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All Journal Journal of Science and Education (JSE) International Journal of Social Service and Research Journal of Social Research Journal Of World Science Jurnal Signal Jurnal Indonesia Sosial Teknologi JISSC DIKSI ATHENA: Journal of Social Culture and Society Indonesian Journal of Advanced Research (IJAR) Equivalent: Jurnal Ilmiah Sosial Teknik Salus Publica Journal Of Public Policy (Social Politics) Sciences (Polisci) Asian Journal of Social and Humanities CONVERSE Journal Communication Science Jurnal Pintar Pengabdian dan Pemberdayaan Masyarakat
Abdul Jalil Hermawan
Universitas Swadaya Gunung Jati
Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Public Health Social Sciences Other

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Strategic Political Communication of The Winning Candidate in Cirebon City’s Regional Election Mochamad Adam Syahdani; Rizal Rahmandika; Siti Khumayah; Abdul Jalil Hermawan
Equivalent: Jurnal Ilmiah Sosial Teknik Vol. 7 No. 1 (2025): Equivalent: Jurnal Ilmiah Sosial Teknik
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jequi.v7i1.232

Abstract

The election of the Cirebon Mayoral Candidate and the Cirebon Deputy Mayoral Candidate in 2024 provides an important picture of the implementation of political communication strategies in regional head election campaigns. Choosing the right communication strategy plays a vital role in attracting public sympathy and determining their political choices. This study aims to explore how Candidate Pair 03 Effendi Edo and Siti Farida Rosmawati design and implement communication strategies that can build emotional connections with voters and influence the political preferences of Cirebon residents. Political communication theory is used to analyze media selection, narratives, and the relevance of messages conveyed to the public. A qualitative research method with a case study approach was chosen to obtain data through interviews with the campaign team and analysis of social media content and campaign materials. The results of the study show that Candidate Pair 03 Effendi Edo and Siti Farida Rosmawati succeeded in establishing emotional closeness with the community through a local-based approach that focuses on community empowerment, thus impacting voters' political choices.
The Role of Social Media in Campaigning the Danger of Drugs on Tiktok Account @infobnn_kabkuningan Fida Kamal Fadhillah; Farida Nurfalah; Abdul Jalil Hermawan
Jurnal Indonesia Sosial Teknologi Vol. 6 No. 7 (2025): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v6i7.9092

Abstract

Narcotics and dangerous substances are referred to as drugs. Napza, which stands for narcotics, psychotropic substances, and addictive substances, is another acronym introduced by the Ministry of Health of the Republic of Indonesia. The purpose of this study is to determine the role of Tiktok social media @infobnn_kabkuningan in conducting a drug hazard campaign, as well as explaining the strategies used in the drug hazard campaign and knowing how the audience responds to this drug hazard campaign. BNNK Kuningan in conducting a campaign for the Prevention, Eradication, Abuse and Illicit Trafficking of Drugs (P4GN). One of the methods used is social media. The social media used by The Kuningan National Narcotics Agency (BNNK) is the TikTok platform, the process of using the TikTok platform to disseminate P4GN information is by creating content related to drugs and adjusted to viral trends. The drug campaign carried out by BNNK Kuningan is more directed at providing information through social media with an approach that adjusts trends and audiences. Although it cannot be measured directly, the information conveyed is still considered valuable to the community. The main obstacles in this campaign are limited budget, personnel, and minimal audience involvement.
Analysis of Virtual Communication Patterns in Online Gaming Communities (Case Study: Game Podcasts in the Roblox Application) Negara, Ibanez Citra; Siswoyo, Mukarto; Hermawan, Abdul Jalil
Indonesian Journal of Advanced Research Vol. 5 No. 3 (2026): March 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijar.v5i3.16232

