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KOMUNIKASI PEMASARAN WISATA BARU DALAM MEMADUKAN KONSEP WISATA ALAM DAN EDUKASI DI DESA KEMIRI KABUPATEN JEMBER Juariyah Juariyah; Dewi Qurrotul Aini; Binaridha Kusuma Ningtyas; Kukuh Pribadi
Sadar Wisata: Jurnal Pariwisata Vol 5, No 2 (2022): SADAR WISATA
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/sw.v5i2.9033

Abstract

Penelitian ini mengkaji tentang Komunikasi Pemasaran Wisata Baru dalam Memadukan Sebuah Konsep Wisata Alam Serta Edukasi di Desa Kemiri Kabupaten Jember. Tujuan dari penelitian ini yaitu mengembangkan potensi wisata yang dimiliki setiap daerah masing-masing sehingga dengan dibentuknya sebuah wisata baru tersebut bisa membantu meningkatkan perekonomian masyarakat sekitar wisata, serta bisa menciptakan lapangan pekerjaan dan juga bisa memperkenalkan kepada masyarakat luas mengenai keunggulan dan keunikan yang dimiliki pada tempat destinasi wisata yang ada di Kabupaten Jember. Pada penelitian ini menggunakan teori umum dari Cutlip and Center dan juga teori pendukung promotion mix dari Kotler (2001:98). Penelitian ini menggunakan pendekatan Kualitatif Deskriptif. Yang menjadi objek penelitian ini yaitu Wisata Baru pada Desa Kemiri. Sumber data dalam penelitian ini menggunakan teknik purposive sampling dengan 4 informan diantaranya yaitu pengelola wisata, karyawan yang bertugas dipemasaran dan dua orang pengunjung. Hasil dari penelitian ini menunjukan bahwa Desa Wisata Kemiri ini dalam proses pemasaran menggunakan langkah-langkah yang ada pada teori promotion mix, sehingga pemasaran yang dilakukan untuk wisata baru tersebut bisa secara maksimal. Walaupun dari hasil wawancara yang dilakukan oleh peneliti dalam menjalankan pemasaran tersebut masih terdapat beberapa kendala yang dialami. 
Penguatan Pangan Lokal Berkelanjutan Melalui Edukasi Dapur Sehat Atasi Stunting Bagi Keluarga Berisiko Binaridha Kusuma Ningtyas; Hidayah Murtiyaningsih; Laras Sekar Arum
Jurnal Pengabdian Teknologi Informasi dan Kesehatan (DIANKES) Vol. 1 No. 2 (2023): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/diankes.v1i2.12

Abstract

Stunting has become a severe problem and has become a global issue. The condition of stunting is malnutrition which can hamper the physical development and intelligence of children, so that it will impact the quality of life in the future. Resolving stunting takes a very long time. It requires changes in behaviour, mindset, and strong political commitment from stakeholders. Understanding stunting is not only a health issue, but also covers a broader aspect. Stunting is a multidimensional issue closely related to social, economic, and educational inequality. The government has carried out many programs or policies to deal with stunting, significantly strengthening assistants or cadres at the village level. This effort aims to provide education and assistance in handling stunting, especially for prospective brides, pregnant women, nursing mothers, and toddlers. In addition to strengthening assistants in the field, the community can support the Dapur Sehat Atasi Stunting (DASHAT) institution. DASHAT is a community participation-based program to encourage balanced nutrition for families at risk of stunting by strengthening local food sources. Community service activities occur in Suci Village, Panti District, Jember Regency. Community service activities are carried out with DASHAT education and assistance by encouraging the strengthening of local food for families at risk of stunting. This activity uses a people-driven centre approach. Through this approach, participants identify and develop local food-based menus that can be used to fulfil balanced nutrition to overcome stunting. This activity can explain to at-risk families that if appropriately processed, local food sources can produce nutritious food.
Pendekatan Tata Kelola Kolaboratif Dalam Pengembangan Produk Lokal UMKM di Desa Sukorambi Kecamatan Sukorambi Kabupaten Jember Wicaksono, Itok; Maulana, Akbar; Ningtyas, Binaridha Kusuma
Journal of Community Development Vol. 3 No. 2 (2022): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/comdev.v3i2.99

