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All Journal Jurnal Ilmu Sosial dan Ilmu Politik (JISIP) Jurnal Kajian Komunikasi Hayula: Indonesian Journal of Multidisciplinary Islamic Studies Jurnal Pemberdayaan Masyarakat Madani (JPMM) Nyimak: Journal of Communication Politik Indonesia: Indonesian Political Science Review SEIKO : Journal of Management & Business Gema Wiralodra The Journal of Society and Media Jurnal Ilmiah Wahana Pendidikan Journal of Public Representative and Society Provision Comdent: Communication Student Journal
Evie Ariadne Shinta Dewi, Evie Ariadne Shinta
Prodi Humas Fikom Unpad
Religion Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Paparan Konten Cyber Victimization, dan Kontrol Sekolah terhadap Perilaku Cyberbullying pada Remaja SMA di Kota Depok Dewi, Evie Ariadne Shinta; Aully, Marfa; Prihandini, Puji
Jurnal Ilmu Sosial dan Ilmu Politik (JISIP) Vol 14, No 1 (2025): April
Publisher : Universitas Tribhuwana Tungga Dewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/jisip.v14i1.2926

Abstract

Cyberbullying is an act of violence on the internet that is still rampant, especially affecting students. Not only as victims, these students can also act as perpetrators. There are several factors that influence cyberbullying behavior, including the influence of content exposure, cyber victimization, and school control. This Quantitative study aims to analyze the influence of content exposure, cyber victimization, and school control on cyberbullying behavior in adolescents, especially high school students in Depok City. The hypothesis of this study is compiled based on the concept of cyberbullying factors proposed by Bae Sungman, into 3 hypotheses, namely, H1 Content exposure has an impact on cyberbullying behavior, H2 Cyber Victimization has an impact on cyberbullying behavior and H3 School Control has an impact on cyberbullying behavior. The results show that content exposure has an influence on cyberbullying behavior, where more exposure will increase the likelihood of someone committing cyberbullying. In addition, someone who has been a victim or exposed to cyber victimization will be more likely to become a perpetrator of cyberbullying. However, in this study, School Control has no influence on cyberbullying behavior among high school adolescents in Depok City, or H0 can be accepted and H3 is rejected. In this study, school control includes school regulations related to cyberbullying and regulations on the use of cellphones and social media at school. Some factors that make school control not influential include almost 50% of students not knowing that their school has regulations regarding cyberbullying and the use of social media. In addition, there is no supervision from teachers in the use of student social media, meaning that schools have not been optimal in enforcing these cyberbullying rules.Cyberbullying merupakan tindakan kekerasan di internet yang masih marak terjadi terutama menimpa para pelajar. Tidak hanya sebagai korban, para pelajar ini juga bisa bertindak sebagai pelaku. Terdapat beberapa faktor yang memengaruhi perilaku Cyberbullying, antara lain  pengaruh paparan konten, cyber victimization, dan kontrol sekolah. Penelitian kuantitatif ini ini bertujuan untuk menganalisis pengaruh paparan konten, cyber victimization, dan kontrol sekolah terhadap perilaku cyberbullying pada remaja, khususnya siswa SMA di Kota Depok. Hipotesis penelitian ini disusun berdasarkan konsep faktor cyberbullying yang dikemukakan oleh Bae Sungman, menjadi 3 hipotesis yaitu, H1 Paparan konten memiliki dampak terhadap perilaku cyberbullying, H2 Cyber Victimization memiliki dampak terhadap perilaku cyberbullying dan H3 Kontrol Sekolah memiliki dampak terhadap perilaku cyberbullying. Hasil riset menunjukkan paparan konten memiliki pengaruh terhadap perilaku cyberbullying, dimana semakin banyak paparan akan meningkatkan kemungkinan seseorang melakukan cyberbullying. Selain itu, seseorang yang pernah menjadi korban atau terkena cyber victimization akan lebih mungkin menjadi pelaku cyberbullying. Namun demikian, dalam penelitian ini, Kontrol Sekolah tidak memiliki pengaruh terhadap perilaku cyberbullying pada remaja SMA di Kota Depok, atau H0 dapat diterima dan H3 ditolak. Dalam penelitian ini, kontrol sekolah meliputi peraturan  sekolah terkait cyberbullying dan regulasi penggunaan handphone serta media sosial di sekolah. Beberapa faktor yang membuat kontrol sekolah tidak berpengaruh, antara lain hampir 50% siswa tidak mengetahui bahwa sekolah mereka memiliki peraturan mengenai cyberbullying dan penggunaan media sosial. Selain itu, tidak ada pengawasan dari guru dalam penggunaan media sosial siswa, artinya sekolah belum optimal dalam menegakkan aturan cyberbullying ini.
Political Communication in Television Media: A Study of Encoding/Decoding on Voters in the 2024 Election Iswarinda, Michella; Dewi, Evie Ariadne Shinta; Bakry, Gema Nusantara
Journal of Public Representative and Society Provision Vol. 5 No. 2 (2025): Journal of Public Representative and Society Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jprsp.v5i2.569

