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Maheran Mulyadi
Universitas Muhammadiyah Bengkulu
Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Nursing Physics Social Sciences Other

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Analysis Of Efficiency Of Technical And Factors Affecting In Aromatic Rice Farming In The Seluma Regency Maheran Mulyadi; Ketut Sukiyono; Sriyoto Sriyoto
Journal of Agri Socio Economics and Business Vol 3, No 1 (2021)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.3.1.1-12

Abstract

The research objective is to determine the level of technical efficiency and the factors that influence the level of technical inefficiency, to analyze the relationship between input and output in the production process of aromatic rice farming in Seluma regency.Total number of respondents were 73 farmers who planted Aromatic rice. The Cobb Douglass of Frontier Stochastic approach was used, whereas for the factors that influence the inefficiency function as the initial answer of the above analysis results of the production function parameter were obtained through the Maximum Likelihood Estimation (MLE), with an LR value of 14.3620 which was higher than t table 99% (2.39). It had a significant effect on the 99% confidence level. It was seem that, there was no meaning that all aromatic rice farmers in the regency were 100% efficient. It could be seen that the MLE log-likelihood value of 29.9157 was higher than the OLS log-likelihood value of 22.7347. The lowest technical efficiency value was achieved by the farmers by 0.55 and the highest by 0.97.  In the research area, the majority of the use of production factors was efficient, from 73.34% already in the value of efficiency between 0.90-1.00, meaning that 73.34% had approached the maximum efficiency. The result of the disseminated coefficient (R2) of 0.277 could mean a significant effect of 27.7 percent on the inefficiency variable while the remaining 72.3 percent is influenced by other factors not included in this research variable.
Analisis Keputusan Konsumen Untuk Pembelian Kopi di Metime Coffe And Eatery Kota Bengkulu Rita Feni; sunita mardianti; Elni Mutmainnah; Edi Efrita; Maheran Mulyadi; Edy Marwan
Jurnal MeA (Media Agribisnis) Vol 7, No 2 (2022): Oktober
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v7i2.133

Abstract

The development of Coffee beverage in coffee stall create coffee drinking as a lifestyle and as a way to show prestige. This lifestyle create business opportunity for coffee shop owner to give best service to costumer. One method to see customer respond is by doing market analysis with attribute approach. This study aimed to know the customer characteristic, customer satisfactory index and coffee attribute that important for the customer of Metime Coffe and Eatery Bengkulu. The sample used 152 respondent collected using accidental sampling. Data analysis used was descriptive analysis, customer satisfaction index (CSI) and Importance and Performance analysis (IPA). The study comcluded that customer was mostly women aged from 17-46 years, with income < Rp 500.000,-. Customer satisfaction Index score is 88,85% which means that customer was very satisfy with coffee shop services. IPA score showed that coffee shop sit in quadrant 1 which means improvement in performance was needed such as, WiFi, price that suited the product size, location, safe and large parking spot, handwashing facility, and a good coffee with strong smell.
UPAYA PENINGKATAN UMUR SIMPAN HASIL PANEN JAGUNG MANIS MELALUI TEKNOLOGI PENGOLAHAN MENJADI DODOL Neti Kesumawati; Rita Hayati; Rita Feni; Maheran Mulyadi; Edy Marwan
SINAR SANG SURYA Vol 7, No 2 (2023): Agustus 2023
Publisher : UM Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/sss.v7i2.2776

