Purwatiningsih Purwatiningsih
Universitas Bina Sarana Informatika

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ANALISIS PROMOSI DAN KUALITAS PELAYANAN GOCAR (GOJEK) TERHADAP KEPUASAN KONSUMEN STUDI KASUS PADA MASYARAKAT CENGKARENG JAKARTA BARAT Iwan; Purwatiningsih; Eneng Iviq Hairo Rahayu
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol 1 No 1 (2022): Januari: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1177.47 KB) | DOI: 10.55606/jimak.v1i1.158

Abstract

PT. Gojek has many types of online transportation services, one of which is Gocar. This study aims to determine the effect of promotion and service quality on the formation of consumer satisfaction using Gocar in the Cengkareng area of ​​West Jakarta. The analytical method used is descriptive analysis and multiple linear regression analysis. The number of samples taken is 100 respondents, the sampling technique uses non-probability sampling, with purposive sampling technique, which is a sampling technique where elements of the population are selected with the researcher's considerations and using a Likert scale method questionnaire, to obtain data, the population used is all the people of Cengkareng Jakarta. westerners who have used Gocar online motorcycle taxis. The results of the multiple regression analysis showed that there was a positive and significant influence between the promotion and service quality variables on the formation of customer satisfaction. The results of the t test, the most dominant variable influencing in shaping consumer satisfaction is the quality of service of 0.698
Aspek yang Memengaruhi Turnover Intention di PT. Nusapala Group Purwatiningsih Purwatiningsih; Iwan Iwan
JURNAL MANAJEMEN MAKER STIE SULTAN AGUNG Vol 8, No 1 (2022): Volume 8 Nomor 1 Tahun 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/mjm.v8i1.417

Abstract

Mempelajari dan mengkaji aspek-aspek yang memengaruhi turnover karyawan pada PT. Nusapala Group merupakan tujuan dari penelitian ini. Untuk studi ini dipilih sebanyak 28 karyawan PT. Nusapala Group. Pendekatan kuantitatif yang diaplikasikan dalam riset ini didasarkan pada berbagai model regresi linier yang dibangun dari kuesioner yang diisi oleh responden yang telah ditentukan. Uji hipotesis tradisional seperti multikolinearitas, normalitas, dan heteroskedastisitas, serta uji simultan (uji F) dan uji parsial (uji t) pengujian dan pengelolaan hipotesis dengan SPSS 26.0, termasuk dalam penelitian ini. Analisis regresi menunjukkan pentingnya stres di tempat kerja sebagai variabel bebas, serta kepuasan kerja dan komitmen organisasi sebagai faktor independen, dan turnover intention sebagai variabel dependen. Menurut analisis regresi, itu memiliki pengaruh yang cukup besar pada niat beralih, dan pengujian bersamaan (simultan) menampilkan hubungan yang signifikan antara variabel bebas dan terikat. Hasil analisis regresi stress kerja, kepuasan kerja dan komitment organisasi menujukan hasil signifikan terhadap turnover intention dan pengujian secara bersama-sama menunjukan bahwa ada pengaruh signifikan antara variabel independen dengan variabel dependen. 
PERAN KEPUASAN KERJA PADA KOMITMEN ORGANISASI DAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR Dhuha Safria; Purwatiningsih Purwatiningsih; Alan Budi Kusuma
JURNAL MANAJEMEN MAKER STIE SULTAN AGUNG Vol 8, No 2 (2022): Volume 8 Nomor 2 Tahun 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/mjm.v8i2.481

Abstract

Tujuan penelitian adalah memahami pengaruh variabel kepuasan kerja pada komitmen organisasi dan organizational citizenship behaviour di Bank XYZ. Data penelitian diperoleh dari kuesioner pada 47 responden. Metode penelitian menggunakan analisis jalur dengan SPSS 28.0. Penelitian ini memperlihatkan hasil bahwasanya kepuasan kerja berpengaruh signifikan pada komitmen organisasi dan kepuasan kerja melalui komitmen organisasi berpengaruh signifikan pada organizational citizenship behaviour di Bank XYZ. Sumbangan pengaruh variabel kepuasan kerja terhadap variabel komitmen organisasi adalah 68 persen. sedangkan sumbangan pengaruh variabel kepuasan kerja dan komitmen organisasi terhadap variabel organizational citizenship behavior adalah 73,9 persen. Organizational citizenship behavior yang tinggi dapat dibangun dengan menjaga kepuasan kerja dan komitmen organisasi pada seluruh karyawan yang tergabung di perusahaan. Saran untuk penelitian berikutnya yaitu mempergunakan variabel lainnya yang kemungkinan juga mempengaruhi organizational citizenship behavior agar terlihat apa variabel yang paling berpengaruh.
Pengaruh Kompensasi dan Disiplin Kerja Terhadap Kinerja Karyawan Pada Badan Pusat Statistik Kota Jakarta Selatan Tiara Febriany; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Jurnal Manajemen Kreatif dan Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v2i3.3752

