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All Journal JEB17 : Jurnal Ekonomi dan Bisnis International Journal of Economics (IJEC) SABAJAYA Jurnal Pengabdian Kepada Masyarakat Jurnal Indonesia Mengabdi (JIM) JGEN : Jurnal Pengabdian Kepada Masyarakat Sasambo: Jurnal Abdimas (Journal of Community Service) Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Estik Hari Prastiwi, Estik Hari
Fakultas Ekonomi Universitas 17 Agustus 1945 Surabaya
Religion Aerospace Engineering Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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SISTEM ANTRIAN TELLER BANK MANDIRI SEBAGAI UPAYA MENINGKATKAN EFISIENSI KECEPATAN TRANSAKSI Mayangsari, Yashinta; Prastiwi, Estik Hari
JEB17 : Jurnal Ekonomi dan Bisnis Vol 1 No 01 (2016)
Publisher : Fakultas Ekonomi Universitas 17 Agustus 1945 Surabaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/jeb17.v1i01.636

Abstract

Sistem antrian yang digunakan Bank Mandiri adalah saluran ganda (multichannel), sedangkanproses seorang nasabah yang akan melakukan transaksi pada teller menunjukkan hanya ada satutahap (single phase). Jalur antrian teller dibedakan berdasarkan jenis transaksinya yaitu jalurumum, setoran tunai dan khusus. Hal ini difungsikan untuk efisiensi kecepatan transaksi. Jadistruktur model antrian yang terjadi di Bank Mandiri adalah Multichannel Single Phase. Polatingkat kedatangannya adalah bersifat acak (random), Hasil Penelitian menunjukkkan bahwaBank mandiri KCP Kembang Jepun memiliki 5 orang teller dengan nilai rata-rata kedatangannasabah per jam 89 orang dan rata-rata tingkat pelayanan per jam 30 orang. Pengolahan datadengan POM- QM for Windows, hasilnya adalah setiap nasabah menghabiskan waktu 2,64 menitdalam setiap system yaitu waktu antri hingga selesai dilayani, hal ini dibawah SOP BankMandiri yaitu 4 menit. Effisiensi antrian pada Bank Mandiri kurang optimal karena tellermenganggur di jam sepi. Saran untuk Bank Mandiri yaitu teller bisa dialihkan untuk pekerjaanlain seperti administrasi kliring dan laporan pajak. Key Word : Sistem Antrian, MultichanelSingle Phase , Effisiensi KecepatanQueuing system used by Bank mandiri is a dual chanel (multichannel ), while the process ofcustomer who is conducting the transaction at the teller shows only one phase (single phase) .Teller queue path is distinguished by the type of transaction, they are: common pathway andspecial cash deposit . It enables to speed the efficiency of the transaction. The structure of thequeue that occures in Bank Mandiri is Multichannel Single Phase. Arrival rate pattern is random.The result showed Bank Mandiri KCP Surabaya Kembang Jepun has 5 teller with an averagevalue of customer arrivals per hour 89 people, the average level service per hour 30 people. Dataprossesing by POM-QM for Windows , the result showed for each customer spent 2.64 minutesin each system, the queuning time to finish serviced, that is under SOP Bank Mandiri 4 minutes.Quenning efficiency of Bank Mandiri less than opotimal because the amount of idle time teller inlonely hours. Suggestions for Bank Mandiri are the teller can be diverted to other work such asclearing and tax administration.Kata Kunci : Queuing Systems, Multichannel Single Phase, speed the efficiency
Pelatihan Strategi Manajemen Pemasaran pada UKM Kemilau Fajar Club Surabaya Prastiwi, Estik Hari; Istiono, Istiono; Astawinetu, Erwin; Ridwan, Muhammad Sihab
JGEN : Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2024): JGEN : Jurnal Pengabdian Kepada Masyarakat, Juni 2024
Publisher : Lumbung Pare Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60126/jgen.v2i1.317