Abstract

ABSTRAK Kelurahan Batu Galing merupakan kelurahan yang terdapat di Kabupaten Rejang Lebong yang baru beberapa tahun ini ramai ditempati penduduk. Sebelumnya kelurahan ini hanya merupakan daerah pertanian yang hanya dikunjungi penduduk di waktu mereka bercocok tanam. Mata pencaharian penduduk sebagian besar petani dan sebagian lainnya pegawai negeri , pedagang dan pengrajin, dan sebagainya. Salah satu hasil pertanian yang banyak terdapat di Kelurahan Batu Galing adalah jagung manis. Mengingat jagung manis merupakan komoditi yang cepat mengalami kerusakan maka perlu dicarikan alternatif untuk mengatasi produk yang berlebihan. Salah satu alternatif pemecahan masalah tersebut adalah mengolah jagung manis menjadi dodol.    Rendahnya motivasi dan pengetahuan petani kelurahan Batu Galing tentang pembuatan dodol jagung manis harus ditingkatkan melalui penyuluhan maupun pelatihan dengan sasaran pengabdian adalah  ibu-ibu PKK kelurahan Batu Galing.. Atas dasar ini, maka staf pengajar Fakultas Pertanian Universitas Muhammadiyah Bengkulu memilih lokasi ini sebagai sasaran pengabdiaan kepada masyarakt. Kegiatan pengabdiaan masyarakat ini dibantu oleh mahasiswa yang sedang melaksanakan KKN. Metode pendekatan yang diterapkan dalam program ini, dengan menggunakan metode penyuluhan dan demontrasi pembuatan dodol jagung manis Dari evaluasi, penerapan teknologi tepat guna melalui penyuluhan dan pelatihan pembuatan dodol dodol jagung manis berjalan dengan lancar serta adanya peningkatan  pengetahuan dan ketrampilan dari ibu-ibu PKK. Kata kunci : Jagung manis, dodol jagung manis, produk olahan     ABSTRACT Batu Galing Sub-District is a sub-district located in Rejang Lebong Regency, which has only recently been bustling with residents. Previously this kelurahan was only an agricultural area which was only visited by residents when they were cultivating. The livelihoods of the population are mostly farmers and some are civil servants, traders and craftsmen, and so on. One of the agricultural products that are widely available in Batu Galing Village is sweet corn. Bearing in mind that sweet corn is a commodity that quickly deteriorates, it is necessary to find alternatives to deal with excessive product. One alternative solution to this problem is to process sweet corn into lunkhead. The low motivation and knowledge of Batu Galing Village farmers about making sweet corn dodol must be improved through counseling and training. On this basis, the teaching staff of the Faculty of Agriculture, University of Muhammadiyah Bengkulu, chose this location as a target for community service. To expedite community service activities, the service team is assisted by students who are carrying out KKN. The approach method used in this program, using counseling and demonstration methods for making sweet corn dodolKeywords: Sweet corn, sweet corn dodol, processed products
Prospects Of The Leading Business Sector Of Palm Oil Digital Scales (Ram) In Pino District, Bengkulu Selatan Regency Maheran Mulyadi; Anton Feriady; Jon Yawahar
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 10 No 2 (2023)
Publisher : UNIVED Press, Dehasen University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v10i2.4854

Abstract

Marketing of palm oil in the form of FFB (Fresh Fruit Bunches) to palm oil companies (PKS) is carried out by independent oil palm smallholders through existing marketing institutions, both collecting businesses, which will affect the income that farmers will receive. Weighing Business is a FFB marketing agency in Pino District, South Bengkulu Regency which already has a permit to sell farmer's FFB to companies and has fruit transportation facilities and has means of transportation in the form of trucks and pick-up cars. The purpose of this study was to examine the prospects for the leading sector of the palm oil weighing (RAM) business in Pino District, South Bengkulu Regency. The research location was carried out in Pino District, South Bengkulu Regency. The determination of the research location was carried out purposively, with the consideration that the research location was a center for palm oil production with a lot of digital scales or RAM with a capacity of ± 30 tons and already had an operating permit. The results showed that the average income from the palm oil Ram business in Pino District, South Bengkulu Regency was Rp. 26,188,188.89 with an average production cost of Rp. 21,832,892.59 so that they earned an income of Rp. 4,361,218.52, in one month.
Marketing Mix Strategy On The Purchase Decision Of Kuritos Crackers Rita Feni; Anton Feriady; Indah Ayu Lestari; Elni Mutmainnah; Maheran Mulyadi; Jon Yawahar; Edy Marwan
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 12 No 1 (2025)
Publisher : UNIVED Press, Dehasen University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v12i1.8271

