Claim Missing Document
Check
Articles

Found 12 Documents
Search

Kajian tentang Bagaimana Brand Image, Kualitas Produk, serta Harga Memengaruhi Loyalitas Pelanggan terhadap Produk Skincare MS Glow Eko Sugiono; Pujianto Pujianto; Yudhi Perdana; Dedi Triono; Darmono Darmono; Muhammad Bayu; Djupiansyah Ganie; Yohanes Sri Guntur
GEMILANG: Jurnal Manajemen dan Akuntansi Vol. 4 No. 4 (2024): Jurnal Manajemen dan Akuntansi
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemilang.v4i4.2614

Abstract

The purpose of the research was to find out and analyze the Influence of Brand Image, Product Quality and Price on Consumer Loyalty in Ms Glow Skincare Products in Berau Regency. This study was conducted on 85 Ms Glow skincare users in Berau Regency as respondents using the purposive sampling method. The analysis tools used are: Validity Test, Reliability Test, Multiple Linear Regression Analysis, Correlation Coefficient, Determination Coefficient, T Test and F Test. Based on the results of the study, it can be seen that the results of the T Test show that the variables of Brand Image, Product Quality and price partially have a significant effect on the variables of consumer loyalty. Then based on the F test, it is known that the variables of Brand Image, Product Quality and price simultaneously have a significant effect on the variables of consumer loyalty. Then, based on the determination coefficient (R Square) of 0.796 (79.6%). This illustrates that the variables of Brand Image, Product Quality and Price are able to influence the Consumer Loyalty variable in Ms Glow skincare products in Berau Regency by 79.6% while the remaining 20.4% is explained by other factors that are not included in this study.
The Influence of Internal Control Systems and Financial Managers' Competence on Local Government Financial Report Quality with Internal Transparency as a Mediator Darmono Darmono; Rizki Ramdiska; Badriah Sappewali; Aditya Halim Perdana Kusuma Putra
International Journal of Artificial Intelligence Research Vol 8, No 1.1 (2024)
Publisher : STMIK Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v8i1.1.1384

Abstract

This research aims to develop a model for improving the financial quality of local governments through internal transparency with independent variables of the internal control sistem and the competence of financial officials. This type of research is an explanatory research with data sources using primary and secondary data. The primary data in this study includes the perception of financial management officials related to the internal control sistem, the competence of financial management officials, internal transparency, and the quality of local government financial reports. Secondary data includes the identity of the respondents obtained from the SKPD of the Berau Regency Regional Government and literature review as a reference for literature related to the research. The population of this study is the Regional Apparatus Work Unit (SKPD) of the Regional Government of Berau Regency with 46 SKPDs. The sampling method of this study uses a saturated sample technique (census) with each SKPD represented by 3 respondents so that the total sample is 138 respondents. The analysis technique of this study uses an alternative method of Structural Equational Modelling (SEM) using AMOS Software. The results of this study show that  the internal control sistem and the competence of financial management officials have a significant positive effect on internal transparency. The internal control sistem has a positive and significant effect on the quality of local government financial reports and the competence of financial management officials has a positive but not significant effect on the quality of local government financial statements. Internal transparency has a significant positive effect on the quality of local government financial statements. The internal control sistem and the competence of financial management officials on the quality of local government financial reports through internal transparency have an indirect and significant influence.