Claim Missing Document
Check
Articles

Found 10 Documents
Search
Journal : Journal of International Conference Proceedings

The Analysis of Green Supply Chain Management, Green Capability, and Economic Performance: A Study of Catering SMEs in The Special Region of Yogyakarta, Indonesia Liestyana, Yuli; Utami, Yekti; Satmoko, Agung; Amal, Firman Ihlasul
Journal of International Conference Proceedings Vol 5, No 5 (2022): 2nd Wimaya International Conference Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v5i5.1968

Abstract

The purpose of the paper is to analyze the effect of green supply chain management on economic performance in catering SMEs in the province of the Special Region of Yogyakarta, Indonesia. In the previous research, those relationships are mediated by green capability as the intervening variable. This study uses a purposive sampling technique. There are 50 catering SMEs as samples in this study. The questionnaire data were analyzed using the SEM (Structural Equation Modeling) analysis method using the SmartPLS v.3.2.7 software. The results of this study are different from the previous research. The differences may come from the highly distinct population from the prior research subjects. Therefore, some hypotheses are not accepted. Only one hypothesis is accepted, which is about the effect of green capability on economic performance. The limitation of this research is that it only conducts research in one sector, and the differences in circumstances and places of research cause research results to differ significantly from previous studies. In addition, the results of this study cannot be generalized and do not represent existing businesses in other sectors.
Does Supply Chain Information Sharing Affect the Business Performance of Batik MSMEs in Yogyakarta City? Novanty, Tety; Liestyana, Yuli; Utami, Yekti; Wahyuningsih, Tri; Satmoko, Agung
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2641

Abstract

 This study examines the impact of supply chain information sharing on business performance as mediated by operational performance and supply chain integration. This study uses a questionnaire to collect data. This study includes primary data collected from 53 respondents and is focused on batik MSMEs in Yogyakarta City, Special Region of Yogyakarta, Indonesia. PLS-SEM analysis using SmartPLS 4.0 is the research's analysis method. The results of this study are: 1. Supply chain information sharing positively affects supply chain integration. 2. Supply chain information sharing positively affects business. 3. Supply chain information sharing positively affects operational performance. 4. Supply chain integration positively affects operational performance. 5. Supply chain integration positively affects business performance. 6. Operational performance positively affects business performance. 7. Supply chain information sharing positively affects business performance mediated by supply chain integration. 8. Supply chain information sharing positively affects business performance mediated by operational performance. The research team suggests that batik MSMEs in Yogyakarta City should work to adapt products to satisfy urgent customers' needs quickly.
Analysis of Green Product, Green Advertising, Green Perceived Value, Green Trust, and Green Purchase Intention of Aqua Product in Special Region of Yogyakarta Nurhalisa, Suci; Wahyuningsih, Tri; Liestyana, Yuli; Utami, Yekti; Tugiyo, Tugiyo
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2653

Abstract

Consumer's concern for environmental sustainability raises consumption behavior for environmentally friendly products . This study investigates the impact of green products, green advertising, and green perceived value on green purchase intention, with green trust serving as a moderating variable. The population of this research is all consumers of AQUA product in Yogyakarta. The sample of 190 respondents has been chosen with the The technique of purposive sampling. The Partial Least Squares (PLS) method is used in this study to test hypotheses. based Structural Equation Model (SEM) approach.  The data collection method uses a Likert scale. Based on the research results, green products, green advertising, and green perceived value significantly influence green trust. There is a Green Trust, substantial Effect on green purchase intention. Green trust acts as a bridge between green products and green purchase intent. Green trust serves as a link between green advertising and green buying intent. Green trust acts as a bridge between green perceived value and green buying intent.
The Analysis of Information and Communication Technology, Supply Chain Management, Competitive Advantage, and SMEs Performance Nafisa, Unesya Lu’luatu; Liestyana, Yuli; Utami, Yekti; Wahyuningsih, Tri; Satmoko, Agung; Tugiyo, Tugiyo
Journal of International Conference Proceedings Vol 6, No 1 (2023): 2023 ICPM Malang Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i1.2229