Abstract

Usaha Mikro, Kecil dan Menengah (UMKM) merupakan bentuk badan usaha yang menjadi andalan sebagai sumber pendapatan masyarakat baik di perkotaan maupun pedesaan. UKM perlu mengetahui strategi pemasaran supaya dapat mempertahankan maupun meningkatkan penjualan. Metode pelatihan dengan cara melakukan observasi pada UKM yang tergabung pada Fajar Kemilau Club sehingga pelatihan yang diberikan sesuai dengan kebutuhan UKM. Pelatihan yang dilakukan yaitu memberikan pengetahuan tentang manajemen pemasaran dan strategi manajemen pemasaran yaitu dengan menggunakan Analisa SWOT sehingga UKM dapat mengetahu analisa intern yaitu kekuatan dan kelemahan serta analisa ekstern yaitu peluang dan ancaman. Hasil pelatihan yang didapatkan yaitu UKM dapat mengimplementasikan analisa SWOT sesuai dengan produk yang dijual UKM.
Pelatihan Pembuatan Media Sosial Tiktok Rumah Bunga Kedamean Gresik Prastiwi, Estik Hari; Ridwan, M Sihab; Istiono, Istiono
SABAJAYA Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 06 (2024): SABAJAYA : Jurnal Pengabdian Kepada Masyarakat
Publisher : SABA JAYA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59561/sabajaya.v2i06.527

Abstract

Pengabdian dilakukan pada petani bunga di Desa Banyu Urip Kecamatan Kedamaian Kabupaten Gresik. Pak faisal salah satu petani bunga di Desa Banyu Urip memiliki usaha membuat taman dan menjual pohon yang ukuran besar. Permasalahan yang dihadapi Pak Faisal yaitu tidak mempunyai mesin kretek yang berfungsi untuk mengangkut pohon yang besar dari lokasi stand bunga Pak Faisal ke tempat pembeli atau taman yang dibuat Pak Faisal. Metode PKM yang diberikan yaitu memberikan alat Ttg yaitu mesin kretek dan memberikan pelatihan dan pendampingan promosi lewat sosial media supaya jasa pembuatan taman pak Faisal lebih dikenal konsumen. Pendampingan dilakukan pada pak Faisal sehingga bisa membuat dan mengupload video rumah bunga pada Tiktok
The Influence of Social Media Communication and Health Service Quality on Patient Behavioral Intention: The Mediating Role of Patient Satisfaction and Patient Commitment Moderated by Corporate Image at Tritya Eye Clinic Surabaya Triartomo, Anandio; Susanti, Nanis; Prastiwi, Estik Hari
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1244

Abstract

Tritya Eye Clinic, a developing eye clinic, must know what affects patient satisfaction. To understand patient preferences, four factors are key. They are: service quality, the role of social media, commitment, and clinic image. The problem is that patient satisfaction is still low. The roles of social media, consumer commitment, and the Tritya Eye Clinic's image are not optimal. This study aimed to assess the effect of social media and health service quality on patients' behavioral intentions. We examined satisfaction and commitment as mediators, and the company's image as a moderator, at Tritya Eye Clinic in Surabaya. This study uses a quantitative method. It got primary data by distributing questionnaires. the study population was all patients who had been treated at Tritya Eye Clinic Surabaya. We used non-probability purposive sampling to select 100 respondents. The data analysis method used descriptive analysis and SEM-PLS analysis. The results showed that social media and health service quality both had a positive, significant effect on users' intentions. This was through consumer satisfaction and commitment. and company image affects the link between commitment and consumer intentions at Tritya Eye Clinic, Surabaya.
The Influence of Green Advertising, Green Products, and Social Media on Purchasing Decision Sariah; Halik, Abdul; Prastiwi, Estik Hari
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.1034

Abstract

Problems regarding the environment are starting to become one of the main factors of concern to society today. Likewise, there are various steps taken by the government to overcome environmental problems, such as creating policies stating that companies must produce environmentally friendly products. The purpose of this research is to determine the influence of Green Advertising, Green Products, Social Media on purchasing decisions for Starbucks Coffee Surabaya consumers. This research uses quantitative methods with primary data sources obtained from distributing questionnaires via Google Forms. The research population is the people of Surabaya who have purchased Starbucks products. The selection of respondents was carried out using a non-probability sampling method with a total of 100 respondents based on the Lemeshow formula calculation. The data analysis method uses descriptive analysis and SPSS analysis. The research results show that the variables Green Advertising, Green Product, Social Media have a positive and significant effect on purchasing decisions for Starbucks Coffee Surabaya consumers.
A Improving Supply Chain Performance using the Supply Chain Operation Reference Digital Standard (SCOR DS) V14.0 Racetrack Model at PT Cipta Krida Bahari Kalimantan Area. Tetelepta, Jerry; Ulfi Pristiana; Prastiwi, Estik Hari
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1444

