Astri Yogatama
Program Studi Ilmu Komunikasi, Universitas Kristen Petra Surabaya

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The Image of Music Promotor After Communication Crisis Sutanto, Jade Nathania; Indrayani, Inri Inggrit; Yogatama, Astri
Journal of Content and Engagement Vol 3 Issue 2 (2025): August 2025
Publisher : Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/joce.3.2.115-130

Abstract

This study aims to understand the image of Mecimapro according to members of the X Day6 World Tour in Indonesia community following the communication crisis related to the Day6 concert payment system. The crisis sparked various public responses, reflected through the social media platform X (formerly Twitter), making it a significant medium in shaping public perception of the concert promoter’s image. This research employs a quantitative method using an online survey of 100 respondents aged 17 and above who are members of the X Day6 World Tour in Indonesia community. Image analysis is based on six dimensions of image according to Fill (1999): dynamic, cooperative, business, character, successful, and withdrawn. The results indicate that Mecimapro's image after the payment system communication crisis is categorized as negative. The crisis communication, which was perceived as slow, due to delayed official responses and lack of timely clarification, contributed to a negative perception among community members contributed to the formation of a negative perception among community members. This study highlights the importance of effective crisis communication management and the strategic use of social media in shaping and maintaining a company’s image, particularly in the entertainment industry.
Smart Government-Based Governance through Digital Transformation of Public Services: Experience of Surabaya City Government, Indonesia Priyowidodo, Gatut; Indrayani, Inri Inggrit; Yogatama, Astri
PERSPEKTIF Vol. 13 No. 4 (2024): PERSPEKTIF October
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i4.12001

Abstract

This research aims to explore Smart Governance in local government institutions. The literature review shows that some models have been developed to explain Smart Government. However, systematic research on Smart Government through the Digital Transformation of Public Services still needs to be developed. This research used a qualitative approach with a phenomenographic method. Phenomenography focuses on three things. First, it focuses on interest.  Second, it is content-oriented.  Third, it describes the conceptions of various aspects of their reality. Data collection through direct observation and interviews with bureaucratic officials (Head of Service), stakeholders, academics, and online service users. The stages of data analysis include three aspects, namely interpreting data (structure and meaning of data) and data categorization/coding (variations in understanding and empirical manner), as well as formulating results (identification of conception and outcome space) and making research reports. The findings of this research show that Smart or M-Government is an Essential Necessity: The evolution toward intelligent government in the digital era is no longer a choice but a historical necessity. The convergence of technological advancements in internet-based information technology and the increasing public demands for top-tier services has made competent government imperative. The city has also made strides in digital transformation, achieving digital people, platforms, processes, public services, and workspaces, accompanied by ten sub-components. This comprehensive approach to digital governance ensures that nearly all public services, including healthcare, education, and infrastructure, are accessible via digital platforms. Surabaya's commitment to diverse digital service platforms reinforces the city's dedication to staying abreast of digital technological advancements.