginterpretasikan, dan menerangkan makna konotasi iklan layanan masyarakat yang kemudian diklasifikasikan berdasarkan pada bangunan teori sosiolinguistik, teori pragmatik, teori desain komunikasi visual, dan teori semiotika.Metode analisis semiotika komunikasi visual juga dimanfaatkan sebagai metode analisis data verbal dan data visual, sebagai salah satu metode pembacaan Iklan Layanan Masyarakat (ILM) akibat adanya kecenderungan untuk memandang berbagai hal, seperti seni, budaya, sosial, desain komunikasi visual, dan ILM sebagai fenomena bahasa dan tanda.Penguasaan teori semiotika komunikasi visual ini penting karena dapat digunakan sebagai bahan referensi verbal dan visual bagi khalayak untuk memperluas imajinasi, wawasan, dan pengetahuan mengenai pentingnya memahami semiotika komunikasi vi- sual baik dalam proses penciptaan dan perancangan iklan layanan masyarakat maupun proses mengkaji objek iklan layanan masyarakat. Secara praktikal memberikan manfaat yang positif baik bagi praktisi periklanan dan biro iklan pada umumnya maupun civitas akademika Jurusan Periklanan dan Desain Komunikasi Visual pada khususnya. Kata kunci: tanda, kode dan makna iklan layanan masyarakat, semiotika komunikasi visual, pesan verbal, dan pesan visual
Eksekusi Iklan Televisi dengan Pendekatan Parodi Tinarbuko, Sumbo
Jurnal ILMU KOMUNIKASI Vol 4, No 1 (2007)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.732 KB) | DOI: 10.24002/jik.v4i1.227

Abstract

Abstract: The use of the parody approach in designing publicity could be developped further, thus the information and the message carried in an advertisement would not appear as a form of indoctrination with the adequate use of parody, the tergetted customer will feel entertained.
Semiotika Desain Oblong Dagadu Djokdja Tinarbuko, Sumbo
Jurnal ILMU KOMUNIKASI Vol 3, No 1 (2006)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (92.872 KB) | DOI: 10.24002/jik.v3i1.243

Abstract

Abstract: In the name of fun and being made without any burden the product of Dagadu Djokdja freely rockets in the air, and yet keep staying on the earth. The uniqueness as well as the strength of this product is, firstly, that it gives aesthetic to the daily subject, simple, even trivial, and sometimes, forgotten already. For that reason the design section counts on the graphic design aspect as its deadly weapon in order to convey and to reveal the approved themes. Secondly, it emphasizes the aspect of specific graphic design by joining the localism, humor, and the sense on fun into the pop art world in order to create attractiveness as the selling point of the product. Thirdly, it chooses the manufacture image instead of craft, both by material and by any other graphic design element. Fourthly, the distinctiveness as well the characteristic of all T-shirt designs of Dagadu Djokdja are the use of poster approach (poster style).
Semiotika Tanda Verbal dan Tanda Visual Iklan Layanan Masyarakat Tinarbuko, Sumbo
PANGGUNG Vol 26, No 2 (2016): Semiotika, Estetika, dan Kreativitas Visual Budaya
Publisher : LP2M ISBI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (298.274 KB) | DOI: 10.26742/panggung.v26i2.175

Abstract

ABSTRACT This article uses qualitative  research method by describing, interpretating,  and explaining the  connotation  meaning  of public  service  advertisingLater   on it is classified  based on  the sociolinguistics,  pragmatics, visual communication  design, and semiotics theory.The method of semiotics  visual  communication  analysis  is also used as an analysis method for verbal and visual  data. It is used as one of public service advertising  reading  methods do to the tendency to see things,  such as art, culture, social, visual communication design, and public service advertising  as the phenomenon  of language  and sign.It is important to understand the semiotics of visual  communication  theory, because it can be used to enlarging  the imagination,   insight, and  knowledge about  the importance  of under- standing  semiotics  of visual communication,  both on the creation  and designing public service advertising  process or process  of reviewing  the public service advertising object. Practically,  it gives a positive adventage for the advertising  practitioners  or students    at the Department  of Advertising and Visual Communication Design. Keywords: sign, code and meaning  of public service advertising,  semiotics  of visual  communica- tion, verbal message and visual message     ABSTRAK  Tulisan ini menggunakan metode penelitian kualitatif dengan cara mendeskripsikan, menginterpretasikan, dan menerangkan makna konotasi iklan layanan masyarakat yang kemudian diklasifikasikan berdasarkan pada bangunan teori sosiolinguistik, teori pragmatik, teori desain komunikasi visual, dan teori semiotika.Metode analisis semiotika komunikasi visual juga dimanfaatkan sebagai metode analisis data verbal dan data visual, sebagai salah satu metode pembacaan Iklan Layanan Masyarakat (ILM) akibat adanya kecenderungan untuk memandang berbagai hal, seperti seni, budaya, sosial, desain komunikasi visual, dan ILM sebagai fenomena bahasa dan tanda.Penguasaan teori semiotika komunikasi visual ini penting karena dapat digunakan sebagai bahan referensi verbal dan visual bagi khalayak untuk memperluas imajinasi, wawasan, dan pengetahuan mengenai pentingnya memahami semiotika komunikasi vi- sual baik dalam proses penciptaan dan perancangan iklan layanan masyarakat maupun proses mengkaji objek iklan layanan masyarakat. Secara praktikal memberikan manfaat yang positif baik bagi praktisi periklanan dan biro iklan pada umumnya maupun civitas akademika Jurusan Periklanan dan Desain Komunikasi Visual pada khususnya. Kata kunci: tanda, kode dan makna iklan layanan masyarakat, semiotika komunikasi visual, pesan verbal, dan pesan visual
HARUSKAH IKLAN DILENYAPKAN Tinarbuko, Sumbo
Nirmana Vol 4, No 2 (2002): JULY 2002
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (41.935 KB) | DOI: 10.9744/nirmana.4.2.