Abstract

Purpose: This study aims to analyze the impact of marketing strategies on consumer decisions in purchasing octopus cracker products produced by Kuritos Home Business in Linau Village, Kaur Regency. Methodology: The method used is a quantitative approach with a nonprobability sampling technique. Data were collected through questionnaires distributed to 100 respondents, and analyzed using multiple linear regression. Results: The results show that the variables price (t = 7.106), place (2.455), promotion (3.918), process (4.386), and physical evidence (2.492) have a significant effect on purchasing decisions. Meanwhile, the product (-0.269) and people/employees (-0.189) variables do not show a significant effect. The calculated F value of 59.906 and R² of 0.806 indicate a high predictive power of the model. Findings: The main findings indicate that of the seven marketing mix elements, five have a significant effect, with price as the most dominant factor. This study presents novelty by highlighting local products based on marine products in the context of marketing in household businesses in coastal areas. Novelty: This study presents novelty by highlighting local products based on marine products in the context of marketing in household businesses in coastal areas. Originality: The uniqueness of this study lies in its focus on micro-businesses based on regional specialties that are still rarely studied and a comprehensive approach in examining marketing elements towards consumer decisions. Conclusion: Marketing strategy is very important in influencing purchasing decisions. Kuritos is advised to focus on elements that have been proven to have an effect on increasing sales. Type of Paper : Empirical research article.
Analysis Of Factors Influencing The Conversion Of Rubber Land Into Oil Palm Plantations In Tengah Padang Village, Central Bengkulu Regency Anton Feriady; Maheran Mulyadi; Rita Feni; Jon Yawahar; Elni Muthmainah; Edy Marwan
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 12 No 2 (2025)
Publisher : UNIVED Press, Dehasen University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v12i2.8310

Abstract

Purpose : To identify the factors influencing the conversion of rubber plantations into oil palm plantations in Tengah Padang Village, Talang Empat District, Central Bengkulu Regency. Methodology: The research employed a survey method with a sample of 30 rubber farmers who had converted their plantations into oil palm. Data were analyzed descriptively and through multiple linear regression analysis with independent variables including farmer’s age, experience, number of family members, education, and rubber farming income. Results: Simultaneously, all independent variables significantly affected the converted land area, with an F-value of 66.592 and a significance level of 0.000 (<0.05). Partially, only the variable of rubber farmers’ income had a significant effect on land conversion decisions. This indicates that economic factors are the main drivers influencing farmers’ decisions to convert rubber plantations into oil palm, as lower rubber income encourages them to seek more profitable alternatives, namely oil palm. Findings: These results are important as inputs for local governments in formulating sustainable policies for plantation land-use management and control. Novelty: The study provides direct empirical data from farmers, offering a real picture of the socio-economic dynamics influencing land-use change in Central Bengkulu Regency. Originality: This research was specifically conducted in Tengah Padang Village and used direct samples from farmers who converted rubber plantations into oil palm plantations.Conclusion: Simultaneously, the factors of age, experience, education, number of family members, and rubber farmers’ income significantly influence the extent of land conversion to oil palm. However, partially, only rubber farmers’ income has a significant effect. Article Type: Research Article.
ANALISIS USAHA PENANGKARAN BURUNG MURAI BATU DI KOTA BENGKULU: Analysis of The Murai Batu Bird Breeding Business in The City of Bengkulu Muhammad Fakhrurozi; Muhammad Taufiqurrahman Syah; Cendi Herlin Daya Sirsan; Evon Tri Oktami; Reflis; Yuwana; Indra Cahyadinata; Irnad; Edi Efrita; Edy Marwan; Maheran Mulyadi; Jon Yawahar
Jurnal AGRIBIS Vol. 19 No. 1 (2026): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v19i1.9613