Abstract

This study examines virtual communication patterns in online gaming communities, with the case study focusing on podcast games within the Roblox application, specifically the Chaos Crew Podcast community. Using a descriptive qualitative approach, data were collected through interviews, observations, and documentation involving hosts or moderators, players, and listeners. The analysis was guided by Computer Mediated Communication (Walther 1996) and Virtual Community (Howard Rheingold). The findings show that virtual communication in this community takes three main forms: synchronous communication via voice chat, asynchronous communication via text chat, and symbolic communication via avatar expressions. Member interactions develop gradually from the introductory stage to more personal relationships, supported by factors such as identity anonymity.
Etnography of The Communication Memayu Buyut Trusmi Ritual in Cultural Preservation Salma Syifa Zofia; Siti Khumayah; Abdul Jalil Hermawan
Salus Publica: Journal of Community Service Vol. 4 No. 1 (2026): April 2026
Publisher : Salus Publica: Journal of Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/saluspublica.v4i1.590

Abstract

The Memayu Buyut Trusmi ritual is a traditional custom that is still preserved by the Trusmi community as part of their efforts to preserve local culture. This study aims to analyze the role of communication practices in the Memayu Buyut Trusmi ritual in maintaining cultural values, collective identity, and social solidarity within the community. This study uses a qualitative approach with a communication ethnography method. Data were obtained through participatory observation and in-depth interviews with religious leaders, key figures, and the community directly involved in the ritual. Data analysis was conducted using Dell Hymes' SPEAKING framework, which includes the elements of Setting, Participants, Ends, Act Sequence, Key, Instrumentalities, Norms, and Genre. The results of the study show that the Trusmi Memayu Buyut Ritual is a structured and meaningful cultural communication event. Cultural preservation is not only reflected in the physical maintenance of sacred buildings through the replacement of welit, but also through ritual communication that is symbolic, repetitive, and participatory. The involvement of traditional and religious authorities and the active participation of the community confirm that ritual communication plays an important role in the inheritance of values, the strengthening of cultural identity, and the sustainability of the traditions of the Trusmi community.
The Influence of @tasyafarasya Influencer Endorsement on Somethinc Skincare Buying Interest Anindita Nirmala Dewi; Farida Nurfalah; Abdul Jalil Hermawan
Journal of Social Research Vol. 4 No. 8 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v4i7.2661

Abstract

Influencers now often use endorsements as a strategic way on social media platforms to trigger people's buying interest. The purpose of the following study is to determine the influence of Tasya Farasya's influencer endorsement on Instagram @tasyafarasya on the interest in buying Skincare Somethinc. The method applied in this study is non-probability sampling through purposive sampling data collection. A total of 100 respondents participated as observation objects. The quantitative approach is the choice of research method by applying data analysis techniques in the form of simple linear regression tests. The statistical calculation of the t-test resulted in a calculated t-number of 13.549 which is greater than the t of the table of 1.98447, while the significance figure reached 0.000 which was below 0.05, with a positive value coefficient of 0.656. The processing of these numbers proves that H1 is accepted while H0 is rejected, which indicates that  the individual influencer endorsement variable  has a positive and significant influence on buying interest. The determination coefficient number shows 0.652, which means that influencer endorsements contribute 65.2% to the buying interest variable, while the remaining 34.8% is influenced by various aspects outside of that variable.
Crisis Communication Strategies in Addressing Internal Conflicts Among Scout Members at State Junior High School 3 Losari Department of Communication Studies Faculty of Social and Political Sciences Adhnen Eghy Dermawan; Farida Nurfalah; Abdul Jalil Hermawan
Journal of World Science Vol. 5 No. 6 (2026): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v5i6.1671

