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RANCANG BANGUN PLATFORM DIGITAL BERBASIS WEBSITE SEBAGAI MEDIA PROMOSI PENYELENGGARAAN WIRAUSAHA Osly Usman; Umi Widyastuti; Terrylina Arvinta Monoarfa; Shandy Aditya; Diena Novirini; Meta Bara Berutu
Indonesian Collaboration Journal of Community Services Vol. 2 No. 4 (2022): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/icjcs.v2i4.91

Abstract

In today's technical advancements, the internet has become more widespread and is in demand by the general public; in this fast-paced period, it is necessary to always follow those wants, despite this separated area. Today, you may use internet media to promote a variety of products, services, and information. Using the internet to obtain information is very simple and convenient anywhere there is a network. A website-based platform for the smoothness and progress of MSMEs in Cisaat village is provided by UNJ Digital Business Students in response to the inspiration of several MSMEs from Cisaat village, Serang, Banten, who are eager to learn and improve the capability of business actors in the area. They also provide wider information related to e-commerce for activities. SMEs (MSMEs). There is a communication platform on the bumdescisaat.com website that aims to arrange a forum for business actors so that they may share experiences and buy and sell things on the same website. As a result, a website was created that could serve as a digital platform for meeting the needs of conducting business. This website's goal is to provide a forum for local businesspeople in Cisaat Serang, Banten, who desire to engage in entrepreneurial endeavors. This website's goal is to serve as a forum and market place for conversations between businesspeople or between businesspeople and consumers. This website is anticipated to serve as a marketing tool for entrepreneurs looking to conduct business on a quick and convenient digital platform
ANALISIS KUALITAS JASA, PERSEPSI KEADILAN HARGA, DAN PERSEPSI KEBERSIHAN TERHADAP LOYALITAS PELANGGAN PENGGUNA JASA PANGKAS RAMBUT ASLI GARUT DI DEPOK: ANALYSIS OF SERVICE QUALITY, PERCEPTION OF PRICE FAIRNESS, AND PERCEPTION OF CLEANLINESS ON CUSTOMER LOYALTY OF GARUT ORIGINAL BARBERSHOP SERVICE USERS IN DEPOK Julian Erlangga; Usep Suhud; Terrylina Arvinta Monoarfa
Indonesian Journal of Economy, Business, Entrepreneurship and Finance Vol. 3 No. 1 (2023): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v3i1.89

Abstract

The purpose of this study was to examine the effect of service quality, perceived fairness of price, and perceived cleanliness on customer loyalty of users of Asli Garut's hair service. Data collection in this study used an instrument in the form of an online questionnaire. Using a non-probability sampling method using a purposive sampling technique. The sample used in this study was 200 respondents with the criteria of respondents having visited the Asgar barbershop in the last three months and aged 17-55 years. The data analysis technique in this study used Structural Equation Modeling (SEM) with SPSS software version 26 and AMOS version 24. The results of this study indicate that service quality has no positive and significant effect on customer satisfaction, the perception of price fairness has no positive and significant effect on customer satisfaction, perceived cleanliness has no positive and significant effect on customer satisfaction, and there is a positive and significant influence of customer satisfaction on customer loyalty
PELATIHAN MENELUSURI SUMBER REFERENSI DAN MENGGUNAKAN APLIKASI REFERENCE MANAGER UNTUK MENINGKATKAN KESIAPAN PENULISAN TUGAS AKHIR MAHASISWA Terrylina Arvinta Monoarfa; Osly Usman; Umi Widyastuti; Shandy Aditya; Diena Noviarini; Meta Bara Berutu
Indonesian Collaboration Journal of Community Services Vol. 3 No. 2 (2023): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/icjcs.v3i2.113

Abstract

Research activities are generally carried out by students as part of the completion of the final project (thesis) which is one of the graduation requirements for obtaining a bachelor's degree. There are several reference sources that can be used as references in conducting research, including textbooks, previous research journal articles, data and information published by official institutions, as well as results of observations or preliminary research. With a complete reference source, it is expected that students can easily conduct research and write their final project. This community service activity seeks to provide training and practical instructions in accessing national and international journal articles, as well as the process of writing final assignments and publishing scientific articles. This community service activity aims to accelerate students' ability to complete their final project, as an implementation of a cooperation agreement that has been agreed upon by the Faculty of Economics, Jakarta State University with several universities in Indonesia. The time for implementing this community service activity is October 15th  2022. The training was be carried out via media zoom, bearing in mind that currently, Indonesia is still in a pandemic period so there are limitations to conducting face-to-face learning. For this reason, various tips will be explained through this training on how to access various research reference sources that can be carried out by optimizing the use of digital applications. It is hoped that through this training, FE UNJ can actively collaborate with other tertiary institutions in Indonesia in improving capabilities and accelerating the completion of student final assignments in Indonesia
ANALISIS PELAKSANAAN PELAYANAN PUBLIK Harinda Yunia Hayuningtyas; Marsofiyati Marsofiyati; Terrylina Arvinta Monoarfa
JIANA ( Jurnal Ilmu Administrasi Negara ) Vol 21, No 1 (2023): JIANA: Jurnal Ilmu Administrasi Negara
Publisher : Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46730/jiana.v21i1.8090