Abstract

This study analyzed the performance of SMEs influenced by information communication technology, supply chain management, and competitive advantage. The researcher selected the bakpia-producing SMEs in Sleman Regency as the population in this study. This research analyzed the data collected from the questionnaires using SEM (Structural Equation Modeling) analysis method using the SmartPLS v.3.2.7 software. The results of this study show that not all hypotheses are accepted. The first hypothesis is accepted where supply chain management positively affects competitive advantage. Supply chain management also affects SME performance positively; thus, the second hypothesis is accepted. Meanwhile, the third hypothesis is accepted, where information communication technology positively affects supply chain management. Two hypotheses are not accepted. The first is the fourth hypothesis: information and communication technology do not affect competitive advantage. The second is the fifth hypothesis: competitive advantage does not affect SME performance. The research team suggests bakpia-producing SMEs to improve information and communication technology and supply chain management practices.
Analysis of e-Service Quality, e-Trust, Promotion, e-Customer Satisfaction, and e-Customer Loyalty of Flip Application Customers in the Special Region of Yogyakarta Prasetyo, Edo Budi; Oetomo, Hadi; Liestyana, Yuli; Sukarno, Agus; Sutanto, Hery
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2642

Abstract

This research aims to find the effect of service quality, e-trust, and promotion on customer loyalty mediated by e-customer satisfaction with the Flip application in the Special Region of Yogyakarta. This research uses purposive sampling techniques. The number of samples used in this research was 105 respondents. The data analysis tool used in this research is Partial Least Square (PLS). The results in this study are (1) e-service quality positively affects customer satisfaction, (2) e-service quality positively affects customer loyalty, (3) e-trust positively affects customer satisfaction, (4) e-trust positively affects customer loyalty, (5) promotion positively affects customer satisfaction (6) e-customer satisfaction positively affects customer loyalty (7) e-service quality positively affects customer loyalty through e-customer satisfaction (8) e-trust positively affects customer loyalty through e-customer satisfaction (9) promotion positively affects customer loyalty through e-customer satisfaction. The research team suggests that Flip companies pay more attention to e-service quality through several indicators, such as improving the application to avoid frequent errors, compensating users if an application system error occurs during transactions, and providing better service assistance contacts.
Analysis of e-Service Quality, e-Trust, Promotion, e-Customer Satisfaction, and e-Customer Loyalty of Flip Application Customers in the Special Region of Yogyakarta Prasetyo, Edo Budi; Oetomo, Hadi; Liestyana, Yuli; Sukarno, Agus; Sutanto, Hery
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2642

Abstract

This research aims to find the effect of service quality, e-trust, and promotion on customer loyalty mediated by e-customer satisfaction with the Flip application in the Special Region of Yogyakarta. This research uses purposive sampling techniques. The number of samples used in this research was 105 respondents. The data analysis tool used in this research is Partial Least Square (PLS). The results in this study are (1) e-service quality positively affects customer satisfaction, (2) e-service quality positively affects customer loyalty, (3) e-trust positively affects customer satisfaction, (4) e-trust positively affects customer loyalty, (5) promotion positively affects customer satisfaction (6) e-customer satisfaction positively affects customer loyalty (7) e-service quality positively affects customer loyalty through e-customer satisfaction (8) e-trust positively affects customer loyalty through e-customer satisfaction (9) promotion positively affects customer loyalty through e-customer satisfaction. The research team suggests that Flip companies pay more attention to e-service quality through several indicators, such as improving the application to avoid frequent errors, compensating users if an application system error occurs during transactions, and providing better service assistance contacts.
Does Supply Chain Information Sharing Affect the Business Performance of Batik MSMEs in Yogyakarta City? Novanty, Tety; Liestyana, Yuli; Utami, Yekti; Wahyuningsih, Tri; Satmoko, Agung
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2641