Abstract

The school setting plays a key role in shaping students' character and leadership through scouting activities; however, internal dynamics can lead to conflicts that may escalate into crises, making effective conflict management and communication essential for maintaining organizational reputation. This study examines the internal issues and communication tactics of the scouting organization at State Junior High School 3 Losari, and explores how these factors shape the organization's image. A qualitative descriptive approach was employed, with data gathered through in-depth interviews, observation, and document analysis, then analyzed using Coombs' Situational Crisis Communication Theory (SCCT). The findings reveal that unequal distribution of responsibilities, communication breakdowns, and differing perspectives are the primary sources of internal conflict, which are addressed through crisis communication mechanisms including denial, consequence mitigation, relationship building, and problem-solving collectively helping to restore trust, unity, and organizational reputation. While the study underscores the importance of clear communication in scouting organizations, its limitations in scope and potential subjectivity suggest the need for future research with broader focus and more diverse methods.
Convergence of Radar Cirebon's Journalistic Works from Print Media to Digital Platforms Alpin Ashary Muzhaffar; Chairul Ardiansyah; Ibnu Hiban Gymnastiar; Farida Nurfalah; Abdul Jalil Hermawan
Athena: Journal of Social, Culture and Society Vol. 3 No. 3 (2025): July 2025
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/athena.v3i3.431

Abstract

Media convergence is the integration of various platforms in the presentation of information that has become a phenomenon of the journalism industry. This research aims to analyze media convergence in improving the quality of journalistic work and the journalism industry's interpretation of media convergence. With a focus on changes in readers' content consumption habits. This research uses a qualitative approach. This data collection technique uses observation, interviews using purposive sampling techniques, and written document analysis. The unit of analysis of this research involved the general manager and journalists of Radar Cirebon as well as 3 students as news readers. The results showed that Radar Cirebon has implemented media convergence as a response to technological developments and changes in reader consumption patterns that want fast access to news and various formats. However, some aspects of convergence such as information presentation and ad bundling tactics still need to be optimized. The conclusion of this study confirms that although all dimensions of convergence have been implemented, evaluation and training of competent human resources are needed to improve the quality of journalistic works on various platforms of Radar Cirebon
Construction of The Meaning of The Song Lyrics: Exile's Taylor Swift Feat Bon Iver Analysis Roland Barthes' Semiotics Reva Shabirah Afra; Farida Nur Falah; Abdul Jalil Hermawan
Journal of Science and Education (JSE) Vol. 6 No. 2 (2026): Journal of Science and Education (JSE)
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/jse.v6i2.784

Abstract

Songs serve not only as entertainment but also as a medium of communication that represents human emotional and social experiences. One song that reflects these dynamics is Taylor Swift's "Exile" featuring Bon Iver, which depicts emotional conflict and communication failure in romantic relationships. This study aims to analyze the construction of meaning in the lyrics of the song "Exile" using Roland Barthes' semiotic approach. The research method used is qualitative with text analysis techniques of observation, documentation, and interviews with song listeners. The main data in the form of song lyrics are analyzed through three layers of meaning: denotative, connotative, and myth. The results show that the lyrics of "Exile" construct the meaning of emotional alienation through signs, dialogue between characters, and the use of symbolic metaphors. At the denotative level, the lyrics depict separation and conflict between two individuals. At the connotative level, these lyrics represent emotional exhaustion, inner distance, and failure of interpersonal communication. Meanwhile, at the myth level, this song reflects the cultural view of romantic relationships trapped in a cycle of conflict due to a lack of empathy and emotional communication. This study concludes that Roland Barthes' semiotics is relevant for understanding song lyrics as cultural texts that represent the emotional reality of modern society.
Personal Identity and Image Management A Dramaturgical Study of Anime Cosplayers in Cirebon Zakiya Ashari Julianti; Abdul Jalil Hermawan
Journal of Science and Education (JSE) Vol. 6 No. 2 (2026): Journal of Science and Education (JSE)
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/jse.v6i2.788

