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All Journal Jurnal Tadbir Peradaban Jurnal Ilmiah Ekonomi, Manajemen dan Bisnis (EKMABIS) Jurnal Ekualisasi Cakrawala: Jurnal Penelitian Mahasiswa
Rachman Upe
Sekolah Tinggi Ilmu Ekonomi Ganesha
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Brand Image dan Harga Terhadap Keputusan Pembelian Mobil Toyota Avanza : (Studi Pada Konsumen Dealer Auto 2000 Grand Depok City) Hendrianto Sinung; Teuku Ramli Zakaria; Rachman Upe
Jurnal Tadbir Peradaban Vol. 2 No. 2 (2022): Jurnal Tadbir Peradaban
Publisher : Prodi Manajemen STIE Hidayatullah Depok

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55182/jtp.v2i2.169

Abstract

Penelitian ini bertujuan untuk menganalisis: (1) Pengaruh parsial brand image terhdap keputusan pembelian; (2) Pengaruh parsial harga terhadap keputusan pembelian; (3) Pengaruh simultan brand image dan harga terhdap keputusan. Penelitian ini menggunakan asosiatif kuantitatif, dengan pengambilan data melalui penyebaran kuesioner (data primer). Teknik pengambilan sampel menggunakan simple random sampling sebanyak 100 responden. Analisis yang digunakan dalam penelitian ini adalah analisis jalur (path analysis) dengan bantuan software SPSS 2.5. Hasil penelitian menunjukkan bahwa; (1) brand image berpengaruh positif dan signifikan secara parsial terhdap keputusan pembelian; (2) brand image berpengaruh positif dan signifikan secara parsial terhadap keputusan pembelian; (3) brand image dan harga berpengaruh positif dan signifikan secara simultan terhadap keputusan pembelian.
ANALISIS MANAJEMEN SUMBER DAYA MANUSIA DALAM MENINGKATKAN KESEJAHTERAAN ANGGOTA PADA KOPERASI SERBA USAHA (KSU) TANGERANG KUAT SEJAHTERA KOTA TANGERANG Hendra Saputra; Rachman Upe; Ahmad Fadli; Sitti Aliyah Azzahra
Jurnal Ilmiah Ekonomi, Manajemen dan Bisnis Vol. 5 No. 1 (2024): January 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/15w9vs20

Abstract

Dalam mengembangkan sebuah usaha, dibutuhkan tenaga kerja yang terampil, inovatif, berpengalaman dan memiliki kemauan yang tinggi. Namun pengembangan sumber daya manusia di Koperasi Serba Usaha Tangerang Kuat Sejahtera Kota Tangerang masih kurang konsisten. Hal ini ditunjukan pada karyawan yang kurang memiliki kemampuan dalam Manajemen Sumber Daya Manusia (MSDM), sehingga munculnya permasalahan yang kurang efektif untuk kemajuan Koperasi. Permasalahan yang muncul seperti minimnya pengetahuan anggota Koperasi mengenai manajemen SDM yang baik, kurangnya jumlah SDM dan kemampuan kinerja anggota Koperasi yang belum maksimal. Data penelitian didapat dengan mencari langsung di lapangan. Metode penelitiannya menggunakan pendekatan kualitatif yaitu observasi, wawancara dan dokumentasi. Penelitian dilakukan di Perumahan Palem Ganda Asri 1 Blok A3 No.1, Kota Tangerang, Banten dengan menggunakan dua sumber data primer dan sekunder. Hasil penelitian ini dapat disimpulkan, Manajemen SDM Koperasi yang baik dalam mewujudkan kesejahteraan ekonomi Koperasi Serba Usaha Tangerang Kuat Sejahtera dengan cara menggerakkan pengurus dan anggota untuk lebih produktif dalam pengelolaan Koperasi. Solusinya yaitu peningkatan pelatihan kemampuan manajerial, diversifikasi usaha dan pelatihan keterampilan rutin bagi anggota koperasi.
ANALISIS MANAJEMEN SUMBER DAYA MANUSIA DALAM MENINGKATKAN KESEJAHTERAAN ANGGOTA PADA KOPERASI SERBA USAHA (KSU) TANGERANG KUAT SEJAHTERA KOTA TANGERANG Saputra, Hendra; Upe , Rachman; Fadli, Ahmad; Azzahra, Sitti Aliyah
Jurnal Ekualisasi Vol. 5 No. 1 (2024): January 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/15w9vs20