Abstract

This study analyzes the role of the media in shaping public opinion ahead of the 2024 Presidential Election, focusing on the Maghrib adhan broadcast featuring Ganjar Pranowo on MNC Group television station in September 2023. This phenomenon raises polemics regarding media independence, given that MNC Group is owned by Hary Tanoesoedibjo, chairman of the Perindo Party who supports Ganjar as a presidential candidate. The broadcast is considered an attempt at identity politics to build a politician's image. This research uses a critical paradigm with a qualitative descriptive approach, combining Stuart Hall's encoding-decoding theory and Roland Barthes' semiotics to analyze the political symbols in the broadcast. Data collection was done through in-depth interviews, observation, and literature study. The results show that political shows are not taken for granted by the audience, but through a decoding process that is influenced by their social and cultural background. The media, in this case RCTI, utilizes symbols and narratives to shape the image of politicians, although the meaning received by the audience varies, depending on their decoding position. This finding confirms the role of the media as a tool of domination in shaping public opinion and creating political hegemony, which risks reducing the objectivity and independence of the media in a democracy.
Formation of PT Bhanda Ghara Reksa logistics Indonesia's brand awareness through digital transformation Siagian, Ade Indriani; Dewi, Evie Ariadne Shinta; Yustikasari, Yustikasari
Gema Wiralodra Vol. 15 No. 1 (2024): Gema Wiralodra
Publisher : Universitas Wiralodra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/gw.v15i1.676

Abstract

This research aims to understand the reasons behind PT Bhanda Ghara Reksa Logistik Indonesia's digital transformation and analyze how the company builds brand awareness through digital transformation. The research methodology employed is qualitative, using a case study approach. Data collection involves in-depth interviews, observations, and literature review.  The data analysis technique used is the interactive data analysis technique by Miles and Huberman, often referred to as the data flow model, consisting of data reduction, data display, and concluding. The research findings indicate that PT BGR LI's reasons for digital transformation are to optimize services to the public and stakeholders, enabling the formation of brand awareness and fostering trust among the public and stakeholders in PT BGR LI. The way PT BGR LI builds brand awareness through digital transformation is implemented through four forms of transformation: system and service transformation, product transformation, technological transformation, and organizational culture and human resources transformation.
Digital-based Persuasive Communication Strategy Hasri, Novrianti; Dewi, Evie Ariadne Shinta; Lusiana, Elnovani
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 9 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.11180296

Abstract

This research discusses the digital-based persuasive communication strategies used by OLX Autos in building effective communication with their digital platform users. This research uses a qualitative approach with a case study, and purposive sampling technique is used in the selection of informants, which consists of managers, Regional Heads, OLX Autos employees, and experienced customers. The results showed that OLX Autos successfully integrated strong persuasive principles in their communication strategy, including the use of social proof, creating a sense of urgency, and delivering relevant information. Persuasive communication is key in building effective relationships with consumers and increasing their awareness and interest. OLX Autos also utilizes digital platforms such as social media, websites, and mobile applications to reach a wider audience and provide more compelling messages. The change in OLX Autos' business model that combines traditional and digital concepts brings innovation in used car marketing. The research also highlights the importance of the concept of digital anthropology in the analysis of used car marketing. Through digital data analysis, OLX Autos can understand consumer preferences and needs more accurately. In conclusion, OLX Autos has successfully built an effective digital-based persuasive communication strategy and utilized online platforms to increase consumer awareness and interest, and integrated the concept of digital anthropology in their marketing analysis.
Co-Authors Ade Indriani Siagian Adiputra, Andika Vinianto Aully, Marfa Bakry, Gema Nusantara Benazir Bona Pratamawaty Diyaulmuhana, Diyaulmuhana Elnovani Lusiana Fadhilah, Samia hasri, novrianti Heru Ryanto Budiana Ikhsan Fuady Iriana Bakti Iswarinda, Michella Limilia, Putri Muthmainnah, Saafira Nindi Aristi Puji Prihandini Rachmaniar Rachmaniar Rosnandar Romli Shalisa, Alina Yunizar , Tarisa Khairina Yustikasari, Yustikasari