Abstract

The purpose of this study is to improve the supply chain performance of PT Cipta Krida Bahari (CKB) in the Kalimantan area by applying the Supply Chain Operation Reference Digital Standard (SCOR DS) version 14.0 Racetrack model, with a particular focus on solving issues related to reliability and asset utilization. This study employed a quantitative descriptive method using a case study approach. Primary data were collected through direct observation, structured interviews with key supply chain managers, and an analysis of internal company reports. The SCOR DS v14.0 Racetrack model was used as a framework for diagnosing performance gaps and identifying targeted improvements across key attributes in five stages: engaging, defining, analyzing, planning, and launching. Performance measurement is carried out starting from level-2 then down to level-3 performance metrics. The results in level-2 performance metrics belonging to reliability show that there is one metric that does not meet the 100% target, namely RL.2.2, delivery performance to the original customer commit date of 89.94%. In level-3 performance metrics, of the two metrics, there is one metric that has gaps, namely RL.3.3 customer commit date achievement of 5.06%. With these gaps, the implications of this research suggest for improvement projects referring to the best practices in the SCOR guide, namely BP.017 Distribution Planning, BP.042 Procurement Terms & Conditions Review, BP.055 Freight Carrier Delivery Performance Evaluation, and Regular Reconciliation Meetings. This study contributes a novel application of SCOR DS v14.0 Racetrack in a logistics and freight forwarding company context, where the model has been rarely implemented, especially in emerging markets. It also provides a replicable case study for improving service reliability in complex geographical regions such as Kalimantan, Indonesia
PENGARUH PERSEPSI HARGA, KUALITAS PELAYANAN, INSTAGRAMABLE, DAN CUSTOMER EXPERIENCE TERHADAP LOYALITAS PELANGGAN (STUDI KASUS PADA BOBON CAFÉ KERTOSONO) Cintya, Engelina Bella; Prastiwi, Estik Hari
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 3 No. 4 (2025): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini menguji pengaruh Persepsi Harga, Kualitas Pelayanan, Instagrammability, dan Pengalaman Pelanggan terhadap Loyalitas Pelanggan. Menggunakan pendekatan kuantitatif, penelitian ini mensurvei 100 responden yang telah membuat beberapa pembelian di Bobon Café Kertosono, dipilih secara tidak sengaja contoh. Variabel independennya adalah Persepsi Harga (X1), Kualitas Pelayanan (X2), Instagrammability (X3), dan Customer Experience (X4), dengan Pelanggan Loyalitas (Y) sebagai variabel terikat. Analisis data dilakukan dengan menggunakan regresi linier berganda dan uji F dengan SPSS versi 26. Hasilnya menunjukkan bahwa Persepsi Harga, Kualitas Pelayanan, Instagrammabilitas, dan Pelanggan Pengalaman secara individu dan kolektif mempunyai dampak yang positif dan signifikan Loyalitas Pelanggan. Persepsi Harga menunjukkan bahwa penetapan harga terjangkau mempengaruhi loyalitas secara positif, menjadikannya faktor kunci dalam menarik dan mempertahankan pelanggan. Kualitas Pelayanan menunjukkan bahwa pelayanan yang baik menimbulkan kesan positif, meningkatkan loyalitas konsumen. Instagrammabilitas menambah daya tarik, semakin meningkat minat dan kunjungan konsumen, sedangkan Pengalaman Pelanggan menyoroti hal itu menyenangkanpengalaman mendorong kesetiaan. Temuan ini memberikan wawasan berharga bagi bisnis pemilik dalam mengoptimalkan loyalitas pelanggan untuk memastikan keberlanjutan jangka panjang persaingan F&B yang ketat. Bagi Bobon Café, menjaga harga terjangkau, memberikan layanan berkualitas tinggi, meningkatkan daya tarik Instagrammable, dan menciptakan pengalaman pelanggan yang menyenangkan adalah strategi penting yang harus dipertahankan kompetitif dan menarik pelanggan setia.
PELATIHAN MANAJEMEN KEUANGAN PADA UMKM FAJAR KEMULAU CLUB SURABAYA Prastiwi, Estik Hari; Istiono, Istiono; Riswan, M Sihab
Jurnal Indonesia Mengabdi Vol. 2 No. 3 (2023): Jurnal Indonesia Mengabdi (JIM)
Publisher : Tahta Media Grup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55080/jim.v2i3.514