Abstract

Sukorambi Village, Sukorambi District, Jember Regency, which is rich in local potential, especially abundant natural resources and is very strategic in improving local product management (UMKM). and compete with other products, thus, development and empowerment in Sukorambi District is important to improve the quality, production and marketing of UMKM products in Sukorambi Village. Empowerment activities that are expected to help the development of UMKM and are sustainable are achieved so that the products marketed are able to compete with other products. Therefore, Solutions to Problems in developing local UMKM products in Sukorambi Village use a Collaborative Governance approach, which offers the concept of empowerment by involving various stakeholders or multidimensional, this concept places the community as the subject of empowerment so that the program to be carried out truly answers community problems, development UMKM local products involve the community, village government, and the private sector.
FORUM KONSULTASI PUBLIK DALAM MEWUJDUKAN PERLINDUNGAN PEKERJA MIGRAN INDONESIA DAN KELUARGANYA Binaridha Kusuma Ningtyas; Fauziyah, Fauziyah
PROFICIO Vol. 5 No. 2 (2024): PROFICIO : Jurnal Abdimas FKIP UTP
Publisher : FKIP UNIVERSITAS TUNAS PEMBANGUNAN SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36728/jpf.v5i2.3527

Abstract

Kegiatan pengabdian ini bertujuan untuk mengeksplorasi tantangan dan solusi terkait perlindungan Pekerja Migran Indonesia (PMI) dan keluarganya di Desa Sabrang, Kabupaten Jember. Melalui metode mixed method, dengan melakukan survei kepada 50 purna PMI dan pelaksaan Forum Konsultasi Publik melalui mekanisme Forum Group Discussion dengan melibatkan purna PMI, perangkat desa, dan pemangku kepentingan lainnya. Hasil kegiatan pengabdian menunjukkan bahwa pendataan yang tidak akurat dan minimnya peran serta masyarakat menjadi hambatan utama dalam implementasi perlindungan PMI di tingkat desa. Meningkatkan kesadaran komunitas dan penyusunan kebijakan berbasis komunitas merupakan alternative solusi dalam meningkatkan perlindungan PMI. Implikasi pengabdian ini menekankan pentingnya keterlibatan aktif pemerintah desa dalam merancang dan melaksanakan kebijakan perlindungan PMI, serta perlunya mekanisme yang sistematis dalam penyusunan APBD Desa, Peraturan Desa, dan RKP Desa terkait isu PMI. Dengan demikian, dapat dihasilkan langkah-langkah konkret yang mendukung keberlanjutan perlindungan PMI dan keluarganya di Desa Sabrang.
ANCAMAN RADIKALISME DALAM TATA KELOLA KEBIJAKAN PERLINDUNGAN PEKERJA MIGRAN INDONESIA DI KABUPATEN JEMBER Ningtyas, Binaridha Kusuma; Sulistyono, Sulistyono; Fauziyah, Fauziyah
Governance, JKMP (Governance, Jurnal Kebijakan & Manajemen Publik) Vol 15 No 1 (2025): GOVERNANCE: Jurnal Kebijakan dan Manajemen Publik
Publisher : FISIP UWP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/gjkmp.v15i1.307

Abstract

This article aims to identify challenges in the protection policy for Indonesian migrant workers from Jember Regency with a focus on the threat of radicalization in the digital era. The development of information technology and global migration affects various aspects of migrant workers lives, not only in the economic aspect, but also has the potential to open up opportunities for radicalism. This research uses descriptive qualitative methods, with data collection through interviews and study of related documents. The research results show that disinformation circulating on social media, as well as Indonesian migrant workers social isolation abroad, are factors that exacerbate vulnerability to radicalism. Social media is the main channel for job information, but it often carries the risk of fraud and recruitment by illegal agents. Apart from that, the extremism-based violence faced by Indonesian migrant workers also appears as a threat that has not received much attention. This research suggests the need to strengthen Indonesian migrant workers protection policies, especially in utilizing technology and increasing digital literacy to prevent radicalization among Indonesian migrant workers.
Social Security for Female Headed Households to Responses Covid-19 in Indonesia and Philippines Binaridha Kusuma NIngtyas; Itok Wicaksono
Journal of Politics and Policy Vol. 5 No. 1 (2023)
Publisher : Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jppol.2023.005.01.01

