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PERAN MEDIA SOSIAL DALAM PENINGKATAN KUNJUNGAN WISATAWAN DI WISATA SA’DAN TO BARANA Alexander Rinto TalluBali; Mey Enggane Limbongan; Marinus Ronal
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

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Abstract

Penelitian ini bertujuan untuk menganalisis peran media sosial dalam meningkatkan kunjungan wisatawan ke Destinasi Wisata Mandi Sa'dan Ke Barana. Metode deskriptif kualitatif digunakan, menggabungkan observasi, wawancara, dan dokumentasi. Temuan menunjukkan bahwa platform media sosial seperti Instagram, Facebook, dan TikTok berkontribusi secara signifikan untuk memperkenalkan destinasi ke audiens yang lebih luas. Konten visual yang menarik dan interaksi langsung antara pengelola dan pengunjung semakin meningkatkan daya tarik situs pariwisata ini. Selain itu, strategi pemasaran digital yang efektif melalui media sosial telah berhasil meningkatkan minat wisatawan, terutama di kalangan generasi muda. Dengan demikian, pemanfaatan media sosial dapat menjadi alat strategis dalam mendukung pertumbuhan sektor pariwisata, khususnya dalam mempromosikan destinasi yang sedang berkembang. Kata kunci: Media Sosial, Promosi Pariwisata, Kunjungan Turis, Pariwisata Digital.
ANALISIS KINERJA KEUANGAN PT.VALE INDONESIA,Tbk SEBELUM DAN SESUDAH DIVESTASI Aris Sarangnga'; Marinus Ronal; Elisabet Pali
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

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Abstract

“Financial Performance Analysis of PT Vale Indonesia, Tbk Before and After Divestment”The purpose of this study is to analyze the financial performance of PT Vale Indonesia, Tbk before and after divestment. This research employs Profitability Ratios and Liquidity Ratios to measure financial performance, including Net Profit Margin (NPM), Return on Assets (ROA), Current Ratio, and Quick Ratio.The data collection techniques used in this study include Library Research and Field Research, in the form of documentation by downloading PT Vale Indonesia, Tbk's financial statements. Based on the analysis, the financial performance of PT Vale Indonesia, Tbk before and after divestment showed significant changes. Profitability after divestment (2021-2023) became more stable and higher, with NPM averaging above 70%, indicating that the company became more efficient in generating profit from revenue. ROA consistently increased from 6.78% in 2021 to 9.37% in 2023, demonstrating that the company optimized its asset utilization to generate profit after divestment. This indicates that after divestment, the company was able to improve operational efficiency and focus on a more profitable core business. Divestment had a positive impact on the company's profitability, as both NPM and ROA became more stable and showed improvements, reflecting greater efficiency in operational and asset management. Meanwhile, liquidity also became stronger and more stable. Before divestment, the Current Ratio dropped significantly to 51.7% in 2019, indicating potential liquidity difficulties. After divestment, the Current Ratio drastically increased to 495%-565%, showing that the company had a significantly higher amount of current assets compared to its short-term liabilities. Keywords: Divestment, Net Profit Margin, Return on Assets, Current Ratio, Quick Ratio.
Pendampingan Pendirian Koperasi Merah Putih di Lembang Tondon Langi, Toraja Utara Winta Panimba; Wilma Dian Ardiyanti; Srisetyawani Bandaso; Yohanis Lotong Ta’dung; Marinus Ronal
Panggung Kebaikan : Jurnal Pengabdian Sosial Vol. 2 No. 3 (2025): Agustus: Panggung Kebaikan : Jurnal Pengabdian Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/panggungkebaikan.v2i3.1953

Abstract

This community service activity was implemented with an educational and participatory approach through outreach activities, lectures, discussions, and intensive mentoring. This activity was aimed at participants in the meeting to establish the Merah Putih Village Cooperative, consisting of various elements of the community, Lembang officials, and several representatives from related sectors who have a direct or indirect relationship with village economic development through cooperatives. The material provided included an understanding of the basics of cooperatives, the benefits of the existence of cooperatives for village communities, as well as the stages or legal and administrative flows in the process of establishing a cooperative in accordance with applicable regulations in Indonesia. In addition, participants were also given insight into the principles of good cooperative governance, financial transparency, member meeting mechanisms, and the distribution of SHU (Surplus Operating Results) fairly and proportionally. The material was delivered through interactive lectures and open discussions that allowed for active participant participation to ask questions, provide suggestions, and express their experiences and hopes for the cooperative that will be formed. The activity continued with mentoring in the process of establishing the cooperative's organizational structure, including the election of administrators, the preparation of AD/ART, and understanding the duties and responsibilities of each element in the cooperative organization. The primary goal of this mentoring activity is to provide comprehensive understanding, increase community capacity to manage cooperatives independently and professionally, and encourage active community participation in productive economic activities through cooperatives. Thus, it is hoped that the Merah Putih Village Cooperative can become a sustainable driving force for the local economy.
Pengaruh Risiko Bisnis, Ukuran Perusahaan dan Pertumbuhan Penjualan Terhadap Struktur Modal pada Sektor Food and Beverage Marinus Ronal; Chrismesi Pagiu
Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis Vol. 1 No. 2 (2024): Desember : Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/prosemnasimkb.v1i2.49