Abstract

Dalam mengembangkan sebuah usaha, dibutuhkan tenaga kerja yang terampil, inovatif, berpengalaman dan memiliki kemauan yang tinggi. Namun pengembangan sumber daya manusia di Koperasi Serba Usaha Tangerang Kuat Sejahtera Kota Tangerang masih kurang konsisten. Hal ini ditunjukan pada karyawan yang kurang memiliki kemampuan dalam Manajemen Sumber Daya Manusia (MSDM), sehingga munculnya permasalahan yang kurang efektif untuk kemajuan Koperasi. Permasalahan yang muncul seperti minimnya pengetahuan anggota Koperasi mengenai manajemen SDM yang baik, kurangnya jumlah SDM dan kemampuan kinerja anggota Koperasi yang belum maksimal. Data penelitian didapat dengan mencari langsung di lapangan. Metode penelitiannya menggunakan pendekatan kualitatif yaitu observasi, wawancara dan dokumentasi. Penelitian dilakukan di Perumahan Palem Ganda Asri 1 Blok A3 No.1, Kota Tangerang, Banten dengan menggunakan dua sumber data primer dan sekunder. Hasil penelitian ini dapat disimpulkan, Manajemen SDM Koperasi yang baik dalam mewujudkan kesejahteraan ekonomi Koperasi Serba Usaha Tangerang Kuat Sejahtera dengan cara menggerakkan pengurus dan anggota untuk lebih produktif dalam pengelolaan Koperasi. Solusinya yaitu peningkatan pelatihan kemampuan manajerial, diversifikasi usaha dan pelatihan keterampilan rutin bagi anggota koperasi.
THE INFLUENCE OF LEADERSHIP STYLE AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE AT SYAHID AL-IRSYAD AL-ISLAMIYAH HAURGEULIS HOSPITAL, WEST JAVA, INDONESIA Rukiman, Tupiatman; Saksana, Joned Ceilendra; Upe, Rachman
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 1 No. 3 (2023): August 2023
Publisher : Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/g3rm6627

Abstract

This study examines the influence of leadership style and work discipline on employee performance at Syahid Al-Irsyad Al-Islamiyah Haurgeulis Hospital, West Java, Indonesia. Conducted over six months, the research involved 30 active employees selected using a non-probability sampling method. The study aims to understand how these factors individually and collectively impact performance. Data was collected via questionnaires and analyzed using statistical methods. The results indicate that leadership style significantly and positively affects employee performance, with a t-count of 2.656 exceeding the t-table value of 2.062 (p = 0.002). Similarly, work discipline also shows a significant positive effect on performance, with a t-count of 4.067 surpassing the t-table value of 2.062 (p = 0.021). The F-test further supports these findings, showing that the combined influence of leadership style and work discipline on performance is significant (F-count = 9.807 > F-table = 2.69, p = 0.001). These results highlight the importance of effective leadership and strict work discipline in enhancing employee performance. The study's implications suggest that hospital management should focus on these areas to improve overall performance
Pengaruh Penerapan E-Kinerja Dan Budaya Kerja Terhadap Produktivitas Kerja Aparatur Sipil Negara Di LPP TVRI Stasiun Gorontalo Indradjid Uno , Ali; Upe , Rachman; Firdaus, Adhy
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 2 No. 3 (2024): August 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/cv3q9882