Abstract

This research examines a comparison of Philippines and Indonesian approaches to integrating a gender perspective in social protection programs. In the context of the COVID-19 pandemic, gender-responsive social protection has become even more important to address gender inequality which has been exacerbated by this crisis. The results of the study show that the Philippines has taken a more advanced step in paying attention to a gender perspective in social protection programs. They have launched clear policies and initiatives to ensure that women receive appropriate protection and appropriate services. On the other hand, Indonesia is still facing challenges in comprehensively integrating a gender perspective into social protection programs. This study provides insights and recommendations for both countries in implementing social protection programs that are sustainable and inclusive, with a focus on empowering women and overcoming gender inequality during the pandemic and in the future.
Dinamika Reintegrasi Sosial dalam Mendukung Kesejahteraan Purna Pekerja Migran Indonesia di Kabupaten Jember Ningtyas, Binaridha Kusuma; Wicaksono, Itok; Fauziyah, Fauziyah; Nur Rokhman, Lailiya
Jurnal Ilmu Sosial dan Ilmu Politik (JISIP) Vol 14, No 3 (2025): December
Publisher : Universitas Tribhuwana Tungga Dewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/jisip.v14i3.3395

Abstract

This study aims to explore the dynamics of social reintegration for former Indonesian migrant workers (PMI) who return to Jember Regency after working abroad. The approach used is a mixed method with an explanatory design, beginning with a survey to obtain a general overview, followed by in-depth interviews to further understand the challenges faced by former PMI in their social reintegration process. The analysis stage was conducted using data triangulation, comparing quantitative and qualitative findings to obtain valid results. The theory used in this study is the theory of social reintegration, which covers the social, economic, and institutional aspects needed to help former PMI readapt to the social structure in their home region. The results of the study show that the social reintegration of former migrant workers in Jember Regency faces structural obstacles, such as unequal economic access and weak institutional support. This has led to a cycle of repeated migration across generations. In addition, this study also found a community governance model implemented by Desbumi in the social reintegration process. Based on these findings, this study recommends the importance of strengthening more inclusive and comprehensive policies to achieve sustainable and comprehensive social reintegration for former migrant workers in Jember Regency.Penelitian ini bertujuan untuk mengeksplorasi dinamika reintegrasi sosial bagi purna Pekerja Migran Indonesia (PMI) yang kembali ke Kabupaten Jember setelah bekerja di luar negeri. Pendekatan yang digunakan adalah mixed method dengan desain explanatory, dimulai dengan survei untuk memperoleh gambaran umum, kemudian dilanjutkan dengan wawancara mendalam untuk memahami lebih jauh tantangan yang dihadapi purna PMI dalam proses reintegrasi sosial. Tahap analisis dilakukan dengan triangulasi data, membandingkan temuan kuantitatif dan kualitatif untuk mendapatkan hasil yang valid. Teori yang digunakan dalam penelitian ini adalah teori reintegrasi sosial, yang mencakup aspek sosial, ekonomi, dan institusional yang dibutuhkan untuk membantu purna PMI kembali beradaptasi ke dalam struktur sosial di daerah asal. Hasil penelitian menunjukkan bahwa reintegrasi sosial purna PMI di Kabupaten Jember mengalami hambatan struktural, seperti ketimpangan akses ekonomi dan lemahnya dukungan institusional. Hal ini menyebabkan terbentuknya siklus migrasi berulang lintas generasi. Selain itu, penelitian ini juga menemukan model community governance yang diimplementasikan oleh Desbumi dalam proses reintegrasi sosial. Berdasarkan temuan tersebut, penelitian ini merekomendasikan pentingnya penguatan kebijakan yang lebih inklusif dan komprehensif untuk mewujudkan reintegrasi sosial yang berkelanjutan dan menyeluruh bagi purna PMI di Kabupaten Jember.