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All Journal INFORMASI Jurnal Ilmu Komunikasi Journal of Social Interactions and Humanities (JSIH) Jurnal Sosial, Politik dan Budaya (SOSPOLBUD)
Ignatius Agung Satyawan
Universitas Sebelas Maret
Humanities Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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The influence of social media of Universitas Negeri Yogyakarta Gunungkidul Campus to create brand image on student decision making Anugerah Tesa Aulia; Ignatius Agung Satyawan; Albert Muhammad Isrun Naini
Informasi Vol 52, No 1 (2022): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v52i1.49375

Abstract

In 2020, Universitas Negeri Yogyakarta (UNY) opened a new vocational campus in Gunungkidul Regency. The Socialization of UNY Gunungkidul campus by the admission department cannot be performed face-to-face due to the Covid-19 pandemic. Therefore, UNY Gunungkidul Campus socializes the enrollment programs via online mode. The opening of the campus aims to equalize and improve the quality of high school education in Yogyakarta. Gunungkidul is the regency with the second highest number of poor people in Yogyakarta. UNY Gunungkidul Campus utilizes social media as a promotional media to support the formation of a brand image for student decision making. This study employed a descriptive quantitative approach using a Likert scale measurement. The population in the study was 502 students. The samples were calculated using the Albert Harkin Colton table formulation which obtained 90 respondents. This analysis utilized SPSS 16 software. The results of this study show that 64.5% of 2020 student decision making is influenced by social media, although the promotion is still centered on the UNY Official account.
Manajemen Pencarian Informasi melalui Layanan Konsultasi Kesehatan Online di Kalangan Pasien COVID-19 Maya Arina Pramudita; Andre N. Rahmanto; Ignatius Agung Satyawan
Jurnal Ilmu Komunikasi Vol 20, No 2 (2022)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v20i2.6919

Abstract

Kebutuhan informasi kesehatan meningkat saat pandemi COVID-19, di sisi lain terdapat banyak informasi hoaks yang tersebar cepat melalui media digital. Penelitian ini bertujuan menemukan manajemen pencarian informasi dalam konsultasi kesehatan online berbasis telemedis di kalangan pasien positif COVID-19. Melalui telemedicine, pasien dapat melakukan konsultasi kesehatan secara online dengan dokter sebagai garda terdepan pelayanan publik di bidang kesehatan. Penelitian ini menggunakan metode kualitatif interpretif dengan pendekatan fenomenologi serta Theory of Motivated Information Management dari Walid Afifi & Judith Weiner dan didukung oleh teori Patient Centerd Communication dari Debra Roter dan Judith Hall. Hasil penelitian menunjukkan bahwa konsultasi kesehatan online dapat dilakukan melalui tulisan, suara, foto, dan video. Pasien melewati empat tahapan melalui interpretasi, ketidaksesuaian dan ketidakpastian, serta evaluasi. Proses konsultasi kesehatan online, pasien dan dokter terlibat dalam komunikasi kesehatan yang mendorong terjadinya komunikasi yang berpusat pada pasien. Kualitas komunikasi interpersonal yang terjadi melalui platform digital dapat mendorong pasien untuk menentukan pengobatan dan keputusan lebih lanjut. Layanan ini berpeluang memberikan akses layanan kesehatan pada masyarakat secara menyeluruh. Sebaiknya pemerintah dapat mengembangkan kebijakan mengenai layanan ini dan meningkatkan literasi digital di dalam masyarakat.
Media and political campaigns for individual pairs of regional election winners in Rejang Lebong regency in 2020 during the Covid-19 pandemic Akbar Brilian Utama; Pawito Pawito; Ignatius Agung Satyawan
Informasi Vol 52, No 2 (2022): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v52i2.55424

Abstract

The 2020 elections were held for the first time during the COVID-19 pandemic, this also had an impact on campaign activities as it is known that during the pandemic all outdoor activities were limited. This study aims to find out what kind of campaigns were carried out and the media used by the winning individual pairs and their team in the 2020 Local Leaders Election of Rejang Lebong during pandemic. This study applied a qualitative method with a constructivism paradigm. The research subjects are individual pairs and supporting teams. Data collection technique is in the form of interviews and documentation. This research applied Nowak and Warneryd’s campaign model to explain this phenomenon. From the results of the study it can be concluded that the campaign is not much different from the previous Local Leaders Election but the use of social media is very important in the campaign during the pandemic because all activities are limited, therefore social media has an important role during the campaign period and the media used in the campaign, namely: social media such as Facebook, Whatsapp, and Instagram.
Analysis Of the Symbolic Convergence of Activism with the Hashtag #PercumaLaporPolisi on Twitter Social Media as A Virtual Public Space Akhmad Ridha Djamaluddin; Sri Hastjarjo; Ignatius Agung Satyawan
Journal of Social Interactions and Humanities Vol. 2 No. 1 (2023): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jsih.v2i1.2866

Abstract

The hashtag #PercumaLaporPolisi (which means it is useless to report to the police) emerged after a flurry of alleged child rape by his biological father in East Luwu, South Sulawesi, was halted by local police. This issue was then widely discussed, went viral on social media, and drew protests from netizens through the hashtag #PercumaLaporPolisi. This study aims to analyze the symbolic convergence that occurs on Twitter social media through conversations between Twitter account users in the use of hashtags or hashtag activism #PercumaLaporPolisi in the context of Twitter as a virtual public space. This qualitative research uses descriptive analysis techniques based on case studies that collect and record data from the field through hashtag analysis on Twitter in the hashtag period from October 6, 2021, to December 7, 2021. The data obtained will then be analyzed based on Bormann’s Symbolic Convergence theory. The results showed that hashtag activism #PercumaLaporPolisi is a form of symbolic convergence that occurs on social media as a public sphere. It was initiated by the spread of symbols in the form of messages by @projectm_org accounts through his tweets on Twitter which ultimately formed a fantasy chain based on the theme of fantasy of disappointment to police officers over rape cases handled unfairly and inappropriately.
Capability Level New Media Literacy of Special Class I Checkpoint Immigration Office Batam Latief Bugi Windarto; Ignatius Agung Satyawan; Albert Muhammad Isrun Naini
Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Vol. 2 No. 1 (2023): January, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (649.141 KB) | DOI: 10.55927/sospolbud.v2i1.2470

Abstract

The existence of new media has more or less changed people's behavior and lifestyle in communicating via digital. Seeing the pace and direction of these changes, the Government must immediately develop and implement a new communication strategy related to the implementation of e-government; that the current Government has implemented to provide good services to the community effectively and efficiently. Researchers want to know and measure New Media Literacy's twelve New Media Literacy Jenkins levels. The method used is a quantitative research method with a purposive sampling technique. The researcher recommends that government institutions as public servants can improve the New Media Literacy of each employee so that employees can communicate with the community effectively and efficiently.
Co-Authors Akbar Brilian Utama Akhmad Ridha Djamaluddin Albert Muhammad Isrun Naini Albert Muhammad Isrun Naini Andre N. Rahmanto Anugerah Tesa Aulia Latief Bugi Windarto Maya Arina Pramudita Pawito Pawito Sri Hastjarjo