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PEMANFAATAN KAMERA SMARTPHONE UNTUK VIDEO PROMOSI MELALUI TEKNIK TRACKING SHOOT Setya Kusuma, Sigit; Nugraha, Rika; Wicaksono, Aditya
Jurnal Grafis Vol 2, No 1 (2023): Jurnal Grafis Volume 2, Nomor 1
Publisher : Universitas Catur Insan Cendekia

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Abstract

Totebag Nordic Kuningan merupakan jenis totebag yang ada di perusahaan totebag Kuningan. Dalam penulisan ini membahas bagaimana merancang digital video sebagai media promosi untuk memperkenalkan produk totebag Nordic. Membuat video promosi tidak harus menggunakan kamera propesional, dengan kamera smartphone bisa menghasilkan suatu video promosi yang menarik dan komunikatif. Untuk mencapai tujuan dan target dari kegiatan maka metode yang dilakukan adalah melalui metode kualitatif dengan mencari informasi terakit totebag Nordic dan pemanfaatan kamera smartphone dalam pembuatan video promosi melalui teknik tracking shoot. Dari metode tersebut sebuah video promosi totebag Nordic dari totebag Kuningan dihasilkan dengan menggunakan kamera smartphone sebagai salah satu media promosi.
Pemberdayaan Wanita melalui Pelatihan Pembuatan Healthy Pastry dan Bakery Product di LSM Perempuan Binangkit Bandung Chandra, Teddy; Prabowo, Susilo Dwi; Roesfian, Erfin; Wicaksono, Aditya; Arifin, Djauhar; Utomo, Bambang Sapto; Maulina, Lien; Susanto, Heri; Sufianti, Arti; Asmara, Andi; Hafizh, Fauzhiyah
Prima Abdika: Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2025): Volume 5 Nomor 1 Tahun 2025 (Maret)
Publisher : Program Studi Pendidikan Guru Sekolah Dasar Universitas Flores Ende

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/abdika.v5i1.5007

Abstract

Women Empowerment Through Healthy Pastry & Bakery Product Making Training at LSM Perempuan Binangkit Bandung is a community service program implemented by lecturers and students of the Pastry Processing Art Study Program, NHI Bandung Tourism Polytechnic. The purpose of this program is not only to improve the cooking skills and knowledge of the participants in order to improve the household economy, but it is also expected to be an alternative solution to solving the problem of increasing the risk of catastrophic diseases caused by inappropriate food intake and not in accordance with the recommendations of health institutions. This program is implemented using the cooking demonstration and hands-on practice methods. After the implementation of the healthy pastry & bakery product making training program, it can be concluded that the training participants became more skilled and knowledgeable in the process of making healthy pastry & bakery products which are expected to reduce the risk of catastrophic diseases.
A ANALISIS STRATEGI PUBLIC RELATION LINGKAR GANJA NUSANTARA DALAM MEMBENTUK PERSEPSI GANJA SEBAGAI PENGOBATAN ALTERNATIF: STRATEGI PUBLIC RELATION LINGKAR GANJA NUSANTARA DALAM MEMBENTUK PERSEPSI GANJA Wicaksono, Aditya; Leonardi, Aska
Global Komunika : Jurnal Ilmu Sosial dan Ilmu Politik Vol 6 No 1 (2023): Global Komunika Vol. 6 No. 1 2023
Publisher : FISIP UPNVJ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/gk.v6i1.5782

Abstract

Lingkar Ganja Nusantara or commonly known as LGN has Public Relations which aims to shape the perception of cannabis as an alternative medicine through Instagram social media. In forming the perception of cannabis as an alternative medicine, LGN saw difficulties in educating or informing literacy about cannabis plants in Indonesia, with the perception of the public that viewing cannabis as haram and having no benefits. But LGN invites regional or regional nodes to take part in spreading content on Instagram through the @lgn_id account, by trying to provide information about cannabis both in alternative medicine information and up to the history of cannabis itself. The research objectives are as follows, to determine the public relations strategy of Lingkar Ganja Nusantara in shaping the perception of cannabis as an alternative medicine. The method used is descriptive qualitative method, where the research subjects consist of 1 key informant and 4 informants. Data collection techniques were carried out through in-depth interviews, literature studies, documentation. The data analysis technique used in this study is the Miles and Huberman Model data analysis technique. The result of this study is the Public Relations of Lingkar Ganja Nusantara by looking at the public relations campaign strategy through The Nine Steps of Strategic Public Relations model. This is in accordance with the goal of the Maritime Maritime Maritime Circle of Public Relations, which is to shape the perception of cannabis as an alternative medicine.