Abstract

Penelitian ini dilakukan pada salah satu perusahaan dengan tujuan menganalisis pelaksanaan pelayanan publik dan mengetahui faktor penghambat pelayanan publik yang ada pada perusahaan tersebut. Metode penelitian yang digunakan adalah deskriptif analisis kualitatif dan untuk metode pengumpulan data menggunakan teknik observasi, wawancara, dan studi pustaka. Hasil yang diperoleh dalam penelitian ini menyatakan bahwa pelaksanaan pelayanan publik di salah satu perusahaan tersebut sudah berjalan cukup baik, namun masih terdapat masih ada beberapa faktor yang menjadi kendala dalam penyelenggaraan pelayanan publik tersebut. Kendala yang sering dialami adalah masih banyak masyarakat yang belum mengetahui tentang kebijakan layanan online, serta kelengkapan dokumen persyaratan yang terkadang masih belum lengkap. Selain itu, faktor teknis seperti jaringan internet yang tidak stabil juga menjadi kendala dalam pelaksanaan pelayanan publik di perusahaan tersebut.
Pengaruh Citra Merek dan Kualitas Pelayanan terhadap Niat beli Ulang Pelanggan melalui Kepuasan Pelanggan sebagai Variabel Mediasi (Studi pada Jasa Layanan Logistik) Siti Nurhasanah; Corry Yohana; Terrylina Arvinta Monoarfa
Jurnal Bisnis, Manajemen, dan Keuangan Vol 3 No 3 (2022): Jurnal Bisnis, Manajemen, dan Keuangan
Publisher : Fakultas Ekonomi Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jbmk.0303.10

Abstract

ABSTRACT The purpose of this study was to the effect of Brand Image and Service Quality on Repurchase Intentions Through Customer Satisfaction as Mediation Variables Case studies on J&T Express Logistics Services. These four variables are tested to draw conclusions. This research was conducted in the Greater Jakarta area. The quantitative research method uses a Likert scale as a measurement with a population used by tourists who have used logistics services at least 2 times in the last 3 months, with a minimum age of 17 years in Jabodetabek. In this study, the sampling technique was purposive sampling as many as 225 respondents were obtained. Research analysis technique with SEM (Structural Equation Model). The results of this study are that brand image has a significant direct effect on customer satisfaction, service quality has a significant direct effect on customer satisfaction, customer satisfaction has a significant direct effect on repurchase intentions. Brand image has a significant effect on repurchase intention, and service quality has a significant effect on repurchase intention. However, brand image does not directly affect repurchase intention through customer satisfaction and service quality does not directly affect repurchase intention through customer satisfaction. ABSTRAK Penelitian ini bertujuan untuk menguji pengaruh Citra Merek dan Kualitas Pelayanan terhadap Niat Beli Ulang Melalui Kepuasan Pelanggan sebagai Variabel Mediasi Studi kasus pada Jasa Layanan Logistik J&T Express. Keempat variabel ini di uji untuk ditarik kesimpulan. Penelitian ini dilakukan di wilayah Jabodetabek. Metode penelitian kuantitatif menggunakan skala likert sebagai pengukuran dengan populasi yang digunakan wisatawan yang sudah pernah menggunakan jasa layanan logistic minimal 2 kali dalam 3 bulan terakhir, dengan minimal usia 17 tahun di Jabodetabek. Pada penelitian ini, teknik pengambilan sampel adalah purposive sampling sebanyak 225 responden yang diperoleh. Teknik analisis penelitian dengan SEM (Structural Equation Model). Hasil pada penelitian ini yaitu citra merek secara signifikan berpengaruh langsung terhadap kepuasan pelanggan, kualitas pelayanan secara signifikan berpengaruh langsung terhadap kepuasan pelanggan, kepuasan pelanggan secara signifikan berpengaruh terhadap niat beli ulang. citra merek secara signifikan berpengaruh terhadap niat beli ulang, dan kualitas pelayanan secara signifikan berpengaruh terhadap niat beli ulang. Namun citra merek tidak berpengaruh secara langsung terhadap niat beli ulang melalui kepuasan pelanggan dan kualitas pelayanan tidak berpengaruh secara langsung terhadap niat beli ulang melalui kepuasan pelanggan.