Abstract

Human Resources are a valuable asset and are the focus of every company. Therefore, so that employees can be active at work and have high work morale, companies need something that can motivate their employees, namely by providing support in the form of compensation and work discipline. The purpose of this research is to determine the effect of compensation and work discipline on employee performance at the South Jakarta City Central Statistics Agency. The method used is a quantitative descriptive method. The sampling technique in this research was a saturated sample with a sample size of 60 respondents. Then this research shows that compensation and work discipline simultaneously have a significant effect on employee performance and partially the compensation variable does not have a significant effect while the work discipline variable has a significant effect.
Pengaruh Disiplin Kerja dan Motivasi Kerja terhadap Kinerja Karyawan pada PT XYZ Kartika Herdianty; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Jurnal Manajemen Kreatif dan Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v2i3.3753

Abstract

PT XYZ is a company with a wide network and services for the community. To achieve success in a company, good performance is required, which is based on work discipline and work motivation. The aim of the research is to determine the influence of work discipline and work motivation on employee performance at PT XYZ. This research uses a quantitative approach with nonprobability sampling data collection techniques, namely saturated sampling. The population in this study consisted of all PT XYZ employees, with a total sample of 47 respondents. Primary data was collected using questionnaires in Likert scale units. Data processing uses SPSS 25 software for the tests used are data quality test, classical assumption test, multiple linear regression analysis, hypothesis testing, and coefficient of determination. The results of this research are proven by the results of the partial test (T) on the work discipline variable (X1) showing that there is a positive and significant influence on the employee performance variable (Y) and on the work motivation variable (X2) it also shows that there is a positive and significant influence on the variable employee performance (Y), while the results of the simultaneous test research (F) show that there is a positive and significant influence of the variables work discipline (X1) and work motivation (X2) on employee performance (Y).
Pengaruh Motivasi dan Lingkungan Kerja terhadap Kinerja Pegawai pada Direktorat XYZ Muhammad Hasbi Gurumindah; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Jurnal Manajemen Kreatif dan Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v2i3.3754

Abstract

This research aims to determine the influence of motivation and work environment on employee performance at the Directorate General of Military Justice and State Administration, partially or simultaneously. The method used is a quantitative method. The research was conducted from April to June with the research objects being employees of the Directorate General of Military Justice and State Administration, totaling 75 respondents. The data analysis techniques used are Data Quality Test, Classical Assumption Test, Hypothesis Test, Multiple Regression Analysis, Determination Coefficient Test using the IBM SPSS 25 application. The results of this research show that partially motivation has a positive and significant influence on employee performance. This is shown based on the sig results of 0.032 < 0.05 and t count > t table 2.185 > 1.666 and partially the work environment has a positive and significant effect on employee performance. This is proven by the results of the sig value of 0.000 < 0.05 and t count > t table 3,719 > 1.666. Meanwhile, based on the results of the F Test, motivation and work environment have a positive and significant influence on employee performance. This is proven by the results of a sig value of 0.000 < 0.05 and a calculated F value > F table of 10.313 > 3.124.
Analisis Pengukuran Kepuasan Konsumen dengan Pendekatan Customer Satisfaction Indeks Pada E-Commerce di Jakarta Oki Lestari; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Jurnal Manajemen Kreatif dan Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v2i3.3843

Abstract

The development of e-commerce is currently increasingly rapid, marked by the increasing number of internet users in Indonesia. Customer satisfaction and trust are the most dominant problems in every business unit operating in the service sector, but the process of achieving customer satisfaction is not easy. Because many other factors can influence the achievement of this level of customer satisfaction. Through this research, the author aims to determine the level of customer satisfaction, namely by using the Customer Satisfaction Index method. Based on the research results, it is known that female consumers, consumers aged 23-28 years, and private employees are the dominant respondents. The level of consumer satisfaction with e-commerce based on CSI is 97.12%.
Pengaruh Disiplin Dan Motivasi Terhadap Kepuasan Kerja Karyawan Dhuha Safria; Purwatiningsih Purwatiningsih; Alan Budi Kusuma; Frida Aprillia
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.6062

Abstract

This study aims to analyze the influence of discipline and motivation on employee job satisfaction at CV. ABC. Using a quantitative approach with a descriptive method, data were collected through a Likert scale questionnaire distributed to 30 employees during the period of July to September 2024. Data analysis was conducted using multiple linear regression with SPSS software version 26. The results indicate that there is a positive and significant effect of discipline and motivation on job satisfaction, both partially and simultaneously. Based on these findings, it is recommended that the company enhances discipline through a clear system of rewards and sanctions as well as regular performance evaluations. To increase motivation, the company is advised to provide recognition for achievements and offer career development opportunities. Implementing these strategies is expected to improve overall employee job satisfaction.