Abstract

E-Kinerja as a web-based innovation (E-Layanan) is very helpful for leaders in objectively assessing ASN or state civil apparatus’ performance, as well as to implement effective, efficient, transparent and accountable performance. This study aims to determine the effect of implementing E-Kinerja and work culture on the work productivity of ASN at the TVRI Gorontalo Station as a Public Broadcasting Institution (LPP). The research method utilized a design of quantitative approach, specifically deploying survey explanatory, which is a study that highlights the influence between the independent variables of the application of E-Kinerja (X1) and work culture (X2) with the dependent variable of work productivity (Y). The number of respondents included were all ASN either civil servants or government employees with employment agreement or PPPK, accumulating 43 people. The main data was collected via questionnaires, documentations, literature and observations. The data analysis technique used is multiple linear regression analysis. Based on the results of analysis, there is a positive and significant relationship, both partially between the E-Kinerja variable (X1) and Work Productivity (Y), Work Culture variable (X2) and Work Productivity (Y), or simultaneously between the E-Kinerja variable ( X1) and Work Culture (X2) with Work Productivity (Y). It is expected that the management of LPP TVRI Gorontalo Station will further intensify the application of E-Kinerja as a work culture that is able to increase organizational work productivity on an ongoing basis, focusing more on other variables that affect ASN work productivity that have not been detected in this study other than the application of E-Kinerja and work culture, and in human resource management (HRM) practices, it would also be able to shape capability and commitment in accordance to the characteristics of company or organization through both a soft and hard approach.
Analisis Optimasi Digital Marketing Dalam Meningkatkan Jumlah Konsumen Tour dan Travel di Masa Pandemi (Studi Kasus Pada PT Hijrah Madani Istiqomah Tour) Chayati , Cory; Upe, Rachman; Thaha, Abbas
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 2 No. 3 (2024): August 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/rj9r1p40

Abstract

The travel business, both for business travel, tourism, general, Hajj and Umrah is currently one of the sectors that has the most impact caused by the Covid-19 pandemic. With the policy of closing access in and out of the region both by air and land and sea, the travel business has received a big blow. One of them is PT Hijrah Madani Istiqomah Tour which must implement its marketing strategy and optimize its digital marketing in increasing the number of consumers. This research aims to 1). Analyzing the marketing strategy implemented by PT Hijrah Madani Istiqomah Tour in increasing the number of consumers 2). Analyzing the optimization of digital marketing carried out by PT Hijrah Madani Istiqomah Tour in increasing the number of consumers 3). Understand and analyze the supporting and inhibiting factors of the digital marketing process in increasing the number of consumers of PT Hijrah Madani Istiqomah Tour. This study uses a qualitative approach with the type of field research. The data collection technique uses observation, interviews and documentation. The data analysis used is descriptive. The results of this study show that: 1) The implementation of marketing strategies through the process and stages of STP (Segmentation, Targeting and Positioning), where the strategy applied is adaptive strategy. 2) Optimization of digital marketing in increasing the number of prospective consumers of Hajj and Umrah pilgrims through planned and well-organized digital media management, and being able to be consistent in uploading content and being able to serve consemun in a friendly manner. 3) The inhibiting and supporting factors in increasing the number of consumers are as follows. a) The supporting factors, easy access to social media, and minimal promotional costs in the media. b) The inhibiting factors, the lack of human resources and the control are relatively weak.
THE INFLUENCE OF LEADERSHIP STYLE AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE AT SYAHID AL-IRSYAD AL-ISLAMIYAH HAURGEULIS HOSPITAL, WEST JAVA, INDONESIA Tupiatman Tupiatman; Joned Ceilendra Saksana; Rachman Upe
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 1 No. 4 (2023): November 2023
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/aztadf31

Abstract

This study examines the influence of leadership style and work discipline on employee performance at Syahid Al-Irsyad Al-Islamiyah Haurgeulis Hospital, West Java, Indonesia. Conducted over six months, the research involved 30 active employees selected using a non-probability sampling method. The study aims to understand how these factors individually and collectively impact performance. Data was collected via questionnaires and analyzed using statistical methods. The results indicate that leadership style significantly and positively affects employee performance, with a t-count of 2.656 exceeding the t-table value of 2.062 (p = 0.002). Similarly, work discipline also shows a significant positive effect on performance, with a t-count of 4.067 surpassing the t-table value of 2.062 (p = 0.021). The F-test further supports these findings, showing that the combined influence of leadership style and work discipline on performance is significant (F-count = 9.807 > F-table = 2.69, p = 0.001). These results highlight the importance of effective leadership and strict work discipline in enhancing employee performance. The study's implications suggest that hospital management should focus on these areas to improve overall performance
PENGARUH PENDIDIKAN PELATIHAN DAN KOMPETENSI TERHADAP KINERJA PERSONEL DIREKTORAT TINDAK PIDANA UMUM BARESKRIM POLRI DI JAKARTA Sumarlian Sumarlian; Rachman Upe; Joned Ceilendra Saksana
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 1 No. 4 (2023): November 2023
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/wef28m60

