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All Journal Jurnal Riset Akuntansi dan Bisnis JURNAL MANAJEMEN MOTIVASI SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan JOURNAL OF APPLIED BUSINESS ADMINISTRATION Journal of Education, Humaniora and Social Sciences (JEHSS) GERVASI: Jurnal Pengabdian kepada Masyarakat JAIM (Jurnal Abdi Masyarakat) Journal of Management and Business Innovations Jurnal Penelitian Ekonomi Akuntansi (JENSI) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal Reglement & Society (IJRS) Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Community Empowerment JURNAL MANAJEMEN AKUNTANSI (JUMSI) International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Bisnis Mahasiswa Journal Research of Economics and Bussiness Transformasi: Journal of Economics and Business Management Jurnal Mahasiswa Akuntansi Samudra Jurnal Manajemen dan Ekonomi Kreatif Jurnal Manajemen Riset Inovasi Journal of Management and Social Sciences MIMBAR : Jurnal Sosial dan Pembangunan International Journal of Economic, Technology and Social Sciences (Injects) Jurnal Mahasiswa Kreatif Muqaddimah: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Jurnal Ekonomi, Manajemen, Akuntansi
Lubis, Nasrul Kahfi
Universitas Samudra
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : Community Empowerment

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Increased productivity and sales of the Dapu Rindu home industry Mayang Murni; Nasrul Kahfi Lubis; Asnidar Asnidar; Agustina Nurul Fajriah
Community Empowerment Vol 8 No 9 (2023)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.10266

Abstract

Home industry is a form of Micro, Small, and Medium Enterprises (MSMEs). Many home industry players manage businesses without having adequate knowledge and skills, one of whom is Dapu Rindu, operating in the food industry, which is experiencing stagnation in all aspects of its business. The aim of this community service is to increase partners' knowledge and skills in managing their businesses, as well as to boost their business productivity and sales. Some of the methods implemented in this program include diversifying products with regional characteristics, improving marketing mix strategies, packaging and branding, and providing financial management training in the form of financial governance, recording, and determining competitive product selling prices. The results of the program show an increase in turnover and business profits, by 18.75% and 25%, respectively. Additionally, it has led to an improvement in partners' skills, enabling them to produce two new products that are typical Acehnese processed foods, possess legal status, calculate competitive selling prices, and manage business finances effectively.
Co-Authors -, Athika Nuraliza Hanuma Abdil alfaresi Abdil Alfaresi Afrah Junita Agustina Nurul Fajriah Agustina Nurul Fajriah Ananda Intan Sari Andre Revaldo Anisa Asnidar Asnidar Azhar, Iqlima Dewi Rosa Indah Dewi Rosa Indah Dhian Rosalina, Dhian Diki Wahyudi Dona Friski Sinulingga Fazarila Fazarila Fiddini Alham Fitri Febriani Fitri Wahyuni Wulan Dari Girma, Abebe Gule Gusliandi, Farhan Halim, Muhammad Irsyad Harahap, Ainul Yusna Indah Suci Rahmadani Irazulfia Irwandi, Miladatul Husni Isna Ardila Karina Chairunnisa Kinanti Purnama Pasaribu Kristi Geovani Tumangger Lia, Rauzahlia Lolita Putri Susanti Siregar Lubis, Nurliza marnita, yenni ita Masriandi Maulia Safrina Maya Cantika Muhammad Alif Prayuda Muhammad Fauzan Isma Muhammad Firza Alpi, Muhammad Firza MUHAMMAD FUAD Muhammad Fuad Muhammad Ikhlash Muhammad Rizqi Zati, Muhammad Rizqi Muhammad Salman Muhammad Salman Muhammad Salman Murdhiani Murdhiani Murni, Mayang Nia Agustina Nurjannah Nurlaila Hanum Nurlina Nurlina Nurliza Lubis Pratama, Rafli Aditya Pratiwi, Dhea Oktavia Pratiwi, Trisna Novrianti Rahmadi, Muhammad Raihan Habibi Ramadhan, Puja Rizqy Ramansyah, Diki Rambis Kelia Lestari Br. Karosekali Karosekali Reza Maulana Rezki Zurriah Rima Melati Riska Armaya - Riska Saprita Rosna Dewi Rosna Dewi Safira Rizki Mawaddah Saputra, Aldi Seprianto Silva Humaira Sri Ertina Sumarni, Maya Syardiansah, Syardiansah Tri Aulia Tumangger, Afda Laris Tuti Meutia Yani Rizal Yanti, Widya Armayanti Tanjung Yenni Samri Juliati Nasution Yulianda, Devia Zefri Maulana Ziad Fahreja A