Abstract

In social life, individuals inevitably have both a public and private side, the same is true for anime cosplayers in Cirebon. Cosplay is understood as a performative practice of portraying characters from anime, manga, and video games to recreate those characters identities within social spaces. The practice of anime cosplay in Cirebon understood not merely as hobby, but as medium for self-expression and development personal identity. This study was conducted using descriptive qualitative research method with inductive approach to anime cosplayers in Cirebon based on dramaturgy theory Erving Goffman, 1959 [1]. Data collected through in-depth interviews with cosplayers in Cirebon, EO of Japanese events, and professional Japanese cosplayer. This study aims to analyze how and why anime cosplayers in Cirebon manage their public image by separating their identities between front stage and backstage dramaturgical perspective, amidst negative social stigma of cosplay. The results of this study show that majority of cosplayers in Cirebon separate their identities between cosplay and their realife. This study contributes theoretically dramaturgical studies, particularly in anime cosplayers context that under-researched and helps public to understand that cosplay should not be automatically viewed as negative stigma but rather as form of creative self-expression in social life.
The Personal Branding Strategy of Jerome Polin as a Mathematics Edu-tainer on TikTok Chiqqo Fajarulloh; Abdul Jalil Hermawan
CONVERSE Journal Communication Science Vol. 3 No. 1 (2026): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v3i1.6254

Abstract

This study investigates the personal branding strategy implemented by Jerome Polin as a mathematics edutainer on TikTok. A qualitative descriptive approach was adopted, using Montoya and Valdehey’s personal branding theory as the analytical framework. The theory consists of three fundamental dimensions: You, Promise, and Relationship. The research data were obtained through observations of 15 TikTok videos published between October 2024 and October 2025, along with in-depth interviews conducted with three followers of the @jerompolin TikTok account. The findings demonstrate that Jerome Polin successfully applies the three dimensions of personal branding. The You dimension represents his identity as a content creator who integrates mathematical expertise with a friendly, engaging, and easy-to-follow communications style, allowing audiences to understand the material more effectively. The Promise dimension is reflected in his consistent presentation of mathematics educational content that is simple, well-organized, practical, and reliable. Meanwhile, the Relationship dimension is shown through his active engagement with followers and his warm, personal approach to communication, enabling him to establish meaningful and lasting relationship with his audience. Overall, the personal branding strategy adopted by Jerome Polin strengthens his reputation as a credible, approachable, and relevant mathematics educator on   social media. This study concludes that the combination of professional competence, consistency in delivering messages, and continuous audience interaction serves as the primary foundation for developing a strong personal brand in the digital communication era.
Co-Authors Abdallah, Mohammad Raja Adam Ramadhan Adha, Sindi Solihatun Adhnen Eghy Dermawan Aditya Pratama Rachmanto Alfarizi, Reza Ilham Alpin Ashary Muzhaffar Andini, Vaika Putri Anindita Nirmala Dewi Atas Cahyadi, Widiartha Aulia Rahim Azhar, Faqih Chairul Ardiansyah Chiqqo Fajarulloh Fajar Ramadhan, Fajar Farida Nur Falah Farida Nurfalah Farida Nurfalah, Farida Fida Kamal Fadhillah Hartawan, Yudan I Gusti Agung Komang Diafari Djuni Hartawan Ibnu Hiban Gymnastiar Ifrohh, Iif Al Jaelani, Hilmi Khaerudin Imawan Khaerunnisanatun , Khaerunnisanatun Lanandie, Wisnu Listanti , Febriana M. Aurel Saputra Yudha Mochamad Adam Syahdani Muchtadin, Muhamad Septin Muhammad Ikbal Muhammad Septian Nurrizal Mukarto Siswoyo Nanda, Reyhan Alif Negara, Ibanez Citra Nugraha, Muhammad Rehan Nugraha, Teguh Arya Nurbayan, Wildan Nurfadillah, Amanda Nurudin Siraj Paramitha, Martha Tribuana Permata, Gita Bela Pratama Rachmanto, Aditya Putra, Ersya Gustika Putri , Dhea Aprilia Rahmandika, Rizal Reva Shabirah Afra Rizal Rahmandika Salma Syifa Zofia Salsabilla, Ghina Simanjuntak, Anita Siti Khumayah Siti Khumayah Sofianti, Christina Eka Sulaimah, Sulaimah Syahdani, Mochamad Adam Vaika Putri Andini Wahyuningtyas, Novi Kusuma Widiartha Atas Cahyadi Wisnu Lanandie Zakiya Ashari Julianti