Abstract

The knowledge of business management including financial maangement is really needed by the owners of SMEs so they can make financial reports of their businesses. Many SMEs do not separate money for family and money for business. It affects the smooth running of business operations because there is no capital to buy raw materials needed. The training aims to provide knowledge to SMEs about business management, especially financial management, so that SMEs shave knowledge about how to make cash flow, profit and loss reports so that SMEs know the amount of profit generated by their business. The method used is giving lectures (explaining financial management material) and discussions with training participants. The results of this training are expected to increase SMEs' knowledge of business management including basic knowledge of financial management, marketing management and operational management. The results of this training are expected to increase SMEs' knowledge about their business financial plans so that they know cash flow and can make profit and loss reports. SMEs also expected can predict future business plans so that they can increase SMEs' business income and profits.
The Influence of Green Advertising, Green Products, and Social Media on Purchasing Decision Sariah; Halik, Abdul; Prastiwi, Estik Hari
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.1034

Abstract

Problems regarding the environment are starting to become one of the main factors of concern to society today. Likewise, there are various steps taken by the government to overcome environmental problems, such as creating policies stating that companies must produce environmentally friendly products. The purpose of this research is to determine the influence of Green Advertising, Green Products, Social Media on purchasing decisions for Starbucks Coffee Surabaya consumers. This research uses quantitative methods with primary data sources obtained from distributing questionnaires via Google Forms. The research population is the people of Surabaya who have purchased Starbucks products. The selection of respondents was carried out using a non-probability sampling method with a total of 100 respondents based on the Lemeshow formula calculation. The data analysis method uses descriptive analysis and SPSS analysis. The research results show that the variables Green Advertising, Green Product, Social Media have a positive and significant effect on purchasing decisions for Starbucks Coffee Surabaya consumers.
The Influence of Social Media Communication and Health Service Quality on Patient Behavioral Intention: The Mediating Role of Patient Satisfaction and Patient Commitment Moderated by Corporate Image at Tritya Eye Clinic Surabaya Triartomo, Anandio; Susanti, Nanis; Prastiwi, Estik Hari
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1244

Abstract

Tritya Eye Clinic, a developing eye clinic, must know what affects patient satisfaction. To understand patient preferences, four factors are key. They are: service quality, the role of social media, commitment, and clinic image. The problem is that patient satisfaction is still low. The roles of social media, consumer commitment, and the Tritya Eye Clinic's image are not optimal. This study aimed to assess the effect of social media and health service quality on patients' behavioral intentions. We examined satisfaction and commitment as mediators, and the company's image as a moderator, at Tritya Eye Clinic in Surabaya. This study uses a quantitative method. It got primary data by distributing questionnaires. the study population was all patients who had been treated at Tritya Eye Clinic Surabaya. We used non-probability purposive sampling to select 100 respondents. The data analysis method used descriptive analysis and SEM-PLS analysis. The results showed that social media and health service quality both had a positive, significant effect on users' intentions. This was through consumer satisfaction and commitment. and company image affects the link between commitment and consumer intentions at Tritya Eye Clinic, Surabaya.
Co-Authors Abdul Halik Astawinetu, Erwin Cintya, Engelina Bella Istiono, Istiono Julia Wulandari, Julia Nanis Susanti RIDWAN, M SIHAB Ridwan, M. Sihab Ridwan, Muhammad Sihab Riswan, M Sihab Sariah Sariah Sariah Tetelepta, Jerry Triartomo, Anandio Ulfi Pristiana Yashinta Mayangsari, Yashinta