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Journal : Jurnal Representamen

PEMAKNAAN GAMBAR KARTUN “CLEKIT” PADA HARIAN KORAN JAWA POS (STUDI SEMIOTIKA GAMBAR KARTUN CLEKIT PADA HARIAN JAWA POS EDISI 19 NOVEMBER 2016) Setiawan, R. Dimas Firman; Yuliyanti, Tri; Nasution, Ute Chairus
representamen Vol 3 No 01 (2017)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (412.938 KB) | DOI: 10.30996/representamen.v3i01.1407

Abstract

This study is based on the meaning of clekit cartoon images. Cartoon drawing as a means ofsocial criticism often we meet in this media, in the era of the media today is usually a case that is pouredinto the cartoon to make the news more interesting. The formulation of the problem of this research is themeaning and message whether contained in cartoon picture clekit daily Newspaper Jawa Pos editionNovember 19, 2016.Teori Sanders Peirce argue that the sign is formed through a relationship of triangle,ie the sign associated with the object to be analyzed with icons, indexes, and symbols in Charles SandersPierce semiotics. The method used is semiotic analysis which is included in descriptive qualitativeresearch. Here the qualitative method uses Sanders Sanders Pierce theory, by using the sign of the icons,indexes, and symbols. The results of this study based on the analysis of data that can be from the meaningof clekit cartoon images, which produces the meaning and message contained in cartoon images clekitdaily newspaper Java Post of 19 November 2016 edition.Keywords : Semiotics, cartoon image, meaning of cartoon clekit
STRATEGI KOMUNIKASI PETUGAS CTB PRA NPC PAYMENT COLLECTIONS DALAM MENAGIH PEMBAYARAN PELANGGAN INTERNET INDIHOME (STUDI PADA BAGIAN PETUGAS CTB DI PT. TELEKOMUNIKASI INDONESIA, TBK. WITEL SURABAYA) Novianto, Ardian; Yuliyanti, Tri; Wibowo, Judhi Hari
representamen Vol 2 No 02 (2016)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (309.043 KB) | DOI: 10.30996/representamen.v2i02.1390

Abstract

The participation of CTB officers not only provide information, but also expected to be able to handle all kinds of issues that could come at any time the customer location and able to provide the best solutions for customers in resolving problems indihome internet bill PT. Telekomunikasi Indonesia, Tbk. The types of problems that were varied. The problem is revealed here on the communication strategy officer CTB in collections Internet subscribers indihome PT. Telekomunikasi Indonesia, Tbk as customer facing cultural character, customers feel aggrieved because of the disruption of network and internet technical indihome. Researchers used the theory that interpersonal communication in communicating issues CTB officer charges made directly face to face with customers. The result of this research is the communication strategy used clerk CTB before the charge to the customer can work well and produce fade back thus creating communication between officers CTB with the customer. Keyword : interpersonal communications, the effect of a change in attitude.
Pengaruh Endorsement terhadap Sikap Konsumen dan Minat Pembelian Produk Lipstik Pada Online Shop dengan Media Sosial Instagram Pradewi, Ratih Galuh; Yuliyanti, Tri; Norhabiba, Fitri
representamen Vol 5 No 1 (2019)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (474.604 KB) | DOI: 10.30996/representamen.v5i1.2399

Abstract

New media has made a significant impact on past media because new media or internet media aremore accessible and used as social media today and are used as a tool to promote goods to be soldonline.This type of research is quantitative. This research was conducted using path analysis with theStatistical Package for Social Sciences (SPSS) program Ver. 23.00 Sample data of 100 respondents tofemale students of SMK 1 Buduran Sidoarjo.The sampling technique used purposive sampling, namelyfor female students of SMK 1 Buduran Sidoarjo because of the technique of determining the samplewith certain considerations. The researcher only conducted a study on Buduran 1 Sidoarjo VocationalHigh School students who have active Instagram users and follow lipstick seller accounts onInstagram social media.The results of this study with the independent variables of consumer attitudesand purchase interest significantly influence the dependent variable, namely endorsement. This showsthat between consumer attitudes and purchase interest is influenced by endorsement.Keywords: endorsement, consumer attitudes, purchase interest, Instagram social media.