Abstract

Burung Murai Batu (Copsychus malabaricus) banyak dipelihara orang, memiliki nilai ekonomis yang tinggi, usaha penangkarannya menguntungkan, dan modalnya cepat kembali. Penurunan harga anakan hasil tangkaran menyebabkan usaha penangkarannya perlu dianalisis kembali. Tujuan penelitian ini adalah untuk menganalisis pendapatan, pendapatan keluarga, efisiensi dan kelayakan usaha penangkaran burung Murai Batu di Kota Bengkulu. Penelitian menggunakan metode survei dan dengan teknik sampling snowball. Data diperoleh dari mewawancarai 15 orang responden. Pendapatan usaha penangkaran burung Murai Batu adalah sebesar Rp1.141.977,57/indukan betina/tahun, dan pendapatan keluarga Rp3,883,992.75/indukan betina/tahun. Usaha tersebut telah efisien dengan rasio R/C 1,17 tetapi dalam jangka panjang tidak layak diusahakan dengan rasio R/C 0,17, sehingga usaha penangkaran burung Murai Batu di Kota Bengkulu perlu ditinjau ulang. Kata Kunci: Keuntungan, family income, efisiensi, kelayakan, penangkaran burung Murai Batu.
ANALISIS USAHA PENGGILINGAN PADI DI KECAMATAN PINO KABUPATEN BENGKULU SELATAN Muhammad Taufiqurrahman Syah; Muhammad Fakhrurozi Abdurrahman Syah; Cendi Herlin Daya Sirsan; Evon Tri Oktami; Reflis; Yuwana; Indra Cahyadinata; Irnad; Edi Marwan; Edi Efrita; Maheran Mulyadi; Jon Yawahar
Jurnal AGRIBIS Vol. 19 No. 1 (2026): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v19i1.9676

Abstract

Usaha penggilingan padi membutuhkan biaya produksi yang tinggi untuk bisa beroperasi. Biaya produksi yang tinggi inilah menyebabkan usaha penggilingan padi perlu untuk dianalisis kembali. Penelitian ini bertujuan untuk menganalisis usaha penggilingan padi di Kecamatan Pino Kabupaten Bengkulu Selatan. Penelitian mengunakan metode survei dengan teknik penarikan sampel purposive. Penelitian dilakukan di wilayah administrasi Kecamatan Pino Kabupaten Bengkulu Selatan. Data diperoleh dari mewawancarai 5 orang responden. Data yang digunakan yaitu data primer dan data sekunder. Data dianalisis menggunakan analisis keuntungan, efisiensi, dan kelayakan. Hasil penelitian menunjukan keuntungan usaha penggilingan padi sebesar Rp3.790.858/Bulan, rasio R/C 2,05, dan rasio B/C 1,05. Usaha penggilingan padi di Kecamatan Pino Kabupaten Bengkulu Selatan perlu melakukan efisiensi biaya produksi, diversifikasi layanan, pembelian gabah, dan pemanfaatan limbah sekam untuk memperoleh keuntungan yang lebih besar.
STRUKTUR SALURAN, MARGIN, DAN EFISIENSI PEMASARAN IKAN TONGKOL DARI TPI KE PASAR PANORAMA KOTA BENGKULU Rita Feni; Joliyusham Pako; Jon Yawahar; Anton Feriady; Maheran Mulyadi; Edy Marwan; Edi Efrita
Jurnal AGRIBIS Vol. 19 No. 2 (2026): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v19i2.10786