Abstract

This research was conducted at the Directorate of General Crimes at Bareskrim Polri, involving a population of 214 personnel, with a sample of 140 respondents selected using a 5% margin of error. The study aims to determine and analyze the impact of education, training, and competence on the performance of Police Civic Dittipidum Personnel. Data were collected through questionnaires distributed to respondents using probability random sampling. Quantitative data analysis was performed using multiple linear regression analysis with SPSS 22. The findings indicate that education, training, and competence each have a positive and significant effect on the performance of Police Civic Office personnel. When combined, these factors also show a positive and significant effect, with a coefficient of determination (R²) of 58.2%. The training education variable emerged as the most dominant factor influencing performance, with a constant coefficient value of 0.311. These results underscore the importance of comprehensive education and training programs in enhancing the competence and performance of police personnel, suggesting that targeted interventions in these areas can lead to significant improvements in their effectiveness
Pengaruh Work-Life Balance Dan Work Engagement Terhadap Kepuasan Kerja Implikasinya Terhadap Kinerja Amil (Studi Pada Laznas Baitul Maal Hidayatullah Jakarta) Humaini Humaini; Rachman Upe; Abbas Thaha
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 2 No. 2 (2024): May 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/hmdkrh56

Abstract

One of the keys to the change and progress of philanthropic institutions lies in human resources and digital infrastructure based on technology. This research intends to look at the impact of Work-life Balance and work engagement on Job Satisfaction and its implications on Amil's performance. This scientific work uses a quantitative approach, this research was carried out on all amil with a sample of 52 amil using the Slovin formula. The sampling method uses a probability sampling approach with the Simple Random Sampling technique. The analysis technique of this study uses Partial Least Square (PLS) and the F SPSS test. From the results of the hypothesis test, it is known that 1. Work-life balance has a positive and significant effect on job satisfaction. Second, Work Engagement has a positive and significant influence on job satisfaction. 3 Work-life balance and work engagement together affect job satisfaction. The 4th Work-life Balance has a positive and significant effect on performance. 5. Work engagement has a positive and significant effect on Performance. 6 Job satisfaction affects the performance of the amil. 7. Work life balance, work engagement affects performance simultaneously through job satisfaction. This research can be used as a reference to improve and maintain work-life balance, work engagement, job satisfaction, and performance.
Pengaruh Profesionalisme Dan Disiplin Kerja Terhadap Mutu Pendidikan SD TPI Gedangan Khoirun Nisak; Muhamad Ramdhan; Rachman Upe
Jurnal Ilmiah Ekonomi Manajemen & Bisnis Vol. 2 No. 2 (2024): May 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/swn4rw73

Abstract

The purpose of this study is to determine the influence of professionalism and work discipline on the quality of education at SD TPI Gedangan. The research method used in this study is Descriptive Associative with a quantitative approach. The population is 40 people. The sampling technique uses saturated samples so that the number of samples in this study is 40 respondents. The data analysis technique uses multiple regression. The results of the study show that: (1) Professionalism has a positive and significant effect on the quality of education at SD TPI Gedangan, with a ttable > tcount value of 5,656 > 2,026 with significance = 0.000 which is below 0.05. (2) Work Discipline has a positive and significant effect on the quality of education at SD TPI Gedangan, with a ttable > tcount value of 3,962 > 2,026 with significance = 0.000 which is below 0.05. (3) Professionalism and Work Discipline together have a positive and significant effect on the quality of education at SD TPI Gedangan, with a value of Fcal > a value of Ftable which is 16,128 > 3.25, with a significance = 0.000 which is below 0.05.
Co-Authors Abbas Thaha Adhy Firdaus Ahmad Fadli Ahmad Fadli Chayati , Cory Hendra Putra Hendra Saputra Hendra Saputra Hendrianto Sinung Humaini Humaini Imam Budiaji Al Basith Indah Novita Sari Indradjid Uno , Ali Joned C. Saksana Joned Ceilendra Saksana Khoirun Nisak Muh Arief Noor Muhammad Arief Noor Muhammad Ramdhan Rukiman, Tupiatman Satria Pratama Sitti Aliyah Azzahra Sumarlian Sumarlian Teuku Ramli Zakaria Thaha, Abbas Tupiatman Tupiatman