Abstract

 This study examines the impact of supply chain information sharing on business performance as mediated by operational performance and supply chain integration. This study uses a questionnaire to collect data. This study includes primary data collected from 53 respondents and is focused on batik MSMEs in Yogyakarta City, Special Region of Yogyakarta, Indonesia. PLS-SEM analysis using SmartPLS 4.0 is the research's analysis method. The results of this study are: 1. Supply chain information sharing positively affects supply chain integration. 2. Supply chain information sharing positively affects business. 3. Supply chain information sharing positively affects operational performance. 4. Supply chain integration positively affects operational performance. 5. Supply chain integration positively affects business performance. 6. Operational performance positively affects business performance. 7. Supply chain information sharing positively affects business performance mediated by supply chain integration. 8. Supply chain information sharing positively affects business performance mediated by operational performance. The research team suggests that batik MSMEs in Yogyakarta City should work to adapt products to satisfy urgent customers' needs quickly.
Analysis of Green Product, Green Advertising, Green Perceived Value, Green Trust, and Green Purchase Intention of Aqua Product in Special Region of Yogyakarta Nurhalisa, Suci; Wahyuningsih, Tri; Liestyana, Yuli; Utami, Yekti; Tugiyo, Tugiyo
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2653

Abstract

Consumer's concern for environmental sustainability raises consumption behavior for environmentally friendly products . This study investigates the impact of green products, green advertising, and green perceived value on green purchase intention, with green trust serving as a moderating variable. The population of this research is all consumers of AQUA product in Yogyakarta. The sample of 190 respondents has been chosen with the The technique of purposive sampling. The Partial Least Squares (PLS) method is used in this study to test hypotheses. based Structural Equation Model (SEM) approach.  The data collection method uses a Likert scale. Based on the research results, green products, green advertising, and green perceived value significantly influence green trust. There is a Green Trust, substantial Effect on green purchase intention. Green trust acts as a bridge between green products and green purchase intent. Green trust serves as a link between green advertising and green buying intent. Green trust acts as a bridge between green perceived value and green buying intent.
Analysis of Green Marketing Mix and the Purchase Intention of Environmentally Friendly Product Dewi, Alivia Zahra Kirana; Liestyana, Yuli; Wahyuningsih, Tri; Utami, Yekti; Oetomo, Hadi; Tugiyo, Tugiyo; Sudaryatie, Sudaryatie
Journal of International Conference Proceedings Vol 7, No 4 (2024): 2024 Wimaya Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v7i4.3757

Abstract

The study aims to analyze the effect of green marketing on the purchase intention of environmentally friendly products. The variables used are green product, green price, green place, green promotion, and purchase intention. This research uses quantitative methods. The data collection method was a questionnaire distributed to 132 respondents who knew about environmentally friendly products. The analytical method used is multiple regression analysis. The results of this research show that green products, green prices, and green promotions have a positive effect on purchase intention. Meanwhile, green places do not positively influence purchase intention. Green places do not affect purchase intention because the location or distribution of environmentally friendly products is not a consideration for potential buyers. Several factors may have caused the green place not positively to affect purchase intention. However, researchers have not examined this; it is hoped that future researchers can examine the phenomenon of green places not positively affecting purchase intention.
The Analysis of Information and Communication Technology, Supply Chain Management, Competitive Advantage, and SMEs Performance Nafisa, Unesya Lu’luatu; Liestyana, Yuli; Utami, Yekti; Wahyuningsih, Tri; Satmoko, Agung; Tugiyo, Tugiyo
Journal of International Conference Proceedings Vol 6, No 1 (2023): 2023 ICPM Malang Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i1.2229

Abstract

This study analyzed the performance of SMEs influenced by information communication technology, supply chain management, and competitive advantage. The researcher selected the bakpia-producing SMEs in Sleman Regency as the population in this study. This research analyzed the data collected from the questionnaires using SEM (Structural Equation Modeling) analysis method using the SmartPLS v.3.2.7 software. The results of this study show that not all hypotheses are accepted. The first hypothesis is accepted where supply chain management positively affects competitive advantage. Supply chain management also affects SME performance positively; thus, the second hypothesis is accepted. Meanwhile, the third hypothesis is accepted, where information communication technology positively affects supply chain management. Two hypotheses are not accepted. The first is the fourth hypothesis: information and communication technology do not affect competitive advantage. The second is the fifth hypothesis: competitive advantage does not affect SME performance. The research team suggests bakpia-producing SMEs to improve information and communication technology and supply chain management practices.