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This study aims to test and analyze the effect of risk, company size and sales growth on capital structure in the food and beverage sector on the Indonesia Stock Exchange. The sample in this study was 5 companies that were selected using sample determination criteria. The analysis techniques used were classical assumption tests, hypothesis tests and coefficient of determination. The results showed business risk with a coefficient value of 0.136, company size 0.003, sales growth 0.704 and simultaneously had an effect with a coefficient value of 0.019.
Pengaruh Literasi Keuangan Dan Kualitas Manajemen Keuangan Terhadap Kinerja Keuangan Pada UMKM Salon Di Toraja Utara Yolanda Basongan; Elisabet Pali; Marinus Ronal
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 3 (2023): September: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i3.3403

Abstract

This study aims to determine whether the variables Financial Literacy and Quality of Financial Management affect Financial Perfomance. The type of research used in this research is descriptive quantitative. The types of data used in this study are primany data and secondary data, wiht data collection techniques using questionnaires. The data analyis technique used is data quality test, classic assumption test, coefficient of determination test, multiple linear regression analysisi, and hypothesis testing. The results of this study indicate that partially Financial Literacy has no significant effect on Financial Performance at Salon SMES in North Toraja, this can be seen in the results of the t test where the sig value is 0,296 > 0,05, while the Ouality of Financial Management partially has a significant effect on Performance Finance in Salon MSMES IN North Toraja, where the sig value is 0,001 < 0,05, and when viewed simultaneously Financial Literacy and Financial Management Quality have a significant positive effect on Financial Performance in Salon MSMEs in North Toraja this can be seen in the results of the F test which where the significance value is 0,001 < 0,05.
Analisis Penggunaan Dana Transfer dalam Mendorong Pendapatan Asli Daerah Pemerintah Daerah Toraja Utara Ira Bassang; Marchelin; Marinus Ronal
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 9 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i9.4219

Abstract

This research aims to analyze the use of transfer funds in encouraging local revenue (PAD) for the North Toraja Regional Government. The data collection procedure in this research is library research and documentation. This research uses ratio analysis of the degree of fiscal decentralization and financial dependency ratio. The research results show that the average ratio of the degree of fiscal decentralization is 4,63% this means that PAD has very poor ability to finance regional development. Meanwhile, the average financial dependency ratio is 90,74% this means that the financial dependency of the North Toraja Regency area is in a very high category.
Optimalisasi Manajemen Persediaan Bahan Baku Pada Usaha Pabrik Mie Sinar Mandiri Kabupaten Tana Toraja Elpasira Nirma; Marinus Ronal; Marchelin
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.4221

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This research was conducted to find out and analyze how raw material inventory management at the Sinar Mandiri Noodle Factory Business uses the Minimum-Maxsimum method. The method used in this research is a quantitative descriptive method. The results of this research show that using the Min-Max method is more optimal than the method applied by the Sinar Mandiri Noodle Factory Business. By using the Min-Max method, you can save raw material inventory costs in 2023 amounting to IDR 6.687.111..-. Based on these results, the Sinar Mandiri Noodle Factory Business should use the Min-Max method so that raw material inventory management can be more optimal and inventory costs can be minimized so that company profits can be maximized.
Profiling Peminjam Berdasarkan Demografi dan Karakteristik Kredit Menggunakan Metode Clustering: Studi pada Koperasi Serba Usaha KSU Bintang Muda 88 Olivia Oktevi Alexander; Marinus Ronal; Marchelin
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.4228

Abstract

This research aims to ensure that the credit provided is truly safe, so as to expedite the process of granting credit, and prevent bad credit. The data collection procedure in this research is through documentation and literature. Based on data analysis carried out by researchers using the clustering method, it can be concluded that the customer groups analyzed show different characteristics and require adapted strategies from cooperatives.
Pengukuran Tingkat Pengetahuan Keuangan Pelaku UMKM Kain Tenun Sa’dan Jensi Sanda Pabisa; Marinus Ronal; Marchelin
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 9 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i9.4237

Abstract

The research objective to be achieved is to determine the level of financial knowledge of Sa'dan Woven Fabric UMKM actors. This type of research uses a quantitative approach. The data collection technique is field research by distributing questionnaires. Instrument testing techniques are validity and reliability tests. Data were analyzed using Knowledge Level Criteria analysis. The results showed that the level of financial knowledge of Sa'dan Woven Fabric MSME players was classified into the low category.
Peran Audit Internal Dalam Menunjang Efektivitas Penjualan Pada PT. Ardan Masogi Cluster Toraja Pakulla, Wanni; Palimbong, Stefani M.; Ronal, Marinus
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.13608

Abstract

Penelitian ini bertujuan untuk mengetahui peran audit internal dalam menunjang efektivitas penjualan dan untuk menilai apakah penjualan pada PT. Ardan Masogi Cluster Toraja telah dilaksanakan secara efektif berdasarkan prosedur yang telah ditetapkan oleh perusahaan. Penelitian ini menggunakan pendekatan kualitatif dan kuantitati, dengan metode pengumpulan data melalui wawancara dan dokumentasi menggunakan rumus Dean J. Champion. Hasil penelitian menunjukkan bahwa peran audit internal dalam menunjang efektivitas penjualan pada PT. Ardan Masogi terbagi menjadi tiga aspek: organisasi fungsi penjualan sangat efektif dengan persentase 80%, penjualan tunai sangat efektif dengan persentase 70%, dan pengiriman barang sangat efektif dengan persentase 100%. Temuan ini menegaskan pentingnya audit internal dalam memastikan semua aspek penjualan berjalan sesuai dengan standar dan prosedur perusahaan, yang pada akhirnya meningkatkan kinerja dan efektivitas penjualan secara keseluruhan.