Abstract

Penelitian ini bertujuan untuk mengetahui saluran pemaran, margin pemasaran dan efisiensi pemasaran ikan tongkol dari TPI hingga pasar Panorama kota Bengkulu. Metode penelitian yang digunakan adalah metode penelitian deskriptif dengan menggunakan data kuantitatif dan kualitatif. Responden dalam penelitian ini adalah pedagang ikan tongkol yang ada di daerah penelitian yaitu dari TPI hingga pasar Panorama kota Bengkulu. Pengumpulan data menggunakan metode wawancara dengan bantuan kuisioner. Jenis data yang digunakan adalah data primer dan data sekunder. Data primer adalah data yang dikumpulkan langsung melalui wawancara ke pedagang ikan tongkol, sedangkan data sekunder adalah data yang berasal dari instansi atau lembaga terkait dengan penelitian. Analisis data yang digunakan menggunakan rumus analisis margin dan efisiensi pemasaran. Metode pengambilan sampel yang digunakan pada penelitian ini adalah metode purposive sampling. Hasil dari penelitian ini menunjukkan bahwa saluran pemasaran ikan tongkol mulai dari nelayan ke TPI kemudian ke pedagang pengumpul setelah itu ke pedagang pengecer hingga kemudian dijual konsumen. Margin pemasaran ikan tongkol dari TPI ke pasar Panorama kota Bengkulu adalah sebesar Rp 17.000, dimana margin pemasaran dari pedagang pengumpul ke pedagang pengecer sebesar Rp.7000 dan dari pedagang pengecer ke konsumen adalah Rp. 10.000. Efisiensi pemasaran ikan tongkol sebesar 11,16 persen dan nilai fisherman’s share adalah sebesar 43,33%.
TRANSFORMASI AKUAKULTUR MELALUI REKAYASA GENETIK DAN BIOTEKNOLOGI: IMPLIKASI TERHADAP PRODUKSI DAN KUALITAS IKAN Rita Hayati; Maheran Mulyadi
Prosiding Seminar Nasional Indonesia Vol. 3 No. 3 (2026): Prosiding Seminar Nasional Indonesia
Publisher : CV. Adiba Aisha Amira

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The rapid growth of the aquaculture sector, the leading provider of global animal protein, demands the application of technological innovations that sustainably improve the productivity, health, and quality of farmed fish. Genetic engineering and biotechnology have become strategic tools for transforming modern aquaculture systems by improving fish genetic traits, increasing disease resistance, and optimizing product quality. This study aims to conduct a comprehensive literature review of the role of genetic engineering and biotechnology in aquaculture transformation, focusing on its implications for the production, health, and quality of farmed fish. The research method is a qualitative approach based on library research, analyzing reputable scientific articles indexed in the Scopus, Web of Science, and Google Scholar databases. The analysis used thematic content analysis to identify patterns, conceptual frameworks, research trends, and key research gaps. The study found that marker-assisted genetic selection, genomics, and CRISPR-Cas9-based gene editing significantly improved growth rate, feed efficiency, and disease resistance in fish. In addition, the development of biotechnology-based recombinant vaccines, probiotics, and biosensors contributes to improving fish health, food safety, and the quality of aquaculture products. However, the study also identified a range of challenges, including ecological risks, biosecurity issues, regulation, and social acceptance of genetically engineered organisms. Therefore, the transformation of biotechnology-based aquaculture needs to be balanced with a strong policy framework, a prudential approach, and sustainable governance. This research is expected to make a theoretical contribution to the development of modern aquaculture science and to have practical implications for the formulation of innovative, inclusive, and environmentally friendly fisheries industry strategies.
Co-Authors Anton Feriady Cendi Herlin Daya Sirsan dan Edy Marwan Edi Efrita Edi Efrita Edi Marwan Edy Marwan Elni Muthmainah Elni Mutmainnah Evon Tri Oktami Feni, Rita Indah Ayu Lestari Indra Cahyadinata Irnad Jafrizal Jafrizal Joliyusham Pako Ketut Sukiyono Muhammad Fakhrurozi Muhammad Fakhrurozi Abdurrahman Syah Muhammad Taufiqurrahman Syah Muhammad Taufiqurrahman Syah Neti Kesumawati, Neti Reflis Rita Feni Rita Hayati Sriyoto Sriyoto sunita mardianti Surya Ade Saputera Suryadi, Suryadi Yawahar, Jon Yukiman Armadi Yuwana