Abstract

Must advertisement be vanished? Observing the percentage between the pros and the cons carried out at random concerning the existence of advertisement%2C we will find out an emotional response%2C i.e. it must be vanished from this earth. The sins performed by the advertisement seem unforgivable. But if we analyze the mass (chaos) the advertisement problems more deeply%2C we should negotiate and introspect as well among all sides. Abstract in Bahasa Indonesia : Haruskah iklan dilenyapkan? Jika melihat presentase secara acak antara yang pro dan kontra terhadap keberadaan iklan%2C maka jawaban emosionalnya%2C iklan harus dilenyapkan dari muka bumi ini! Sebab dosa iklan sudah tidak bisa dimaafkan lagi. Tetapi jika kita kaji lebih dalam carut marut perihal periklanan tersebut%2C kita bisa melakukan negosiasi sekaligus introspeksi antarpara pihak. negotiation%2C introspection of all sides.
Menakar Iklan Politik Pemilu 2009 Tinarbuko, Sumbo
Nirmana Vol 11, No 2 (2009): JULY 2009
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (324.294 KB) | DOI: 10.9744/nirmana.11.2.pp. 114-124

Abstract

Political advertisement is a chamber’s window of a political party. It can connect political parties with the society, electors in particular. None of the political parties, legislative applicants, nor the president and vice president candidates want to win the competition of the general elections 2009 without the use of political advertisements. Such is the importance of the political advertisement in “political parties’ business” that one of the exclusive parameters of political parties is how much fund is used for the political advertisements talked about.
SEMIOTIKA ANALISIS TANDA PADA KARYA DESAIN KOMUNIKASI VISUAL Tinarbuko, Sumbo
Nirmana Vol 5, No 1 (2003): JANUARY 2003
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (143.59 KB) | DOI: 10.9744/nirmana.5.1.

Abstract

The visual communication design works have a sign that has verbal (language) and visual form%2C it is also refer that visual communication design text and its visual offering contents of an icon that has function%2C mainly in a system of non-language to support the message of language%2C so the semiotics approach as a standard analytic method for analyzing the visual communication design works appropriates to be used and responded proactively as same as its contexts. Abstract in Bahasa Indonesia : Karya desain komunikasi visual mempunyai tanda berbentuk verbal (bahasa) dan visual%2C serta merujuk bahwa teks desain komunikasi visual dan penyajian visualnya juga mengandung ikon terutama berfungsi dalam sistem non kebahasaan untuk mendukung pesan kebahasaan%2C maka pendekatan semiotika sebagai sebuah metode analisis tanda guna mengupas karya desain komunikasi visual layak diterapkan dan disikapi secara proaktif sesuai dengan konteksnya. Semiotics%2C A Sign of Analysis%2C Visual Communication Design
Semiotic of Public Service Advertisement Sumbo Tinarbuko
The Indonesian Journal of Communication Studies Vol 1, No 2 (2008)
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v1i2.1328

Abstract

The public service advertising works have a sign that are verbal (language) and visual forms. Its also refer that the public service advertising text and its visual offering contents of an icon that has function, mainly in a system of non-language to support the massage of language, so the semiotics approach as a standard analytic method for analyzing the public service advertising works appropriates to be used and responded proactively as same
Co-Authors Auria Farantika Yogananti, Auria Farantika Cok Alit Artawan Daniar Wikan Setyanto Indrayana , Andika Jessica Jessica M. Edo Pratama Putra Nuriarta, I Wayan Risvi Pangestu Santosa Soewarlan Soewarlan, Santosa Sufiana, Sufiana Tari, Eszter Tjetjep Rohendi Rohidi, Tjetjep Rohendi Toto Haryadi, Toto